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The Service Quality Effect Towards the Customer Satisfaction of Bank in Indonesia Bakhtiar Tijjang; Nurfadhilah Nurfadhilah; Pandi Putra
Valid: Jurnal Ilmiah Vol 18 No 1 (2021)
Publisher : Sekolah Tinggi Ilmu Ekonomi AMM

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Nowadays the competition of the company is started increasingly and tighter. The success factor is strongly determined by the level of customer satisfaction. Satisfied customers are needed very much by the company. Customer satisfaction can only be achieved by providing quality services to consumers. The purpose of this study is to examine and analyze the impact of service quality which consists of five variables, which are physical evidence, reliability, responsiveness, assurance, and empathy on customer satisfaction at PT Bank Mandiri (Persero) Tbk. Parepare Branch. The data were collected by providing questionnaires to 100 customers who were sampled in this study. The samples were selected using proportionate stratified random sampling method. The collected data were analyzed using multiple linear regression analysis that supported of SPSS version 21 application. The results of the analysis show that partially, there is no one variable of service quality that has no effect on customer satisfaction, the variable is physical evidence, while the other variables have a positive and significant effect on customer satisfaction. Otherwise, if the determined results simultaneously are the five variables of service quality that both have a positive and significant effect on customer satisfaction.
Product and Service Quality Towards Customer Satisfaction Refilled Drinking Water in Indonesia Bakhtiar Tijjang; Nurfadhilah Nurfadhilah; Pandi Putra
Li Falah: Jurnal Studi Ekonomi dan Bisnis Islam Vol 5, No 2 (2020): December 2020
Publisher : Institut Agama Islam Negeri Kendari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31332/lifalah.v5i2.2232

Abstract

The quality of clean water is very crucial needed in human life to meet daily needs. According to the Ministry of Health, drinking water ready for consumption meets tasteless requirements, doesn't smell, is colorless, and contains heavy metals. Although humans can drink water from natural sources, it is risky to be contaminated by bacteria or other invisible harmful substances. The need for clean drinking water, consumable water provides business opportunities, one of them is refill drinking water. This study aims to examine product service quality to consumer satisfaction towards the refill drinking water in Indonesia. The type of research using the explanatory research approach (research explanation) uses a quantitative approach. The population in this study were customers of the refill drinking water in Indonesia whose population was unknown that using Roscoe method to take the sample, which are 50 people with incidental sampling technique. The results showed that product and service quality positively and significantly affect consumer satisfaction partially or simultaneously for customers to refill drinking water in Indonesia.
PENGGUNAAN APLIKASI SISTEM KEUANGAN DESA TERHADAP KUALITAS LAPORAN KEUANGAN PEMERINTAH DESA MALALIN KABUPATEN ENREKANG Seli Agustina; Damirah; Ismayanti; Nurfadhilah; Darwis
MBISKU: Jurnal Manajemen Bisnis dan Keuangan Vol. 1 No. 2 (2024): MBisKu, July 2024
Publisher : Program Studi Manajemen Keuangan Syariah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56633/mbisku.v1i2.810

