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Pengaruh Disiplin Kerja dan Kompensasi terhadap Kinerja Karyawan pada Klinik Tiara Cibinong Kabupaten Bogor Camelia Putri; Eigis Yani Pramularso; Hardani Hardani
MAMEN: Jurnal Manajemen Vol. 4 No. 4 (2025): Oktober 2025
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/mamen.v4i4.6617

Abstract

Tiara Clinic in Cibinong, Bogor Regency, is a health service institution that requires good employee performance in order to increase its contribution to the community. To achieve this employee performance, efforts must be made by paying attention to related aspects such as work discipline and employee compensation. This study aims to determine the effect of work discipline and compensation on employee performance at Tiara Clinic Cibinong, Bogor Regency. The study uses a quantitative method with data obtained through questionnaires. The study population includes all 33 employees, with a saturated sampling technique used. The analysis tool used was multiple regression, preceded by a classical assumption test with data processing using SPSS. The results of the study show that work discipline has a positive and significant effect on employee performance, and employee performance is also positively and significantly influenced by compensation. In addition, both of these factors together also have a positive and significant effect on improving employee performance at the Tiara Cibinong Clinic in Bogor Regency.
Pengaruh Struktur Modal dan Profitabilitas terhadap Harga Saham pada Perusahaan sub Sektor Properti dan Real Estate Periode 2020-2024 Lyra Nur Aulia Hidayah; Eigis Yani Pramularso
SCIENTIFIC JOURNAL OF REFLECTION : Economic, Accounting, Management and Business Vol. 9 No. 2 (2026): SCIENTIFIC JOURNAL OF REFLECTION: Economic, Accounting, Management, & Business
Publisher : Sekolah Menengah Kejuruan (SMK) Pustek

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/sjr.v9i2.1464

Abstract

The Indonesian property and real estate sector witnessed significant fluctuations between 2020 and 2024, driven by shifting economic dynamics that impacted stock price stability. In such a volatile environment, strategic management of capital structure and profitability becomes essential to sustain investor trust. This research evaluates how capital structure represented by the Debt to Equity Ratio (DER) and profitability represented by Return on Assets (ROA) affect the stock prices of sub-sector firms listed on the Indonesia Stock Exchange (IDX). Employing a quantitative methodology with purposive sampling, 39 companies were selected as the analytical sample. Statistical processing was performed using multiple linear regression via SPSS 27. The findings reveal that DER has no substantial impact on stock prices, evidenced by a significance value of 0.755 ($> 0.05$). Conversely, ROA demonstrates a favorable and significant influence, with a significance level of 0.007 ($< 0.05$). Combined, DER and ROA collectively affect stock prices significantly ($Sig. 0.012 < 0.05$). Furthermore, the Adjusted R Square of 0.037 indicates that these variables account for 3.7% of stock price variations, while the remaining 96.3% is attributed to external factors beyond the scope of this study.
Dampak Kualitas Produk dan Citra Merek terhadap Keputusan Pembelian Konsumen pada Gerai Kopi Lokal: Studi Empiris pada Kopi Kenangan Lenteng Agung Jakarta Selatan Muhammad Raafi; Eigis Yani Pramularso; Hardani Hardani
JURNAL PELITA MANAJEMEN Vol. 4 No. 02 (2025): November 2025
Publisher : DPPM Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37366/jpm.v4i02.6371

Abstract

Tujuan penelitian ini adalah untuk mengetahui secara parsial dan simultan bagaimana citr a merek dan kualitas produk memengaruhi keputusan pembelian di Kopi Kenangan di Lenteng Agung, Jakarta Selatan. Sebanyak 130 responden diberikan kuesioner sebagai bagian dari metode pengumpulan data kuantitatifnpenelitian ini. Metode analisis data yang digu nakan adalah analisis regresi linier berganda menggunakan perangkat lunak SPSS versi 25. Temuan penelitian menunjukkan bahwa, sampai batas tertentu, kualitas produk memenga ruhi keputusan pembelian dengan cara yang positifndan signifikan. Keputusan pembelian juga dipengaruhi secara positifndan signifikan oleh citra merek. Di saat yang sama persepsi merek dan kualitas produk memiliki dampak besar terhadap pilihan pembelian. Temuan ini menunjukkan bahwa Kopi Kenangan harus menjunjung tinggi kualitas produknya dan membangun citra merek yang kuat di mata masyarakat agar dapat memengaruhi keputusan pembelian mereka.
Pengaruh Kompensasi dan Beban Kerja terhadap Produktivitas Kerja Karyawan pada PT Intigarmindo Persada Jakarta Pusat Tahani Luthfiana; Eigis Yani Pramularso
Jurnal Ilmu Sosial dan Humaniora Vol. 2 No. 3 (2026): JULI-SEPTEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/rxbgpx82

Abstract

This study was motivated by the importance of employee work productivity in supporting the achievement of production targets in the garment industry. PT Intigarmindo Persada, a company engaged in the garment manufacturing industry, requires high employee productivity to achieve its production targets and maintain product quality. Based on the observations, some employees perceived that the compensation they received was not commensurate with their job responsibilities and that their workload was relatively high. These conditions were considered to affect employee work productivity. This study employed a quantitative research method. Data were collected through observation, questionnaires, and literature review. The population consisted of 50 employees in the Quality Control Division, all of whom were selected as the sample using the saturated sampling technique. The data were analyzed using validity tests, reliability tests, classical assumption tests, multiple linear regression analysis, t-tests, F-tests, and the coefficient of determination with the assistance of IBM SPSS. The results showed that compensation had a positive and significant effect on employee work productivity. Workload also had a positive and significant effect on employee work productivity. Simultaneously, compensation and workload had a positive and significant effect on employee work productivity, with a coefficient of determination of 47.7%, while the remaining 52.3% was influenced by other factors that were not examined in this study.
Pengaruh Harga dan Store Atmosphere Terhadap Keputusan Pembelian Konsumen Pada Kopi Kenangan Kelapa Dua Depok Seftia Ayu Saputri; Eigis Yani Pramularso
Jurnal Bisnis dan Manajemen (JURBISMAN) Vol. 4 No. 3 (2026): Jurnal Bisnis dan Manajemen (JURBISMAN)
Publisher : Penerbit dan Percetakan CV. Picmotiv

