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PENGEMBANGAN USAHA KULINER DI DESA TAPUS, SUMATERA SELATAN Ersa Dinda; Selly Mariska; Ade Irmawati; Andini Apriyanti; Monica Sapitri; Anita Anita; Emilda Emilda
SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Vol 6, No 4 (2022): Desember
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jpmb.v6i4.10624

Abstract

ABSTRAKUMKM memiliki peran penting bagi perekonomian. UMKM khususnya pada bidang kuliner di Desa Tapus belum berkembang karena mayoritas mata pencaharian warga di Desa Tapus adalah petani. Padahal banyak potensi desa yang bisa dikembangkan. Usaha Angkringan Bar – Bar merupakan usaha angkringan yang ada di Desa Tapus, Sumsel tetapi usaha angkringan tersebut tutup dan lokasi angkringan tidak dimanfaatkan lagi. Tujuan pelaksanaan kegiatan ini adalah untuk membuka dan  mengembangkan usaha angkringan sebagai salah satu upaya mengembangkan usaha kuliner di Desa Tapus, Sumsel. Dalam pengembangan usaha UMKM melalui usaha angkringan di Desa Tapus, Sumsel diperlukan waktu satu minggu. Pelaksanaan pengembangan usaha angkringan ini dilakukan dengan melakukan pengembangan tempat usaha, menu, dan pemasaran. Dari hasil pengembangan usaha angkringan ini menunjukan adanya respon postif dari warga Desa Tapus, hal ini terlihat dari warga desa yang antusias datang ke angkringan. Selain itu, terjadi peningkatan pembeli yang berdampak pada meningkatnya omset penjualan. Hasil pengembangan usaha angkringan ini diharapkan dapat dipertahan dan bahkan ditingkatkan. Kata kunci: pendampingan, pengembangan UMKM; bauran pemasaran ABSTRACTMSMEs have an important role in the economy. MSMEs, especially in the culinary field in Tapus Village, have not developed because the majority of residents' livelihoods in Tapus Village are farmers. Even though there is a lot of village potential that can be developed. The Bar-Bar Angkringan business is an angkringan business in Tapus Village, South Sumatra, but the angkringan business is closed and the angkringan location is no longer used. The purpose of this activity is to open and develop an angkringan business as an effort to develop a culinary business in Tapus Village, South Sumatra. In developing the UMKM business through the angkringan business in Tapus Village, South Sumatra takes one week. The implementation of this angkringan business development is carried out by developing business premises, menus, and marketing. Based on the results of the development of this angkringan business, it shows a positive response from the residents of Tapus Village, this can be seen from the enthusiastic villagers who come to the angkringan. In addition, there was an increase in buyers which resulted in an increase in sales. The results of this angkringan business development are expected to be maintained and even improved. Keywords: mentoring; MSME development; marketing mix
SOSIALISASI DAN PELATIHAN SGX SICOM KEPADA PETANI KARET DI DESA TAPUS, SUMSEL Emilda Emilda; Muhammad Wadud; Andini Apriyanti; Monica Sapitri; Anita Anita
RESWARA: Jurnal Pengabdian Kepada Masyarakat Vol 4, No 1 (2023)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/rjpkm.v4i1.2625

