Article Per Year (5 Year)
p-Index From 2021 - 2026
5.455
P-Index
This Author published in this journals
All Journal Jurnal Celtic Agridevina : Berkala Ilmiah Agribisnis CEMARA JISIP: Jurnal Ilmu Sosial dan Pendidikan JUPE : Jurnal Pendidikan Mandala Journal of Economics, Business, and Government Challenges Abdi Masyarakat JATI EMAS (Jurnal Aplikasi Teknik dan Pengabdian Masyarakat) Jurnal Scientia International Journal of Social Learning (IJSL) Buguh: Jurnal Pengabdian Kepada Masyarakat Jurnal Pengabdian Kepada Masyarakat Patikala KARYA: Jurnal Pengabdian Kepada Masyarakat Jurnal Pengabdian Kepada Masyarakat Jurnal Penyuuhan dan Pemberdayaan Masyarakat (JPPM) Research and Development in Education (RaDEn) INCOME: Indonesian Journal of Community Service and Engagement Bhinneka Tunggal Ika: Jurnal Pengabdian Kepada Masyarakat Journal of Community Empowerment Dharma: Jurnal Pengabdian Masyarakat Journey: Journal of English Language and Pedagogy
Laksmi Diana
Department Of English For Business And Professional Communication, Faculty Of Social And Politics Sciences, Universitas Pembangunan Nasional Veteran Jawa Timur, Indonesia
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Public Health Social Sciences Other

Published : 43 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 43 Documents
Search

 1   2   3   4   5 
Sosialisasi Pemanfaatan Digital Marketing pada Usaha Mikro, Kecil, dan Menengah (UMKM) di Kelurahan Pakunden, Kecamatan Sukorejo Kota Blitar Laksmi Diana; Qurrota Ayun; Muhammad Ajmal Shabichun Nur; Ardianti Amalia; Muhammad Azam Hafidhuddin
INCOME: Indonesian Journal of Community Service and Engagement Vol 2 No 1 (2023)
Publisher : EDUPEDIA Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56855/income.v2i1.241

Abstract

Digital marketing merupakan suatu kegiatan promosi dan pencarian melalui media digital secara online dengan menggunakan jejaring sosial. Tujuan dari adanya kegiatan KKN ini adalah untuk memberikan pendampingan mengenai pemasaran digital, terutama melalui media sosial, bagi para pelaku UMKM yang ada di Kelurahan Pakunden untuk meningkatkan penjualan produk UMKM mereka. Permasalahan yang ada di Kelurahan Pakunden yaitu banyak dari pelaku UMKM yang kurang memahami pentingnya penggunaan digital marketing dan pemanfaatan teknologi informasi serta keterbatasan wawasan mengenai digitalisasi. Metode yang dipakai dalam kegiatan pendampingan ini yaitu dengan melakukan pendekatan partisipatif, dimana pada proses pendampingan ini para pelaku UMKM terlibat secara aktif dalam berbagai kegiatan yang dilakukan. Program yang dilakukan pada pendampingan ini meliputi rebranding produk, digital marketing dengan memanfaatkan media sosial seperti facebook, whatsapp business dan google bisnis, serta pendampingan pembuatan konten digital. Ada tiga UMKM yang tergabung dalam program pendampingan ini antara lain UMKM kripik tempe assyifa, UMKM ice cream anda, dan UMKM bidaran dan ciput. Kelompok kami berharap dengan adanya program pendampingan ini para pelaku UMKM dapat memanfaatkan penggunaan media digital dengan baik dan maksimal untuk meningkatkan pemasaran produk yang mereka jual.
Pelatihan dan Pendampingan Strategi Branding Produk bagi UMKM di Kelurahan Gununganyar Kota Surabaya Janah, Yeni Khoirotul; Diana, Laksmi; Pramudyawardhani, Mahadevi
Dharma: Jurnal Pengabdian Masyarakat Vol. 3 No. 1 (2022): Desember
Publisher : LPPPM STAI Darul Hikmah Bangkalan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35309/dharma.v3i1.34

Abstract

Branding training and mentoring activities were carried out in Gununganyar District, Surabaya City. This activity is in the form of training and direct assistance for MSMEs. This training and mentoring activity combines aspects that can be used to support the branding process, such as packaging and labeling, product photography, and e-commerce. The initial stage in this activity is to know the obstacles and efforts that have been made by MSME actors. Then proceed with the process of socialization and training in the form of theory and practice and then carry out branding assistance directly at MSME locations. Based on the activities that have been carried out, several MSMEs can be encouraged to improve branding and develop their creativity so as to update product packaging designs and expand online sales. In its implementation, this activity received a positive response from both the community and village officials as partners, seen from the amount of enthusiasm and support given during the activity. The results of this activity are expected to be able to encourage the level of economy and creative entrepreneurial activities in Gununganyar District which in the end will also be able to have an influence on the process of empowering human resources.
Mapping the Levels of English Storytelling of Tour Guides in Jajar Gumregah Tourist Village Trenggalek Dwi Wahyuningtyas; Laksmi , Diana; Dian Sasmitha i Dwi Maharani; Azzahra Yurenaudia; Yudiana Indriastuti
Journey: Journal of English Language and Pedagogy Vol. 6 No. 3 (2023): Journey: Journal of English Language and Pedagogy
Publisher : UIBU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33503/journey.v6i3.705

