Articles
<![CDATA[Pengaruh Terpaan Tayangan Video YouTube Otodriver.com Terhadap Asosiasi Merek Mobil Pada Pengikut Akun ]]>
<![CDATA[Dhimas Luthfi Prabowo]]>;
<![CDATA[Mufid Salim]]>;
<![CDATA[Nunik Hariyanti]]>;
<![CDATA[Rustono Farady Marta]]>
<![CDATA[ Jurnal Audience: Jurnal Ilmu Komunikasi Vol 5, No 1 (2022): FEBRUARI 2022 ]]>
Publisher : <![CDATA[COMMUNICATION MAJOR ]]>
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DOI: 10.33633/ja.v5i1.5797
<![CDATA[Seiring berkembangnya zaman, semakin banyak masyarakat yang mengandalkan perolehan informasi melalui sarana internet atau media online. Media online sendiri memiliki peran sangat penting dalam penyebaran informasi. Otodriver.com merupakan portal berita di internet khusus membahas mengenai otomotif. Berawal dari website www.otodriver.com lalu melebarkan sayap ke kanal YouTube dan menyajikan konten audio visual yang berisi tentang informasi mengenai kendaraan roda empat terbaru yang diulas secara lengkap oleh para ahli secara independen. Penelitian ini dilakukan untuk mengetahui apakah terdapat pengaruh terpaan tayang video YouTube Otodriver.com terhadap asosiasi merek mobil terhadap pengikut akun. Metode penelitian yang dilakukan adalah kuantitatif eksplanatif dengan purposive sampling terhadap 100 orang pengikut akun. Hasil dari penelitian ini menunjukkan terdapat 64,7% pengaruh terpaaan tayang dengan asosiasi merek mobil pengikut akun. Asosiasi merek merupakan pengalaman untuk mengidentifikasikan identitas pembeda antara suatu barang atau jasa lainnya. ]]>
<![CDATA[Interpersonal Communication Goals BPJS Kesehatan dalam Penanganan Pengaduan Peserta ]]>
<![CDATA[Mufid Salim]]>;
<![CDATA[Nadila Wahyuni]]>;
<![CDATA[Rustono Farady Marta]]>;
<![CDATA[Nunik Hariyanti]]>;
<![CDATA[Fitrinanda An Nur]]>
<![CDATA[ Jurnal Komunikasi Pembangunan Vol. 21 No. 01 (2023): Februari 2023 ]]>
Publisher : <![CDATA[Institut Pertanian Bogor ]]>
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DOI: 10.46937/21202341327
<![CDATA[One of the Social Security Administering Agency of Health Insurance (BPJS Kesehatan) duties is to handle complaints submitted by its participants. This study aims to analyze how the complaints by the BPJS Kesehatan of the Solok branch office to its participants through interpersonal communication are based on emphasizing interpersonal communication. This study uses data collection methods with structured interviews with the BPJS Kesehatan and with the three participants who submitted complaints according to the researcher's needs, then the method of observation and documentation. Researchers use data reduction, data presentation, and verification techniques for data analysis, while data validation techniques use triangulation, which checks data from various sources. This study indicates that the purpose of interpersonal communication can be achieved through several aspects of communication, namely emphasis on interpersonal needs, emphasis on communication channels, emphasis on messages, emphasis on listening skills, and emphasis on feedback. From the five aspects of interpersonal communication emphasized, it was found that the purpose of the BPJS Kesehatan interpersonal communication on its participants is to understand the information or messages conveyed and change attitudes.]]>
<![CDATA[Exploring Parenting Stress in Young Adulthood with Adverse Childhood Experience (ACE) ]]>
<![CDATA[hanifah hanifah]]>;
<![CDATA[Hana Panggabean]]>;
<![CDATA[Rustono Farady Marta]]>
<![CDATA[ Jurnal Psikologi Vol 50, No 1 (2023) ]]>
Publisher : <![CDATA[Faculty of Psychology, Universitas Gadjah Mada ]]>
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DOI: 10.22146/jpsi.77946
<![CDATA[Adverse Childhood Experience (ACE) has a significant impact on people’s lives. Few studies have been conducted on young parents with ACE in Indonesia, of which indicated that parenting stress is more common in young parents with ACE.The gap between resources, expectations, and negative mental judgment in response to differences lead to parental stress. The purpose of this research is to explore parenting experiences among young adults with ACE, specifically understanding how they cope with stress. This qualitative study adopted a snowball sampling (Yin, 2016) to identify six participants who are currently a parent with ACE. This research employed a phenomenological qualitative design (Yin, 2016). In-depth interviews are the primary data collection and data was analysed with a thematic analysis. The result indicated that ACE has a significant influence on current parenting stress experiences. Religiosity was found to have an essential role in coping with parenting stress. Cultural standard is a significant characteristic of a nation’s culture, impacting an individual’s thought patterns, emotions, and behavior. Religiosity is an appreciation of a specific religion that helps overcome parenting stress. The ability to overcome this situation, find personal growth, and appreciate life and spiritual changes is called post-traumatic growth.]]>
