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All Journal Jurnal Ilmu Pertanian Indonesia Jurnal Hortikultura Indonesia (JHI) JEJAK AGRIEKONOMIKA Analisis Kebijakan Pertanian Jurnal Pamator : Jurnal Ilmiah Universitas Trunojoyo Madura Agrokreatif Jurnal Ilmiah Pengabdian kepada Masyarakat Eco-Entrepreneur ETNOSIA : Jurnal Etnografi Indonesia JURNAL KEPEMIMPINAN DAN PENGURUSAN SEKOLAH Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Jurnal SEPA (Social Economic and Agribusiness Journal) International Research Journal of Business Studies (E-Journal) JEPA (Jurnal Ekonomi Pertanian dan Agribisnis) Jurnal Organisasi Dan Manajemen Journal of Socioeconomics and Development Agrisocionomics: Jurnal Sosial Ekonomi Pertanian JURNAL ILMIAH MAHASISWA AGROINFO GALUH Jurnal Manajemen Pemasaran GANEC SWARA Jurnal Abdimas Mahakam Journal of Integrated Agribusiness Analisis Kebijakan Pertanian Agrica: Journal of Sustainable Dryland Agriculture AGRISCIENCE Jurnal Dinamika Sosial Ekonomi Jurnal Pengabdian Masyarakat Indonesia Journal of Agribusiness Science and Rural Development Agrimics Journal International Research Journal of Business Studies
Elys Fauziyah
Universitas Trunojoyo Madura
Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemistry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences

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Journal : AGRIEKONOMIKA

 1 
STRATEGI PENGEMBANGAN AGROINDUSTRI KERUPUK TERASI (Studi Kasus Di Desa Plosobuden, Deket, Lamongan) Khoiriyah, Nur R.; Ariyani, Aminah H.M.; Fauziyah, Elys
9-772301-994005
Publisher : Program Studi Agribisnis Fakultas Pertanian Universitas Trunojoyo Madura.

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This study aims to identify the internal and external environment of agro-shrimp crackers and formulate strategies to develop these agro-industry in  Plosobuden Village, Deket District, Lamongan Regency.The basic method used in this research is descriptive qualitative method and carried out with a case study. The analysis used was the marketing environment analysis, the SWOT analysis to identify internal and external factors for the strengths, weaknesses, opportunities and threats, the IFE and EFE Matrix and the SWOT matrix to formulate an alternative strategy in business development. Based on research result shows that the main internal strengths which is owned by agro-shrimp crackers entrepreneur is selling at an affordable price. While its main weaknesses is the lack of promotion. The main opportunities in the agro-shrimp cracker development is still has an extensive market share. While the main threats is unfavorable weather in the shrimp cracker business. Alternative strategies can be applied in developing agro-industry is raising the shrimp crackers production to take the opportunities of technological advancement for food security standards, promoting to attract potential customers in anticipating the new competitors to improve the image of the product, making business licenses and increasing the products diversification through products and services policy dealing with new competitors.
PREFERENSI KONSUMEN TERHADAP BUAH APEL IMPOR DI TOKO BUAH HOKKY DAN PASAR TRADISIONAL AMPEL SURABAYA Rahayu, Jeani Noviana; Fauziyah, Elys; Ariyani, Aminah HM
9-772301-994005
Publisher : Program Studi Agribisnis Fakultas Pertanian Universitas Trunojoyo Madura.

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This study aims to describe the characteristics of consumers who buy imported apples and analyze the attributes of consumer preferences in buying imported apples.  The study was conducted at the Hokky fruit shop  and the Ampel traditional market  in Surabaya. Data analysis was done with descriptive  and conjoint methods. The analysis showed that the attributes that a consumer preference in buying apple imports in order are  the price, color, texture, size and packaging.
PREFERENSI KONSUMEN DALAM PEMBELIAN MI INSTAN DI KABUPATEN BANGKALAN Mulyadi, Andri; Fauziyah, Elys
Agriekonomika Vol 3, No 1: April 2014
Publisher : Program Studi Agribisnis Fakultas Pertanian Universitas Trunojoyo Madura.

