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The Role of Application Programming Interface in Transforming Restaurant Delivery Operations Bangun, Cicilia Sriliasta; Solahudin, Solahudin; Sutarman, Asep; Dlamini, Sipho
Startupreneur Business Digital (SABDA Journal) Vol. 5 No. 1 (2026): Startupreneur Business Digital (SABDA)
Publisher : Pandawan Sejahtera Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/sabda.v5i1.1066

Abstract

The rapid growth of online food delivery services has transformed the restaurant industry, requiring efficient and scalable solutions to meet increasing customer demands. However, traditional restaurant management systems often struggle with integration challenges, operational inefficiencies, and customer dissatisfaction due to delays and miscommunication. This study aims to analyze the role of Application Programming Interfaces (API) in optimizing restaurant delivery operations by enhancing order management, inventory tracking, and real-time customer interactions. Using a mixed-method approach, we conducted case studies on multiple restaurant platforms and surveyed industry professionals to assess the effectiveness of API integration. The findings reveal that API-driven systems significantly improve delivery accuracy, reduce processing time, and enhance customer experience by automating order workflows and enabling seamless third-party service connections. The results indicate that restaurants leveraging API can achieve a higher level of efficiency and scalability, minimizing operational bottlenecks while maintaining service quality. This research concludes that API play a crucial role in transforming restaurant delivery operations, providing a competitive advantage in the evolving digital marketplace. Future studies should explore the impact of emerging technologies such as AIpowered API and blockchain integration for further optimization.
Trust Based Social Commerce Price and Consumer Behavior in Jastip Indonesia Suryari Purnama; Cicilia Sriliasta Bangun; Ramiro Santiago Ikhsan
APTISI Transactions on Management (ATM) Vol 10 No 2 (2026): ATM (APTISI Transactions on Management: May)
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/adbnzj03

Abstract

The rapid growth of social commerce in Indonesia has given rise to informal digital business models such as Jastip (Jasa Titip) personal shopping service, which represents a grassroots form of digital transformation among Micro, Small, and Medium Enterprises (SMEs). Operating entirely through digital platforms such as Instagram and WhatsApp, Jastip exemplifies how technology- driven commerce is reshaping consumer behavior and SME competitiveness beyond formal marketplace structures. This study empirically examines the influence of three key digital commerce antecedents, Online Customer Review (OCR), Shopping Experience (SE), and price on Online Purchase Intention (OPI), mediated by Consumer Trust (CT), in the Jastip context. A quantitative approach was employed using Structural Equation Modeling (SEM-LISREL) with 115 respondents from Generation Y (aged 24–39 years). Results demonstrate that price is the only antecedent with a significant direct effect on consumer trust (t-value = 2.84), which in turn strongly predicts online purchase intention (t-value = 5.76). Consumer trust fully mediates the price purchase intention relationship (complete mediation), while OCR and shopping experience were not found to significantly predict trust in this informal digital commerce context. These findings offer strategic implications for Jastip operators and digital SME policymakers, emphasizing that transparent pricing and trust architecture are the primary digital levers for driving purchase intention in informal social commerce platforms.
Pandopo Catering as a Medium for Student Community Service and Community Empowerment: Pandopo Catering sebagai Media Pengabdian Mahasiswa dan Pemberdayaan Masyarakat Budi Djatmiko; Abshor Marantika; Muhamaad Rifat Syauqy; Sudadi Pranata; Lista Meria; Cicilia Sriliasta Bangun
ADI Pengabdian Kepada Masyarakat Vol 5 No 2 (2025): ADI Pengabdian Kepada Masyarakat
Publisher : ADI Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/adimas.v5i2.1210

Abstract

This community service project examines the role University of Raharja students in community service, focusing on efforts to foster social awareness and economic independence through the introduction of "Pandopo Catering" to local communities. The importance of community service as a means of social development, particularly in empowering local communities to achieve economic self-reliance. The objective of this research is to explore how the involvement of Raharja University students in community service, through innovative business initiatives such as Pandopo Catering, can promote social awareness and contribute to economic independence in underserved areas. The method used is a qualitative approach involving case studies and interviews with students and community members participating in the community service program. The results show that student participation in this program not only enhances social awareness among students but also helps local communities develop practical skills and entrepreneurial initiatives that can strengthen their economic resilience. Additionally, students gain hands-on experience in applying the knowledge acquired in the classroom. The conclusion of this research emphasizes that the involvement of Raharja University students in community service not only benefits the community but also contributes to the personal development of students, enhancing their sense of social responsibility and entrepreneurial mindset. This research provides insights into the potential of student-led initiatives in promoting sustainable development in local communities.