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All Journal Jurnal Bisnis dan Manajemen Journal of Economics, Business, & Accountancy Ventura Jurnal Ilmiah Mahasiswa FEB JAM : Jurnal Aplikasi Manajemen Journal of Innovation and Applied Technology Islam Futura Jurnal Ilmiah Peuradeun Jurnal Ekonika : Jurnal Ekonomi Universitas Kadiri Jurnal Penelitian Pendidikan IPA (JPPIPA) International Research Journal of Business Studies (E-Journal) AFEBI Economic and Finance Review Jurnal Inovasi Hasil Pengabdian Masyarakat (JIPEMAS) AGROMIX International Journal of Supply Chain Management Journal of Public Administration Studies Jurnal MEBIS (Manajemen dan Bisnis) Jurnal Pengabdian kepada Masyarakat Nusantara International Journal of Social Service and Research Jurnal Manajemen Pemasaran dan Perilaku Konsumen Jurnal Ekonomi, Teknologi dan Bisnis Pangripta Jurnal Ilmiah Kajian Perencanaan Pembangunan Jurnal Kewirausahaan dan Inovasi International Research Journal of Business Studies Jurnal Pendidikan Progresif
Sri Palupi Prabandari
Fakultas Ekonomi Dan Bisnis, Universitas Brawijaya, Indonesia
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Peningkatan pengetahuan aspek perpajakan dan kualitas pengelolaan produk pada kelompok UMKM Prihatiningtias, Yeney Widya; Prabandari, Sri Palupi; Cahaya, Devi Nur; Kusumadewi, Areta Widya; Anggraeni, Octadila Laily; Nisa’, Karimatun; Rizkiyah, Ainul; Arasy, Fajar Hafidh
Jurnal Inovasi Hasil Pengabdian Masyarakat (JIPEMAS) Vol 4 No 1 (2021)
Publisher : University of Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/jipemas.v4i1.8674

Abstract

This community service activity is carried out to provide training and assistance to MSME groups that are members of the KSU Amangtiwi Malang City. This activity is carried out in relation to aspects of taxation and quality of product management, including aspects of trademark registration, food production certificates, foodstuff registration, halal label registration, and marketing methods. The hope is that these MSME players can stand up to their position in managing their products to enter the international market, as well as being orderly and obedient in tax administration. The method of implementing this activity combines online and offline to minimize the number of people gathering during the Covid-19 pandemi. The stages of the activities carried out were socialized and FGD (Focus Group Discussion) to identify initial needs; training in product management and marketing; assistance in trademark management; as well as training and assistance for MSME taxation and accounting. The activity was completed well and smoothly so that the participants were satisfied and This activity is assisted by this activity. Participants gain a better understanding of tax obligations and reporting procedures as well as an understanding of product management which includes trademark registration, SPP-IRT, BPOM and halal labels. Therefore, a follow-up program is needed so that assistance can be carried out inventively so that the participants are independent in managing their business.
Enhancing Entrepreneurial Self-Efficacy among Young Indonesian University Students: The Influence of Entrepreneurial Knowledge, Family Environment, and Entrepreneurial Interest Prabandari, Sri Palupi; Yulianti, Ida; Barinta, Dunga Dwi
Jurnal Pendidikan Progresif Vol 14, No 1 (2024): Jurnal Pendidikan Progresif
Publisher : FKIP Universitas Lampung