Abstract

Pengelolaan keuangan merupakan aspek krusial dalam operasional pemerintah desa. Guna meningkatkan efisiensi, transparansi, dan akuntabilitas dalam pengelolaan dana desa, Aplikasi Sistem Keuangan Desa dikembangkan sebagai solusi inovatif. Perangkat lunak ini dirancang untuk menyederhanakan proses pelaporan keuangan, sehingga memudahkan pemerintah desa dalam menyajikan informasi keuangan yang lebih terbuka dan dapat dipertanggungjawabkan kepada publik. Penelitian ini bertujuan untuk mengetahui sistem laporan keuangan desa malalin dan penggunaan aplikasi sistem keuangan desa terhadap kualitas laporan keuangan pemerintah Desa Malalin Kabupaten Enrekang. Metode penelitian yang digunakan dalam penelitian ini adalah metode kualitatif. Dengan pendekatan deskriptif. Hasil Penelitian menunjukkan bahwa (1) Aplikasi Siskeudes telah mentransformasi pengelolaan keuangan Desa Malalin menjadi lebih efisien, akurat, dan transparan. Dengan fitur user-friendly, pelatihan komprehensif, dan output sesuai regulasi, Siskeudes meningkatkan tata kelola keuangan desa secara signifikan. Hasilnya adalah peningkatan akuntabilitas dan partisipasi masyarakat dalam pengawasan keuangan desa, mendukung pembangunan yang berkelanjutan. (2) Aplikasi Siskeudes meningkatkan kualitas pengelolaan keuangan desa sesuai PP Nomor 71 Tahun 2010, memenuhi kriteria informasi akuntansi berkualitas. Aplikasi ini menyediakan data akurat, tepat waktu, dan mendukung pengambilan keputusan berbasis fakta, meningkatkan transparansi dan akuntabilitas. Namun, efektivitasnya bergantung pada kompetensi pengguna. Dengan penyempurnaan dan peningkatan kapasitas, Siskeudes berpotensi terus meningkatkan tata kelola keuangan desa, mendukung pembangunan berkelanjutan, dan memenuhi kebutuhan informasi pemangku kepentingan.
Marketing strategies and halal labels on Non-Food Products in Indonesia Nurfadhilah, Nurfadhilah; Salmayanti; Tenriyati; Alimuddin, Andi Arnita
Jurnal Manajemen Bisnis Vol. 11 No. 2 (2024): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v11i2.658

Abstract

For Muslims, whether a product is haram or halal is fundamental and very important. The halal label on a product can now be categorized as an important thing due to the high number of Muslim populations in the world. This increase is accompanied by increasing awareness of consuming halal products, especially in Indonesia. Apart from food products, the halal label has also become a trend for other non-food products, such as cosmetics, medicines, toiletries, perfume, etc. This research aims to determine the relationship between marketing mix variables and halal labels on purchasing decisions for non-halal products in Indonesia, either partially or simultaneously. This research used a sample of 100 Muslims spread throughout Indonesia. Data collected in the form of a questionnaire was analyzed using multiple linear regression analysis with the help of the SPSS application. The research results show that partially, the product, place and halal label variables have a positive and significant effect on purchasing decisions, while price and promotion have no effect. However, when all variables were tested together, the results were found to have a positive and significant effect.
Analyzing Financial Performance at Bank Sulselbar Using Activity and Investment Ratios Umsini, Ratna Widyawati; Nurfadhilah, Nurfadhilah; Darwis, Darwis; Damira, Damira; Amiruddin, Muhammad Majdy
Talaa : Journal of Islamic Finance Vol. 4 No. 1: June 2024
Publisher : Department of Sharia Financial Management, Institut Agama Islam Negeri Sultan Amai Gorontalo, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54045/talaa.v4i1.742

Abstract

The financial condition of Bank Sulselbar has shown fluctuations in recent years. This study aims to evaluate the bank's financial performance through the Activity Ratio and Investment Ratio. A quantitative research method uses financial statements from 2018-2022 as the sample. The secondary data is sourced from the published financial reports of Bank Sulselbar. The findings indicate that: (1) Based on the Activity Ratio, specifically the Fixed Assets Turnover, Bank Sulselbar's financial performance is good, as the FAT results over five years exceed the measurement standard. However, the total assets turnover is rated poorly since its value did not meet the measurement standard during the same period. (2) Regarding the Investment Ratio, the Return On Investment is deemed unsatisfactory, as the five-year calculations reveal that the ROI has not surpassed the required measurement standard. Conversely, the Return On Equity calculations for five years are classified as very good, meeting the established measurement criteria.
Faktor Produk, Harga, dan Promosi dalam Mempengaruhi Keputusan Pembelian SLO : di PT. Jasa Inspeksi Kelistrikan Indonesia Tijjang, Bakhtiar; Nurfadhilah; Pandi Putra; Rezky Nurbhakti; Syafira, Tzaza Aulia
Center of Economic Students Journal Vol. 7 No. 1 (2024): January-Maret (2024)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56750/csej.v7i1.1008

