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Rizki, Ainur
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Pengaruh Gaya Kepemimpinan Dan Kompensasi Terhadap Kinerja Karyawan Dengan Kepuasan Kerja Sebagai Variabel Intervening Pada Rumah Sakit Esthomihi Medan Nazara, Asori; Siregar, Budi Alamsyah; Rizki, Ainur
Center of Economic Students Journal Vol. 8 No. 1 (2025): January-Maret (2025)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56750/csej.v8i1.1095

Abstract

Penelitian ini mengkaji pengaruh kepemimpinan dan kompensasi terhadap kinerja karyawan di Rumah Sakit Ethomihi Medan melalui kepuasan karyawan. Hasil penelitian menunjukkan bahwa kepemimpinan dan kompensasi berpengaruh signifikan terhadap kinerja karyawan secara langsung maupun tidak langsung melalui kepuasan. Secara parsial, kepemimpinan (thitung 4,727 > ttabel 2,03951, sig 0,000) dan kompensasi (thitung 3,129 > ttabel 2,03951, sig 0,008) berpengaruh signifikan terhadap kinerja karyawan. Kepuasan karyawan juga berpengaruh signifikan terhadap kinerja (thitung 3,022 > ttabel 2,03951, sig 0,015), serta berperan sebagai mediator antara kepemimpinan dan kinerja. Kepemimpinan (thitung 4,032 > ttabel 2,03693, sig 0,000) dan kompensasi (thitung 2,085 > ttabel 2,03693, sig 0,033) juga berpengaruh positif terhadap kepuasan karyawan. Total pengaruh kepemimpinan terhadap kinerja melalui kepuasan adalah 1,122, sedangkan kompensasi berpengaruh sebesar 0,630. Kesimpulannya, kepemimpinan dan kompensasi memberikan dampak positif yang signifikan terhadap kinerja karyawan di Rumah Sakit Ethomihi Medan, baik secara langsung maupun melalui kepuasan karyawan.
Pemasaran Influencer di Media Sosial: Tinjauan Literatur Tentang Efektivitas dan Etika di Era Digital Elanda, Yochi Elanda; Rizki, Ainur
Paradoks : Jurnal Ilmu Ekonomi Vol. 8 No. 1 (2025): November - Januari
Publisher : Fakultas Ekonomi, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/paradoks.v8i1.1127

Abstract

Penelitian ini bertujuan untuk menguji efektivitas dan etika influencer marketing di media sosial, yang telah menjadi salah satu strategi utama dalam dunia pemasaran digital. Fenomena pemasaran berbasis influencer tidak hanya mempengaruhi perilaku konsumen, tetapi juga memunculkan tantangan etika terkait kredibilitas influencer, transparansi promosi, dan dampak sosial. Penelitian ini menggunakan pendekatan kualitatif dengan metode studi literatur, menganalisis berbagai sumber akademis yang membahas tentang influencer marketing, kredibilitas, etika, dan dampak sosial. Hasil penelitian menunjukkan bahwa influencer marketing sangat efektif dalam membangun hubungan yang lebih personal antara brand dan audiens, namun juga dihadapkan pada tantangan etika terkait transparansi pengungkapan hubungan komersial dan potensi manipulasi audiens. Selain itu, dampak sosial dari influencer marketing, seperti pembentukan standar kecantikan dan gaya hidup, perlu mendapat perhatian lebih agar tidak memperkuat stereotip negatif. Penelitian ini merekomendasikan pentingnya menjaga transparansi, etika yang lebih kuat dalam praktik influencer marketing, serta pengembangan regulasi yang lebih jelas untuk memastikan keberlanjutan dan keberagaman dalam industri pemasaran digital.
Produktivitas Kerja pada Guru: Apakah Dipengaruhi oleh Motivasi Kerja, Disiplin, dan Lingkungan Kerja? Wahyudi, Widi; Rizki, Ainur
Trends in Applied Sciences, Social Science, and Education Vol. 1 No. 2 (2023): Desember
Publisher : PT Hakhara Akademia Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71383/tase.v1i2.15

Abstract

This study aims to determine the effect of work motivation, discipline and work environment on work productivity teachers at SMK Al-Makmur. The population in this study were teachers of SMK Al-Makmur. The sample used was 31 respondents. The technique used for sampling is a non-probability sampling technique with a saturated sample technique. Data collection used the distribution of questionnaires to teachers of SMK Al-Makmur. The data analysis technique used is multiple linear regression analysis with data processing tools SPSS software version 29. The results of this study indicate that work motivation (X1) has a negative and significant effect on work productivity, while discipline (X2) has no effect on work productivity and work environment (X3) has no effect on work productivity.
Analisa Pengalaman Merek, Harga Terhadap Kepuasan dan Pengaruhnya Terhadap Loyalitas Di Food Court Titik Temu Sergai Kesuma, Muhammad Yudha; Sugiharto, Bambang; Rizki, Ainur
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 2 (2025): Mei - Juli
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i2.1525

