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All Journal Jurnal Manajemen STIE Muhammadiyah Palopo Bisman (Bisnis dan Manajemen): The Journal of Business and Management Edutourism : Journal Of Tourism Reseach Jurnal Pengabdian kepada Masyarakat Indonesia (JPKMI) Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Brilliant International Journal of Management and Tourism (BIJMT) Journal of Innovation Research and Knowledge Jurnal Pengabdian Masyarakat Waradin Gema Wisata Safari : Jurnal Pengabdian Masyarakat Indonesia Literacy : International Scientific Journals of Social, Education, Humanities Media Bina Ilmiah Jurnal Pengabdian Masyarakat Journal of International Multidisciplinary Research An International Journal Tourism and Community Review International Conference on Digital Advanced Tourism, Management, and Technology Proceeding of The International Conference on Management, Entrepreneurship, and Business Brilliant International Journal of Management and Tourism
Enik Rahayu
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Religion Arts Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Nursing Physics Public Health Social Sciences Other

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EKONOMI KREATIF : PEMBERDAYAAN MASYARAKAT MELALUI KERAJINAN KERANG Ray Octafian; Enik Rahayu
Jurnal Pengabdian Masyarakat Waradin Vol. 2 No. 1 (2022): Januari : Jurnal Pengabdian Masyarakat Waradin
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (821.013 KB) | DOI: 10.56910/wrd.v2i1.208

Abstract

Utilization of resources does not only focus on reforms but begins to enter into something that is even more unlimited, namely inspiration, ideas, talents or talents, and creativity. 3 main things form the basis of the creative economy, including creativity, innovation, and invention. To support the creative economy and the condition of the productive age population, the West Kotawaringin Regency government through the tourism office seeks to empower the community through a collaborative activity with one of the universities in Semarang, namely the Indonesian College of Tourism Economics (STIEPARI). The implementation of activities ranging from identification, socialization to independent practice shows that there is an increase in awareness of the training participants to utilize local resources that can be processed into products even though they are made from waste which in this case is shells. This can be seen from the participants' interest in applying the results of the counseling and training and continuing this activity to completion.
PENERAPAN PENGELOLAAN SDM DALAM PENGEMBANGAN PARIWISATA DI KELURAHAN RANDUACIR KOTA SALATIGA Wenefrida Ardhian Ayu Hardiani; Henry Yuliamir; Enik Rahayu
SAFARI :Jurnal Pengabdian Masyarakat Indonesia Vol. 2 No. 4 (2022): Oktober : Jurnal Pengabdian Masyarakat Indonesia
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (155.349 KB) | DOI: 10.56910/safari.v2i4.176

Abstract

Salatiga adalah salah satu kota yang berada di provinsi Jawa Tengah, Indonesia, yang menjadi enklave dari Kabupaten Semarang. Kota Salatiga terletak 49 kilometer di sebelah Selatan Kota Semarang dan 52 kilometer di sebelah Utara Kota Surakarta, serta berada di jalan negara yang menghubungkan antara Kabupaten Semarang dengan kota Surakarta sehingga Salatiga menjadi kota yang memiliki banyak keuntungan terutama di sektor industri UMKM. Kebangkitan pelaku usaha kreatif di Kota Salatiga di tengah-tengah situasi pandemi covid -19 masih sangat terbuka, yakni dengan memanfaatkan peluang pasar digital. Salah satu potensi yang diangkat oleh Tim STIEPARI adalah potensi daya tarik wisata yang ada di kelurahan randuacir. Potensi keunggulan daya tarik, ekonomi kreatif dan juga potensi SDM dalam pengembangannya masih sangat kurang ,sehingga diperlukannya beberapa tahapan pendampingan. Metode atau cara yang digunakan antara lain koordinasi internal dan eksternal dengan melibatkan mitra, FGD di Kelurahan Randuacir , praktek lapangan melalui observasi langsung ke lapangan, dan evaluasi kegiatan. Pengabdian masyarakat STIEPARI ini dilakukan dengan harapan dapat meningkatan pengembangan pariwisata di Kelurahan Randuacir Kota Salatiga.
ANALISIS KOMUNIKASI ANTAR DEPARTEMEN FRONT OFFICE DAN HOUSEKEEPING DI SAPPHIRE BOUTIQUE HOTEL KUDUS Ravita Sari; Enik Rahayu
Media Bina Ilmiah Vol. 19 No. 10: Mei 2025
Publisher : LPSDI Bina Patria