Abstract

Penelitian ini bertujuan untuk mengetahui apakah produk, harga dan promosi berpengaruh secara parsial dan simultan terhadap keputusan pembelian Sertifikasi  Laik  Operasi  (SLO) pada PT. Jasa Inspeksi Kelistrikan Indonesia (PT. JIKI). Metode Analisis yang diambil dalam penelitian ini menggunakan pendekatan Roscoe dan akan melakukan metode multivariate (korelasi atau regresi ganda) maka cara menghitungnya menggunakan aplikasi SPSS. Dan dapat disimpulkan bahwa pada variabel produk tidak berpengaruh secara parsial dan signifikan terhadap keputusan pembelian, variabel harga berpengaruh secara parsial dan signifikan terhadap keputusan pembelian, dan pada variabel promosi berpengaruh secara parsial dan signifikan terhadap keputusan pembelian. Berdasarkan hasil uji simultan dapat disimpulkan bahwa, variabel produk (X1), harga (X2), dan promosi (X3) secara simultan berpengaruh signifikan terhadap variabel kepuasan pelanggan (Y).
The Role of E-Business Adoption Towards Improving Msme Performance in Parepare City Masud, Anis Anshari; Nurfadhilah, Nurfadhilah; Tijjang, Bakhtiar; Ali, Rustan
Hasanuddin Economics and Business Review VOLUME 5 NUMBER 3, 2022
Publisher : Faculty of Economics and Business, Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26487/hebr.v5i3.3403

Abstract

This study aims to examine and analyze the effect of integrated information systems, technological innovation, and e-business adoption on improving the performance of MSMEs in the manufacturing sector in Parepare City. The data collection method used a questionnaire that was distributed to 71 business actors using the purposive sampling technique. Members of the population as many as 103 samples consist of business owners and the marketing services. The data were analyzed using SEM from the AMOS version 23 application. The results showed that the integrated information system and technological innovation had a positive and significant impact on improving the performance of MSMEs in Parepare City through the adoption of e-business. Use of e-business as an intervening variable has a positive and significant effect on the performance of MSMEs. The implications of this research are expected to be able to contribute to the progress of research in the scope of management and have an impact on MSME actors, especially MSMEs in Parepare City, both trading and manufacturing, by increasing the ability to implement e-business in business processes that can encourage MSMEs to adapt to information systems that integration and innovation of new technologies. This study uses a theoretical model of Technology, Organization, Environment (TOE), the theory in this study provides support and is proven regarding the factors that can affect the use of e-business in terms of technology, organization, and environment.This study aims to examine and analyze the effect of integrated information systems, technological innovation, and e-business adoption on improving the performance of MSMEs in the manufacturing sector in Parepare City. The data collection method used a questionnaire that was distributed to 71 business actors using the purposive sampling technique. Members of the population as many as 103 samples consist of business owners and the marketing services. The data were analyzed using SEM from the AMOS version 23 application. The results showed that the integrated information system and technological innovation had a positive and significant impact on improving the performance of MSMEs in Parepare City through the adoption of e-business. Use of e-business as an intervening variable has a positive and significant effect on the performance of MSMEs. The implications of this research are expected to be able to contribute to the progress of research in the scope of management and have an impact on MSME actors, especially MSMEs in Parepare City, both trading and manufacturing, by increasing the ability to implement e-business in business processes that can encourage MSMEs to adapt to information systems that integration and innovation of new technologies. This study uses a theoretical model of Technology, Organization, Environment (TOE), the theory in this study provides support and is proven regarding the factors that can affect the use of e-business in terms of technology, organization, and environment.
Strategic SWOT-Based Framework to Enhance Competitiveness of Islamic Financial Management Program at IAIN Parepare Nurfadhilah; Ismayanti; Utama, Muhammad Fiqri Alif; Tijjang, Bakhtiar; Putra, Pandi
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 2 (2025): JIMKES Edisi Maret 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i2.3253