Abstract

Indonesia merupakan salah satu penghasil komoditas karet terbesar di dunia. Daerah penghasil karet terbesar di Indonesia ada di provinsi sumatera selatan. Desa Tapus, Kecamatan Lembak merupakan Desa yang ada di Sumatera Selatan. Mayoritas mata pencaharian dari masyarakat di Desa Tapus adalah sebagai  petani karet. Petani karet sebagian besar yang ada di Desa Tapus belum memiliki pengetahuan dan keterampilan dalam memperkirakan harga karet. Pentingnya pengetahuan mengenai harga karet di pasaran sehingga petani karet perlu diberikan sosialisasi dan pelatihan mengenai SGX Sicom. Pasar Sicom dikenal sebagai pusat acuan penentuan harga karet alam di dunia. Metode pelaksanaan kegiatan yaitu sosialisasi dan pelatihan yang dilakukan selama 2 hari. Dari hasil pelaksanaan kegiatan sosialisasi dan pelatihan SGX Sicom di Desa Tapus, Kecamatan Lembak, Sumsel menunjukkan bahwa kegiatan ini dapat meningkatkan pengetahuan dan keterampilan peserta mengenai harga karet pasar dunia dan dasar penentuan karet, hal ini terlihat dari sebagian peserta banyak mendapat nilai yang sangat baik dimana sebagian peserta banyak mendapatkan nilai 80 sebanyak 40% dari pelaksanaan posttest yang dilakukan
What Drives Individual to Adopt Fintech: Extended TAM Model with Gender as Moderating Variable Budi Setiawan; Nugraha Deni Pandu; Amanj Mohamed Ahmed; Emilda Emilda; Robert Jeyakumar Nathan
Jurnal Minds: Manajemen Ide dan Inspirasi Vol 10 No 1 (2023): June
Publisher : Management Department, Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/minds.v10i1.35081

Abstract

Access to financial services is pivotal in improving welfare, reducing poverty, and accelerating financial inclusion in the emerging nation. This study analyzes the factors that drive consumer adoption of fintech by extending the TAM model with financial literacy and government support, as well as gender as moderating variable. Data was collected from 397 respondents in Indonesia and analyzed using SmartPLS 3.0. The result shows that perceived usefulness, ease of use, financial literacy, and government support significantly affect the adoption of fintech. The moderation analysis reveals that men perceive usefulness as more important for fintech adoption and ease of use for women.
The Influence of The Implementation of the Attendance Face Recognition System and Punishment on the Discipline of Employees of the Social Service of Palembang City Artiyas Nur’an Najmi; Siti Komariah Hildayanti; Emilda Emilda
ProBisnis : Jurnal Manajemen Vol. 14 No. 1 (2023): February: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62398/probis.v14i1.75

Abstract

This study aims to determine the effect of face recognition system attendance and punishment on the work discipline of Palembang City Social Service employees. The research method used is a quantitative research method, with a population of all PNS employees at the Palembang City Social Service Office totaling 39 employees. Data collection techniques were carried out by interviews and questionnaires. The data analysis technique used SPSS version 26. The results showed that the t-count variable for applying face recognition attendance ( )) was 2.465 with a significant value of 0.019 <0.05, so it could be concluded that partially there was a significant effect between facial recognition attendance on employee work discipline at the Palembang City Social Service. For the punishment variable ( ) it shows that the tcount is 2.410 with a significant value of 0.021 <0.05, which means that partially there is a significant influence between punishment on employee work discipline at the Palembang City Social Service. The results of testing the F test hypothesis obtained a significant value of 0.001 <0.05, so the hypothesis was accepted, it could be interpreted that the presence of face recognition and punishment simultaneously had a significant effect on employee work discipline at the Social Services Office of Palembang City by 48.1%.
The Influence of Non-Financial Compensation and Workload on Employee Turnover Intention PT. Megah Abadi Estate Mitha Cahyani; Hamid Halin; Emilda Emilda
ProBisnis : Jurnal Manajemen Vol. 14 No. 2 (2023): April: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to analyze the effect of Non-Financial Compensation and Workload on Employee Turnover Intention of PT Majestic Eternal Estate Totaling 40 employees. Data collected through questionnaires and analyzed using multiple linear regression method. The results showed that partially Non-Financial Compensation has an effect on Employee Turnover Intention. Conversely, workload has no effect on employee turnover intention. Simultaneously, Non-Financial Compensation and Workload affect Employee Turnover Intention. This empirical finding is useful for PT Majestic Eternal Estate. Company leaders should pay attention to Non-Financial Compensation and Workload in company management because these two factors affect Employee Turnover Intention.
Apakah Investor Milenial Penyebab Terbentuknya Teknikal Anomali di Pasar Modal Indonesia? Shafiera Lazuarni; William Wendy Ary; Try Wulandari; Emilda Emilda
MBIA Vol 21 No 2 (2022): Management, Business, and Accounting (MBIA)
Publisher : Direktorat Riset dan Pengabdian kepada Masyarakat Universitas Bina Darma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33557/mbia.v21i2.1747

