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All Journal Jurnal Bisnis dan Manajemen Journal of Economics, Business, & Accountancy Ventura Jurnal Ilmiah Mahasiswa FEB JAM : Jurnal Aplikasi Manajemen Journal of Innovation and Applied Technology Islam Futura Jurnal Ilmiah Peuradeun Jurnal Ekonika : Jurnal Ekonomi Universitas Kadiri Jurnal Penelitian Pendidikan IPA (JPPIPA) International Research Journal of Business Studies (E-Journal) AFEBI Economic and Finance Review Jurnal Inovasi Hasil Pengabdian Masyarakat (JIPEMAS) AGROMIX International Journal of Supply Chain Management Journal of Public Administration Studies Jurnal MEBIS (Manajemen dan Bisnis) Jurnal Pengabdian kepada Masyarakat Nusantara International Journal of Social Service and Research Jurnal Manajemen Pemasaran dan Perilaku Konsumen Jurnal Ekonomi, Teknologi dan Bisnis Pangripta Jurnal Ilmiah Kajian Perencanaan Pembangunan Jurnal Kewirausahaan dan Inovasi International Research Journal of Business Studies Jurnal Pendidikan Progresif
Sri Palupi Prabandari
Fakultas Ekonomi Dan Bisnis, Universitas Brawijaya, Indonesia
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mechanical Engineering Physics Social Sciences Transportation Other

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Perumusan Strategi Pada UMKM Kyswantoro, Aditya Firdaus; Prabandari, Sri Palupi
Jurnal Kewirausahaan dan Inovasi Vol. 3 No. 1 (2024)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2024.03.1.03

Abstract

The number of batik ready-to-wear companies in Bojonegoro is increasing, ranging from micro to large-scale businesses. This increases the competition among them, and thus well-planned strategies for higher competitive advantage are key for their development. Batik Jonegoroan MAKNI is a batik ready-to-wear company focusing on Bojonegoro unique motives. Its business is still low in planning and marketing, relying mostly on word of mouth. The objective of this research is to help the company find the most suitable development strategy. To attain the goal, this qualitative descriptive case study analyzes the company’s internal and external environments based on the primary data obtained from interviews and secondary data in forms of documents, journal, and so on. The analysis using IFE-EFE matrix, SWOT matrix, and IE matrix have led to a conclusion that the most appropriate strategy for Batik Jonegoroan MAKNI is market penetration.   Abstrak Perusahaan Konveksi batik di Bojonegoro memiliki jumlah yang semakin meningkat, baik dari usaha berskala besar maupun UMKM. Hal ini membuat persaingan yang ada menjadi semakin kompetitif. Pentingnya perencanan dan perumusan strategi yang matang merupakan kunci agar pengembangan bisnis bagi setiap usaha agar dapat memiliki keunggulan bersaing. Batik Jonegoroan MAKNI merupakan perusahaan konveksi batik yang berfokus pada batik motif ciri khas Bojonegoro. Batik Jonegoroan MAKNI menjalankan usahanya masih minim dalam perencanaan dan pemasaran yang masih mengandalkan metode mulut ke mulut (word of mouth). Penelitian ini bertujuan untuk memutuskan strategi pengembangan usaha yang tepat untuk Batik Jonegoroan MAKNI dengan melakukan identifikasi terhadap lingkungan internal dan eksternal yang ada. Jenis penelitian dalam penelitian ini menggunakan metode kualitatif dengan pendekatan deskriptif dan studi kasus. Sumber data yang digunakan berupa data primer dari wawancara, serta data sekunder berupa dokumen, jurnal, dan sebagainya. Alat analisis yang digunakan yaitu Matriks IFE-EFE, SWOT, IE. Hasil akhir dari penlitian ini menunjukan bahwa strategi yang paling tepat untuk diterapkan Batik Jonegoroan MAKNI adalah strategi penetrasi pasar.
PENGUKURAN PERTUMBUHAN EKONOMI KREATIF KOTA MALANG Prabandari, Sri Palupi; Yuniati, Franciska; Zakiyah, 3Dwi Maulidatuz
PANGRIPTA Vol. 6 No. 1 (2023): Pangripta Jurnal Ilmiah Kajian Perencanaan Pembangunan
Publisher : Badan Perencanaan Pembangunan Kota Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58411/z3gmdw14