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Abstract

Interdepartmental work communication is a crucial factor in supporting smooth hotel operations and improving the quality of service to guests. This study aims to analyze the effectiveness of communication between the Front Office and Housekeeping departments at the Sapphire Boutique Hotel Kudus. The approach used is descriptive qualitative with data collection techniques in the form of in-depth interviews and observations of 13 staff from both departments. The results of the study showed that 61.5% of respondents considered interdepartmental communication to be quite effective, especially in routine activities such as the check-in process and laundry services. However, several obstacles were found such as delays in delivering information, differences in perception, and lack of written communication media. These obstacles risk reducing the speed and accuracy of service to guests. Solutions that have been implemented include daily briefings, the use of WhatsApp Group, and recording through log books. However, the effectiveness of communication is not optimal because there is no standard communication SOP and interdepartmental communication training. This study emphasizes the importance of strengthening a structured communication system, using appropriate media, and improving staff communication skills to support efficient work coordination and maximum guest service
DAMPAK PENGALAMAN KERJA DAN TINGKAT PENDIDIKAN PADA KINERJA PERANGKAT DESA DI KECAMATAN BANDUNGAN KABUPATEN SEMARANG Aba Yayit Al Bustomi; Yuniarto Rahmat Satato; Enik Rahayu
Journal of Innovation Research and Knowledge Vol. 5 No. 3: Agustus 2025
Publisher : Bajang Institute

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Abstract

This study aims to determine how the performance of village officials in Bandungan District, Semarang Regency, is impacted by their work experience. to ascertain the impact of village leaders' educational attainment on their effectiveness. to ascertain how the training and work experience of village administrators impact their performance. to determine which factors most affect the village authorities' performance metrics. By creating a questionnaire for respondents (village authorities), who will respond to it, a quantitative, factual, and the right research approach is used. 88 municipal authorities took part in this survey. The results of the study suggest that job experience and educational achievement may influence one another or both. Higher education and more work experience are associated with improved performance for village authorities. It is clear that the education level variable has the most influence on the performance variable
PENGARUH PELATIHAN, MOTIVASI KERJA, DAN BEBAN KERJA TERHADAP KEPUASAN KERJA KARYAWAN HOUSEKEEPING DI HOTEL ARUSS SEMARANG Vicky Bramasta; Enik Rahayu
Media Bina Ilmiah Vol. 20 No. 1: Agustus 2025
Publisher : LPSDI Bina Patria

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Abstract

This study aims to analyze the effect of job training, work motivation, and workload on employee job satisfaction at Aruss Hotel Semarang. This topic is important to study because job satisfaction is a key factor in increasing employee productivity and loyalty in the hospitality industry. This study uses a quantitative method with a survey approach and multiple linear regression analysis techniques on 50 respondents selected through purposive sampling. The results of the study indicate that job training, work motivation, and workload simultaneously have a significant effect on employee job satisfaction with a coefficient of determination (R²) of 0.877. Partially, the three variables also have a positive and significant effect, with workload being the most dominant variable. These findings indicate the importance of balanced workload management, relevant training, and appropriate motivation in creating a conducive work environment. The results of this study provide practical contributions to Aruss Hotel management in designing more effective human resource management strategies
Comparison of Visitor Preferences and Satisfaction Between Old and New Markets in Semarang City Enik Rahayu; Hendrajaya Hendrajaya; C. Susmono Widagdo
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 4 No. 3 (2025): December : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v4i3.2928