Abstract

This study aims to analyze the competitiveness of the Islamic Financial Management Study Program of IAIN Parepare using an in-depth SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis. The main focus of the study is to identify internal and external factors that influence the competitiveness of the Study Program in the ever-growing Islamic financial education industry. This study uses the EFAS (External Factory Analysis Summary) and IFAS (Internal Factor Analysis Summary) methods to assess the strengths, weaknesses, opportunities, and threats faced by the study program in order to improve its competitiveness at the national and international levels. The results of the study show that the quality of teaching staff and the relevance of the curriculum are the main strengths of the study program, while limited resources are a significant challenge. The study program also has the opportunity to strengthen cooperation with the Islamic financial industry and local government, although there is a threat from competition with similar, more established study programs. This study concludes that strengthening cooperation with industrial institutions, verifying funding sources, and increasing operational efficiency through digital technology are key strategies that need to be implemented. The implications of this study provide guidance for study program managers in determining strategic policies to maintain the sustainability and relevance of study programs in the future.
The Relationship between Pricing and Brand Strategy with Customer Satisfaction Levels Putra, Pandi; Modding, Basri; Tijjang, Bakhtiar; Nurfadhilah, Nurfadhilah; Safrida, Safrida
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 3 (2025): JIMKES Edisi Mei 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i3.3276

Abstract

The telecommunications industry in Indonesia faces intense competition, prompting companies like Telkomsel to optimize pricing and brand strategies to enhance customer satisfaction. This study examines the influence of price and brand equity on customer satisfaction among Telkomsel’s 5G service users at the PT. Telkomsel Branch in Pinrang Regency. Employing a quantitative descriptive approach, data were collected from 45 respondents through incidental sampling using observation, interviews, questionnaires, documentation, and literature reviews. Multiple linear regression analysis was conducted using SPSS 26. The findings reveal that price significantly affects customer satisfaction (t = 2.649, p = 0.011 < 0.05), indicating that competitive pricing enhances perceived value. Brand equity also has a significant impact (t = 7.665, p = 0.000 < 0.05), with its stronger influence (beta = 0.707) highlighting the role of brand reputation in driving satisfaction. Together, price and brand equity explain 72.5% of satisfaction variance (F = 55.358, p = 0.000 < 0.05). The study concludes that Telkomsel should maintain competitive pricing and strengthen brand equity through enhanced network reliability and marketing to sustain customer loyalty in Pinrang Regency’s competitive market. These insights provide strategic recommendations for optimizing 5G service offerings.
The Influence of Financial Literacy and Innovation on The Use of BSI Digital Services in Parepare, Indonesia Anugrah, Mahamad Azhar; Musmulyadi, M.; Nurfadhilah, N.; Trian Fisman Adisaputra
Golden Ratio of Data in Summary Vol. 5 No. 3 (2025): May - July
Publisher : Manunggal Halim Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52970/grdis.v5i3.1088

Abstract

This study aims to analyze financial literacy and innovation's influence on the decision to use Bank Syariah Indonesia (BSI) digital services in Parepare City. The research method uses a quantitative approach with multiple regression analysis. Data was obtained through research instruments tested for validity and reliability. The results showed that financial literacy had a positive and significant effect with a regression coefficient of 0.350 (p < 0.05), and financial innovation also had a positive and significant effect with a regression coefficient of 0.355 (p < 0.05) on the decision to use BSI digital services. Simultaneously, these two variables had a significant influence with an F-count value of 50.794 (p < 0.05) and could explain 51.2% of the variation in the decision to use BSI services. This study concludes that increasing financial literacy and developing banking service innovations are important in encouraging BSI digital services in Parepare City.