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All Journal Jurnal Bisnis dan Ekonomi Semantik : Jurnal Ilmiah Program Studi Pendidikan Bahasa dan Sastra Indonesia SEIKO : Journal of Management & Business EQIEN - JURNAL EKONOMI DAN BISNIS Jurnal Informasi dan Komputer Sorai: Jurnal Pengkajian dan Penciptaan Musik Parole (Jurnal Pendidikan Bahasa dan Sastra Indonesia) Journal of Educational Experts (JEE) International Journal on Social Science, Economics and Art SIGMA: Information Technology Journal Joong-Ki : Jurnal Pengabdian Masyarakat Toba: Journal of Tourism, Hospitality, and Destination Agrivet: Jurnal Ilmu-ilmu Pertanian dan Peternakan Reformasi Hukum Trisakti Jurnal Lentera Pengabdian Alkhidmah: Jurnal Pengabdian dan Kemitraan Masyarakat INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Aspirasi : Publikasi Hasil Pengabdian dan Kegiatan Masyarakat VIDHEAS: Jurnal Nasional Abdimas Multidisiplin Medical Laboratory Journal Journal of Management, Entrepreneurship and Tourism Manajerial : Journal Manajemen pendidikan islam Joong-Ki SUBSERVE: Community Service and Empowerment Journal Indonesia Bergerak: Jurnal Hasil Kegiatan Pengabdian Masyarakat Inovasi Sosial: Jurnal Pengabdian Masyarakat Joong-Ki
Indra Permana
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Journal : Alkhidmah: Jurnal Pengabdian dan Kemitraan Masyarakat

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Penyuluhan dalam Pemanfaatan E-Commerce Digital Wallet, dan Online Delivery di era digitalisasi Dian Rachmawati Afandi; Indra Permana; Dwi Astuti; Arif Widodo Nugroho
ALKHIDMAH: Jurnal Pengabdian dan Kemitraan Masyarakat Vol. 3 No. 1 (2025): Jurnal Pengabdian dan Kemitraan Masyarakat (ALKHIDMAH)
Publisher : Sekolah Tinggi Ilmu Syariah Nurul Qarnain Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59246/alkhidmah.v3i1.1262

Abstract

The research explores the role of digital wallets and online delivery services in enhancing the competitive edge of Micro, Small, and Medium Enterprises (MSMEs) amidst rapid digitalization. With the growing importance of social capital and technological adoption, MSMEs can expand their business reach and improve their performance. The study highlights the significant increase in digital wallet utilization in Indonesia, where numerous platforms like Gopay and OVO have gained traction. Challenges such as a lack of digital literacy among MSME owners hinder their ability to leverage e-commerce effectively. This project involved direct support and consultation for MSMEs, aiming to address their challenges and identify strategic solutions. Findings indicate improved customer engagement through digital marketing, which allows MSMEs to build brand awareness without the need for extensive resources. Ultimately, the study advocates for increased digital presence and adaptability among MSMEs to thrive in the evolving market landscape.
Co-Authors Aaf Falahudin Abdul Latif Ade Ikbal Adih Supriadi Adrianna Syariefur Rakhmat Agung Nugroho Ahmad Rasyiddin Alfa Mitri Suhara Ani Kusumaningsih Army Cahya Putra Rustamaji Asral, Asral Aura Puspaningrum Azzahra, Naoera Aliya Bagus Hari Sugiharto Christian Enggar Praswoko Darwanto . Dasep Nuryana Daspar Daspar Deni Iskandar Dian Rachmawati Afandi Dida Firmansyah Dwi ASTUTI Edy Arisondha Elsa Mahardika Endah Yaodah Kodratila Eri Mardiani Erin Soleha Erlin Erliana Erna Apriani Fadillah Muslim Heni Pujiastuti Heri Isnaini Ikbal Pauji, Ade Ira Nailil Haq Iwan Riswandi Lina Prastiawati Maha Putra Mochamad Irfan Taofik Muhamad Novreysa Muhamad Syahwildan Muhammad Hamdan 'Ainulyaqin Muhammad Ikhsan Nanang Tedi Nani Hartati Nenden Syarifah JM Listari Neng Irma Nugroho, Arif Widodo Perdana, Muhammad Aditya Puji Nurul Amalia Putri Rian Pratama Riana Dwi Lestari Riski Eko Ardianto Riza Arif Pratama Sahid Bayu Setiajit sarwo edy Soedjatmiko Soni Suardi Sri Setiatjahjati Tiana Puspitasari Tita Sri Handayani Tsabitah, Sahlaa Ulfa Indah Laela Rahmah Widiastuti Widiastuti Wiyarno Yenti Garnasih Yogo Pamungkas Zeni Dermawan Zulfa Zakiatul Hidayah