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The Moringa Superfood: Iconic Gastronomic Tourism Food in Ubud Gianyar: Makanan Super Kelor: Wisata Gastronomi yang Ikonik Makanan di Ubud Gianyar Putu Sucita Yanthy; Yayu Indrawati; Azila Azmi; Ni Nyoman Sri Aryanti; L.G.L.K. Dewi; Ni Wayan Purnami Rusadi
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 6, No 2 August (2024)
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v6i2.288

Abstract

Moringa has gained popularity in the world of gastronomy due to its nutritional value and great versatility. Moringa leaves are rich in nutrients and can be used in a variety of dishes. The leaves have a unique flavor and a vibrant green color that enhances the dish. With such potential, moringa can become one of the most iconic gastronomic tourism foods, especially in Bali. This research aims to explore the potential of moringa as a gastronomic icon. The research utilizes a qualitative method by analyzing the results of in-depth interviews and interpreting the data. The research concludes that by understanding the uniqueness of moringa, this food ingredient can be developed into food and beverage menus that are widely consumable. Promotion through culinary festivals and events, moringa nutrition education, and incorporating moringa into cooking class activities are all efforts to establish this food ingredient as a gastronomic icon, particularly in Ubud, Gianyar. Furthermore, promoting moringa-based products can contribute to the promotion of health tourism, attracting visitors interested in wellness and nutritional benefits, thereby supporting the local economy.
The Development Strategy of the Sultanate Palace as a Heritage Tourism Attraction in Sumbawa Besar City, West Nusa Tenggara Province Dova Novita, Dova Novita; I Putu Anom, I Putu Anom; Yayu Indrawati, Yayu Indrawati
International Journal of Technology and Education Research Vol. 3 No. 03 (2025): July - September, International Journal of Technology and Education Research (
Publisher : International journal of technology and education research

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The Sultanate Palace, located in Sumbawa Besar City, West Nusa Tenggara Province, has high historical and cultural value, symbolizing the civilization of the Sumbawa people, especially in the field of government, and serving as historical evidence of the glory of the Sumbawa Sultanate in the past. However, the management and development of the palace as a cultural heritage tourist attraction has not been optimal. Therefore, this study aims to formulate a development strategy by analyzing the current condition of the Sultanate Palace using the TALC approach and 4A components, as well as pentahelix collaboration. This study uses a descriptive qualitative approach with data collection techniques including interviews, observation, and documents, which are then analyzed using SWOT and PESTEL analysis. The results of this study indicate that the Sultanate Palace is still in the involvement stage, and although pentahelix collaboration has been formed informally, it is still dominated by the government and cultural figures. The proposed development strategies include periodic attraction innovations, Sumbawa cultural workshops, heritage building preservation and conservation tours, gallery exhibitions and workshops, comparative studies with neighboring destinations, community involvement, brand strengthening, human resource capacity development, packaging traditional games and storytelling, and private sector involvement through CSR programs.
Exploring hydrotourism: Health and wellbeing Ernawati, Ni Made; Mudana, I Gede; Sari, Putu Yunita Wacana; Indrawati, Yayu; Pamularsih, Tyas Raharjeng
Journal of Commerce, Management, and Tourism Studies Vol. 4 No. 2 (2025): Aug 2025
Publisher : YAYASAN MITRA PERSADA NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58881/jcmts.v4i2.365

Abstract

This emic study presents literature research of qualitative study on hydrotourism - health and wellness focusing on the practices and the uniqueness of the product offering around the globe highlighted with hydrotourism - health and wellness offered in Bali Indonesia. The findings show hydrotourism as a generic name represents three types of leisure and tourism products: water for sport, health and wellness, and for panoramic viewing experience. The current well developed and highly innovative products of hydrotourism - health and wellness around the world which could create a strong allegiance to particular destinations, has been known since the nomadic era. Bali offers high quality and variety of spa products that often offered by hotels or independents spa–establishment; it is noted that hydro for spiritual purification of ‘melukat-ritual’ is highly popular among tourists and become a substantial hydro product offer which is rooted from Hindu practice. Hydrotourism - health and wellness offer high variety and each with unique selling proposition. Hydrotourism – health and wellness could be in the form of bathing, spiritual purification, healing and rejuvenation, medication to relieve pain, detoxification and skin beauty, and a more complex spiritual ceremony of forging the endurance of body and mind; during the process, it could utilize various materials to assist healing, e.g. stone and herbs, or leveraging extreme temperature of warm and cold, often combined with yoga practice and meditation, also consuming healthy and whole food during the program; it could be an exclusive and luxurious for the rich, spa and wellness products for travelers, or simply public bathing where children and people could go to refresh; it could be well facilitated spa establishments with prime service or simply public baths, natural spring and thermal baths managed by local community. Indonesia considers spa services as traditional health services rather than entertainment.
De Djawatan City Forest Management Strategy As A Tourist Attraction In Benculuk Village, Banyuwangi Regency Angga Dana Saputra; Yayu Indrawati; Sri Widowati
International Journal of Technology and Education Research Vol. 3 No. 03 (2025): July - September, International Journal of Technology and Education Research (
Publisher : International journal of technology and education research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/ijeter.v3i03.2212

