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All Journal Jurnal Manajemen Teknologi JAM : Jurnal Aplikasi Manajemen JBTI : Jurnal Bisnis : Teori dan Implementasi Journal of Economic, Bussines and Accounting (COSTING) J-MAS (Jurnal Manajemen dan Sains) Muqtasid: Jurnal Ekonomi dan Perbankan Syariah Jurnal Menara Ekonomi : Penelitian dan Kajian Ilmiah Bidang Ekonomi Muhammadiyah Riau Accounting and Business Journal Jurnal Minfo Polgan (JMP) ADPEBI International Journal of Business and Social Science Comsep : Jurnal Pengabdian Kepada Masyarakat International Journal of Islamic Business and Management Review Jurnal Bisnis Kompetitif Postgraduate Management Journal Jurnal Pengabdian Kepada Masyarakat Ekonomi, Pendidikan, dan Sosial Humaniora Metris: Jurnal Sains dan Teknologi Jurnal Inovasi Bisnis Manajemen dan Akuntansi Journal of Authentic Research International Journal of Applied Management and Business
Kusumah, Alum
Universitas Muhammadiyah Riau
Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences Other

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Strategi Pembiayaan Cerdas untuk Mengakselerasi Pertumbuhan UMKM Pekanbaru Kusumah, Alum; Mahmudi, Ridwan; Sulistyandari, Sulistyandari; Wijananto, Bambang; Suripto, Bagus; Arif, Ronny Firdiansyah; Suharto, Suharto; Zein, Rasyad; Putra, Atra Aldeka
Jurnal Pengabdian Kepada Masyarakat Sosial Humaniora Vol 5 No 1 (2025): Juni 2025
Publisher : Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Riau

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Abstract

Usaha Mikro, Kecil, dan Menengah (UMKM) merupakan tulang punggung perekonomian Indonesia. Namun, banyak pelaku UMKM baru di Kota Pekanbaru yang menghadapi kesulitan dalam mengakses sumber pembiayaan. Kegiatan pengabdian masyarakat ini bertujuan untuk memberikan edukasi dan pelatihan mengenai strategi pembiayaan cerdas bagi wira usaha baru. Melalui metode ceramah, diskusi, dan praktik, peserta diberikan pemahaman tentang berbagai opsi pembiayaan, seperti kredit bank, modal ventura, dan crowdfunding, serta cara memilih opsi yang paling sesuai dengan kebutuhan dan kondisi usaha mereka. Selain itu, peserta juga dibekali dengan keterampilan dalam menyusun proposal bisnis yang menarik bagi investor. Hasil dari kegiatan ini menunjukkan peningkatan pemahaman peserta tentang strategi pembiayaan cerdas dan kemampuan mereka dalam mengakses sumber pembiayaan yang tepat.
SOSIALISASI PENERAPAN STRATEGI BAURAN PEMASARAN 4P BAGI PELAKU UMKM DI PANTAI MELAWI KELANTAN, MALAYSIA Hardilawati, Wan Laura; Nofirda, Fitri Ayu; Hastuti, Dwi; Hinggo S., Hichmaed Tachta; Ramadhan, Rian Rahmat; Sulistyandari, Sulistyandari; Bakaruddin, Bakaruddin; Setianingsih, Rahayu; Abunawas, Abunawas; Yuslim, Yuslim; Zaki, Hammam; Kusumah, Alum; Akhmad, Ikhbal; Fikri, Khusnul
Jurnal Pengabdian Kepada Masyarakat Sosial Humaniora Vol 4 No 1 (2024): Juni 2024
Publisher : Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37859/abdimasekodiksosiora.v4i1.7160