<![CDATA[Kolaborasi Aktor dalam Pemberdayaan Masyarakat Selama Pandemi Covid-19 Desa Jelgung Kabupaten Sampang ]]>
<![CDATA[Endik Hidayat]]>;
<![CDATA[Aufa Izzudin Baihaqi]]>;
<![CDATA[Rustono Farady Marta]]>
<![CDATA[ Warta LPM WARTA LPM, Vol. 25, No. 2, April 2022 ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Surakarta ]]>
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DOI: 10.23917/warta.v25i2.649
<![CDATA[Changes in social life due to the Covid-19 pandemic also have an impact on the village level. The research carried out aims to review the model of community empowerment in the Covid-19 pandemic in Jelgung Village. As for the two questions that arise, what is the model of community empowerment of the Jelgung village government? Who are the actors involved in community empowerment in Jelgung village during the Covid-19 pandemic? This study will use qualitative methods, more specifically descriptive analysis at the village level. Qualitative data was obtained through in-depth interviews with informants consisting of actors involved in empowering village residents, namely village heads, village officials and community leaders. The results showed that empowerment in Jelgung village was driven by two main actors, namely individuals from community leaders and local and village governments. Meanwhile, empowerment activities are divided into two forms, namely labor intensive including training and capital intensive including small and medium business capital assistance.]]>
<![CDATA[Media Framing of Identity Politics through Prejudice and Stereotype Towards the 2024 Election ]]>
<![CDATA[Semuel Akihary]]>;
<![CDATA[Rustono Farady Marta]]>;
<![CDATA[Hana Panggabean]]>
<![CDATA[ Jurnal Kajian Jurnalisme Vol 7, No 1 (2023): KAJIAN JURNALISME ]]>
Publisher : <![CDATA[School of Journalism, Faculty of Communication Sciences, Universitas Padjadjaran ]]>
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DOI: 10.24198/jkj.v7i1.46191
<![CDATA[This research discusses identity politics through prejudice and stereotype toward the 2024 presidential election. Identity politics refers to the way politics works in determining and classifying identities. In its development, especially in the last few elections, identity politics is full of harmful content that divides various elements of society. This study aims to analyze the media framing raised in three perspectives of online media, namely, Mediaindonesia.com, Detik.com, and Kompas.com. This study used a qualitative method using Pan & Kosicki’s framing theory. The study results show that Mediaindonesia.com's news content aims to provide normative justification while safeguarding the integrity of the NasDem party as a "movement for change." It is achieved by countering any negative and intolerant stigmas associated with identity politics issues related to the party's endorsed presidential candidate. In contrast, Detik.com is more direct in identifying social polarization categories about identity politics, highlighting the disparities between opposing views through carefully selected source quotes and rhetorical devices. Meanwhile, Kompas.com tends to take a more neutral stance, prioritizing the electability of candidates and navigating the balance between tolerance and intolerance. Framing analysis allows readers to maintain a critical perspective and comprehend how the media presents an issue in order to accomplish specific goals.]]>
<![CDATA[The discursive construction of spiritual values and cultural standards in Sang Pemimpi Film ]]>
<![CDATA[Florence Yulisinta]]>;
<![CDATA[Rustono Farady Marta]]>;
<![CDATA[Hana Panggabean]]>;
<![CDATA[Changsong Wang]]>;
<![CDATA[Al Ryanne Gabonada Gatcho]]>
<![CDATA[ International Journal of Visual and Performing Arts Vol 5, No 1 (2023) ]]>
Publisher : <![CDATA[ASSOCIATION FOR SCIENTIFIC COMPUTING ELECTRICAL AND ENGINEERING (ASCEE) ]]>
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DOI: 10.31763/viperarts.v5i1.972