Abstract

Ekonomi kreatif adalah suatu konsep untuk merealisasikan pembangunan ekonomi yang berkelanjutan berbasis kreativitas. Pemanfaatan sumber daya yang bukan hanya terbarukan, bahkan tidak terbatas, yaitu berupa ide, gagasan, bakat atau talenta dan kreativitas. Ekonomi kreatif merupakan suatu penciptaan nilai tambah (ekonomi, sosial, budaya, lingkungan) berbasis ide yang lahir dari kreativitas sumber daya manusia (orang kreatif) dan berbasis pemanfaatan ilmu pengetahuan, termasuk warisan budaya dan teknologi. Dengan kata kreatif dan inovatif, nilai barang/jasa yang dihasilkan tentu bernilai jual tinggi. Kota Malang telah ditetapkan oleh Kementerian Pariwisata dan Ekonomi Kreatif (Kemenparekraf) sebagai kota kreatif, dimana dalam hal ini Kota Malang melakukan berbagai inovasi untuk menunjang ekonomi kreatif. Kota Malang memiliki 12.948 pelaku ekonomi Kreatif di Kota Malang. Hal ini tentu merupakan potensi besar dalam pertumbuhan ekonomi kreatif di Kota Malang. Hasil pertumbuhan angka PDRB Ekonomi Kreatif Kota Malang Tahun 2021 atas dasar harga konstan mengalami peningkatan signifikan yaitu menjadi 3,47% dari -8,85% pada Tahun 2020. Hal ini dikarenakan pelaku usaha ekonomi kreatif terdampak pandemi COVID-19 di Tahun 2020. Pertumbuhan mengalami peningkatan di Tahun 2021 dikarenakan adanya perekonomian di Kota Malang yang mulai pulih dan pelaku usaha ekonomi kreatif mulai beradaptasi pada era normal sehingga nilai PDRB ekonomi kreatif mengalami kenaikan.
Exploring the Impact of Entrepreneurial Knowledge and Creativity on Entrepreneurial Behavior: The Mediating Role of Self-Efficacy Prabandari, Sri Palupi; Yulianti, ida; Ismail, Taufiq; Irma Kurniasari
Jurnal Mebis Vol. 9 No. 2: December 2024
Publisher : UPN "Veteran" Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/mebis.v4i2.641

Abstract

Entrepreneurship contributes significantly to economic growth by creating opportunities and reducing unemployment and improving community welfare. This study examines the role of entrepreneurial knowledge and creativity in shaping entrepreneurial behavior with self-efficacy as a mediating variable. The data of this study were obtained by distributing questionnaires to young entrepreneurs in Malang City. The data obtained were then analyzed using PLS. The results showed that entrepreneurial knowledge and creativity have a positive effect on self-efficacy, which then mediates entrepreneurial behavior. This study provides implications for the design of targeted Education Policy to encourage the development of human capital, innovation and economic growth.
The role of Public Entrepreneurship Orientation orientation and organizational learning capability on organizational performance mediated by innovation in service (study on top management of government institutions) Yulianti, Ida; Prabandari, Sri Palupi; Barinta, Dunga Dwi; Kurniasari, Irma
Ekonika : Jurnal Ekonomi Universitas Kadiri Vol. 9 No. 2 (2024): September
Publisher : Fakultas Ekonomi Universitas Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30737/ekonika.v9i2.5765