Abstract

This study examines visitor satisfaction and market preferences in traditional and modern markets in Semarang City, Indonesia, focusing on five key variables: product price, product quality, service quality, market facilities, and market atmosphere. The research addresses the declining competitiveness of traditional markets amid urban modernization and the rise of modern and digital retail systems. The goal is to identify dominant factors influencing consumer preferences and satisfaction in hybrid market competition. A quantitative method was used, involving a structured questionnaire distributed to market visitors. Data were analyzed using multiple linear regression to determine the impact of each variable on consumer satisfaction and market preferences. The results indicate that service quality is the most influential factor, followed by product quality and market facilities. While product price and market atmosphere also play roles, their effects are less significant. These findings suggest that consumer behavior is shaped not only by economic considerations, but also by the overall shopping experience and service interactions. The model used in this study has a high explanatory value (R² = 0.914), reflecting the strength of the predictive framework. This confirms that enhancing service and improving physical infrastructure are key to increasing the appeal of traditional markets. This research contributes to discussions on retail transformation and offers insights for local governments, market administrators, and vendors. It emphasizes the need to balance modernization efforts with improvements in traditional retail spaces. However, the study is limited to a specific region and does not explore digital market influences. Future research should broaden the geographic scope, incorporate online shopping behavior, and use longitudinal approaches to better inform policy and strategic development.
DAMPAK KOMUNIKASI INTERPERSONAL PADA KEPUASAN PELANGGAN DI CV. TIRTA MAKMUR UNGARAN JAWA TENGAH Erna Nur Wahidah; C. Susmono Widagdo; Enik Rahayu; Hendrajaya, Hendrajaya
Journal of Innovation Research and Knowledge Vol. 5 No. 5 (2025): Oktober 2025
Publisher : Bajang Institute

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Abstract

Investigating the connection between interpersonal communication and customer satisfaction at CV in Tirta Makmur Ungaran, Central Java, is the goal of this study. This study's research methodology is quantitative. The research's data source was primary survey data obtained through the distribution of questionnaires. Customers of CV. Tirta Makmur Ungaran, Central Java are the research subjects. Non-probability sampling was used to obtain data, and 100 respondents were given questionnaires. Validity and reliability tests are used in this study's testing, and the t-test is used for hypothesis testing and basic linear analysis tests in the analytic tools. The study's findings show that interpersonal communication significantly and favorably affects customer satisfaction at CV. Tirta Makmur Ungaran, Central Java.
EVALUASI PENGGUNAAN METODE VALUE ENGINEERING PADA PEKERJAAN KONSTRUKSI JEMBATAN SEI IDAN KABUPATEN KUTAI BARAT Servasius Gervasius Zalukhu; Enik Rahayu
Media Bina Ilmiah Vol. 20 No. 2: September 2025
Publisher : LPSDI Bina Patria

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Abstract

This study aims to explore organizational culture and its impact on employee work motivation at Indomaret, Gembong branch, Karang Jati. The research employed a qualitative approach using in-depth interviews with nine informants, consisting of cashiers, store attendants, and logistics/warehouse staff. The findings reveal that organizational culture significantly influences employee motivation levels, although perceptions vary across divisions. Store attendants generally perceive the work culture as positive and exhibit high motivation. Cashiers show mixed perceptions, influenced by shift systems and daily workload conditions. In contrast, most logistics and warehouse staff experience high physical workloads, lack of appreciation, and low work motivation. These findings indicate that a participative, communicative, and fair work culture can effectively enhance employee enthusiasm and motivation. This study offers practical contributions for management in creating and fostering an organizational culture that supports employee well-being and productivity, particularly in the retail sector.
Improving Digital Literacy and Indonesian Language for the Indonesian Community in Malaysia Enik Rahayu; Hendrajaya Hendrajaya; C. Susmono Widagdo; Henry Yuliamir; Nicolas Kevin Sulityawardhana; Anisa Eka Khatarina
An International Journal Tourism and Community Review Vol. 2 No. 3 (2025): September : An International Journal Tourism and Community Review
Publisher : Akademi Kesejahteraan Sosial Ibu Kartini Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69697/tourcom.v2i3.300