<![CDATA[Spirituality is a contentious human phenomenon that encompasses personal, sociocultural, and transcendent interconnection. In Indonesian society, spiritual experiences are often associated with religion. They are also part of the cultural standards, the way of thinking, feeling, and behaving shared by most of a culture's members. This research aims to examine the spiritual and cultural values of Belitung's Muslim society through the Sang Pemimpi film. The research method in this study was critical discourse analysis, a qualitative approach based on a critical paradigm. This study combines Theo van Leeuwen's critical and multimodality discourse analysis techniques. Spiritual values and cultural standards are used as theoretical elements. The character in the film's text with the background of the Muslim society and the Belitung people's culture is the focus of this study. According to the film analysis, spirituality is formed by socio-cultural interactions in people's daily lives. The Muslim community in Belitung adapts well to religious and cultural differences in their social relationships with other ethnic groups, including the Chinese ethnic groups. According to the findings of this study, religiosity and communal domains are the aspects that appear the most in the film.]]>
<![CDATA[Teacher Identity Formation: A Vernacular Discourse Analysis of Television Public Service Advertisement ]]>
<![CDATA[Florence Yulisinta]]>;
<![CDATA[Rustono Farady Marta]]>;
<![CDATA[Hana Panggabean]]>
<![CDATA[ ProTVF Vol 7, No 2 (2023): September 2023 ]]>
Publisher : <![CDATA[Universitas Padjadjaran ]]>
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DOI: 10.24198/ptvf.v7i2.42006
<![CDATA[Background: The influence of technology and media on teachers’ beliefs and self-concepts is substantial. The social identity theory explains how an individual’s perception of themselves as a group member influences their social identity. Purpose: This study aims to examine the analysis of vernacular discourse in public service announcements (PSA) from two perspectives: cultural syncretism and pastiche. Methods: The methodology utilized in this study is vernacular discourse analysis with a critical paradigm-based qualitative approach. The objects of this study were two PSA videos of the Ministry of Education (MOE) Singapore. Results: The vernacular discourse analysis reveals that cultural and social contexts influence teachers’ rhetoric, with sociocultural and linguistic conditions reinforcing educational hegemony in the PSA videos of Singapore. Conclusion: MOE’s PSA videos shape teachers’ social identity by employing persuasive strategies to promote teachers’ roles and self-concepts based on the belief that student and societal success begins with the teacher. Implications: Theoretically, this study implies that media can shape teachers’ social identities. The practical implications of this study are using PSA videos to align the role and self-concept of Indonesian teachers, demonstrating how the noble but less prestigious teaching profession shapes the next generation. Additionally, media can be utilized to enhance the quality of education in Indonesia.]]>
<![CDATA[Identification of Social Strata through Spoon Class Theory In the Parasite Film ]]>
<![CDATA[Andhita Ramadhania Pristiawati]]>;
<![CDATA[Rustono Farady Marta]]>;
<![CDATA[Hana Panggabean]]>;
<![CDATA[Kristina Nurhayati]]>;
<![CDATA[Rizki Briandana]]>
<![CDATA[ Jurnal Audience: Jurnal Ilmu Komunikasi Vol 6, No 2 (2023): AGUSTUS 2023 ]]>
Publisher : <![CDATA[COMMUNICATION MAJOR ]]>
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DOI: 10.33633/ja.v6i2.8982
<![CDATA[Film is one of the works that can be used as a medium for communication and the delivery of messages and meanings, both implicit and explicit through an engaging storyline. Along with the development of films, particularly in South Korea, more diversified and excellent films and dramas are being made are. Parasite is a 2019 South Korean film directed by Bong Joon-ho and won the Oscar 2020. This film represents the social gap in the lives of The Kim Ki Taek’s and The Park Dong Ik’s in contemporary South Korea. The Parks are affluent family with a large house and live in upscale housing. The Kim’s, however, are poor family of four who reside in an overcrowded home that resembles a semi-basement. The story begins with Kim Ki Woo, the son of The Kim’s, who joins The Park’s as an English teacher. Eventually, he succeeds in bringing his entire family to work for The Kim’s and conducts a number of frauds and crimes. We are interested in researching this film because of the storyline which describes contemporary living, and the presentation of the clean cinematography. This study aims to look at the identification of social strata in South Korea through spoon class theory through this film by examining the process of nonverbal communication and stereotypes. In this qualitative descriptive study, the social context, text, and social cognition of films are examined using the Teun Van Dijk model of critical discourse analysis to analyse. The data is collected by watching the entire film.Keywords: Nonverbal Communication; South Korean film; Spoon Class Theory; Stereotype; Teun Van Dijk]]>
