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Abdul Rasyid
IKIP Ujung Pandang
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Journal : INFOKUM

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THE ROLE OF CORPORATE SOCIAL RESPONSIBILITY IN IMPLEMENTING COMPANY BUSINESS Abdul Rasyid
INFOKUM Vol. 11 No. 05 (2023): Engineering, Computer and Communication
Publisher : Sean Institute

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Abstract

In the context of a more globalized and fiercely competitive epoch, corporations encounter mounting expectations to not just attain financial gains, but also to actively contribute towards the realms of social and environmental sustainability. In light of these requisitions, numerous corporations have implemented diverse Corporate Social Responsibility (CSR) endeavors. The objective of this study is to examine the impact of Corporate Social Responsibility (CSR) on a company's business practices. This research methodology entails the collection of qualitative data through the utilization of descriptive methodologies. The findings of this study demonstrate the significant impact of Corporate Social Responsibility (CSR) on organizational operations, yielding a multitude of advantages encompassing environmental conservation, poverty alleviation, enhancement of corporate image, cultivation of stakeholder relationships, attainment of competitive edge, and overall improvement in business performance. In its entirety. Effective implementation of corporate social responsibility (CSR) is guided by key principles, including accountability, transparency, and sustainability. This study emphasizes that corporate social responsibility (CSR) encompasses more than just moral obligation; it is also a strategic approach to establishing a sustainable company that generates positive societal outcomes and is prepared to navigate the complexities of an evolving business landscape that prioritizes ethics and sustainability.
Co-Authors Abdurohim Adriyansya Lihawa AGUNG MOKODOMPIT Ahmad Fadli Ahmad Qorib Akbar Aldi Kautsar Aminuyati Andi Herlina Ansar, Nurhakki Ardiah Juita Askar Askar, Askar Bachtiar W , Marsellinus Balthasar Malindar Duduaka, Rustam Enny Widawati Fadilah Amelia Nasution Fahcruddin Pasolo Faisal Akbar Fajril Akbar Fakhrur Rozi Fentje Abdul Rauf Filus Raraga Fri Murdiya, Fri Hasan Sazali Hasanuddin Hasanuddin Hendra Uloli Henry N. Barus Idham Halid Lahay Ilman Kadori Imran S.M. Nur Iskandar M. Lapanjang Jamal Darusalam Giu Khairunnisa Ritonga Lailan Sofinah Harahap Lusiana M Choirul Amri Mansur Mario Marudut Sirait Maulida Rahmi Nasution Miranda W. Lubis Misroh Pebrianti Moh. Bakir Monica Pratiwi Muh. Yamin Noch Muhammad Asir Muhammad Noval Riswandha Munawir Neila Susanti Nida Fitriyani NUR INDA APRILIA Nurita Elvira Octaviani, Nazlia Onah Rohanah Pasolo, Fachruddin PRAMUDIBYO, SUGENG PRAMUDIBYO Rafael Elvan Risaldy Rahmadona Indriana Ramadi Ramadi Ramli, Rudianto Rendi Oktora Rexoprodjo, Monalisa Rianto Hidayat Mangngi Salsah Fadilah Siregar Silmi Oktapiani Sirait, Mario Marudut Sjamsiar Husen Sjamsier Husen Sunardi Suratini, Suratini Trifandi Lasalewo Trimaijon Trimaijon Waliyuddin Yusuf Yusuf Zakaria Zuhriah Zuhriah Zuli Nuraeni