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Abstract

ABSTRAKTujuan penelitian ini  adalah mengidentifikasi proses keputusan pembelian  dan menganalisis atribut yang dipertimbangkan oleh konsumen dalam pembelian mi instan. Penelitian dilaksanakan di Kabupaten Bangkalan. Sampel diambil  dengan metode Cluster Sampling. Data dianalisis dengan metode diskriptif kualitatif dan konjoin. Hasil penelitian menunjukkan bahwa proses keputusan pembelian mi terdiri dari beberapa tahapan yaitu pengenalan kebutuhan, pencarian informasi, evaluasi alternatif, proses pembelian, dan perilaku pasca pembelian. Sedangkan kombinasi atribut yang diinginkan oleh konsumen dalam pembelian mi instan secara berurutan adalah kemasan plastik, harga Rp. 1.750, bentuk  bulat, bentuk kemasan kotak, rasa gurih, berukuran  100 gr, dan berwarna kuning.Kata Kunci : Preferensi Konsumen, Mi Instan, Konjoin ABSTRACTThe Goals of this research are to identify the process of purchasing decision and analyze the attribute which is considered by consumer in purchasing instant noodle. The Samples are taken with cluster sampling method. The data are analyzed with the qualitative descriptive and conjoint methods. The result shows that the process of noodle purchasing decision consists  several stage. They are the need introduction, the information seach,  the purchasing process, and the behavior after purchasing. While the attribute combination which is wanted by consumer in instant noodle purchasing are the plastic packaging, the price approximately Rp. 1,750, the rounded shape, the square packaging shape, the savory flavor, the size approximately 100 gram, and the yellow color.Keywords : Consumer preference, noodle instant, conjoint
ANALISIS PRODUKTIVITAS USAHATANI JAGUNG HIBRIDA DI KABUPATEN SUMENEP Nikmah, Ainun; Fauziyah, Elys; Rum, Mokh.
Agriekonomika Vol 2, No 2: Oktober 2013
Publisher : Program Studi Agribisnis Fakultas Pertanian Universitas Trunojoyo Madura.

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ABSTRAKPenelitian ini bertujuan untuk menganalisis efisiensi teknis, efisiensi alokatif, efisiensi ekonomis usahatani jagung hibrida dan sumber inefisiensinya. Penelitian ini dilakukan di Desa Tanah Merah Kecamatan Saronggih Kabupaten Sumenep. Sampel penelitian menggunakan teknik insidential sampling. Data selanjutnya dianalisis dengan menggunakan fungsi produksi stochastic frontier. Hasil penelitian menunjukkan bahwa rata-rata petani belum efisien secara teknis, alokatif dan ekonomi. Sementara penyebab inefisiensi teknis disebabkan pendidikan dan pengalaman.Kata Kunci: produktivitas, efisiensi, sumber inefisiensi
PREFERENSI KONSUMEN DALAM MEMBELI RENGGINANG LORJUK DI KECAMATAN KAMAL BANGKALAN Kalsum, Ummi; Fauziyah, Elys; Adi Nugroho, Taufik Rizal Dwi
Agriekonomika Vol 2, No 2: Oktober 2013
Publisher : Program Studi Agribisnis Fakultas Pertanian Universitas Trunojoyo Madura.