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh pengalaman merek dan harga terhadap kepuasan dan loyalitas pada Foodcourt Titik Temu Sergai. Adapun populasi dalam penelitian ini adalah para pengunjung yang sedang berada di Foodcourt Titik Temu Sergai. Sampel akhir yang diperoleh adalah 100 responden. Analisis data yang digunakan adalah yaitu analisi jalur (path analysis) menggunakan aplikasi SPSS. Analisis data menunjukan pengaruh variabel pengalaman merek dan harga berpengaruh signifikan terhadap kepuasan pelanggan.Pengaruh variabel harga dan kepuasan berpengaruh signifikan terhadap loyalitas sedangkan variabel pengalaman merek tidak berpengaruh signifikan terhadap loyalitas.Variabel pengalaman merek dan harga berpengaruh signifikan terhadap loyalitas melalui kepuasan
The Role of Emotional Intelligence in Financial Competence Elanda, Yochi; Rizki, Ainur
Escalate : Economics and Business Journal Vol. 2 No. 02: Innovating People and Planet: Redefining Work, Behavior, and Sustainability in the Di
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/escalate.v2i02.84

Abstract

This research explores the impact of emotional intelligence, personal financial management skills, and financial behavior on financial competence among employees of Bank Pembangunan Daerah Sulawesi Selatan. Employing a quantitative methodology with random sampling of 90 customers, data were collected through a structured questionnaire and analyzed using Smart PLS for structural equation modeling. The findings reveal that emotional intelligence significantly influences financial competence both directly and indirectly through personal financial management skills and financial behavior. Specifically, employees with higher emotional intelligence exhibit better financial management abilities and engage in positive financial behaviors, which in turn enhance their overall financial competence. The study highlights the critical role of emotional intelligence as a foundational skill in effective financial service delivery. These insights suggest that improving emotional and financial management skills among employees can lead to enhanced performance and greater customer satisfaction, thereby contributing to the bank's long-term success. The research emphasizes the need for integrated training programs within banking institutions to promote financial literacy and emotional intelligence, ultimately fostering sustainable growth in a competitive financial landscape.
PENGARUH INTENSITAS MEDIA SOSIAL DAN WORD OF MOUTH TERHADAP PENJUALAN PRODUK DENGAN VARIABEL INTERVENING KEPUTUSAN PEMBELIAN PADA UMKM MEDAN Siahaan , Rena Fujianti; Siregar, Budi Alamsyah; Rizki, Ainur; Tanjung, Yulia Tiara
Jurnal Review Pendidikan dan Pengajaran Vol. 7 No. 3 (2024): Volume 7 No 3 Tahun 2024
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jrpp.v7i3.29143

Abstract

Pengaruh Intensitas Media Sosial, dan Word Of Mouth Terhadap Penjualan Produk dengan Variabel Intervening Keputusan Pembelian pada Umkm Medan”. Tujuan penelitian ini adalah untuk mengetahui pengaruh intensitas media sosial,word of mouth, dan keputusan terhadap penjualan Bakmie Hockseng Bangka Medan. Populasi sebanyak 200 orang, sampel yang di ambil 30 responden. Teknik sampling yang digunakan oleh peneliti adalah sampling incidental. Analisis data yang digunakan adalah analisis path (jalur). Pengaruh Intensitas Media Sosial (X1) terhadap Keputusan Pembelian (Y) hal tersebut dapat disimpulkan bahwa Intensitas Media Sosial (X1) secara parsial berpengaruh signifikan terhadap Keputusan Pembelian (Y). Pengaruh Word Of Mouth (X2) terhadap Keputusan Pembelian (Y) hal tersebut dapat disimpulkan bahwa Word Of Mouth (X2) secara parsial berpengaruh signifikan terhadap Keputusan Pembelian (Y). Pengaruh Intensitas Media Sosial (X1) terhadap Penjualan Produk (Z) hal tersebut dapat disimpulkan bahwa Intensitas Media Sosial (X1) secara parsial berpengaruh signifikan terhadap Penjualan Produk (Z). Pengaruh Word Of Mouth (X2) terhadap Penjualan Produk (Z) hal tersebut dapat disimpulkan bahwa Word Of Mouth (X2) secara parsial berpengaruh signifikan terhadap Penjualan Produk (Z). Pengaruh Keputusan Pembelian (Y) terhadap Penjualan Produk (Z) hal tersebut dapat disimpulkan bahwa Keputusan Pembelian (Y) secara parsial berpengaruh dan bersignifikan terhadap Penjualan Produk (Z). Pengaruh Intensitas Media Sosial (X1) dengan Keputusan Pembelian (Y) terhadap Penjualan Produk (Z) Hasil ini memberikan kesimpulan bahwa model I, yakni variabel X1, dan Y berpengaruh signifikan terhadap Z. Pengaruh Word Of Mouth (X2) dengan Keputusan Pembelian (Y) terhadap Penjualan Produk (Z) Hasil ini memberikan kesimpulan bahwa model II, yakni variabel X2, dan Y berpengaruh signifikan terhadap Z.
Pengaruh Kompensasi dan Lingkungan Kerja terhadap Kinerja Pegawai dengan Kepuasan Kerja sebagai Variabel Mediasi di UPT Puskesmas Tanjung Rejo Kecamatan Percut Sei Tuan Kabupaten Deli Serdang Anastasya, Kristina Realita; Chaniago, Sabaruddin; Rizki, Ainur
Journal of Innovative and Creativity Vol. 6 No. 1 (2026)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v6i1.9279