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Abstract

Abstract: Enhancing Entrepreneurial Self-Efficacy among Young Indonesian University Students: The Influence of Entrepreneurial Knowledge, Family Environment, and Entrepreneurial Interest. Objective: This research delves into the complex interplay between Entrepreneurial Knowledge, family environment, and entrepreneurial interest, examining their collective impact on the formation of Entrepreneurial Self-Efficacy (ESE) among aspiring young Indonesian entrepreneurs. Methods: The study focuses on a sample of university students in the city of Malang who exhibit a keen interest in entrepreneurship. A structured survey was administered to 230 carefully selected respondents from various universities in Malang, capturing nuanced insights into their Entrepreneurial Knowledge, family dynamics, entrepreneurial interest, and ESE levels.  Utilizing Structural Equation Modeling (SEM) with SmartPLS 3 software, the collected data underwent rigorous analysis, revealing significant patterns and relationships. The utilization of a quantitative approach and the specific focus on university students in Malang with entrepreneurial aspirations ensure a comprehensive examination of the factors influencing ESE within this particular demographic context. Findings: The findings illuminate the pivotal roles of Entrepreneurial Knowledge, family environment, and entrepreneurial interest in shaping ESE among budding Indonesian entrepreneurs. Specifically, the findings indicate that Entrepreneurial Knowledge, family environment, and entrepreneurial interest exert substantial and positive effects on the development of ESE. Conclucions: In conclusion, this study highlights the critical importance of targeted interventions aimed at enhancing Entrepreneurial Knowledge, cultivating supportive family environments, and stimulating entrepreneurial interest among young individuals aspiring to embark on entrepreneurial ventures. By recognizing and addressing these key determinants, policymakers, educators, and stakeholders can effectively bolster the ESE of young prospective entrepreneurs in Indonesia. Moreover, this research sets the stage for future investigations to delve deeper into the nuanced mechanisms underlying these relationships and to explore additional variables that may further enrich our understanding of ESE formation among youth entrepreneurs.Keywords: entrepreneurial self-efficacy, entrepreneurial knowledge, family environment, entrepreneurial interest.DOI: http://dx.doi.org/10.23960/jpp.v14.i1.202429
Implementasi Strategi CSR (Corporate Social Responsibility) Pada PT. Petrokimia Gresik Mukti, Arief Faladia; Prabandari, Sri Palupi
Jurnal Ilmiah Mahasiswa FEB Vol. 1 No. 2
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

Penelitian ini bertujuan untuk mengetahui mekanisme pelaksanaan CSR dan juga mengevaluasi proses pelaksanaan CSR itu sendiri yang menyangkut permasalahan dari adanya program CSR yang sudah dijalankan selama tahun 2011. Penelitian ini merupakan penelitian kualitatif dengan jenis pendekatan deskriptif. Penelitian kualitatif deskriptif merupakan metode penelitian yang menggambarkan fenomena-fenomena yang ada, yang berlangsung pada saat ini atau saat lampau dengan persoalan CSR yang terjadi di PT. Petrokimia Gresik. Fokus penelitian ini terdapat pada data yang diperoleh melalui wawancara langsung dengan pihak Departemen Hubungan Masyarakat dan Kemitraan dan Bina Lingkungan PT. Petrokimia Gresik dan juga data yang diberikan oleh perusahaan. Kedua data tersebut dapat mendeskripsikan proses pelaksanaan CSR dan program-program CSR yang sudah dijalankan pada tahun 2011. Selain itu dari kedua data tersebut analisis terhadap mekanisme pelaksanaan CSR dapat dilakukan dengan melihat fakta yang terjadi selama berlangsungnya kegiatan CSR. Hasil dari evaluasi terhadap proses pelaksanaan CSR yaitu masih adanya permasalahan yang krusial dihadapi perusahaan. Masalah utama yang terjadi adalah Permasalahan pada program bantuan sarana dan prasarana umum yang timbul karena adanya komplain dari masyarakat yang selalu merasa tidak puas atas program CSR yang telah dilakukan perusahaan, Permasalahan pada program bantuan kesehatan masyarakat yang masih adanya penyelewengan dalam penyaluran dana yang dilakukan oleh lembaga desa terkait, dan Munculnya masalah yang tidak terduga dalam pelaksanaan program CSR yang mengganggu program bantuan kesehatan masyarakat. Adapun solusi yang dapat dilakukan untuk mengatasi permasalahan CSR perusahaan yaitu Meningkatkan intensitas komunikasi dengan masyarakat dan melakukan diskusi dengan stakeholder-stakeholder  utama, Perusahaan harus bekerjasama dengan lembaga terkait dan memonitoring dengan melibatkan karyawan dan juga pihak-pihak lain yang menjadi sasaran dari komitmen CSR, dan  Perusahaan sebaiknya memberikan pemahaman bagi masyarakat jika terjadi hal yang tidak diinginkan dan menyusun rencana aksi apabila terjadi bencana.Kata Kunci : Implementasi Strategi, Mekanisme Pelaksanaan CSR, Permasalahan dan Pemecahan Masalah CSR
PENGARUH SERVICESCAPE DAN KEMAMPUAN KOMUNIKASI INTERPERSONAL KARYAWAN TERHADAP KEPUASAN KONSUMEN PADA WISATA ECO GREEN PARK BATU. Putri, Luh Ayu Surya Eka; Prabandari, Sri Palupi
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 1
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