<![CDATA[Pertentangan Kecemasan dan Perilaku dalam Membentuk Sikap Politik Masyarakat di Masa Pandemi COVID-19 ]]>
<![CDATA[Anna Agustina]]>;
<![CDATA[Umar Halim]]>;
<![CDATA[Nurul Hidayat]]>;
<![CDATA[Rustono Farady Marta]]>
<![CDATA[ Jurnal Ilmu Komunikasi Vol 22, No 1 (2024): April 2024 ]]>
Publisher : <![CDATA[Univeritas Pembangunan Nasional "Veteran" Yogyakarta ]]>
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DOI: 10.31315/jik.v22i1.7068
<![CDATA[COVID-19 telah menyebabkan kecemasan pada masyarakat yang timbul dari emosi dan persepsi yang negatif terkait wabah COVID-19. Informasi yang simpang siur dan kebijakan penanganan COVID-19 yang tidak jelas dari pemerintah memunculkan pandangan negatif dari masyarakat dan menurunkan tingkat kepercayaan terhadap Pemerintah saat ini. Penelitian ini bertujuan untuk mengetahui apakah persepsi, emosi dan perilaku tentang COVID-19 berpengaruh terhadap sikap politik masyarakat. Penelitian ini menggunakan metode kuantitatif dengan desain survei di mana data-data dalam penelitian ini melakukan analisis dengan menghitung secara statistik dengan bantuan SPSS versi 25.0. Hasil penelitian ini menunjukan bahwa masyarakat merasa cemas akan COVID-19, karena dapat membahayakan kesehatan keluarga dan teman terdekat serta berharap wabah COVID-19 segera berakhir dan dapat diatasi. Selanjutnya, efek dari kecemasan tersebut menimbulkan perubahan sikap politik di mana masyarakat merasa peristiwa wabah COVID-19 memunculkan sikap politik kurang percaya dan ketidaksukaan terhadap pemerintah dan bisa menimbulkan peluang untuk melakukan perubahan sosial di Indonesia. Dari hasil uji regresi juga mendapatkan bahwa persepsi, emosi dan perilaku berpengaruh terhadap sikap politik masyarakat. Kontribusi penelitian ini memberikan masukan kepada pemerintah dan masyarakat serta para aktor politik bagaimana kecemasan terkait informasi dan penanganan COVID-19 bisa berpengaruh terhadap sikap politik.]]>
<![CDATA[Intergenerational communication in song “Saat Kau Telah Mengerti” with Hjelmslev’s semiotic perspective ]]>
<![CDATA[Jennifer Susanto]]>;
<![CDATA[Flavianus Nanda Harsono]]>;
<![CDATA[Rustono Farady Marta]]>;
<![CDATA[Hana Rochani Gustasari Panggabean]]>;
<![CDATA[Beby Chandra Wijaya]]>
<![CDATA[ International Journal of Visual and Performing Arts Vol 6, No 1 (2024) ]]>
Publisher : <![CDATA[ASSOCIATION FOR SCIENTIFIC COMPUTING ELECTRICAL AND ENGINEERING (ASCEE) ]]>
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DOI: 10.31763/viperarts.v6i1.1257
<![CDATA[The song “Saat Kau Telah Mengerti” (lit. “When You Have Understood”), recorded by Virgoun, was streamed over a million times on YouTube when it was released in January last year and has been circulated in various edited versions on various online platforms. The lyrics present messages of hopes and wishes from parents to their children, thus touching the hearts of its listeners. Through the song's music, lyrics, and video clips, the objective of this research is to interpret and explore the meaning of parents' communication with their children. This study focuses its research question on elements utilized in the lyrics, music, and video clips of the song. This research analysis uses a qualitative approach with an interpretative paradigm based on Louis Hjelmslev's semiotic method and the validity test, which will be achieved through triangulation. Through Hjelmslev's semiotic research on forms and substance of expression and content, this research found that a communication gap exists between parents and their children. The gap stems from the generational differences between fathers and daughters, which this song seeks to bridge by encouraging the child to empathize with the parents. The actions of parents who strive for their children's benefit can occasionally be misinterpreted by their children as something negative. Based on the results, the study recommends music as an effective tool for conveying messages to mitigate parent-child communication gap]]>