Abstract

Kegiatan ini dilakukan di kawawan Pantai Melawi, Kabupaten Bachok, Provinsi Kelantan, Malaysia oleh tim pengabdian kepada masyarakat diantaranya dosen Program Studi Manajemen Fakultas Ekonomi dan Bisnis yang berkolaborasi dengan Dosen Fakulti Keusahawanan dan Perniagaan Universiti Malaysia Kelantan kepada pelaku UMKM kuliner di Pantai Melawi. Dalam kegiatan pengabdian kepada masyarakat untuk mencapai tujuan ini dilaksanakan melalui metode pendampingan dan sosialisasi. Adapun langkah-langkah pendampingan yaitu perencanaan dengan melakukan koordinasi. Tahap ke-2 adalah pelaksanaan, kegiatan dilakukan dalam bentuk penyampaian materi dengan memberikan pengetahuan dan pemahaman tentang strategi pemasaran marketing mix/bauran pemasaran 4P. Berdasarkan hasil dari kegiatan pengabdian dapat disimpulkan beberapa hal, yaitu: (1) Kegiatan pengabdian kepada masyarakat internasional oleh Dosen Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Riau yang berkolaborasi dengan Dosen Fakulti Keusahawanan dan Perniagaan Universiti Malaysia berjalan dengan baik. (2) Mitra pengabdian dapat memahami dengan baik atas materi yang telah diberikan oleh tim pengabdian kepada masyarakat. (3) Pelaksanaan kegiatan pengabdian kepada masyakat berhasil dilakukan sebagai wujud pelaksanaan kerja sama antara Universiti Malaysia Kelantan, dengan Universitas Muhammadiyah Riau.
The influence factors toward personal improvement and employment outcomes Lee, Cheng Wen; Kusumah, Alum
Metris: Jurnal Sains dan Teknologi Vol. 19 No. 02 (2018): Desember
Publisher : Prodi Teknik Industri, Fakultas Teknik - Universitas Katolik Indonesia Atma Jaya

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Abstract

This study has the background of companies that place their workers only as input factors (assets) but do not place them as equal partners who need each other, related in be up against increasingly complex challenges and to develop the organization. Values and norms poorly governed and rarely well developed; therefore, organizations merely assign workers as the assets rather than as power resource. The research objective is to examine the factors that influence personal improvement and employment outcomes at PAA Company. The population utilized is all PAA company with a total of 273 employees with 152 respondents taken as samples. Data collection through the distribution of questionnaires which then processed and analyzed using multiple linear regression data analysis techniques with SPSS 20.00 for Windows. The result of the variables tested represents as follows: the meaning of work, responsibility, and awareness of work activities' outcome simultaneously has a significant effect on personal improvement and employment outcomes. The variable of the meaning of work & responsibility by partially does not have a significant influence. On the direct contrary, awareness of work activities' outcome partially has a significant influence on personal improvement and employment outcomes.
Exploring Satisfaction as a Mediator and Moderator of Customer Loyalty in Islamic Banking Sulistyandari, Sulistyandari; Kusumah, Alum
Muqtasid: Jurnal Ekonomi dan Perbankan Syariah Vol 14, No 1 (2023): MUQTASID: Jurnal Ekonomi dan Perbankan Syariah
Publisher : UIN Salatiga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/muqtasid.v14i1.16-34

Abstract

This study was conducted to analyze the drivers of loyalty within the context of Islamic banking. Service quality, trust, and satisfaction were examined as exogenous variables influencing loyalty. Furthermore, this study adopted a comprehensive approach by investigating the role of satisfaction as a moderator and mediator in this relationship. The results showed that the exogenous variables significantly impacted loyalty and satisfaction, as well as moderated and mediated the links between service quality, trust, and loyalty. The implications were substantial, particularly for Islamic banks and regulatory authorities. To effectively retain customers in the face of competition, banks prioritized initiatives aimed at enhancing service quality, fostering trust, and monitoring customer satisfaction. Additionally, regulatory bodies contributed by formulating supportive policies and programs that encouraged these practices. The study also challenged conventional perspectives by conducting a thorough analysis of the multifaceted roles played by customer satisfaction, contributing to a framework for optimizing loyalty through quality and trust. Future analysis could build on the insights generated, analyzing the dynamics of customer relationships within the Islamic banking sector. This timely study elucidated pathways for sustaining the growth of Islamic banking.
The Dual Role of Employee Engagement in the Relationship Between Workplace Flexibility, Skill Development, and Retention Kusumah, Alum; Sulistyandari; Lee, Cheng-Wen
Jurnal Aplikasi Manajemen Vol. 23 No. 3 (2025)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2025.023.3.10

