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Peningkatan Kapasitas Literasi Digital dan Pembuatan Konten Pemasaran bagi Pelaku Budidaya Perikanan di Desa Sukajadi, Bogor Hidayat, Syamsu; Subekti, Rino; Jaya, Rahmat; Permana, Dwi Sidik; Angelia, Filda; Bastari, Johan; Jihadi, Hilman
Jurnal Abdimas: Sosial, Bisnis, dan Lingkungan Vol. 3 No. 1 (2025): Oktober 2025 - Maret 2026
Publisher : Institut Bisnis dan Informatika Kwik Kian Gie

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46806/abdimas.v3i1.1538

Abstract

The objective of the community service program is to enhance digital literacy and improve marketing skills for fish farming in Sukajadi Village, Bogor. This initiative aims to assist fish farmers in effectively utilizing digital media to sell their products and connect with a broader customer base. The implementation strategy involves social integration, skills development, and hands-on experience, scheduled for a full day (8 hours) on July 18, 2025. The program will engage 20 fish farmers and local micro, small, and medium enterprises (MSMEs). The approach includes using smartphones to capture photos and videos that promote fishery products. The results of the activity revealed a significant 65% increase in the digital literacy of the participants, particularly in their abilities to take pictures, edit content, and publish on social media platforms. Participants began to modify their digital marketing strategies by uploading content more frequently and producing higher-quality media. In conclusion, this training successfully improved the participants' skills in digital promotion, creating long-term opportunities to enhance the competitiveness of local fishery products through the effective use of digital media.
Tourism Development Strategy to Improve Community Economy Post Covid 19 Pandemic Jaya, Rahmat; Suhaeb, M. Iqbal; Hidayat, Novit; Rasna, Rasna; Arifin, Herjuno Ariwibowo
International Journal of Economics (IJEC) Vol. 4 No. 1 (2025): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i1.1270

Abstract

This research aims to examine the possibility of a tourism development strategy in improving the community's economy after the Covid 19 pandemic. This research uses a qualitative method by conducting a literature study. This type of research is a type of research by presenting a collection of data from various literatures that are closely related to the side of the world tourism development strategy in improving the economic sector of the post Covid-19 pandemic community. The data taken can be in the form of scientific journals, books, articles and other sources of information relevant to the research topic. In the literature review research method, researchers usually carry out the process of searching and collecting data through various sources of information. After that, the collected data are analyzed and evaluated to support the formulation of hypotheses, theoretical frameworks, or conclusions in the research and then draw red threads and conclusions. The results of this study concluded that tourism is a very important sector for Indonesia, both in terms of economy and cultural promotion to foreign countries. To revive tourism in East Java after the COVID-19 pandemic. The East Java Provincial Government has made various efforts, including: tourism promotion strategies through public relations strategies, development of tourism destinations with various facilities, cooperation with public development, tourism, with a marine base.
Pengorganisasian Kelas dalam Pembelajaran Daring Masa Pandemi di MI Susanti, Yuanita; Guntur, Muhammad; Jaya, Rahmat; Rais, Rinovian; Alfiyanto, Afif; Hidayati, Fitri
At-Tafkir Vol 15 No 1 (2022): AT-TAFKIR: Jurnal Pendidikan, Hukum dan Sosial Keagamaan
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LP2M) IAIN Langsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32505/at.v15i1.4352

