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The Role of Entrepreneurship Education, Community-Based Mentorship, and Social Capital on the Independence of Social Creative Businesses in Jakarta Masri, Marius; Apriyanto, Apriyanto; Lesmana, Tera
West Science Social and Humanities Studies Vol. 3 No. 05 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i05.1933

Abstract

This study examines the impact of entrepreneurship education, community-based guidance, and social capital on the independence of social creative businesses in Jakarta. Using a quantitative approach, data were collected from 150 respondents and analyzed with Structural Equation Modeling-Partial Least Squares (SEM-PLS). The results demonstrate that all three factors significantly contribute to the independence of social creative businesses. Entrepreneurship education equips entrepreneurs with essential skills and knowledge, while community-based guidance fosters collective problem-solving and resource sharing. Social capital emerges as the strongest predictor, emphasizing the importance of trust and networks in achieving entrepreneurial autonomy. These findings underscore the need for targeted policies and programs to support the growth and sustainability of social creative businesses in Jakarta.
Policy, Profits, and Palm Oil: A Bibliometric Synthesis of the Economic and Environmental Payoffs Judijanto, Loso; Bunyamin, Ilham Akbar; Lesmana, Tera
West Science Interdisciplinary Studies Vol. 3 No. 05 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i05.1913

Abstract

The global palm oil industry sits at the nexus of economic growth and environmental sustainability, generating both substantial financial returns and significant ecological concerns. This study presents a bibliometric synthesis of scholarly literature on palm oil, with particular focus on the interplay between policy frameworks, profitability, and environmental outcomes. Using the Scopus database, a total of relevant publications from 2000 to 2024 were analyzed through VOSviewer software to identify trends in co-authorship, citation patterns, and keyword co-occurrence. The findings reveal that "palm oil" and "sustainable development" serve as thematic anchors linking diverse domains such as biofuel production, deforestation, land use change, and economic valuation. Temporal analysis indicates a thematic evolution from environmental critiques toward techno-economic innovation and governance mechanisms. Collaboration networks highlight Malaysia and Indonesia as dominant contributors, with growing international partnerships across Europe, North America, and Asia. Despite the increasing academic attention to sustainability, the study identifies gaps in policy evaluation and interdisciplinary integration. The discussion offers actionable insights and policy recommendations to bridge these gaps, emphasizing the need for holistic, evidence-based strategies that align economic development with environmental integrity in palm oil governance.
What is the impact of tour guide quality and outdoor activity innovation on tourist satisfaction in Bali? Abas, Sayid; Nurhasanah, Dila Padila; Lesmana, Tera
West Science Interdisciplinary Studies Vol. 3 No. 06 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i06.2027

Abstract

This study examines the impact of tour guide quality and outdoor activity innovation on tourist satisfaction in Bali, a premier global tourist destination. Utilizing a quantitative approach, data were collected from 150 tourists using a structured Likert-scale questionnaire (1–5). Data analysis was performed using SPSS version 25, involving descriptive, reliability, and regression analyses. Results reveal that both tour guide quality and outdoor activity innovation significantly and positively influence tourist satisfaction, with tour guide quality exhibiting a stronger impact. The findings highlight the critical role of professional, knowledgeable guides and innovative recreational offerings in shaping memorable tourist experiences. This study provides actionable insights for tourism stakeholders in Bali, emphasizing the importance of investing in guide training programs and creative outdoor activities to sustain and enhance tourist satisfaction in a competitive global market.
The Effect of Subscription Strategies, Personalized Offers, and Email Marketing on Perceived Usefulness through User Engagement and Its Impact on Conversion and Customer Retention in Local Indonesian Streaming Services Sudirjo, Frans; Priyana, Yana; Lesmana, Tera
West Science Interdisciplinary Studies Vol. 3 No. 08 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i08.2162