Abstract

This study aims to examine the role of millennial investors' simplification behavior (heuristic) on the formation of technical anomalies in the capital market and the role of these anomalies on investment performance. The method of the data analysis used the SEM (Structural Equation Modeling) method with the WarpPLS analysis tool. The Variance Accounted For (VAF) method was added in this study as an additional test to explore whether technical anomalies can mediate the effect of heuristics on investment performance. The results proved that the heuristic behavior (availability, representativeness, and hindsight) of millennial investors is one of the factors causing technical anomalies in the capital market, except for the availability heuristic. The limitations of this study were the first measurement items/items used were minimal, amounting to two to four items for each construct. Second, this study could not detail how millennial investors behaved when selling or buying shares. This study is essential as investors can understand their investment behavior and they can make better decisions. Further, providing information regarding the behavior of millennial investors to the government because the millennial generation is an essential key in encouraging them to be at the forefront of the Indonesian economy. The implication is that the government can develop strategies and policies to increase the involvement of the millennial generation in investing in the capital market. Keywords: Investor Behavior, Millennial Investors, Anomalies, Heuristics, Capital Market Abstrak Penelitian ini bertujuan menguji peran perilaku penyederhanaan (heuristik) investor milenial terhadap terbentuknya teknikal anomali di pasar modal dan peran anomali tersebut terhadap kinerja investasi. Metode analisis data menggunakan metode SEM (Structural Equation Modeling) dengan alat analisis WarpPLS. Metode Variance Accounted For (VAF) juga ditambahkan dalam penelitian ini sebagai ujian tambahan untuk mengeksplorasi apakah teknikal anomali mampu memediasi pengaruh antara heuristik terhadap kinerja investasi. Hasil penelitian menunjukkan bahwa perilaku heuristik (availability, representativeness, dan hindsight) investor milenial terbukti menjadi salah satu faktor penyebab terjadinya teknikal anomali di pasar modal, kecuali availability heuristik. Keterbatasan penelitian ini pertama item pengukuran/item yang digunakan sangat terbatas berjumlah dua hingga empat item untuk masing-masing konstruk. Kedua, penelitian ini tidak mampu menangkap secara detail bagaimana perilaku investor milenial secara terpisah saat menjual atau membeli saham. Penelitian ini penting dilakukan agar investor dapat memahami perilaku investasi mereka sehingga mampu mengambil keputusan lebih baik. Kedua, memberikan informasi terkait perilaku investor milenial ke pemerintahan karena generasi milenial menjadi kunci penting dalam mendorong mereka menjadi garda terdepan dalam perekonomian Indonesia. Implikasinya pemerintah dapat menyusun strategi dan kebijakan dalam peningkatan keterlibatan generasi milenial dalam berinvestasi di pasar modal. Kata Kunci: Perilaku Investor, Investor Milenial, Anomali, Heuristik, Pasar Modal
PENGEMBANGAN WISATA PEMANDIAN PIJAR JAYA SEBAGAI OBJEK DAN DAYA TARIK WISATA SUNGAI DUREN Pratama Febry Syahputra; Delia Amanda Putri; Fhytria Amrina Rosyada; Riska Aprianti; Shafiera Lazuarni; Emilda Emilda; Kgs, M. Nurkholis
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 6, No 12 (2023): Martabe : Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v6i12.4630-4635