Abstract

Employee retention constitutes a pressing concern for nonprofit institutions operating under resource-constrained conditions, as reflected in recent studies of developing economies such as Indonesia. This study, therefore, investigates how workplace flexibility and professional skill cultivation influence retention within Indonesian Islamic philanthropy, incorporating employee engagement as both mediator and moderator. This study employed partial least squares structural equation modeling (PLS-SEM) with a comprehensive dataset of 207 Lazismu employees. The findings demonstrate that skill development exerts a stronger direct relationship with retention than workplace flexibility, while both practices simultaneously elevate engagement. Engagement is a two-way process, as it filters the impact of organizational practices on retention while also moderating the size of these impacts, thereby forming a self-reinforcing environment of commitment. Placing the results in the context of the Job Demands-Resources theory, while considering the importance of Islamic values and institutional realities, the study highlights the necessity of planning training interventions in line with intrinsic motivation and incorporating the flexibility of work structures to increase the stability of a mission-driven workforce.
Penguatan Literasi Digital Guru Dikdasmen sebagai upaya Pemerataan Kapasitas Manajerial dan Kewirausahaan di Lingkungan PWM Riau Kusumah, Alum; Mahmudi, Ridwan; Sulistyandari, Sulistyandari; Wijananto, Bambang; Suripto, Bagus; Arif, Ronny Firdiansyah; Mailukni, Mailukni; Zein, Rasyad; Putra, Atra Aldeka
Jurnal Pengabdian Kepada Masyarakat Sosial Humaniora Vol 5 No 2 (2025): Desember 2025
Publisher : Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Riau

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Abstract

Literasi digital menjadi kompetensi strategis bagi guru dalam menghadapi transformasi pembelajaran dan pengelolaan pendidikan yang adaptif. Namun demikian, masih terdapat ketimpangan literasi digital di kalangan guru Dikdasmen, khususnya dalam konteks pemanfaatan teknologi untuk mendukung fungsi manajerial dan pengembangan jiwa kewirausahaan pendidikan. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk memperkuat dan meratakan literasi digital guru-guru Dikdasmen di bawah naungan Pimpinan Wilayah Muhammadiyah Riau, khususnya di Kota Pekanbaru. Metode yang digunakan berupa sosialisasi dan pelatihan berbasis capacity building partisipatif yang dilaksanakan selama dua hari. Hasil kegiatan menunjukkan adanya peningkatan pemahaman, kesiapan, dan kepercayaan diri guru dalam memanfaatkan perangkat dan platform digital untuk mendukung manajemen pembelajaran serta inisiatif kewirausahaan pendidikan. Kegiatan ini berkontribusi dalam mendorong pemerataan kapasitas digital guru dan memperkuat peran strategis guru sebagai agen perubahan di lingkungan pendidikan.
Pengaruh Digital Marketing, Inovasi Produk, Kualitas Produk, dan Kualitas Layanan terhadap Loyalitas Pelanggan dengan Kepuasan Pelanggan sebagai Variabel Mediasi pada Katering Dapua Tsabay Sutrisno, Sutrisno; Sulistyandari, Sulistyandari; Kusumah, Alum
Journal of Authentic Research Vol. 5 No. 1 (2026): Februari
Publisher : LITPAM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/q2e0zv33

Abstract

Persaingan di industri kuliner di Pekanbaru semakin ketat seiring dengan pertumbuhan UMKM setiap tahunnya, sehingga pemilik usaha diharuskan untuk membangun loyalitas pelanggan agar dapat bertahan. Dapua Tsabay Catering telah menunjukkan pertumbuhan pendapatan yang konsisten melalui penggunaan pemasaran digital, inovasi produk, kualitas produk, dan kualitas layanan. Penelitian ini bertujuan untuk menganalisis pengaruh pemasaran digital, inovasi produk, kualitas produk, dan kualitas layanan terhadap loyalitas pelanggan, dengan kepuasan pelanggan sebagai variabel mediasi. Penelitian ini menggunakan pendekatan kuantitatif melalui survei terhadap pelanggan Dapua Tsabay Catering di Kota Pekanbaru dan dianalisis menggunakan SEM-PLS. Hasil menunjukkan bahwa nilai R-square untuk kepuasan pelanggan adalah 0.67 dan untuk loyalitas pelanggan adalah 0.71. Semua variabel independen memiliki pengaruh positif dan signifikan terhadap kepuasan dan loyalitas pelanggan dengan nilai p < 0.05, baik secara langsung maupun tidak langsung melalui kepuasan. Temuan ini mengonfirmasi peran penting kepuasan sebagai variabel mediasi dalam membangun loyalitas. Disarankan agar bisnis terus memperkuat strategi digital, inovasi menu, menjaga kualitas, dan meningkatkan layanan secara konsisten. Competition in the culinary business in Pekanbaru is becoming increasingly fierce as MSMEs grow every year, requiring business owners to build customer loyalty in order to survive. Dapua Tsabay Catering has shown consistent revenue growth through the use of digital marketing, product innovation, product quality, and service quality. This study aims to analyze the influence of digital marketing, product innovation, product quality, and service quality on customer loyalty, with customer satisfaction as the mediating variable. This study uses a quantitative approach through a survey of Dapua Tsabay Catering customers in Pekanbaru City and is analyzed using SEM-PLS. The results show that the R-square value for customer satisfaction is 0.67 and for customer loyalty is 0.71. All independent variables had a positive and significant effect on customer satisfaction and loyalty with a p-value < 0.05, both directly and indirectly through satisfaction. These findings confirm the important role of satisfaction as a mediator in building loyalty. It is recommended that businesses continue to strengthen their digital strategies, menu innovation, maintain quality, and improve service consistently.
PENGARUH KOMPETENSI DIGITAL, ORGANIZATION CITIZEN BEHAVIOUR (OCB) DAN RELIGIUSITAS TERHADAP KINERJA TENAGA KEPENDIDIKAN DENGAN MOTIVASI INTRINSIK SEBAGAI VARIABEL MEDIASI Mailukni Mailukni; Sulistyandari Sulistyandari; Alum Kusumah
Journal of Economic, Bussines and Accounting (COSTING) Vol. 9 No. 1 (2026): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/hjqnps88