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61930/jurbisman.v4i3.1951

Abstract

Penelitian ini dilakukan guna menguji pengaruh harga dan store atmosphere terhadap keputusan pembelian konsumen pada Kopi Kenangan Kelapa Dua Depok, baik secara individual maupun bersamaan. Riset ini menerapkan metode kuantitatif berbasis analisis statistik. Sebanyak 100 responden ditetapkan sebagai sampel memakai perhitungan rumus Slovin. Pengumpulan data dijalankan lewat pembagian kuesioner yang kemudian dianalisis memakai perangkat lunak IBM SPSS versi 26. Prosedur olah data mencakup pengujian validitas, reliabilitas, asumsi klasik, regresi linier berganda, koefisien determinasi, hingga uji hipotesis (uji t dan uji F). Temuan studi mengindikasikan bahwasanya variabel harga secara parsial berdampak positif dan signifikan terhadap keputusan pembelian t hitung 9,971 > t tabel 1,984. Demikian pula dengan store atmosphere yang terbukti memberi pengaruh positif serta signifikan t hitung 6,613 > t tabel 1,984. Secara serentak, kombinasi harga dan store atmosphere berpengaruh signifikan terhadap keputusan pembelian F hitung 55,820 > F tabel 3,090. Adapun nilai koefisien determinasi R2 sebesar 52,5% memperlihatkan bahwasanya keberagaman keputusan pembelian bisa diterangkan oleh kedua variabel tersebut, sementara 47,5% sisa varians dipengaruhi faktor luar yang tidak diteliti.
Pengaruh Harga dan Kualitas Produk terhadap Kepuasan Pelanggan pada Kafe the Pine by Moksha Pancoran Mas Kota Depok Raihan Dwi Cahya Ramadhani; Eigis Yani Pramularso
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 3 (2026): JULI-SEPTEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/h5dd5e27

Abstract

The Pine by Moksha Coffee Shop, Pancoran Mas, Depok is a coffee shop with a unique concept located in a residential area. This study aims to analyze the effect of price and product quality on customer satisfaction at The Pine by Moksha Coffee Shop, Pancoran Mas, Depok. This research employed a quantitative approach using a survey method by distributing questionnaires to 100 respondents selected through purposive sampling. Data were analyzed using multiple linear regression with the assistance of SPSS version 25, including validity, reliability, classical assumption, t-test, F-test, and coefficient of determination analyses. The results indicate that price has a positive and significant effect on customer satisfaction, with a t-value of 13.429 greater than the t-table value of 1.984 and a significance value of 0.000 < 0.05. Product quality also has a positive and significant effect on customer satisfaction, with a t-value of 13.370 greater than the t-table value of 1.984 and a significance value of 0.000 < 0.05. Simultaneously, price and product quality have a significant effect on customer satisfaction, with an F-value of 111.201 greater than the F-table value of 3.09 and a significance value of 0.000 < 0.05. These findings indicate that price and product quality are important factors in improving customer satisfaction at The Pine by Moksha Coffee Shop, Pancoran Mas, Depok.
Keputusan Pembelian melalui Content Marketing dan Influencer Marketing pada Pengguna Aplikasi TikTok Khoirunnisa Khoirunnisa; Eigis Yani Pramularso; Hardani Hardani
Solusi Vol. 22 No. 4 (2024): October
Publisher : Fakultas Ekonomi, Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/slsi.v22i4.10440

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh content marketing dan influencer marketing terhadap keputusan pembelian pada pengguna aplikasi TikTok di Kota Depok. Penelitian ini memiliki latar belakang tentang pentingnya pelaku usaha untuk terus kreatif dan berani berkompetisi pada era digital dan salah satu yang dapat dilakukan berupa teknik pemasaran melalui aplikasi TikTok sebagai salah satu media sosial yang populer bagi pengguna di Indonesia yang penggunaanya dibantu dengan adanya content marketing dan peran influencer marketing sehingga diharapkan produknya dapat diterima oleh konsumen dengan bukti adanya keputusan pembelian. Penelitian ini menggunakan penelitian deskriptif dengan pendekatan kuantitatif. Pengumpulan data dengan data primer yang diperoleh melalui penyebaran kuesioner secara online pada pengguna aplikasi TikTok di Kota Depok. Sampel yang digunakan dalam penelitian ini berjumlah 105 responden dengan teknik pengambilan sampel yang digunakan berupa purposive sampling.  Data yang diperoleh selanjutnya diolah menggunakan SPSS 25 dengan alat analisis data linear berganda. Hasil penelitian menunjukkan content marketing dan influencer Marketing secara parsial berpengaruh positif dan signifikan terhadap keputusan pembelian pada pengguna aplikasi TikTok di Kota Depok. Selanjutnya, content marketing dan influencer marketing secara simultan berpengaruh positif dan signifikan terhadap keputusan pembelian pada pengguna aplikasi TikTok di Kota Depok. Hal ini membuktikan bahwa content marketing dan influencer marketing merupakan strategi yang efektif dalam memengaruhi keputusan pembelian produk oleh konsumen.