This study disscuses the servicescape and interpersonal comunication skills of employees that affect customer satisfaction tourism service. The purpose of this study was to determine whether the servicescape factors consisting of enviromental conditions, spatial layout, signs and symbol or artifacts and interpersonal  communication affects customer satisfaction and also to find out which factors are the most dominant influence on custumer satisfaction. The analytical method used is multiple regression analysis and classical assumption. As for testing the hypothesis using the F test and T test based on the analysis performed, variable ambient conditions (X1), spatial layout (X2), signs,  symbol, artifacts (X3), and interpersonal communication skills (X4) jointly have a significant impact on customer satisfaction. Based on the T test is known that (X1), (X2), (X3), no significant effect partially while (X4) significant effect partially. Through standardized β coefficient obtained that variable interpersonal communication skills have a dominant influence in the amount of 0,544. Keywords: Servicescape, Interpersonal Communication, Satisfaction.
ANALISIS HUBUNGAN ANTARA KARAKTERISTIK MEREK, KARAKTERISTIK PERUSAHAAN, KARAKTERISTIK HUBUNGAN PELANGGAN-MEREK, KEPERCAYAAN MEREK, DAN LOYALITAS MEREK PADA HANDPHONE LG Khoerunisa, Tiara; Prabandari, Sri Palupi
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 2
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

Tujuan penelitian ini adalah untuk melihat hubungan antara karakteristik merek, karakteristik perusahaan, karakteristik hubungan pelanggan-merek yang berpengaruh terhadap kepercayaan merek baik secara parsial maupun simultan, dan selanjutnya melihat apakah ada pengaruh kepercayaan merek pada loyalitas merek. Terakhir, melihat bagaimana pengaruh tidak langsung karakteristik merek, karakteristik perusahaan, dan karakteristik hubungan pelanggan-merek berpengaruh terhadap loyalitas merek melalui variabel kepercayaan merek. Penelitian ini dilakukan pada pengguna  Handphone  LG di Malang dengan jumlah responden sebanyak 70 orang. Intrumen penelitian yang digunakan adalah kuesioner dengan teknik sampling berupa  purposive  sampling. Metode analisis yang digunakan adalah analisis jalur (analysis path). Berdasarkan hasil analisis yang dilakukan, variabel karakteristik merek, karakteristik perusahaan, dan karakteristik hubungan pelanggan-merek berpengaruh secara simultan terhadap kepercayaan merek. Sedangkan, pada pengaruh secara parsial, hanya variabel karakteristik perusahaan tidak memiliki pengaruh signifikan terhadap kepercayaan merek. Pada analisis yang kedua, penelitian menunjukkan bahwa kepercayaan merek berpengaruh terhadap loyalitas merek.   Kata Kunci  : karakteristik merek, karakteristik perusahaan, karakteristik   pelanggan-merek, kepercayaan merek, loyalitas merek
Penentuan Segmentasi Guna Mendukung Strategi Pemasaran Untuk Transaksi Bisnis Di Internet Pada Wilayah Malang (Study Pada Usaha Warnet Yang Tersebar Di Kota Malang) Prayoga, Isar; Prabandari, Sri Palupi
Jurnal Ilmiah Mahasiswa FEB Vol. 2 No. 2
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

Latar belakang penelitian ini bertujuan untuk menentukan segmentasi pengguna internet di wilayah Malang berdasarkan karakteristik Demografi, Gaya Hidup, Perilaku dan Preferensinya serta mengetahui segmentasi pasar yang paling potensial sebagai target market pada pengguna internet di wilayah Malang. Penelitian ini termasuk dalam jenis penelitian deskriptif kuantitatif, yaitu penelitian ini bertujuan untuk mendeskrispsikan segmen pengguna internet yang ada di kota Malang Khususnya di tiga warnet yaitu Prima Nett, Dinoyo Nett, Colour Nett. Focus penelitian ini terdapat pada data yang diperoleh dari kuisioner yang diberikan langsung kepada responden pengguna atau pengunjung warnet serta pengumpulan data-data yang dilakukan dengan cara mencatat informasi yang diperoleh dari pengguna warnet dan melakukan wawancara langsung dengan pemilik atau penjaga ketiga warnet tersebut. Hasil penelitian ini menjelaskan bahwa sebagian besar responden pengguna internet pada warnet tersebut adalah laki-laki yang mayoritasnya mereka adalah pelajar serta mahasiswa sehingga aktivitas yang mereka lakukan adalah mencari artikel-artikel yang bertemakan pendidikan serta artikel-artikel yang terbaru tentang informasi atau berita mengenai wawasan kehidupan namun ada juga sebagian responden yang melakukan transaksi bisnis pada media internet tersebut Beberapa solusi yang dapat dilakukan oleh perusahaan dalam melakukan strategi pemasaran yaitu dengan menyajikan situs-situs yang bertemakan anak muda dengan nuansa elegan serta background yang terang dan menyajikan artikel yang menyangkut tentang dunia laki-laki yang berpendidikan serta memberikan fasilitas yang menarik tentang media social yang kemudian fasilitas tersebut mudah dalam mengaksesnya.Kata Kunci : Segmentasi Pasar Pengguna Internet berdasarkan karakteristik Demografi, Gaya hidup, Perilaku dan Preferensinya  
THE EFFECT OF SERVICE QUALITY ON CUSTOMER SATISFACTION: STUDY ON THE CUSTOMERS OF MELODIA HOTEL IN POBIEROWO, POLAND Rofiah, Tazqiyatur; Prabandari, Sri Palupi
Jurnal Ilmiah Mahasiswa FEB Vol. 3 No. 1
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