Abstract

The purpose of this study was to find out how to organize classes during online learning during the covid-19 pandemic, and to find out what the inhibiting and supporting factors were at MI Assegaf Palembang. This study uses qualitative research methods, using a descriptive approach. Data collection techniques in this study through observation, interviews, and documentation. Informants in this study were principals as key informants, education staff, and teachers as supporting informants. The data analysis used in this research is data reduction, data presentation, and conclusion drawing. The result of this study is that classroom organization during online learning during the pandemic has been going well, according to indicators that support the course of classroom organization, namely, curriculum, teachers, students, facilities, and media. The results of these indicators are 1) curriculum, which is very supportive of the course of the class organization; 2) teachers, that is, almost all of the teacher's tasks at the time of class organization have gone well; 3) students, namely in terms of class organization, students have carried out their duties appropriately; 4) facilities, namely in online learning, the facilities used are by the process; 5) media, namely the online learning process using WhatsApp media more often. The supporting factors are facilities owned by students such as cellphones, laptops, and internet access. The inhibiting factor is that some students still don't have cellphones and some parents still don't understand using cellphones for online learning.
FAMILY FINANCIAL MANAGEMENT TRAINING FOR LOW- INCOME PEOPLE Soepriyadi, Irzan; Alamsyah, Alamsyah; Jaya, Rahmat; Pranawukir, Iswahyu; Rini, Puspa
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 5 No. 4 (2024): Volume 5 No. 4 Tahun 2024
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v5i4.31823

Abstract

PKM ini dilakukan dengan tujuan untuk mengevaluasi efektivitas pelatihan pengelolaan keuangan keluarga bagi masyarakat berpenghasilan rendah yang dilaksanakan secara daring melalui aplikasi Zoom. Pendekatan deskriptif kualitatif digunakan untuk mendapatkan pemahaman mendalam tentang perubahan literasi dan perilaku keuangan peserta. Sampel terdiri dari 20 keluarga berpenghasilan rendah yang dipilih secara purposive sampling. Data dikumpulkan melalui kuesioner pre-test dan post-test, wawancara mendalam, dan observasi partisipatif. Hasil kegiatan PKM ini menunjukkan peningkatan signifikan dalam literasi dan keterampilan keuangan peserta, dengan skor rata-rata literasi keuangan meningkat dari 45 menjadi 75. Wawancara mendalam mengungkapkan bahwa peserta merasa lebih percaya diri dalam mengelola keuangan keluarga dan mulai menerapkan perencanaan anggaran, pemantauan pengeluaran, serta menabung. Observasi partisipatif menunjukkan tingginya tingkat partisipasi dan antusiasme peserta selama pelatihan. Pelatihan daring ini terbukti efektif, praktis, dan dapat diakses secara luas, meskipun terdapat tantangan teknis. Kesimpulannya, pelatihan pengelolaan keuangan keluarga secara daring mampu meningkatkan literasi dan keterampilan keuangan serta mendorong perubahan perilaku positif, memberikan kontribusi nyata dalam meningkatkan kesejahteraan ekonomi masyarakat berpenghasilan rendah. Temuan ini menunjukkan bahwa pendekatan pelatihan daring memiliki potensi untuk diterapkan lebih luas dalam program literasi keuangan lainnya.
TRANSFORMASI DIGITAL DAN DAMPAKNYA PADA ORGANISASI: TINJAUAN TERHADAP IMPLEMENTASI TEKNOLOGI INFORMATIKA Norliani, Norliani; Sari, Mike Nurmalia; Safarudin, Muhamad Sigid; Jaya, Rahmat; Baharuddin, Baharuddin; Nugraha, Aat Ruchiat
Jurnal Review Pendidikan dan Pengajaran Vol. 7 No. 3 (2024): Vol. 7 No. 3 (2024): Volume 7 No 3 Tahun 2024 (Special Issue)
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jrpp.v7i3.31987

Abstract

Transformasi digital telah menjadi fenomena yang mendominasi dalam dunia bisnis saat ini, mempengaruhi berbagai aspek dari operasi organisasi. Artikel ini membahas dampak transformasi digital pada organisasi, dengan fokus pada implementasi teknologi informasi. Melalui tinjauan literatur yang komprehensif, artikel ini mengeksplorasi bagaimana transformasi digital mempengaruhi efisiensi operasional, produktivitas, struktur organisasi, dan budaya kerja di dalam organisasi. Penelitian ini juga membahas tantangan utama yang dihadapi organisasi dalam proses transformasi digital, serta strategi yang efektif untuk mengatasinya. Dengan demikian, artikel ini tidak hanya memberikan wawasan tentang transformasi digital, tetapi juga memberikan panduan praktis bagi organisasi yang ingin mengadopsi teknologi informasi untuk meningkatkan kinerja dan keberhasilan mereka.