Abstract

This study examines the influence of subscription strategies, personalized offers, and email marketing on perceived usefulness through user engagement, and their impact on conversion and customer retention in Indonesian local streaming services. Using a quantitative approach, data were collected from 300 respondents through a structured questionnaire using a 5-point Likert scale and analyzed with Structural Equation Modeling–Partial Least Squares (SEM-PLS 3). The results indicate that all three marketing strategies significantly enhance user engagement, with personalized offers having the strongest effect. User engagement strongly predicts perceived usefulness, which in turn significantly drives both conversion and customer retention. These findings confirm the mediating role of user engagement and perceived usefulness in the relationship between marketing strategies and business performance outcomes. The study contributes to the theoretical understanding of user behavior in digital entertainment services and provides practical recommendations for optimizing customer acquisition and loyalty in competitive streaming markets.
The Impact of Local Story Packaging, Educational Activities, and Traditional Branding on Destination Attractiveness through Positive Emotions in Yogyakarta Chaniago, Anggrany; Muhtadi, Muhamad Ammar; Lesmana, Tera
West Science Social and Humanities Studies Vol. 3 No. 08 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i08.2179

Abstract

This study examines the role of local story packaging, educational activities, and traditional branding in enhancing destination attractiveness, with positive emotions as a mediating variable, in the context of cultural tourism in Yogyakarta, Indonesia. Using a quantitative approach with 250 respondents and data analysis employing Structural Equation Modeling–Partial Least Squares (SEM-PLS 3), the findings reveal that all three independent variables significantly influence positive emotions and destination attractiveness. Furthermore, positive emotions are shown to mediate these relationships, highlighting their central role in shaping tourists’ perceptions and experiences. The study contributes to tourism literature by confirming the importance of culturally grounded strategies in destination marketing and provides practical implications for stakeholders in developing emotionally engaging, authentic, and sustainable tourism experiences.
The Effect of Subscription Strategies, Personalized Offers, and Email Marketing on Perceived Usefulness through User Engagement and Its Impact on Conversion and Customer Retention in Local Indonesian Streaming Services Sudirjo, Frans; Priyana, Yana; Lesmana, Tera
West Science Interdisciplinary Studies Vol. 3 No. 08 (2025): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v3i08.2162

Abstract

This study examines the influence of subscription strategies, personalized offers, and email marketing on perceived usefulness through user engagement, and their impact on conversion and customer retention in Indonesian local streaming services. Using a quantitative approach, data were collected from 300 respondents through a structured questionnaire using a 5-point Likert scale and analyzed with Structural Equation Modeling–Partial Least Squares (SEM-PLS 3). The results indicate that all three marketing strategies significantly enhance user engagement, with personalized offers having the strongest effect. User engagement strongly predicts perceived usefulness, which in turn significantly drives both conversion and customer retention. These findings confirm the mediating role of user engagement and perceived usefulness in the relationship between marketing strategies and business performance outcomes. The study contributes to the theoretical understanding of user behavior in digital entertainment services and provides practical recommendations for optimizing customer acquisition and loyalty in competitive streaming markets.
The Role of Productive Zakat in Improving MSME Performance: A Quantitative Study of Mustahik Assisted by Zakat Institutions in West Java Sumaryanto, Purwidi; Muhtadi, Muhamad Ammar; Lesmana, Tera
West Science Islamic Studies Vol. 3 No. 04 (2025): West Science Islamic Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsiss.v3i04.2348

Abstract

This study investigates the role of productive zakat in improving the performance of Micro, Small, and Medium Enterprises (MSMEs) assisted by zakat institutions in West Java. Productive zakat, as a form of Islamic social finance, aims to empower mustahik (zakat recipients) by providing business capital, training, and guidance to foster economic independence and sustainability. Using a quantitative approach, data were collected from 100 MSME zakat recipients through structured questionnaires based on a five-point Likert scale. Data analysis was conducted using SPSS version 25, including validity, reliability, classical assumption, and multiple regression tests. The results reveal that productive zakat utilization, entrepreneurial capacity, and institutional support each have a positive and significant effect on MSME performance. The coefficient of determination (R²) value of 0.673 indicates that 67.3% of MSME performance variation is explained by these three variables. The findings underscore the crucial role of effective zakat management and capacity-building initiatives in achieving sustainable empowerment. This study contributes to the understanding of how Islamic social finance instruments, particularly productive zakat, can serve as a catalyst for inclusive economic development and poverty reduction in Indonesia.
Pengaruh Entrepreneurial Curiosity, Digital Self-Efficacy, dan Technostress terhadap Kinerja Inovatif Pelaku Usaha Digital di Indonesia Pahrijal, Rival; Lesmana, Tera; Usup, Usup
Jurnal Ekonomi dan Kewirausahaan West Science Vol 3 No 04 (2025): Jurnal Ekonomi dan Kewirausahaan West Science
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/jekws.v3i04.2800