This study aims to examine the effect of Service Quality on Customer Satisfaction at Melodia Hostel in Pobierowo, Noth of Poland, Polandia. The regression analysis, F test and t test, were conducted in order to acknowledge the relationship among the independent variables (tangibility, reliability, responsiveness, assurance, and empathy) on Customer's Satisfaction. This study is explanatory research.  100 questionaire were distribute to Melodia's Hostel guest who were staying for more than two times in tree years. The sampling   technique  used   is  purposive   sampling   and   the   research   instruments  were   tested  using  the validity test, reliability test, and classical assumption test. The hypothesis testing used F test and t test in multiple   regression   analysis.  The   multiple   regression   showed   that   simultaneously   and   partially Tangibility,  Reliability,  Responsiveness,  Assurance,  and Empathy had significant  effect  on Customer's Satisfaction. The dominant test shows that Assurance has dominant effect on customer's satisfaction.Keywords:  service   quality,   tangibility,   reliability,   responsiveness,   assurance,   empathy,   customer satisfaction.
THE INFLUENCE OF SERVICE QUALITY, RESTAURANT IMAGE, AND CUSTOMER PERCEIVED VALUE ONCUSTOMER SATISFACTION AND CUSTOMER LOYALTY IN RESTAURANT INDUSTRY (Study Case on Customer of Natural Strawberry Land and Resto, Lembang) Mutaqien, Chabsy Al Riezal; Prabandari, Sri Palupi
Jurnal Ilmiah Mahasiswa FEB Vol. 3 No. 1
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

This study aims to examine the effect of Service Quality, Restaurant Image, and Customer Perceived Value on Customer Satisfaction and Customer Loyalty in Natural Strawberry Land and Resto, Lembang.  The path analysis, were conducted in order to acknowledge the direct and indirect relationships among the exogenous variables (service quality, restaurant image, and customer service value) on endogenous variables (customer satisfaction and customer loyalty).This study is explanatory research, in accordance with its purpose to describe the causal relationship among variables through hypothesis testing. The samples and populationof this study were the customers of Natural Strawberry Land and Resto, Lembang. In this study,the data collection method by distributing questitionaire. The sampling technique used is purposive sampling and the research instruments were tested using the validity test, reliability test, and classical assumption test and path analysis. The result of this study indicates that service quality, restaurant image, customer perceived value, and customer satisfaction significantly affect the customer loyalty. This study also shows that the customer considers getting the vacation that has high quality of service, a good value and a satisfactory experience. They also have quite a high intention to visit Natural Strawberry Land and Resto again in the future. Keywords: Service Quality, Restaurant Image, Customer Perceived Value, Customer Satisfaction, Customer Loyalty, Path analysis.
Behavioral change and socio-economic impact from charcoal producers to eco-friendly coffee farmers in Jatiarjo Village, Prigen, Pasuruan, Indonesia Wibisono, Mulyono; Nugroho, Agung Murti; Prabandari, Sri Palupi
AGROMIX Vol 15 No 2 (2024)
Publisher : Fakultas Pertanian Universitas Yudharta Pasuruan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35891/agx.v15i2.5096