Abstract

Organizational Performance is a very important aspect for the success of an organization. Good organizational performance is not only necessary for business enterprises, but it is also essential in running public service organizations such as government institutions. An organization with good performance will be able to produce quality products or services, increase customer satisfaction, and achieve the organization's strategic goals. Therefore, organizational performance in government institutions is very important to ensure the effectiveness and efficiency of quality governance. This study aims to identify the factors that drive the improvement of organizational performance in the public sector. This research will analyze the role of intrapreneurship and organizational learning capabilities in driving the improvement of organizational performance in the public sector. Additionally, this study aims to analyze and explain the mediating effect of service innovation on the relationship between organizational learning capabilities and organizational performance. This research is innovative in measuring organizational performance in public sector organizations. Generally, research on organizational performance measurement is conducted in business enterprises. This study is expected to reveal the factors that shape organizational performance in public sector organizations, so that public sector organizations can be more creative, innovative, transparent, and responsive in providing public services. This study employs a quantitative research method using surveys or questionnaires, which involve collecting information by compiling a list of questions to be asked of respondents. The findings of this study fully support the findings of previous research. This study found that entrepreneurial interest is one of the factors that can optimize the role of the family environment and entrepreneurship education in strengthening the self-efficacy of prospective young entrepreneurs in Indonesia.
Brand Love, Perceived Quality Dan Social Media Marketing Terhadap Repurchase Intention Akmal, Zetia Azzahra; Prabandari, Sri Palupi
Jurnal Manajemen Pemasaran dan Perilaku Konsumen Vol. 3 No. 4 (2024)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jmppk.2024.03.4.12

Abstract

This research aims to identify the influences of brand love, perceived quality, and social media marketing on repurchase intention to Adidas products. This quantitative explanatory study uses non- probability sampling method and purposive sampling technique, resulting in 120 respondents with the characteristics of woman working in the Special Capital Region of Jakarta who have purchased Adidas products at least twice. The data was harvested from questionnaires and was analyzed in IBM SPSS version 26. This study finds that brand love, perceived quality, and social media marketing have positive and significant effects on repurchase intention.   Abstrak Penelitian ini bertujuan untuk mengetahui pengaruh brand love, perceived quality, social media marketing terhadap repurchaseintention pada produk Adidas. Penelitian ini menggunakan jenis penelitian eksplanatori dengan metode kuantitaif. Teknik sampling yang digunakan non-probability sampling dengan metode purposive kepada 120 responden. Karakteristik dari responden merupakan Wanita yang bekerja di DKI Jakarta dengan minimal pembelian ulang produk Adidas sebanyak dua kali. Data hasil penyebaran kuesioner pada penelitian ini kemudian dianalisis dengan menggunakan IBM SPSS Versi 26. Hasil pada penelitian ini adalah variabel brand love, perceived quality, social media marketing berpengaruh positif dan signifikan terhadap repurchase intention.
Drivers of Green Supply Chain Initiatives on the Economic Performance of SMEs In Malang Surachman, Surachman; Aisjah, Siti; Prabandari, Sri Palupi
Jurnal Bisnis dan Manajemen Vol. 11 No. 1 (2024): Jurnal Bisnis dan Manajemen Volume 11 Nomor 1 Tahun 2024
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jbm.v11i1.11266

Abstract

Green Supply Chain Management (GSCM) is a strategic concept of sustainable enterprise development that emerged from the "traditional" concept. GSCM is a way to integrate an environmental perspective into all aspects of supply chain management, including product design, raw material selection, manufacturing processes, final product delivery to consumers, and end-of-life product management. This study aims to examine the driving factors of green supply chain initiatives on the economic performance of MSEs in East Java. This study uses a quantitative approach; the method used is factor analysis using confirmatory factor analysis (CFA). The results showed that of the 40 items scattered, we were able to form six factors that were adjusted to the similarity of the item indicators. The total contribution of the six factors formed is 68.955%, meaning that overall, the six factors formed can answer 68.955% of the research problem. The six factors that drive supply chain initiatives and the economic performance of East Java MSEs include green purchasing, eco-design, internal environmental management, customer cooperation, technological factors, and investment recovery.
Behavioral change and socio-economic impact from charcoal producers to eco-friendly coffee farmers in Jatiarjo Village, Prigen, Pasuruan, Indonesia Wibisono, Mulyono; Nugroho, Agung Murti; Prabandari, Sri Palupi