Abstract

The complexity of managing tourist attractions becomes problematic when the tourist destination is also a conservation area. Conservation areas are currently often important locations for tourism activities. In conditions like this, urban forests are very much needed to improve the quality of the city's environment. This research is important to do because of the need for proper management efforts. Then, an in-depth evaluation is needed regarding effective and sustainable strategies in the De Djawatan city forest. In addition, by understanding external and internal factors, policies can be designed that can be implemented. This research was conducted with the aim of producing an appropriate tourism management strategy in the De Djawatan city forest as a benchmark in managing tourism as a future tourist attraction. By analyzing current management conditions, then analyzing internal and external factors that influence tourism management. After that, a tourism management strategy is developed using qualitative methods and data analysis using IFAS, EFAS, and SWOT analysis. This is inseparable from the potential of De Djawatan to become a sustainable tourist attraction in order to have a positive impact on tourism stakeholders, local governments, and the surrounding community.
Influence of Motivation on Millennial Tourist Satisfaction and Re-Visit Intention at Glamping in Kintamani District, Bangli Regency, Bali Swariga, I Made; Wijaya, Ni Made Sofia; Indrawati, Yayu
Devotion : Journal of Research and Community Service Vol. 4 No. 8 (2023): Devotion: Journal of Research and Community Service
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/devotion.v4i8.548

Abstract

The COVID-19 pandemic has an impact on the tourism industry, Bali is one of the places affected because most of the people work in the tourism industry, during the COVID-19 pandemic. Kintamani is one of the tourist destinations that is still visited by many tourists, especially domestic tourists, the development of tourism in the pandemic era has triggered the emergence of new trends in the world of tourism such as glamping business (glamour camping). This study aims to determine the effect of motivation can increase the intention of tourists to stay again in addition to affecting tourist satisfaction. The method used is a quantitative approach and uses a qualitative approach to describe the characteristics of respondents and the scale assessment given by respondents. Data collection techniques in this study use questionnaires, then sampling techniques using accidental sampling. The data analysis technique used in this study is quantitative descriptive, then hypothesis testing using smart PLS software. The results of this study concluded that based on the t-test, t-statistical value of each variable in this study, there was a positive direct influence between motivation (X) on satisfaction (Y1), motivation (X) on the re-visit intention (Y2), satisfaction (Y1) on the re-visit intention (Y2), and the indirect influence that satisfaction (Y2) was able to mediate motivation (X) and re-visit intention (Y2) from all hypotheses both direct and indirect influences Exogenous variables on endogenous variables have a significant positive influence, namely having a p-value less than (0.05) and having a t-statistic value greater than (1.96).
PENGARUH KUALITAS PELAYANAN DAN KESELAMATAN WISATAWAN TERHADAP KEPUASAN WISATAWAN DI DAYA TARIK WISATA AIR TERJUN TEGENUNGAN GIANYAR BALI Binawa, I Gede Putra; Indrawati, Yayu; Mananda, I Gusti Putu Bagus Sasrawan
Jurnal Ilmiah Global Education Vol. 4 No. 4 (2023): JURNAL ILMIAH GLOBAL EDUCATION, Volume 4 Nomor 4, Desember 2023
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/jige.v4i4.1556

Abstract

The purpose of conducting this research was to analyze the effect of service quality and tourist safety on tourist satisfaction at Tegenungan Waterfall Gianyar Bali. The number of samples used in this study were 65 people. Using accidental sampling method. Collecting data using library research, observation, questionnaires and interviews. The data analysis technique used is multiple linear regression using the SmartPLS application. The results of this study indicate that service quality has a significant effect on tourist satisfaction. This shows that respondents' perceptions of service quality have a strong correlation with tourist satisfaction when visiting Tegenungan Waterfall Gianyar Bali. Tourist safety has a significant effect on tourist satisfaction, where the tourist safety perceived by respondents in the form of providing an explanation to tourists before entering the waterfall area correlates with perceived tourist satisfaction with a sense of satisfaction with the services provided by the manager of the Tegenungan Waterfall. The implications of this research are Service Quality Improvement, Safety Priority and Tourist Feedback.
The transformation of Balinese women as agents of change in tourism village management: A social representation perspective Dewi, Luh Gede Leli Kusuma; Indrawati, Yayu; Pratama, I Putu Andre Adi Putra
Journal of Commerce, Management, and Tourism Studies Vol. 4 No. 3 (2025): Dec 2025
Publisher : YAYASAN MITRA PERSADA NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58881/jcmts.v4i3.413

