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Pemasaran Politik Dewan Pimpinan Cabang Partai Persatuan Pembangunan Kota Tangerang Pada Pemilu 2019 Triwibawa, Adhe Taufiq Harry; Fuad, Anis; Mayrudin, Yeby Ma’asan
International Journal of Demos (IJD) Volume 5 Issue 2 (2023)
Publisher : HK-Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37950/ijd.v5i2.403

Abstract

AbstractThis study illustrates the political marketing strategy of the United Development Party (DPC) of the United Development Party (PPP) Board in winning the election contestation, political marketing carried out by the United Development Party is a way of winning political parties in gaining the power of legislative seats, this study specifically focuses on strategic issues marketing or the method used by the United Development Party in winning the election contestation by applying the concept of the Adman Nursal theory of push, pull, and pass marketing. This research uses a descriptive qualitative approach used to interpret the data in every book and informant who has conducted research on political marketing strategies. The results of this study revealed that the political marketing strategy adoptedby the PPP intheelection contestation did not provide an increase due to corruption cases that tarnished the name of the United Development Party so that there was adecline in votes in the 2019 elections. This did not rule out that for the placement of legislative seats the PPP gained three seats in Legislative power, by providing political education, utilizing cooperation with social media, and religious leaders in socializing through certain programs, this has become a way of increasing the existence of the 2019 United Development Party in the City of Tangerang.Keywords: Political Marketing Strategies, Legislative Power, Political Parties AbstrakPenelitian ini menggambarkan strategi marketing politik Dewan Pimpinan Cabang (DPC) Partai Persatuan Pembangunan (PPP) dalam memenangkan kontestasi pemilu, marketing politik yang dilakukan Partai Persatuan Pembangunan merupakan suatu cara kemenangan partai politik dalam mendapatkan kekuasaan kursi legislatif, Penelitian ini secara khusus berfokus pada masalah strategi marketing atau cara yang dilakukan Partai Persatuan Pembangunan dalam memenangkan kontestasi pemilu dengan menerapkan konsep teori Adman Nursal yaitu push, pull, dan pass marketing. Penelitian ini menggunakan pendekatan kualitatif deskriptif digunakan untuk menginterpretasikan data dalam setiap buku dan informan yang telah melakukan penelitian terhadap strategi marketing politik. Hasil penelitian ini mengungkapkan bahwa strategi marketing politik yang diterapkan oleh PPP dalam kontestasi pemilu tidak memberikan peningkatan akibat kasus korupsi yang mencemari nama Partai Persatuan Pembangunan sehingga terjadi penurunan suara dalam pemilu 2019, Hal ini tidak menutup kemungkinan bahwa untuk penempatan kursi legislatif PPP mendapatkan tiga kursi dalam kekuasaan dilegislatif, Dengan memberikan pendidikan politik, pemanfaatan kerja samadengan media sosial, dan tokoh agama dalam bersosialisasi melalui program tertentu, Hal ini menjadi suatu cara dalam meningkatkan eksistensi Partai Persatuan Pembangunan pemilu 2019 di Kota Tangerang.Kata kunci: Strategi Marketing Politik, Kekuasaan Legislatif, Partai Politik
The Influence of School Principal Leadership and School Principal Competency on Teacher Performance through Work Culture Fuad, Anis; Nuryanto, Uli Wildan; Handayani, Yolla Sukma
Jurnal Lingua Idea Vol 16 No 2 (2025): December 2025
Publisher : Faculty of Humanities, Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20884/1.jli.2025.16.2.13242

Abstract

This research is motivated by the important role of school principals in improving teacher performance, which in turn has an impact on the overall quality of education. Work culture is considered a mediating factor that can strengthen or weaken the relationship between leadership and principal competence and teacher performance. This research aims to analyze the influence of principal leadership and principal competence on teacher performance through work culture in State Elementary Schools in Pontang District, Serang Regency. The research method used is quantitative with a survey approach. Data was collected through 135 questionnaires distributed to teachers at State Elementary Schools in Pontang District. Data analysis was carried out using multiple regression statistical techniques and path analysis to test the relationship between variables. Based on the research results, it can be concluded that the principal's leadership (X1) and the principal's competence (X2) and work culture (Y) have a significant positive influence of 84.0% on teacher performance (Z) in State Elementary Schools in Pontang District, Regency. Attack. This means that teacher performance is influenced by 84.0% by the three exogenous variables, namely Principal Leadership, Principal Competency and Work Culture, while the remaining 16.0% is influenced by other variables outside the variables tested in this thesis model. These findings underline the need for special attention to developing work culture in the school environment as part of a strategy to improve teacher performance
Emerging Trends and Challenges in Digital Crime: A Study of Cyber Criminal Tactics and Countermeasures At Thur Jasson Cassidy, Adam; Fuad, Anis; Ulil Abshor As Shofy, Muhammad
TechComp Innovations: Journal of Computer Science and Technology Vol. 1 No. 1 (2024): TechComp Innovations: Journal of Computer Science and Technology
Publisher : Pusat Riset dan Inovasi Nasional Mabadi Iqtishad Al Islami

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70063/techcompinnovations.v1i1.25