Publisher : Fakultas Pertanian Universitas Yudharta Pasuruan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35891/agx.v15i2.5096

Abstract

Introduction: The transition from traditional charcoal production to sustainable coffee farming in Jatiarjo Village, Prigen, Pasuruan, Indonesia, highlights a critical effort to achieve environmental sustainability and improve socio-economic conditions. This study explores behavioral changes and socio-economic impacts while integrating eco-friendly agricultural practices, providing a model for similar transformations globally. Methods: A mixed-methods approach was used, combining quantitative data from local economic reports with qualitative insights from interviews and focus group discussions with farmers and stakeholders. SWOT analysis (using IFAS and EFAS frameworks) was employed to identify key strengths, weaknesses, opportunities, and threats shaping the transition. Results: Findings indicate that Jatiarjo Village benefits from internal strengths, such as fertile land, traditional agricultural knowledge, and strategic partnerships. These are complemented by external opportunities, including global demand for sustainable coffee and supportive government policies. Quantitative analysis shows significant increases in household income and biodiversity, while qualitative data highlight enhanced community resilience and environmental stewardship. However, barriers like inadequate infrastructure, dependence on external funding, and climate risks persist. Literature supports these findings, emphasizing the importance of community engagement, institutional support, and capacity building in achieving sustainable rural development. Conclusion: Jatiarjo Village's transition showcases how rural communities can align environmental and economic goals through eco-friendly coffee farming. By addressing socio-economic challenges and leveraging community strengths, this initiative provides actionable insights for scaling sustainable agricultural practices globally. Future research should focus on quantifying long-term socio-economic impacts and exploring adaptive strategies to mitigate climate and market risks.
Maximizing Internal Sharia Resources: Innovation and Collaboration Strategies for Enhancing Bank Syariah Indonesia’s Business Performance Thaib, Irwan; Puspaningrum, Astrid; Hussein, Ananda Sabil; Prabandari, Sri Palupi; Thaib, Ahmad Baariq
Jurnal Ilmiah Peuradeun Vol. 13 No. 2 (2025): Jurnal Ilmiah Peuradeun
Publisher : SCAD Independent

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26811/peuradeun.v13i2.2081

Abstract

Despite operating in a country with the world’s largest Muslim population, sharia banks in Indonesia face significant challenges in enhancing their business performance. Various perspectives highlight the critical role of internal resources in maximizing business performance. This study aims to analyze the impact of internal resources on the business performance of sharia banks in Indonesia, with innovation and collaboration strategies as mediating factors. The research was conducted at Indonesia’s largest sharia bank, employing a mixed-method approach that integrates qualitative and quantitative methodologies. Data from 462 participants were analyzed using structural equation modeling with the partial least squares method. The findings conceptualize sharia internal resources as a four-dimensional construct comprising operational, spiritual, infrastructural, and organizational capital. The results also confirm that sharia internal resources positively and significantly impact business performance, innovation strategy, and collaboration strategy. Furthermore, innovation and collaboration strategies significantly mediate this relationship, underscoring their strategic role in enhancing sharia banking performance. These findings expand the perspective on internal resources and their role in business performance, addressing a gap in the sharia banking literature.
SHARIA INTERNAL RESOURCES: CAPABILITIES TO DRIVE THE SUSTAINABILITY OF ISLAMIC BANKING Thaib, Irwan; Puspaningrum, Astrid; Hussein, Ananda Sabil; Prabandari, Sri Palupi
Islam Futura Vol 25 No 1 (2025): Jurnal Ilmiah Islam Futura
Publisher : Universitas Islam Negeri Ar-Raniry