Abstract

This study aims to analyze the influence of Digital Competence, Organizational Citizenship Behavior (OCB), and Religiosity on the Performance of Educational Staff at Muhammadiyah University of Riau, with Intrinsic Motivation as a mediating variable. This research employed a quantitative approach using the Partial Least Squares–Structural Equation Modeling (PLS-SEM) method through the SmartPLS application. The population of this study consisted of all educational staff at Muhammadiyah University of Riau, with a total sample of 135 respondents determined using the census technique. The results of the study indicate that: 1) Digital competence has a positive and significant effect on the performance of educational staff. This means that the higher the level of digital competence, the higher the resulting performance. 2) Organizational Citizenship Behavior (OCB) has a positive and significant effect on the performance of educational staff. This shows that extrarole behavior is able to improve work performance. 3) Religiosity does not have a significant effect on the performance of educational staff. Therefore, religiosity does not directly improve performance. 4) Intrinsic motivation has a positive and significant effect on the performance of educational staff. Intrinsic motivation is the most dominant factor in improving performance. 5) Digital competence has a positive and significant effect on intrinsic motivation. This means that improving digital competence strengthens individuals’ internal drive at work. 6) Organizational Citizenship Behavior (OCB) has a positive and significant effect on intrinsic motivation. Voluntary behavior and extra contributions strengthen the internal motivation of educational staff. 7) Religiosity has a positive and significant effect on intrinsic motivation. The higher the level of religiosity, the higher the individual’s intrinsic motivation. 8) Intrinsic motivation significantly mediates the effect of digital competence on the performance of educational staff. Digital competence improves performance through increased intrinsic motivation. 9) Intrinsic motivation significantly mediates the effect of OCB on the performance of educational staff. OCB improves performance both directly and through intrinsic motivation. 10) Intrinsic motivation significantly mediates the effect of religiosity on the performance of educational staff. Religiosity influences performance indirectly through intrinsic motivation (full mediation)
From Signal to Conduct: Sequential Mediation of Green HRM in Indonesian Pulp and Paper Industry Kusumah, Alum; Sulistyandari; Agusri, Rio; Suharto
JBTI : Jurnal Bisnis : Teori dan Implementasi Vol. 17 No. 1 (2026): April 2026
Publisher : Universitas Muhammadiyah Yogyakarta

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Abstract

Industrial sustainability in process-intensive pulp and paper operations depends heavily on systems that govern daily work. This study examines how a coordinated Green Human Resource Management (GHRM) architecture translates into Employee Green Behavior (EGB), Modeling GHRM as a formative higher-order construct integrating recruitment, training, appraisal, rewards, and participation. Data from 380 employees were analyzed using PLS-SEM. The methodology includes rigorous diagnostic checks for endogeneity, predictive accuracy, and measurement invariance. The results confirm a sequential signal-to-conduct mechanism where GHRM shapes a Green Psychological Climate, which nurtures Environmental Commitment and ultimately drives EGB. A significant direct path from the GHRM bundle to behavior remains, suggesting that practices such as training scripts and appraisal dialogue nudge conduct immediately at the point of work. This mechanism is plant-wide and stable across the production, administrative roles, and tenure bands. Practically, organizations can achieve visible stewardship gains without new capital investment by sharpening training scripts, incorporating environmental evidence into performance appraisals, and maintaining low-friction participation channels. These findings clarify how environmental priorities become normal, rather than exceptional, in high-reliability industrial facilities.
Penguatan Wawasan Kewirausahaan bagi Guru Muhammadiyah di Pekanbaru sebagai upaya Menumbuhkan Jiwa Entrepreneur di Lingkungan Sekolah Kusumah, Alum; Sulistyandari; Mahmudi, Ridwan; Wijananto, Bambang; Santoso Suripto, Bagus; Firdiansyah Arief, Ronny; Agusri, Rio; Fikri, Khusnul; Daryanes, Febblina
Jurnal Pengabdian Kepada Masyarakat Sosial Humaniora Vol 6 No 1 (2026): Juni 2026
Publisher : Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Riau