Abstract

Community-based tourism in Bali places women in a central role, but social representations influenced by patriarchal structures often limit their role in strategic decision-making. This study aims to analyze the transformation of Balinese women as change agents in tourism village management. Using a qualitative-phenomenological approach, this study conducted in-depth case studies of three women leaders in the tourism villages of Tista, Klecung, and Sayan. The results show a systematic cycle of empowerment in which women actively gain access through institutional, personal, and digital channels; establish control over institutions and cultural assets; demonstrate substantive and empowering participation; and obtain multidimensional benefits (economic, social, and psychological) that are redistributed to the community. This process proves that women have successfully deconstructed old social representations and reconstructed their self-image as competent public leaders. This transformation not only contributes to the achievement of the SDGs on Gender Equality (SDG 5) and Inclusive Economic Growth (SDG 8), but also offers a model for fairer and more sustainable tourism development.
Typologies of Female Transformative Leadership in Balinese Tourism Villages: A Social Representation Perspective L.G.L.K. Dewi; Yayu Indrawati; Wayan Citra Juwitasari; I Putu Andre Adi Putra Pratama
Jurnal Internasional Riset Bisnis Pariwisata Vol 4 No 2 (2025): International Journal of Tourism Business Research (INTOUR)
Publisher : Faculty of Economics and Business, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/intour.v4i2.2690

Abstract

This study analyzes the transformative typologies of female leadership in Balinese tourism villages through the lens of Social Representation Theory. Despite their vital role in community-based tourism, women remain underrepresented in formal governance due to patriarchal norms. Employing a qualitative phenomenological design, the study examines the lived experiences of three key female leaders in Tista, Sayan, and Klecung. The findings identify three distinct typologies: Environmental Awareness Leadership (ecological stewardship), Professionalized Leadership (digital and managerial competence), and Community Empowerment Leadership (cultural and economic collectivism). Through these roles, women reconstruct their social representations shifting from domestic figures to strategic public actors by re-anchoring leadership within local cultural values. This research contributes to gendered tourism scholarship by reconceptualizing Balinese women not merely as agents of change, but as "custodians of change," capable of synergizing cultural preservation with modern tourism management.
Work And Leisure: A Study of Social Tourism in Higher Education Institutions in Bali Yayu Indrawati; Putu Sucita Yanthy; I Wayan Darsana Darsana; I Putu Andre Adi Putra Pratama
Jurnal Penelitian Pendidikan IPA Vol 10 No SpecialIssue (2024): Science Education, Ecotourism, Health Science
Publisher : Postgraduate, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppipa.v10iSpecialIssue.7514

Abstract

This study examines social tourism within higher education institutions in Bali, Indonesia, using an inclusive approach that involved both lecturers and students from public and private universities. Employing a mixed-methods design, the research collected quantitative data through surveys distributed across five universities in Bali Province, while qualitative data was obtained from interviews with participants knowledgeable about inclusive social tourism. The findings reveal that social tourism activities are integrated with the Tri Dharma of Higher Education, emphasizing teaching, research, and community service. These activities blend academic endeavors, such as field research, workshops, seminars, and benchmarking, with tourism experiences like sightseeing and cultural events. The study highlights the benefits of social tourism for the academic community, including increased social capital, improved self-confidence, and enhanced knowledge and skills. Additionally, social tourism fosters collaboration between universities and contributes to the mental and physical well-being of academics, helping to alleviate burnout. The study suggests that higher education institutions should consider policies that leverage social tourism to enhance academic experiences and promote holistic development among faculty and students.
PENGARUH FASILITAS DAN LAYANAN TERHADAP KEPUASAN WISATAWAN NUSANTARA DI PURA AGUNG BESAKIH Ni Kadek Septiarini; Yayu Indrawati; Ni Gusti Ayu Susrami Dewi
Jurnal IPTA (Industri Perjalanan Wisata) Vol. 13 No. 1 (2025): Jurnal IPTA (July 2025)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/IPTA.2025.v13.i01.p13

Abstract

Penelitian ini bertujuan untuk menilai pengaruh fasilitas dan layanan terhadap kepuasan wisatawan nusantara di Pura Agung Besakih, destinasi wisata religi di Bali yang telah mengalami peningkatan infrastruktur dan pelayanan. Fasilitas yang dikaji meliputi gedung parkir, toilet umum, kios dagang, ruang ganti, dan area makan (wantilan), sedangkan aspek layanan berfokus pada penyediaan shuttle. Penelitian ini menggunakan pendekatan kuantitatif dengan 100 responden yang dipilih melalui penyebaran kuesioner. Analisis data dilakukan dengan regresi linear berganda, setelah sebelumnya diuji validitas dan reliabilitas instrumen. Hasil penelitian menunjukkan bahwa fasilitas dan layanan berpengaruh positif dan signifikan terhadap kepuasan wisatawan. Temuan ini menegaskan pentingnya peningkatan kualitas fasilitas dan layanan dalam meningkatkan kepuasan, mendorong kunjungan ulang, serta potensi rekomendasi dari wisatawan.