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/jiif.v25i1.28984

Abstract

Having the largest Muslim population in the world, Indonesia presents a potential market for the development of Islamic banking, especially considering that the market share of Islamic banking is currently less than 10%. The unique characteristics of Islamic banking, which distinguish it from conventional banking, suggest the possibility of having extraordinary internal resource capabilities. This study aims to explore internal resources within the context of Islamic banking, a sector with considerable potential for growth in the financial industry. This study uses an exploratory approach with focus group discussion and exploratory factor analysis to develop and identify the dimensions of Sharia Internal Resources. The results are first-order factors generated by grouping items into four dimensions. Each formed dimension corresponds to Islamic elements that refer to activities and operational processes based on Islamic law. Furthermore, the second-order analysis found that the formed, first-order factors can be integrated into a more comprehensive construct: Sharia Internal Resources. These findings enrich general knowledge by providing insight into the internal resources that are essential and unique for the sustainability of the Islamic banking sector, particularly when facing competition dominated by conventional banking.
The Effect Of Brand Innovativeness And Social Media Marketing Activity On Brand Loyalty Mediated By Brand Love In Local Luxury Fashion Brands Savitri, Arie Andani; Rohman, Fatchur; Prabandari, Sri Palupi
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 2 No. 12 (2023): JETBIS : Journal Of Economics, Technology and Business
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v2i12.76

Abstract

This study examines the effect of brand innovativeness and social media marketing activity on brand loyalty and brand love, the effect of brand love on brand loyalty, and the effect of brand love mediating brand innovativeness and social media marketing activity. The research approach used in this research was a quantitative approach with explanatory research. The sampling technique used in this research is non-probability sampling with a purposive sampling technique with 250 respondents. The data collection technique used in this study was a questionnaire distributed online via Google Forms. The data measurement technique used in this study is a Likert Scale. Data analysis methods through Validity Test, Reliability Test, Descriptive Analysis, and Partial Least Square (PLS) based SEM Analysis. The results showed that 1) brand innovativeness was proven to affect brand loyalty to the Suedeson brand, 2) Brand innovativeness is proven to affect brand love for the Suedeson brand, 3) Social media marketing activity is proven to affect brand loyalty for the Suedeson brand, 4) Social media marketing activity is proven to affect brand love for the Suedeson brand, 5) Brand love is proven to affect brand loyalty for the Suedeson brand, 6) brand innovativeness is proven to affect brand loyalty through brand love mediation.
Co-Authors Adyuta, Hafizh Rakha Agung Murti Nugroho Ainul Rizkiyah Akmal, Zetia Azzahra Ananda Sabil Hussein Anisyah, Layin Qorin Annora, Gea Cinta Endy Aprilianti Catur Putri Arasy, Fajar Hafidh Ardian, Faril Areta Widya Kusumadewi Areta Widya Kusumadewi Arief Faladia Mukti Astrid Puspaningrum Barinta, Dunga Dwi Cahaya, Devi Nur Chabsy Al Riezal Mutaqien Claudia Gadizza Perdani Damanik, Jordy Roy Armando Devi Nur Cahaya Diasafira, Elza Dunga Dwi Barinta Dwi Maulidatuz Fabian, Muhammad Rauf Fajar Hafidh Arasy Fatchur Rohman Franciska Yuniati Ida Yulianti Ida Yulianti Irma Kurniasari Isar Prayoga Karimatun Nisa’ Khusnul Ashar Kurniasari, Irma Kyswantoro, Aditya Firdaus Luh Ayu Surya Eka Putri Marpaung, Frans Yuda Yonathan Mintarti Rahayu Misbahuddin Azzuhri Nadiyah Hirfiyana Rosita Nisa’, Karimatun Octadila Laily Anggraeni Octadila Laily Anggraeni, Octadila Laily Pratama, Ahmad Zaki Pratono, Febrina Kinanti Puput Ichwatus Sholihah Puput Ichwatus Sholihah Putri, Salsabila Rihardi Adali Rizkiyah, Ainul Savitri, Arie Andani Silvi, Diana Kristia Siti Aisjah Sri Suhartini, PhD Supraptha, I Gede Chaitanya Indra Surachman Surachman Taufiq Ismail Tazqiyatur Rofiah Thaib, Ahmad Baariq Thaib, Irwan Tiara Khoerunisa Wibisono, Mulyono Wicaksono, M. Yugi Yeney Widya Prihatiningtias Yuniati, Franciska Zakiyah, 3Dwi Maulidatuz