Abstract

The rise of digital crime, particularly cybercrime, poses significant challenges to individuals, organizations, and societies worldwide. This study explores emerging trends and challenges in digital crime, focusing on the tactics employed by cybercriminals and the countermeasures developed to mitigate these threats. The urgency of this research lies in the increasing sophistication and frequency of cyberattacks, which threaten sensitive data, financial assets, and critical infrastructure. The objectives of this study are to analyze current trends in cybercrime, identify the most prevalent tactics used by cybercriminals, and examine effective countermeasures and strategies implemented by organizations and law enforcement agencies. This research adopts a literature review methodology, synthesizing findings from academic research, industry reports, and government publications. Key findings highlight the evolving nature of cyber threats, including phishing attacks, ransomware campaigns, and data breaches. Effective countermeasures include cybersecurity frameworks, incident response protocols, and technological advancements in threat detection and prevention. The study underscores the importance of ongoing research and collaboration among stakeholders to address the dynamic landscape of digital crime and safeguard digital ecosystems against emerging threats
Nutrition knowledge, online food delivery usage, and eating habits among college students Budiningsari, Dwi; Fuad, Anis; Palupi, Ika Ratna; Andwiyani, Aldea; Putri, Clarissa Amanda
Jurnal Gizi dan Dietetik Indonesia (Indonesian Journal of Nutrition and Dietetics) VOLUME 14 ISSUE 1, 2026
Publisher : Alma Ata University Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21927/ijnd.2026.14(1).1-13

Abstract

ABSTRAK Latar Belakang: Maraknya konsumsi makanan berkalori tinggi, lemak tinggi, dan serat rendah yang diikuti dengan kurangnya aktivitas fisik, dapat menjadi faktor penyebab obesitas. Salah satu hal yang berkontribusi terhadap fenomena ini adalah meningkatnya penggunaan OFD (Online Food Delivery), terutama sejak pandemi COVID-19. Kemudahan akses terhadap berbagai jenis makanan, khususnya makanan tidak sehat, dapat menyebabkan konsumsi yang tidak terkendali, baik dari segi jenis maupun jumlah. Tujuan: Menganalisis hubungan pengetahuan gizi dan frekuensi penggunaan layanan pesan-antar makanan online dengan pemilihan makanan dan asupan lemak, gula, dan garam. Metode: Penelitian cross-sectional ini melibatkan sebanyak 135 mahasiswa Universitas Gadjah Mada. Instrumen yang digunakan adalah kuesioner tervalidasi untuk mengukur pengetahuan gizi, penerapan OFD, kuesioner Food Choice Questionnaire (FCQ), dan Semi-Quantitative Food Frequency Questionnaire (SQ-FFQ). . Hubungan antar variabel menggunakan uji chi-square dengan tingkat signifikansi p<0,05. Hasil: Sebanyak 55.6% responden jarang menggunakan layanan pesan antar makanan online, 76.3% responden menunjukkan tingkat pengetahuan gizi yang buruk, 57% dan 80% responden memiliki asupan lemak dan natrium yang cukup, sedangkan 56.3% responden mengonsumsi gula dalam jumlah yang terlalu tinggi. Pengetahuan gizi responden tidak mempunyai korelasi dengan pilihan makanannya (p=0.891), juga tidak ditemukan hubungan antara frekuensi penggunaan layanan pesan-antar makanan online dengan asupan gula (p=1.000) dan garam (p=0,120). Frekuensi penggunaan layanan pesan-antar makanan daring dan asupan lemak berkorelasi secara signifikan (p=0.001). Kesimpulan: Terdapat hubungan yang signifikan antara frekuensi penggunaan layanan pengiriman makanan daring dengan asupan lemak, namun tidak ditemukan hubungan serupa antara frekuensi penggunaan layanan pengiriman makanan daring dengan asupan gula dan garam.   ABSTRACT Background: The widespread consumption of high-calorie, high-fat and low-fiber foods, followed by insufficient physical activity, can contribute to obesity. One contributing factor  is the increasing use of online food delivery (OFD) services, especially since the COVID-19 pandemic. The easy access to various types of food, especially unhealthy food, can lead to uncontrolled consumption, both in terms of type and quantity. Objectives: Analyze the relationships between nutritional knowledge and the frequency of using food delivery services with food selection and intake of fat, sugar, and sodium. Methods: A cross-sectional study with 135 of Universitas Gadjah Mada college students involved. Validated questionnaires were used to measure nutrition knowledge, OFD application, the Food Choice Questionnaire (FCQ), and Semi-Quantitative Food Frequency Questionnaire (SQ-FFQ). Chi-square tests were used with a significance level set at p<0.05. Results: A total of 55.6% respondents reported seldom using OFD services, 76.3% showed a poor level of nutritional knowledge, 57% and 80% had an adequate intake of fat and sodium, while 56.3% of the respondents consumed overly high amount of sugar. Students' nutritional knowledge had no correlation with their food selection (p=0.891), also no relationship found between frequency of online food delivery service usage with sugar (p=1.000) and sodium intake (p=0.120). There was a significant correlation between OFD usage frequency with fat intake (p=0.001). Conclusions: A significant relationship exists between the frequency of online food delivery service usage with fat intake, but no such association is observed between the frequency of online food delivery service usage with sugar and sodium intake.