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All Journal AGRIPITA: Jurnal Agribisnis dan Pembangunan Pertanian Jurnal Ilmu Lingkungan Tunas Geografi Journal of Tropical Soils Media Komunikasi Geografi Jurnal Geografi : Media Informasi Pengembangan dan Profesi Kegeografian Jurnal Kawistara : Jurnal Ilmiah Sosial dan Humaniora Geoplanning : Journal of Geomatics and Planning Majalah Geografi Indonesia Journal of Degraded and Mining Lands Management Jurnal Ekonomi Pembangunan: Kajian Masalah Ekonomi dan Pembangunan Forum Geografi Jurnal Kelautan Tropis Jurnal Geografi Syntax Literate: Jurnal Ilmiah Indonesia Jurnal Geografi, Edukasi dan Lingkungan Jurnal Kreativitas PKM ULIN: Jurnal Hutan Tropis Journal of Telenursing (JOTING) Jurnal Menara Medika Sehat Masada MAHESA : Malahayati Health Student Journal Agri Analytics Journal Jurnal Kawistara Journal of Geosciences and Environmental Studies Jurnal Ilmu Kesehatan Immanuel Jurnal Kesehatan Masyarakat
Rika Harini
Fakultas Geografi Universitas Gadjah Mada, Yogyakarta, Indonesia
Agriculture, Biological Sciences & Forestry Humanities Astronomy Biochemistry, Genetics & Molecular Biology Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Environmental Science Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Public Health Social Sciences Veterinary Other

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Journal : Tunas Geografi

 1 
A New Competition: Changes in the Flow of Fruit Commodities Sales in Kalianda District, South Lampung Regency, Indonesia Nabillah, Ratu; Abubakar, Kamaru; Rijanta, R; Harini, Rika
Tunas Geografi Vol 12, No 2 (2023): JURNAL TUNAS GEOGRAFI
Publisher : Department of Geography Education, Faculty of Social Sciences, Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/tgeo.v12i2.45119

Abstract

The COVID-19 pandemic transformed the industry into the strongest online industry of the last decade. One of the commodities that have experienced faster sales since the COVID-19 pandemic is healthy food; fruit is one of them. As a response to the crisis, online fruit traders have emerged using social media. Unfortunately, not all community groups can adapt to technology. Fruit traders who stay in the kiosk (selling offline) are included in the new left-behind group due to their inability to technology adaptation. This study aims to differentiate the sales flow of fruit commodities (before and after the appearance of online sales) and describe the advantages and disadvantages of each group (online traders and kiosk/offline traders). The data to answer the two research goals were processed in a qualitative descriptive way. The results show that online traders have a shorter sales flow than kiosk traders. The main advantages of online traders include using social media, which makes it easier to find market and customer information, low prices, and ownership of transportation. Meanwhile, the main disadvantages of offline fruit traders are the limited quantity of human resources, the inability to operate smartphones and social media, and not always having transportationKeywords: New Competition, Fruit Sales Flow, Online Trader, Kiosk Merchant
A New Competition: Changes in the Flow of Fruit Commodities Sales in Kalianda District, South Lampung Regency, Indonesia Nabillah, Ratu; Abubakar, Kamaru; Rijanta, R; Harini, Rika
Tunas Geografi Vol. 12 No. 2 (2023): JURNAL TUNAS GEOGRAFI
Publisher : Department of Geography Education, Faculty of Social Sciences, Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/tgeo.v12i2.45119

Abstract

The COVID-19 pandemic transformed the industry into the strongest online industry of the last decade. One of the commodities that have experienced faster sales since the COVID-19 pandemic is healthy food; fruit is one of them. As a response to the crisis, online fruit traders have emerged using social media. Unfortunately, not all community groups can adapt to technology. Fruit traders who stay in the kiosk (selling offline) are included in the new left-behind group due to their inability to technology adaptation. This study aims to differentiate the sales flow of fruit commodities (before and after the appearance of online sales) and describe the advantages and disadvantages of each group (online traders and kiosk/offline traders). The data to answer the two research goals were processed in a qualitative descriptive way. The results show that online traders have a shorter sales flow than kiosk traders. The main advantages of online traders include using social media, which makes it easier to find market and customer information, low prices, and ownership of transportation. Meanwhile, the main disadvantages of offline fruit traders are the limited quantity of human resources, the inability to operate smartphones and social media, and not always having transportationKeywords: New Competition, Fruit Sales Flow, Online Trader, Kiosk Merchant
Co-Authors Abubakar, Kamaru Adji, Alief Rizky Purnama Agus Eko Raharjo Pepekai Ahmad Mujamil, Jaenudin Aini, Novanda Nurul Alfana, Muhammad Arif Fahruddin Amikarois, Amikarois Ana Lestari Armandha Redo Pratama Ayu, Ghina Fairuz Batubara, Salamah T. Bowo Susilo Bowo Susilo Buana, Adam Satria Dairina, Isnaini Dike Alma Dian Prastika Djaka Marwasta Edi Martono, Edi Emilya Nurjani Fakhri Inayati Said, Fathia Falih, Gusti Muhammad Fauziah, Liliek Febriani, Yenni Fidiatun Nofus Hadi Sabari Yunus Handayani, Cicik Oktasari Hayati, Teti Herni Hasifah Hindayani, Purna Ig. L. Setyawan Purnama Iga Maliga Iksan, Ricky Riyanto Jatmiko Jatmiko Jelatu, Veronika Ace JOKO MARIYONO Kasto Kasto, Kasto Kuncoro, Aflah Bening Kusumawati, Meir Diana Langgeng Wahyu Santosa Listyorini, Meria Woro Lutfhi Muta’ali M Chrisna Satriagasa Makualaina, Fenska Narli Makualina, Narli Maulana, Alvin Monica, Inneke Muhammad Baiquni Munandar, Ariko V. Mutaqin, Bachtiar W. Nabillah, Ratu NUR K. AGUSTIN Nuzula, Affie Maghfira P, Dewi Maharani Paramida, Cici Ponirah, Ponirah Puji Astuti Purnama, Ig.L. Setyawan Puspitaningrum, Ismi Puspitaningrum, Ismi Nuari R. Rijanta Rachmi, Isfi Nurafifa Rahayu, Amefa Krismon Tika Rathna Wijayanti Rina Dwi Ariani Rina Dwi Ariani Rofilawati, Nova Sarastika, Tiara Sari, Vanessa Anggreta Satriagasa, M C Septian, Bambang Setianingrum, Tuwastuti Sinaga, Hotma Slamet Hartono Sri Rahayu Budiani Sri Rum Giyarsih Su Rito Hardoyo Sudrajat Sudrajat Sudrajat Sudrajat Sunirah Sunirah Suparyanto, Roro C. Supriyati Supriyati, S Suryo Purwono Tarah, Tarah Tarumasely, Timothy F. Tjahyanityasa, Wanda Fitri Umi Listyaningsih Widiastuti, Arum Yeni, Roza Indra Yuendini, Emy Puspita Yuniasari, Fianika Zayyin, Muhammad