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ABSTRAKAtribut sebuah produk dapat menjadi pertimbangan konsumen dalam membeli sebuah produk. Preferensi konsumen dalam membeli rengginang lorjuk dipengaruhi oleh beberapa atribut. Tujuan penelitian ini adalah mendeskripsikan karakteristik konsumen dan menganalisis atribut-atribut yang menjadi pertimbangan konsumen dalam membeli rengginang lorjuk. Penelitian ini dilakukan di daerah Kamal. Sampel diambil dengan menggunakan metode accidental sampling sedangkan metode analisis data yang digunakan adalah metode deskripitif kualitatif dan konjoin. Hasil penelitian menunjukkan bahwa atribut yang paling dipertimbangkan konsumen dalam membeli rengginang lorjuk adalah bentuk, harga, berat isi kemasan, jenis dan kemasan.Kata Kunci: Rengginang Lorjuk, Atribut, Konjoin.ABSTRACTAttribute of product can be used as consideration of consumer in buying product. Consumer preference in buying rengginang lorjuk is affected by several attributes. Objective of this research is to describe characteristic of consumer and to analyze attributes being considered by consumer in buying rengginang lorjuk. This research was conducted in Kamal. Sample was taken by using method of accidental sampling meanwhile method of data analysis used descriptive qualitative and conjoint. Result of research showed that attributes that most considered by consumer in buying rengginang lorjuk is weight, price, volume, type and packaging.   Keyword: Rengginang Lorjuk, Attributes, Conjoint.
Risk Associated with Corn Farming in Madura Island Elys Fauziyah
Agriekonomika Vol 9, No 1: April 2020
Publisher : Department of Agribusiness, Faculty of Agriculture, Universitas Trunojoyo Madura, Indonesi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (433.802 KB) | DOI: 10.21107/agriekonomika.v9i1.6898

Abstract

Corn play an essential role in providing food and feed for living things in Madura Island and other parts of the country. More than 80% of the Madura Island farmer, plant this commodity, thereby, making it a productive farming activity in this region. However, its level of productivity is still below average due to the farmers' risk preference. This research, therefore, aims to analyze the risk preferences and inputallocation used in corn farming. The multistage sampling was used to collect data from a total of 120 people in Bangkalan, Sampang, Pamekasan, and Sumenep Regencies located in Madura, while the Kumbhakar parametric model was used to analyze risks. The results showed that farmers are in the Risk Averse category due to poor utilization of seeds, manure, labor, and NPK fertilizer, compared to the recommended level of usage.
Co-Authors Adzim, Mahardhani Annisa Ahmad Wildan Faiz Ainun Nikmah Alviyah Yunianti Alwi, Fitriyah Amanatuz Zuhriyah Amanatuz Zuhriyah Aminah H.M. Ariyani Aminah Happy Moninthofa Ariyani Aminah HM Ariyani Andri Mulyadi Andrie Kisroh Sunyigono Aniyatussholihah, Aniyatussholihah Ariyani, Aminah Happy Moninthofa Denni Dian Prasetyo Destiarni, Resti Prastika Devi Suca Atma Sattwika Dewi Nafisah Dewi Sunarya Dian Eswin Wijayanti, Dian Eswin Dimas Syah Fachlevi Dwi Ratna Hidayati Faiha, Imdad Fajri, Miftahul Farham Anwar Farida Farida Faridatul Jannah Febrianti, Salsabila Atikah Firman Farid Muhsoni Fuad Hasan Fuad Hasan Hakim, Muhammad Wildan Rahmanul Hartoyo Hartoyo Hasanah, Putri Dwi Utami Nur Intan Nia Tata Ayu Islami, Nabila Isnaeny, Shintiya Jeani Noviana Rahayu Khoiriah, Umi Kusnul Kotimah, Kusnul Lahagu, Aslina Lestari, Fany Etana Melly Sukastini Meria Zakiyah Alfisuma Moh Sudi Mohammad Wahyu Firdaus Mokh Rum Musyafiroh, Saufil Novia Faradilla Basmalah Nunung Kusnadi Nur Akhamul Karimah Nur R. Khoiriyah Paradigma Muhammad Putri , Fitria Nayla Putri, Fitria Nayla Rahmania Fajri, Siti Rahmanul Hakim, Muhammad Wildan Rahwi Salma Gusti Rizky, Femma Almayda Rum, Mokhammad SILFI QOTRUNNADA Siti Nur Hayati Slamet Widodo Sri Ratna Triyasari Sri Ratna Triyasari, Sri Ratna Sri Utami Kuntjoro Sri Wahyuni Syahriyanda, Adjie Manggala Taridala, Sitti Aida Adha Tasya Fais Elwany Taufik Rizal Dwi Adi Nugroho Umar Khasan Ummi Kalsum Yusli Yusli Zainal Hasan Zainatul Laili