Abstract

This study focuses on improving digital literacy and formal Indonesian language proficiency among the Indonesian diaspora community in Kampung Baru, Kuala Lumpur, Malaysia. The community faces challenges in adapting to digital technology and maintaining linguistic and cultural identity, which limits their socio-economic participation and engagement in community activities. The objective of this research is to develop and implement a community-based program that enhances digital skills while promoting national language usage and cultural preservation. The program employed a participatory and interactive approach, including workshops, hands-on practice, mentoring, role-play, and storytelling, targeting 30 participants comprising youth, MSME actors, teachers, village officials, and housewives. Pre-test and post-test evaluations, direct observation, and interviews were used to assess the impact of the program. The results show significant improvements in digital literacy, with participants demonstrating enhanced skills in e-mail usage, document sharing, e-wallet applications, and digital security awareness, with post-test gains ranging from 40% to 45%. Likewise, proficiency in formal Indonesian language, public speaking, and cultural knowledge increased by 25% to 28%, reflecting both technical and cultural skill development. The findings indicate that community-based, participatory learning integrated with cultural reinforcement effectively bridges the digital divide and strengthens linguistic identity among diaspora communities. The study concludes that such a hybrid model not only empowers participants in digital and linguistic capacities but also promotes cultural sustainability and social cohesion, offering a scalable and replicable framework for similar communities.
Agile Management in Online Learning Platforms: Strategies for Dealing with Uncertainty in the Digital Age Nicolas Kevin Sulistyawardhana; Enik Rahayu; Henry Yuliamir
Proceeding of the International Conference on Management, Entrepreneurship, and Business Vol. 1 No. 1 (2024): June : Proceeding of the International Conference on Management, Entrepreneursh
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/icmeb.v1i1.139

Abstract

Abstract. This study examines the application of Agile Management principles in online learning platforms, focusing on the challenges and benefits experienced during implementation. Through qualitative research, including interviews and case studies, the research explores how platforms have adopted Agile practices, such as iterative cycles, regular feedback, and flexibility, to enhance responsiveness and adaptability. The findings reveal that the majority of platforms have integrated Agile principles, with a significant focus on overcoming challenges like resistance to change and a lack of training. Participants reported improved collaboration, increased efficiency, and the ability to respond to changes effectively. However, challenges remain, including the need for hybrid models combining Agile with traditional management frameworks. This study contributes valuable insights into the effectiveness of Agile practices in educational technology and offers directions for future research on enhancing Agile implementation in diverse educational settings.
Co-Authors Aba Yayit Al Bustomi Abdul Mu'in Alleta Dewi Maria Anisa Eka Khatarina Aulia Febrianika Bambang Guritno Bayu Ade Prabowo C. Susmono Widagdo Dyan Triana Putra Erna Nur Wahidah Hardiani, Wenefrida Ardhian ayu Hendrajaya Hendrajaya Hendrajaya Hendrajaya, Hendrajaya Julian Andriani P Julian Andriani Putri Krisnatalia, Heni Lina Nur Liasari Muhammad Noor Cholis Nicolas Kevin Sulistyawardhana Nicolas Kevin Sulityawardhana Nina Mistriani Ninuk Subandyah Nugraheni, Krisnawati Setyaningrum Palupiningtyas, Dyah Ravita Sari Ray Octafian Renny Apriliyani Renny Aprilliyani Renny Aprilliyani   Ricky Anggrean Servasius Gervasius Zalukhu Solichoel Susmono Widagdo Vicky Bramasta Wenefrida Ardhian A H Yuliamir, Henry Yuniarto Rahmat Satato