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All Journal Gadjah Mada International Journal of Business Journal of Economic, Bussines and Accounting (COSTING) Dinamisia: Jurnal Pengabdian Kepada Masyarakat Procuratio : Jurnal Ilmiah Manajemen Kurs : Jurnal Akuntansi, Kewirausahaan dan Bisnis International Journal of Economics Development Research (IJEDR) Community Engagement and Emergence Journal (CEEJ) ARSY : Jurnal Aplikasi Riset kepada Masyarakat Journal of Applied Business and Technology PROCEEDING OF INTERNATIONAL CONFERENCE ON BUSINESS MANAGEMENT AND ACCOUNTING JUDIKAT: Jurnal Pengabdian Kepada Masyarakat Jurnal Ekonomi, Manajemen, Akuntansi
Sarli Rahman
Institut Bisnis Dan Teknologi Pelita Indonesia
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Social Sciences Other

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THE IMPACT OF THE QUALITY OF DIGITAL SITES AND SERVICES ON E-TRUST AND E-COMMERCE CONSUMERS' REPURCHASE INTENTION IN PEKANBARU Bord Nandre Aprila; Verina Saputri Gultom; Sarli Rahman; Onny Setyawan
Procuratio : Jurnal Ilmiah Manajemen Vol 13 No 2 (2025): Procuratio : Jurnal Ilmiah Manajemen
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/procuratio.v13i2.5072

Abstract

This study aims to examine and analyze the influence of website quality and e-service quality on e-trust and repurchase intention on e-commerce platforms in Pekanbaru City. The objects in this study were e-commerce consumers domiciled in Pekanbaru, with a total of 200 respondents. Data were collected through questionnaires and analyzed using the Structural Equation Modeling (SEM) method with the help of SPSS software version 21.0 and SmartPLS version 4.1.0. The results of the study indicate that: (1) website quality does not have a significant influence on e-trust; (2) e-service quality has a positive and significant influence on e-trust; (3) website quality does not have a significant influence on repurchase intention; (4) e-service quality has a significant influence on repurchase intention; and (5) e-trust has a significant influence on repurchase intention. Penelitian ini bertujuan untuk mengkaji dan menganalisis pengaruh kualitas situs web serta kualitas layanan elektronik (e-service quality) terhadap kepercayaan elektronik (e-trust) dan niat pembelian ulang pada platform e-commerce di Kota Pekanbaru. Objek dalam penelitian ini adalah konsumen e-commerce yang berdomisili di Pekanbaru, dengan jumlah responden sebanyak 200 orang. Data dikumpulkan melalui penyebaran kuesioner dan dianalisis menggunakan metode Structural Equation Modelling (SEM) dengan bantuan perangkat lunak SPSS versi 21.0 dan SmartPLS versi 4.1.0. Hasil penelitian menunjukkan bahwa: (1) kualitas situs web tidak memiliki pengaruh yang signifikan terhadap e-trust; (2) kualitas layanan elektronik berpengaruh positif dan signifikan terhadap e-trust; (3) kualitas situs web tidak berpengaruh secara signifikan terhadap niat pembelian ulang; (4) kualitas layanan elektronik memberikan pengaruh signifikan terhadap niat pembelian ulang; dan (5) e-trust berpengaruh secara signifikan terhadap niat pembelian ulang.
Co-Authors Achmad Tavip Junaedi Agustinus Wijaya Alfred Yang Andi Oh Andi oh Andi Oh Angelina Rudyanto Antoni Putra Aprilli Sugianto Astri Ayu Purwati Astri Ayu Purwati Bord Nandre Aprila Budiyanto Budiyanto David David Desnelita, Yenny Diana Diana Eliza Sofian Putri Erianto Erianto Fadrul Fadrul Fitri Yani Habibi Hamzah Hamzah Hendri . A Hendri Hendri Hidayat Saputra Intan Purnama Jeki Supranto Kevin Adrian Kiki Joesyiana Luciana Fransisca Martini Martini Maulana Rejfajri Mazzlida Mat Deli Mimelientesa Irman Muhammad Hasbi Yazid Muhammad Luthfi Hamzah Mujtaba M Momin Mujtaba M. Momin Mujtaba M. Momin Nicholas Renaldo Onny Setyawan Pamuji Hari Santoso Prihastuti, Asepma Hygi Priyono Priyono Pujiono Eddy Rizaldi Putra Rizqon Jamil Farhas Robert Marlyn Sherlyn Stevanie Silvia Sari Sitompul sri wahyuni Suci Ramadhani Suci Ramadhani Sudarno Suharti Suwitho, Suwitho Verina Saputri Gultom Verly Novelia Wiko Rusmansyah Yarmanelis Yusnita Octafilia Theresia A Yesu Infante Yusrizal