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All Journal JPK (Jurnal Pendidikan Khusus) Jurnal Prima Edukasia Jurnal Inovasi Pendidikan IPA SOSIOHUMANIORA: Jurnal Ilmiah Ilmu Sosial dan Humaniora TRIHAYU: Jurnal Pendidikan Ke-SD-an Taman Cendekia : Jurnal Pendidikan Ke-SD-an Wacana Akademika : Majalah Ilmiah Kependidikan Jurnal Pengabdian Pada Masyarakat Abdimas Dewantara IMPACTS: International Journal of Empowerment and Community Services
Dinar Westri Andini
Pendidikan Guru Sekolah Dasar Universitas Sarjanawiyata Tamansiswa Yogyakarta
Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Improving Digital Marketing Literacy Capability of Breeders of Rumah Maggot, Barepan Bangkit Yogyakarta in Facing the VUCA Era Pardimin Pardimin; Imam Ghozali; Wahyu Setya Ratri; Agustinus Eko Susetyo; Siti Rochmiyati; Syamsul Hadi; Didi Supriadi; Dinar Westri Andini; Rahadi Rahadi; Indah Kurniasih
IMPACTS: International Journal of Empowerment and Community Services Vol. 2 No. 1 (2023): IMPACTS: VOL. 2 NO. 1 MARCH 2023
Publisher : Faculty of Economics Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/impacts.v2i1.13970

Abstract

Purpose ­This community service aims to to increase digital marketing literacy skills for breeders of Rumah Maggot Barepan Bangkit Yogyakarta in facing the VUCA era. Methods-Methode community service acitivities. Result and discussions-the result report and the information about the acitivities. Conclusion- This mentoring process activity resulted in program success targets including sharing and discussion of business management management to overcome business management problems reaching 90%, and discussions and practices of marketing network effectiveness, optimization of promotional/advertising media to overcome marketing media problems and optimization reaching 90%. Our advice is concerns the this is important to continue and develop when the mentoring program is over and can be passed on to other groups of breeders because again, that the success of a business depends on leaders who can manage and optimize existing resources such as the concept of Ki Hajar Dewantara's leadership as a leader must be able to ing ngarso sung tulodo, madyo mangun karso, and tut wuri handayani meaning that being a leader must be able to set a good example, in the midst of his busy schedule he must also be able to arouse or inspire enthusiasm, and a person must provide moral encouragement and enthusiasm for work from behind. Keywords: digital marketing, literacy capability of breeders, facing the VUCA era
Empowerment of the Jamu Gendong Kiringan Canden Community Based on Local Wisdom to Increase Literacy Embodied in Children's Literature Siti Rochmiyati; Dinar Westri Andini; Didi Supriadi; Syamsul Hadi; Pardimin Pardimin; Imam Ghozali; Wahyu Setya Ratri; Agustinus Eko Susetyo; Muhammad Taufik Ismail; Charisma Wulan Widananda
IMPACTS: International Journal of Empowerment and Community Services Vol. 2 No. 1 (2023): IMPACTS: VOL. 2 NO. 1 MARCH 2023
Publisher : Faculty of Economics Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/impacts.v2i1.13974

Abstract

Purpose ­ The empowerment program will directly invite the Kiringan Canden herbal medicine community based on the local wisdom of traditional herbal medicine which is inherited from their ancestors to actively participate in increasing literacy and cultivating children's character which is embodied in children's literature. Methods - Methode community service activities. Result and discussions - The series of activities and results obtained prove that by collaborating with each other from all elements of society, especially involving the younger generation so that they have a good understanding of the local wisdom of the area, promoting behavior will emerge, understanding potential and in the end wanting to participate in preserving the ancestral heritage that has great potential to be appointed as a regional brand, so that the character values of nationalism, pride in local products, independence and mutual cooperation can be realized. Therefore, intermediaries or infrastructure are needed in order to pass on the order of life, tradition and culture to the next generation, so that there are no gaps between generations, so that community service programs by empowering herbal medicine communities based on local wisdom can increase literacy in maintain ancestral heritage. Presentation that is fun and in providing education to all residents, especially children, through explanation activities that are appropriate to the stage of child development, will facilitate and build literacy which has an impact on the formation of children's character. Conclusion - Empowerment by inviting the participation of all elements in society including the Jamu Gendong community, youth, children, men and women, community leaders and other residents to jointly preserve the ancestral heritage of "traditional herbal medicine" by directly empowering the Jamu Gendong community in increasing community-based literacy. local wisdom through fun activities, namely children's literature, is able to develop children's emotional intelligence and creativity, foster growth as well as children's personality and social skills. An interesting presentation will create fun and influence children so that indirectly they are able to cultivate the characters of respect, responsibility, caring, citizenship, honesty, cooperation, freedom, courage and justice so that in the future the children of this younger generation will continue and preserving the potential of the region.
Co-Authors Abdul Rahim Agustinus Eko Susetyo Aliffah Aliffah Ani Widyawati Ari Setiawan Arum Nur Trisni Kurnia Wijayati Ayu Rahayu Budiningsih, Chatarina Asri Charisma Wulan Widananda Cinde Herawati Efa Okvita Rosadian Fenti Retnoningrum Indah Kurniasih Intan Aprilia Muh Jauhar Nafis Muhaimi Mughni Prayogo Muhammad Taufik Ismail Mumpuniarti Mumpuniarti Murniningsih Murniningsih Nurcholish Arifin Handoyono Pardimin Pardimin Rahadi Rahadi Ratri Aulia Safa Ardini Retno Utaminingsih RR. Ella Evrita Hestiandari Siti Anafiah Siti Rochmiyati Suciani Alfiah Supriadi, Didi Syamsul Hadi Syarief Fajaruddin Trisharsiwi Trisharsiwi, Trisharsiwi Trisniawati Trisniawati Wahyu Setya Ratri Wisnu Hasan Kurniawan Zainnur Wijayanto Zainur Wijayanto