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Abstract

Kewirausahaan merupakan salah satu kompetensi penting yang perlu dikembangkan dalam dunia pendidikan, tidak hanya bagi peserta didik, tetapi juga bagi guru sebagai fasilitator pembelajaran dan agen perubahan di lingkungan sekolah. Guru memiliki peran strategis dalam menanamkan nilai-nilai kreativitas, kemandirian, inovasi, keberanian mengambil risiko, dan kemampuan melihat peluang kepada peserta didik. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk memperkuat wawasan kewirausahaan bagi guru-guru Muhammadiyah di Pekanbaru sebagai upaya menumbuhkan jiwa entrepreneur di lingkungan sekolah. Metode pelaksanaan kegiatan dilakukan melalui ceramah, diskusi interaktif, dan tanya jawab. Peserta kegiatan adalah 48 orang guru SD, SMP, dan SMA di lingkungan Pimpinan Daerah Muhammadiyah (PDM) Pekanbaru. Materi yang disampaikan meliputi konsep dasar kewirausahaan, pentingnya karakter entrepreneur dalam pendidikan, peluang pengembangan kewirausahaan di lingkungan sekolah, serta peran guru dalam membangun budaya kewirausahaan bagi peserta didik. Hasil kegiatan menunjukkan bahwa peserta memiliki antusiasme yang tinggi dalam mengikuti kegiatan, ditunjukkan melalui keaktifan dalam diskusi, penyampaian pengalaman, serta munculnya gagasan untuk mengintegrasikan nilai-nilai kewirausahaan dalam pembelajaran dan kegiatan sekolah. Kegiatan ini memberikan kontribusi dalam meningkatkan pemahaman guru mengenai pentingnya kewirausahaan sebagai bagian dari penguatan karakter dan keterampilan abad ke-21. Dengan demikian, kegiatan pengabdian ini diharapkan dapat menjadi langkah awal dalam membangun ekosistem sekolah yang mendukung tumbuhnya jiwa entrepreneur di kalangan guru dan peserta didik.
Co-Authors Abunawas, Abunawas Agusri, Rio Akhmad, Ikhbal Arif, Ronny Firdiansyah Arista Tri Astuti Ayu Safitri Bakaruddin Bakaruddin Bakaruddin Cheng-Wen Lee Dede Iskandar Siregar Dwi Hastuti Dwi Hastuti Dwi Hastuti Febblina Daryanes Fikri, Khusnul Firdiansyah Arief, Ronny Fitri Ayu Nofirda Fitri Ayu Nofirda Fitrien Ayuda Hammam Zaki Hardilawati, Wan laura Hendri Ali Ardi Hinggo S., Hichmaed Tachta Ikhbal Akhmad Intan Diane Binangkit Jayaprawira, Acep R. Jon Hendri Khusnul Fikri Lee, Cheng Wen Lee, Cheng-Wen M. Alhudhori Mahmudi, Ridwan Mailukni Mailukni Mailukni, Mailukni Misral Misral Muslim, Dina Yonita Nofirda, Fitri Ayu Putra, Atra Aldeka Rahadi, Johan Rahayu Setianingsih Rahayu Setianingsih Rahmawita Rahmawita Ramadhan, Rian Rahmat Rian Rahmat Ramadhan Ronny Firdiansyah Arief Santi, Saskira Fernanda Santoso Suripto, Bagus Setianingsih, Rahayu Sri Rahmayanti Suandevin, Hichmaed Tachta Hinggo SUHARTO Suharto Suharto Sulistyandari Sulistyandari Sulistyandari Sulistyandari, Sulistyandari Suripto, Bagus Surya Alif Ramadhan Sutrisno, Sutrisno Wan laura Hardilawati Wan laura Hardilawati Wijananto, Bambang Yuslim Yuslim Yuslim Yuslim Zaki, Hammam Zein, M. Rasyad