Abstract

Storytelling is part of an adequate tourism promotion. Storytelling can describe a place, a tradition, a culture, and many other things that become tourist attractions. Storytelling is needed to promote tourism in Indonesia, including tourist villages. Tourist villages in Indonesia are part of tourism development in Indonesia. This study then analyzes and map the level of tour guides’ storytelling skill in Desa Wisata Jajar Gumregah Trenggalek. Seven participants were involved in this study by presenting their storytelling and were assessed by the researchers using some assessment criteria: pronunciation, fluency, comprehension, grammar, and expressions. Descriptive qualitative research design was employed in this study. The results indicated various levels of tour guides' storytelling skill, which is influenced by some factors. They are educational background, environment, confidence, and frequency of practice
Co-Authors A.P, Caesariano Achmad Chusen Adam Fahrezi Adinda Deviana Adnyana, Made Bambang Ahadian Amar Ma’ruf Aini Maulidifa, Nur Akbhari, Izzatira Akhmad Nabil Darmawan Alfaricco Sabilillah Ramadhani Alfira Damayanti Septianingsih Alia Replica Ma’arif Alief Ramadhani Novita Cahyono Putri Aliefianti Widargo, Sherlina Almas Agung Firdaus Andhu Ismail Aziza Andini Cevia Masita Anggi Radzma Fidhayanti Anggraini Ananda Widodo anggreini, riski ayu Anthony Surya Ardianti Amalia Arini, Iftitah Arista Pratama Arista Pratama Artanto, Aphief Tri Arum, Dewi Puspa Aryana, I Putu Artha Atha Fawwaz Permana Aulia, Dinda Ayu Permatasari, Sephia Azizi, Hibatul Azzahra Yurenaudia Bagus Prasetyo Suwandi Bayu Wibisono, Aryo Bella Safitri Abas Chairunnisa, Adhila Devi Amalia, Talcha Dewa Eka Wirasaputra Dian Sasmitha i Dwi Maharani Diani Anggita Febrianti Dimas Dicky Dinda Amaria Purba Dlonni Dahlan, Ahsan Dwi Wahyuningtyas Dzurrotun Nasichah Elang Duta Wiesnatama Eni Nurhayati Erika Triana Dewi Erindra Reynaldi Fadhilah, Ariqotul Fahmy Ulum Farhan Arisky, Muhammad Fatchur Rozci Feni, Jesica Hannanda Yosani Feni Ferdiana Nur Puspakaritas Feriza Lucia Islammiyah Fikhri Ahmad Arbi Fitri Fadhilah Sumiarsa Hania Putri Amalia Harin Atraba Herson Adam Harianto Hidayaturracman, Hammada Hil Dina Mulya Dewi Honest Lazuardi Ida Syamsu Roidah Imelliya Nurzanah, Rindy Janah, Yeni Khoirotul Jhaka Sena Putra Jala Laila Annisa Levina Pridynafiah Mahadevi Pramudyawardhani Maharani Ikaningtyas S.E., M.AB Mochamad Bayu Pangestu Aji Monica Dewi, Akwila Muhammad Ajmal Shabichun Nur Muhammad Alfin Yusra Muhammad Azam Hafidhuddin Muhammad Farhan Muhammad Ihza Rizky Ramadhan Muhammad Rifqi Abroor Muhammad Rizki Erlangga Putra Muklis Prawiro Darmo, Abdul Chofit Mumpini, Retno Mutiara Ayu Shabrina Nabila Fitri Indah Kurniawati Nanang Haryono Natalia Desy Anggraeni Naufal Nadhief Navisatul Izzah Ni Putu Devina Putri Maharani Noer Alam Noni Rahmadhini Noor Rizkiyah Novi Khusni Purwa Daini Nur Azizah Azzahra Nur Rahmawati Oggi defa Adetya Pramudyawardhani, Mahadevi Prasmita Dian Prasmita Dian Wijayati Putri Amini, Novira Putri T, Ananda Harum Putri, Rentaulina Qurrota Ayun Racha Syahputra, Abid Raffi M Naufal Rafi Pratama Redita Putri Oktavia Revandra, Muhammad Revina Dwi Masayu Rifki Agung Rachmadi Rina Wahyu Setyaningrum Rindy Nur Fadhilah Riza Ahmadina Qawiyyu Rizza Iqbal Zaen Rudi J Silitonga Salsabilla Cantika Salsabillah Alif Rizkyah Septia Annisa Isnaini Septya Nurul Tantular Setyo Parsudi Sevina Ade Tiara Shinta Agustina Silvani Putri Siti Fadhilah NurrahMawati Sri Tjondro Winarno, Sri Tjondro Talitakum Tito Widiandaru Tyus Krisyuanto Vindi Sinta Maysella Wahida Miladia Mumtazah Wahyu Satrio Pamungkas Wayuni Asurah Wiwik Sri Harijani Yeni Khoirotul Janah Yudiana Indriastuti Yustin Dwi Rahmawati Zhela Maritsya