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Yoga Pratama
Universitas Darma Persada
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Journal : CALL

 1 
ANALYSIS OF GENDER REPRESENTATION AND FEMINIST DISCOURSE IN BARBIE AND WONDER WOMAN THROUGH STUART HALL’S REPRESENTATION THEORY Pratama, Yoga; Pitaloka, Roro Meifi
CALL Vol. 7 No. 1 (2025): CALL
Publisher : Universitas Islam Negeri Sunan Gunung Djati

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/call.v7i1.44225

Abstract

This research aims to explore how gender is constructed and represented through feminism in the films Barbie and Wonder Woman, using Stuart Hall’s representation theory, particularly his constructionist approach. Hall’s theory emphasizes that ‘meaning’ is not just a passive reflection; it’s actively shaped by culture, language, symbols, and the interpretation of social contexts. By employing a qualitative research methodology, this study embraces a constructivist paradigm, which aligns with Hall’s (1997) view that media representations are crafted rather than simply mirroring reality. This perspective highlights how cultural and social contexts play a crucial role in shaping the meanings of media texts. The research focuses on how filmmakers encode meaning in their works and how audiences decode it. The findings reveal that this approach enables a critical engagement with the films' content, allowing for the identification of how they interact with societal ideologies. Both films promote feminist themes by showcasing strong female characters who defy social norms and expectations placed on women, highlighting the importance of critically examining gendered expectations, and illustrating how media can positively influence societal views on gender equality.
Co-Authors Adinda, Karina Aditya Arnola Afiyati, Alia Al Hamid, Maksum Alfazri, Muhamad Fahri Alia Afiyati Anang M Legowo Andang Saehu, Andang Anjar Prawesti Anna Al Adawiyah L Ari Wijaya Saputra, I Komang Arifin, Oki Aristya, Irma Sendy Arrum Dwi Wahyuni Arsy, Muhammad Artini, Kusumaningtyas Siwi Ayassy, Bayu Maulana Bulan Nayla, Amanda Danny Faturachman, Danny Dharmawan, Mohamad Rizky Dharmawan, Muhammad Robby Dhian Eka Wijaya Dhiyaulhaq, Ahmad Divya Widyastuti Dwirgo Sahlinal, Dwirgo Edwin Permana Efendi, Muh Rizqi Ema Nur Amalia Fadhilah, Tami Nurul Fadilah, Muh Faujani, Zidan Ahmad Febri Nur Salamah Feriza, Firman Fine Reffiane Firial, Jihan Fitriani, Nurul Fitriani, Nurul Fridolini Fridolini Fridolini Fridolini Fridolini Fridolini, Fridolini Haliza, Nurul Hanifa, Amalia Hariyana, Agustinus Herdiansyah, M. Izman Hidayat, Ali Nurdin Hidayatullah, Cahyo Hilman, Moh Hilmi, Den Imam Muhamad Husnul Khatimah Ilhamni, Ilhamni Imam Cholissodin Indri Ayu Lestari Ise Fitrilia Juliansyah Juliansyah - Juliansyah Jupiyandi, Sisco Kania Widyawati, Dewi Karina Adinda Kartinah Kartinah, Kartinah Kurnia Idawati Laisya Okta Preyera Leilani Eka Putri, Irma Lestari, Reza Listyani, Tiara Ajeng Lusha Natasya Malik, Kamil Masrofi, Ali Maula Angisty Maulini, Rima Maya Sari Melliana Mesias, Inish Chris MUCHAMMAD FAIZIN Mulyani , Sri Nadia Putri Neni Lismareni, Neni Niken ananda Nisa', Khoirun Nopitasari, Nopitasari Novi Susanti Noviana Noviana Nurul Fitriani Pitaloka, Roro Meifi Prasetio, Ade priyoto, priyoto Rahman, Cecep Kholip Ar Resmiwati, Resmiwati Rifda Afifah Rina Kurniawati Rinta Alfiana Rizki Ramadani Rohani, Tri Ruruh Andayani Bekti, Ruruh Andayani Sahroini, Halifah Sandrina Dwi Melany Saniputra, Fadhil Rizqullah Saputra, Gilang Slamet Shofy Ilaina Sigit Nugroho Sinaga, Frans Putra Siti Susanti, Siti Sopian, Diman Sri Mulyani Sri Wahyuni Sugiharti, Rr. Retno Suranto Susanti Susanti Syahrul R, Syahrul Syarif Hidayat Tamimi, Masagus Haidir Tata Sutabri Umi Kalsum Utami, Fajryah Valina Julia Cahyani Vegi Sandika Widya Cholil Widya Rizky Pratiwi, Widya Rizky Yoke Pribadi Kornarius Yuniar Ernawati, Eka Yuniar, Eka Yupiter, Piju Zufri, Fauzi Zuriati, Zuriati Zy, Ahmad Turmudi