Abstract

Penelitian ini mengkaji pengaruh rasa ingin tahu kewirausahaan, kepercayaan diri digital, dan stres teknologi terhadap kinerja inovatif wirausaha digital di Indonesia. Dengan pendekatan penelitian kuantitatif, data dikumpulkan dari 100 responden melalui kuesioner terstruktur yang menggunakan skala Likert lima poin. Analisis data dilakukan menggunakan SPSS versi 25, termasuk statistik deskriptif, pengujian reliabilitas dan validitas, serta analisis regresi linier berganda. Hasil penelitian menunjukkan bahwa rasa ingin tahu kewirausahaan dan kepercayaan diri digital memiliki pengaruh positif dan signifikan terhadap kinerja inovatif, sementara stres teknologi memiliki pengaruh negatif dan signifikan. Temuan ini menunjukkan bahwa eksplorasi yang didorong oleh rasa ingin tahu dan kepercayaan diri dalam kemampuan digital meningkatkan kapasitas wirausaha untuk berinovasi, sedangkan tingkat stres teknologi yang tinggi menghambat kreativitas dan kinerja. Model ini menjelaskan 65,4% varians dalam kinerja inovatif, mengonfirmasi bahwa faktor psikologis dan teknologi secara bersama-sama menentukan hasil inovasi dalam ekosistem kewirausahaan digital. Studi ini berkontribusi pada pemahaman teoretis kewirausahaan digital dengan mengintegrasikan dimensi kognitif dan emosional, serta memberikan implikasi praktis bagi pembuat kebijakan, inkubator bisnis, dan lembaga pelatihan digital untuk mendukung inovasi berkelanjutan di kalangan wirausahawan di Indonesia.
The Influence of Device Compatibility and IoT System Architecture on Adoption Rate and Usability in the Implementation of Smart Homes in Modern Housing in Tangerang Soelistianto, Farida Arinie; Lesmana, Tera; Fildansyah, Rully
West Science Social and Humanities Studies Vol. 3 No. 10 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i10.2328

Abstract

This study investigates the influence of device compatibility and IoT system architecture on adoption rates and ease of use in smart home implementation within modern housing developments in Tangerang, Indonesia. Employing a quantitative research approach, data were collected from 125 respondents using a structured questionnaire measured on a five-point Likert scale. The data were analyzed through Structural Equation Modeling–Partial Least Squares (SEM-PLS 3) to test the relationships among constructs. The results reveal that both device compatibility and IoT system architecture significantly and positively influence ease of use, which in turn mediates their effects on adoption rates. A robust IoT system architecture enhances interoperability and system responsiveness, improving user perceptions of convenience and reliability. The findings underscore that technical design and user-centric system integration jointly determine the success of smart home adoption. This research contributes to extending the Technology Acceptance Model (TAM) within the IoT context and offers practical implications for developers, policymakers, and housing planners in fostering inclusive and sustainable smart living environments in Indonesia.
The Effect of Employee Development Policy, Work Environment, and Transformational Leadership on Employee Creativity in Indonesia's Creative Industries Judijanto, Loso; Lesmana, Tera; Zulfikri, Agung
West Science Interdisciplinary Studies Vol. 2 No. 03 (2024): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v2i03.725

Abstract

This research investigates the impact of employee development policy, work environment, and transformational leadership on employee creativity within Indonesia's dynamic creative industries. A quantitative analysis employing Structural Equation Modeling (SEM) with Partial Least Squares (PLS) was conducted to analyze data collected from 120 employees across various sectors of the creative industry. Descriptive statistics, measurement model assessment, structural model analysis, and hypothesis testing were employed to examine the relationships between the variables of interest. The results reveal that employee development policy, transformational leadership, and work environment significantly influence employee creativity within Indonesia's creative industries. Specifically, organizations that prioritize employee development, foster transformational leadership behaviors, and provide supportive work environments are more likely to enhance employee creativity. These findings underscore the importance of organizational strategies and leadership practices in fostering a culture of innovation and creativity within Indonesia's burgeoning creative economy.