Abstract

Pariwisata memiliki peran penting bagi perekonomian. Pariwisata khususnya pada wisata pemandian di Desa Sungai Duren belum berkembang karena mayoritas mata pencarian warga di Desa Sungai duren adalah petani.Padahal banyak potensi desa yang bisa dikembangkan.Pemandian pijar jaya merupakan wisata yang ada didesa Sungai duren yang tidak dimanfaatkan dengan baik.Pengabdian ini berfokus untuk meningkatkan peningkatan breanding desa wisata Sungai duren dengan merevitalisasi pengembangan fasilitas berupa pembuatan gapura, penambahan spot foto, dan melakukan pelatihan penggunaan media sosial sebagai sarana promosi kepada karang taruna yang memiliki keterbatasan pengetahuan dan rendahnya akses Pendidikan atau internet.Tujuan dari pelaksanaan kegiatan ini adalah untuk membantu membuka dan mengembangkan UMKM dan masyarakat di Desa Sungai Duren dan juga membantu meningkatkan taraf desa.Dari hasil pengembangan pemandian ini menunjukan ada nya respon positif dari warga desa Sungai Duren dan pengunjung dari luar desa, hal ini terlihat dari warga yang antusias datang kepemandian selain itu terjadi peningkatan pengunjung yang berdampak pada peningktan omset pendapatan desa Sungai Duren.
PEMBERDAYAAN KELOMPOK WANITA TANI BERBASIS DIVERSIFIKASI OLAHAN NANAS SEBAGAI OLEH-OLEH Diny Nur Ramadhanty; Sinta Bella; Putri Vareri Angelieta; Muhammad Riki; Shafiera Lazuarni; Emilda Emilda; Kgs. M. Nurkholis
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 6, No 12 (2023): Martabe : Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v6i12.4610-4615

Abstract

Desa Sungai Duren merupakan desa di Kecamatan Lembak, Sumatera Selatan yang memiliki potensi komoditas selain tanaman karet yaitu nanas. Buah nanas di Desa Sungai Duren hanya dijual atau pengolahan berbahan nanas belum maksimal. Tujuan dari kegiatan ini adalah memberikan pengetahuan dan keterampilan kepada masyarakat Desa Sungai Duren Kec. Lembak mengenai olahan produk pangan berbahan baku nanas sehingga usaha kuliner khususnya oleh-oleh yang berbasis potensi lokal dari nanas dapat berkembang. Metode pelaksanaan kegiatan pelatihan pembuatan permen bersama wanita tani Desa Sungai Duren. Hasil dari pelaksanaan kegiatan ini yaitu peserta menyatakan kegiatan ini bermanfaat sebesar 89% meningkatkan pengetahuan dan keterampilan 95%, dan peserta tertarik untuk membuat olahan nanas yang dapat meningkatkan nilai jual dan pendapatan keluarga sebesar 89%.
The Influence of Job Promotion and Work Environment on The Work Performance of Employees of The Cooperative and SME Department of Palembang City Husnul Hotimah; Fauziah Afriyani; Emilda Emilda
ProBisnis : Jurnal Manajemen Vol. 14 No. 5 (2023): October: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62398/probis.v14i5.288

Abstract

This study aims to determine whether there is an effect of position promotion and work environment on the work performance of employees of the Palembang City Cooperative and SME Office. This research is quantitative descriptive research. The population and sample in this study were 40 people from the employees of the Palembang City Cooperative and SME Office. The sampling technique in this study used saturated sampling technique. Data were collected by distributing questionnaires and then analysed using SPSS version 24. The results of this study indicate that there is an effect of position promotion and work environment on the work performance of employees of the Palembang City Cooperative and SME Office. Position Promotion and Work Environment together affect the work performance of employees of the Palembang City Cooperative and SME Office.
Promotional Influence Strategy through Social Media and Word of Mouth on Consumer Purchase Decisions in Pindang Sederhana Restaurant Palembang Nur Jumarni; Siti Komariah; Emilda Emilda
International Journal of Marketing & Human Resource Research Vol. 4 No. 3 (2023)
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/ijmhrr.v4i3.1345

Abstract

This study aims to determine the effect of promotion strategies through social media and word of mouth on consumer purchasing decisions at Pindang Sederhana Restaurant. The technique of collecting data was questionnaires. The technique is employed as an accidental sampling technique, which is a sampling technique based on coincidentally met by the author that can be presented as a sample. The results prove that the promotion strategy has a higher or significant effect than word of mouth on consumer purchasing decisions at the Palembang simple restaurant. The results of the study using the Correlation Coefficient Test (R) obtained a value of 0.595. So it can be concluded that the relationship between the promotional strategy variables and word of mouth has a strong relationship to consumer purchasing decisions. This research is expected to assist restaurants to consider promotional strategies through social media and world of mouth to increase revenue