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All Journal Scriptura Jurnal e-Komunikasi Jurnal Visi Komunikasi Scriptura: Jurnal Ilmiah Komunikasi Jurnal Studi Ilmu Sosial dan Politik Journal of Content and Engagement
Chory Angela Wijayanti
Ilmu Komunikasi Universitas Kristen Petra
Humanities Education Languange, Linguistic, Communication & Media Social Sciences

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Dominant Actors and Political Communication related to The New National Capital City in Indonesia (Ibu Kota Negara - IKN) Wijayanti, Chory Angela; Priyowidodo, Gatut
Jurnal Studi Ilmu Sosial dan Politik Vol 5 No 2 (2025): Desember
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/jasispol.v5i2.3264

Abstract

Purpose: This study aims to see who the dominant actor or communicator in the IKN. Methodology/approach: This research using the quantitative content analysis research method, and researchers will analyze the four types of engagements Results/findings: The results showed that Muhammad Said Didu through the account @msaid_didu, is at the top for like and retweet interactions. Meanwhile, Ridwan Kamil (@ridwankamil), was ranked 1st and 2nd for reply. Ridwan Kamil also got the highest quote interaction. The topic of moving the IKN involved well-known figures accounts such as Hidayat Nur Wahid and Sudjiwo Tedjo. In addition, accounts that are also involved and get high user engagement are accounts belonging to the media, such as Tempo (@tempodotco), Kompas (@kompascom and @kompasTV), Kumparan (@kumparan), and CNN Indonesia (CNN Indonesia). Conclusions: The study reveals that personal accounts, particularly those of Muhammad Said Didu and Ridwan Kamil, dominate political communication about the National Capital City (IKN) issue on Twitter. Despite having fewer followers than media outlets, these individuals achieved higher engagement through more personal and interactive communication styles. In contrast, media accounts tended to act as one-way information sources, generating less audience interaction. The findings highlight that authenticity and direct engagement are key to influencing public discourse on political issues in the digital era. Limitations: The limitation of this research is that it does not look at the audience to be able to describe the impact of the communication carried out. Contribution: This research is useful for the development of communication science, especially in the area of ??media and political communication.
The Representation of Women Empowerment on The Little Mermaid Movie Priscilla Christy Rikhana; Fanny Lesmana; Chory Angela Wijayanti
Journal of Content and Engagement Vol 2 Issue 3 (2024): December 2024
Publisher : Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/joce.2.3.235-248

Abstract

The Little Mermaid Movie tells the story of Ariel’s journey to seek freedom and achieve her dream to be a part of the human world. This research explores the representation of women empowerment in the film using John Fiske's semiotic method, broken down into three levels, reality, representation, and ideology. The study employs a descriptive qualitative approach, with the object being the representation of women empowerment and the subject being the film The Little Mermaid. The findings reveal that the women empowerment exhibited by Ariel, the protagonist of the film, is articulated through three categories: women empowerment in making life choices, achieving equality in society, and fostering social change. These categories align with the stages of women empowerment, personal level, interpersonal level, and social action & social change. Furthermore, it is evident that the depiction of a woman with a special status, such as a double minority, can empower individuals with similar statuses who view the film. Additionally, the ideologies of revisionism and feminism are identified in the process of women empowerment depicted in the film.
The Effectiveness of Eca Aura as Brand Ambassador for Derma Angel Among the People of Surabaya Natasya Nethania Nava Djianto; Lady Joanne Tjahyana; Chory Angela Wijayanti
Journal of Content and Engagement Vol 3 Issue 2 (2025): August 2025
Publisher : Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/joce.3.2.131-146