Abstract

This study aims to analyze the influence of compensation and work environment on employee performance with job satisfaction as a mediating variable at the UPT Puskesmas Tanjung Rejo, Percut Sei Tuan District, Deli Serdang Regency. This research is motivated by the importance of employee performance in improving the quality of health services, as well as indications of mismatches in compensation and working conditions that affect employee satisfaction and performance. This study uses a quantitative approach with a survey method. The research sample consisted of 44 respondents determined using the Slovin formula from a population of 78 employees. Data collection was carried out through the distribution of questionnaires, which were then analyzed using multiple linear regression analysis with the help of SPSS version 27. Data testing was conducted through classical assumption tests, t-tests, coefficient of determination tests (R²), and the Sobel test to determine the role of the mediating variable. The results of the study show that compensation and the work environment have a positive and significant effect on employee performance. In addition, compensation and the work environment also have a positive and significant effect on job satisfaction. Job satisfaction is proven to have a positive and significant effect on employee performance and acts as a mediating variable that strengthens the influence of compensation and the work environment on employee performance. This study concludes that providing fair compensation and a conducive work environment can increase job satisfaction, which in turn leads to improved employee performance. The results of this study are expected to serve as a consideration for management in improving the quality of human resources and health services.
Pelatihan Literasi Ekonomi dan Keterampilan Komunikasi Melalui Kegiatan Market Day di Sekolah Tarigan, Fatin Nadifa; Ismayani; Zsazsa , Cut Sah Kha Mei; Elanda, Yochie; Rizki, Ainur; Kaifu, Yoshita
Jurnal Pengabdian Masyarakat Ilmu Pendidikan Vol. 5 No. 2 (2026): May 2026
Publisher : Fakultas Keguruan dan Ilmu Pendidikan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jpm-ip.vol.5i.2.1822

Abstract

Economic literacy and communication skills are essential competencies that help students understand business concepts and interact effectively in professional and social environments. Early exposure to these competencies is important to encourage students to apply economic principles and communication skills in real-life situations. Therefore, the Market Day activity was conducted to introduce students to the concept of micro, small, and medium enterprises (MSMEs) while improving their communication abilities through practical experience. This community service program integrates economic literacy education with communication training, including verbal and non-verbal communication, public speaking, product promotion, and customer service. The activity involved 30 students who were divided into several groups and participated in product planning, product creation, and direct selling activities over two days. Evaluation was conducted through observation and performance assessment during the activity. he results showed positive improvements in students' understanding of basic economic concepts and communication abilities. Approximately 83% of students demonstrated increased confidence in interacting with customers, while 78% showed better ability in explaining and promoting products effectively. In addition, students demonstrated greater creativity, teamwork, and enthusiasm. In conclusion, the Market Day program was effective in enhancing students' economic literacy and communication skills through practice-based learning experiences.
Pengaruh Budaya Organisasi Terhadap Produktivitas Kerja Pegawai Melalui Komitmen Organisasi Sebagai Variabel Mediasi Pada Balai Prasarana Permukiman Wilayah Sumatera Utara Zega, Maria Helni; Karim, Ahmad; Rizki, Ainur
Journal of Innovative and Creativity Vol. 6 No. 2 (2026)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v6i2.10804

Abstract

The purpose of this study is to analyze the effect of organizational culture on employee work productivity through organizational commitment as a mediating variable at the North Sumatra Regional Settlement Infrastructure Center. This study employed a quantitative research approach. The population consisted of 175 employees, while the sample included 64 respondents. The sampling technique used in this study was the Slovin formula. The data analysis techniques included hypothesis testing, namely the partial test (t-test), coefficient of determination test (R²), and Sobel test, using SPSS 26. The results of this study indicate that organizational culture partially has a positive and significant effect on employee work productivity. Organizational culture also has a positive and significant effect on organizational commitment. Furthermore, organizational commitment has a positive effect on employee work productivity. The findings also show that organizational culture has a significant effect on employee work productivity through organizational commitment as a mediating variable.
Co-Authors Adisti, Cici Alwi Fahruzy Nasution Anastasya, Kristina Realita Anjani, Vira Aprilya Kartika, Dwi Asep Saeful Falah Deflis Warni Waruwu, Monika Dewi Ayu Lestari Elanda, Yochie Ely Syafitri, Ely Fatin Nadifa Tarigan Hulu, Sapebasi Ismayani Ismayani Ismayani Kaifu, Yoshita Karim, Ahmad Kesuma, Muhammad Yudha Khairun Nisa Laia, Sekedar Masruchan Nazara, Asori Putri, Fira Dwi Sabaruddin Chaniago Siahaan , Rena Fujianti Siregar BUDI, Budi Alamsyah Syafitri, Della Tanjung, Yulia Tiara Wahyudi, Widi Wenieli Hia, Albinus Yochi Elanda Zega, Maria Helni Zsazsa , Cut Sah Kha Mei