Abstract

Introduction: The transition from traditional charcoal production to sustainable coffee farming in Jatiarjo Village, Prigen, Pasuruan, Indonesia, highlights a critical effort to achieve environmental sustainability and improve socio-economic conditions. This study explores behavioral changes and socio-economic impacts while integrating eco-friendly agricultural practices, providing a model for similar transformations globally. Methods: A mixed-methods approach was used, combining quantitative data from local economic reports with qualitative insights from interviews and focus group discussions with farmers and stakeholders. SWOT analysis (using IFAS and EFAS frameworks) was employed to identify key strengths, weaknesses, opportunities, and threats shaping the transition. Results: Findings indicate that Jatiarjo Village benefits from internal strengths, such as fertile land, traditional agricultural knowledge, and strategic partnerships. These are complemented by external opportunities, including global demand for sustainable coffee and supportive government policies. Quantitative analysis shows significant increases in household income and biodiversity, while qualitative data highlight enhanced community resilience and environmental stewardship. However, barriers like inadequate infrastructure, dependence on external funding, and climate risks persist. Literature supports these findings, emphasizing the importance of community engagement, institutional support, and capacity building in achieving sustainable rural development. Conclusion: Jatiarjo Village's transition showcases how rural communities can align environmental and economic goals through eco-friendly coffee farming. By addressing socio-economic challenges and leveraging community strengths, this initiative provides actionable insights for scaling sustainable agricultural practices globally. Future research should focus on quantifying long-term socio-economic impacts and exploring adaptive strategies to mitigate climate and market risks.
A Strategy for Nurturing Growth: Building Competitive Advantage Through Personalized Care in A Crowded Market Damanik, Jordy Roy Armando; Prabandari, Sri Palupi
Jurnal Kewirausahaan dan Inovasi Vol. 4 No. 4 (2025)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2025.04.4.24

Abstract

Purpose – This study aims to formulate a competitive strategy for RSU Yoshua, a private Type C hospital, to improve its market position, enhance service quality, and support long-term sustainability amid increasing competition in the healthcare industry. Design/Methodology/Approach – This study employs a descriptive qualitative method with a case study approach. Data were collected through in-depth interviews, internal documents, and literature reviews using data triangulation. Strategic analysis was conducted using the Internal Factor Evaluation (IFE) Matrix, External Factor Evaluation (EFE) Matrix, SWOT analysis, Internal-External (IE) Matrix, and Quantitative Strategic Planning Matrix (QSPM). Findings – The results indicate that RSU Yoshua is positioned in a “hold and maintain” strategic position, reflecting moderate internal capabilities within a relatively favorable external environment. The QSPM analysis identifies three priority strategies: utilizing experienced teams to provide personalized services and improve patient satisfaction, investing in digital marketing to increase market visibility, and optimizing the hospital’s strategic location through telehealth services and community outreach programs. Originality/Value: This study offers value by applying the David and David strategic management model to a resource-limited private hospital context, demonstrating its practical relevance for smaller healthcare institutions. The integration of digital transformation, patient-centered service innovation, and geographically driven outreach creates a novel strategic framework that can guide similar hospitals in enhancing competitiveness and long-term sustainability.  
Co-Authors Adyuta, Hafizh Rakha Agung Murti Nugroho Agung Murti Nugroho Ainul Rizkiyah Akmal, Zetia Azzahra Ananda Sabil Hussein Anisyah, Layin Qorin Annora, Gea Cinta Endy Aprilianti Catur Putri Arasy, Fajar Hafidh Ardian, Faril Areta Widya Kusumadewi Areta Widya Kusumadewi Arie Andani Savitri Arief Faladia Mukti Astrid Puspaningrum Cahaya, Devi Nur Chabsy Al Riezal Mutaqien Claudia Gadizza Perdani Damanik, Jordy Roy Armando Devi Nur Cahaya Diasafira, Elza Dunga Dwi Barinta Dwi Maulidatuz Fabian, Muhammad Rauf Fajar Hafidh Arasy Fatchur Rohman Fatchur Rohman Franciska Yuniati Ida Yulianti Ida Yulianti Irma Kurniasari Isar Prayoga Karimatun Nisa’ Khusnul Ashar Kurniasari, Irma Kyswantoro, Aditya Firdaus Luh Ayu Surya Eka Putri Marpaung, Frans Yuda Yonathan Mintarti Rahayu Misbahuddin Azzuhri Mulyono Wibisono Nadiyah Hirfiyana Rosita Nisa’, Karimatun Nurwahid, Wahyu Hidayat Octadila Laily Anggraeni Octadila Laily Anggraeni, Octadila Laily Pratama, Ahmad Zaki Pratono, Febrina Kinanti Puput Ichwatus Sholihah Putri, Salsabila Rihardi Adali Rizkiyah, Ainul Savitri, Arie Andani Silvi, Diana Kristia Siti Aisjah Sri Suhartini, PhD Supraptha, I Gede Chaitanya Indra Surachman Surachman Taufiq Ismail Tazqiyatur Rofiah Thaib, Ahmad Baariq Thaib, Irwan Tiara Khoerunisa Wibisono, Mulyono Wicaksono, M. Yugi Yeney Widya Prihatiningtias Yuniati, Franciska Zakiyah, 3Dwi Maulidatuz