Abstract

This study aims to measure the effectiveness of Eca Aura as a Brand Ambassador for Derma in the marketing public relations (MPR) strategy of the Derma Angel brand in Surabaya City. A Brand Ambassador is an individual who represents a brand and serves as a communication bridge between the brand and the public. In implementing its marketing public relations strategy, Derma Angel appointed Eca Aura as Brand Ambassador to help build communication and increase brand awareness among audiences, as well as establish a positive image for the Derma Angel brand. This study employed a survey method by collecting data through questionnaires, which were distributed to 400 respondents who are residents of Surabaya City using a Likert scale. The findings of this study indicate that Eca Aura is effective as Derma Angel's Brand Ambassador based on the VisCAP indicators, with attractiveness being the most effective indicator among the four indicators. An interesting finding in this study relates to the Visibility indicator, as traditional media such as banners proved to be more effective than online media in enhancing visibility.
Categorization of Master-Slave Dialectic in Short Science Fiction Films Generated by Artificial Intelligence That are Broadcasted on YouTube Rachel Helensky Shambhala; Jandy Edipson Luik; Chory Angela Wijayanti
Scriptura Vol. 15 No. 1 (2025): JULY 2025
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/scriptura.15.1.84-94

Abstract

The rapid evolution of artificial intelligence (AI) has transformed the creative industry, enabling machines to generate images and videos that can be compiled into narrative short films. This technological shift raises important questions about authorship, control, and meaning-making in digital media. This study aims to investigate how the master-slave dialectic, a philosophical concept describing power dynamics between entities, is portrayed in AI generated science fiction short films. Using qualitative content analysis, 10 AI generated short films were examined to identify how messages related to this dialectic are communicated. The analysis reveals three major categories, vulnerability, alienated, and automation. With vulnerability and automation being most prominently depicted, while alienated appears more subtly. Across these categories, eight subcategories were identified, including two new ones which are acceptance and rebellion, that extend Coeckelbergh’s framework and reflect diverse human responses to technological dominance. These results demonstrate that AI generated films can convey complex socio-technical tensions and function as an emerging form of mass communication, contributing to the discourse on human and technology relations in contemporary media.
Co-Authors Agatha Giovanny Puteri Radja Agusly Irawan Aritonang Agusly Irawan Aritonang Amadea Daphne Isjwara Andre Christian Andriani, Lina Aritonang, Agusly Irawan Aritonang, Agusly Irawan Astri Yogatama Atha Nilakandi Oknadia Aurelia Angelica Ng Aurellia Nathania Adityaputri Carolina Rebeka Sondak Caroline Monica Sutanto Celine Rea Emmanuela Cristianingrum, Bihannovi Cynthia Andriana Tjitra Daniel Budiana Desi Yoanita Desi Yoanita Desi Yoanita Desi Yoanita Diana Prasetya Diwangsa, Lidya Crisnanda Eliana Ariesta Dewantari Eryanto, Naomi Victoria Eva Maria Gusta Francisca Evalyn Mayrilia Soetanto Fanny Lesmana Fanny Lesmana Fanny Lesmana Fanny Lesmana Fanny Lesmana Farren Anatje Felicia Goenawan Gabrielle Twozzy Galih Ananta Gatut Priyowidodo Gatut Priyowidodo Hartono, Lukas Hizkia Nihand Haripradipta Ido Prijana Hadi INRI INDRAYANI Jandy Edipson Luik Jandy Luik Jane Elisabeth Sutanto Jendry Johanis Sengkey Jessica Idelia Soekardjo Jessica Kristian Mantiri Jocelin Alice Agape Jonathan Allen Cahyanugraha Josua Reno N.S.R. Juan Arthur Samosir Kevin Limantara Lady Joanne Tjahyana Lady Joanne Tjahyana Leonard Refinchie Lidya Crisnanda Diwangsa Lina Hokgy Mawarsari Maudy Christina Johanna Wuwung Megawati Wahjudianata Megawati Wahjudianata Michelle Sunartio Monica, Cindy Ayu Natasha Christa Purnama Natasya Nethania Nava Djianto Naviri Siswanto Netta Christine Tjahjono Nicky Christian Paparang Patrick Jonathan Lugito Prawiyadi, Lisyeana Prayogo, Fransisca Priscilia Trisyanti Halim Priscilla Christy Rikhana Rachel Helensky Shambhala Raden Ayu Yotari Kezia Rahadi Reno N.S.R., Josua Sintya Kumala Dewi Sondak, Carolina Rebeka Sumanti, Justianus Joshua Tabita Ovina Tipta Santa Tampubolon Titania Novika Liza Dewanti Titi Nur Vidyarini Wahyuni, Poppy Wibowo, Andreas Setya Yeremia Tulude Ambat Yosua Rononuwu Zherlinda Kurniawan