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KARAKTERISTIK, MOTIVASI DAN AKTIVITAS WISATAWAN ASIA DI KELURAHAN UBUD Axel Christine Pratama; I GPB Sasrawan Mananda; I Nyoman Sudarta
Jurnal IPTA (Industri Perjalanan Wisata) Vol 4 No 1 (2016): Jurnal IPTA (July 2016)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (240.372 KB) | DOI: 10.24843/IPTA.2016.v04.i01.p08

Abstract

The types of the data that are used in this research are primary and secondary data. All the datas are collected through an observation method, questionnaires, literature study and documentation. The sample is collected by non-random sampling method. Analysis technique that is used in this research is qualitative descriptive analysis. This research result showed that the Asia tourists who came to Ubud for the first time are 96 tourists and the repeater tourists are 9 (nine) people. The characteristic of the tourists according to the age who came to Ubud the most is tourists between 26-36 years old and most of the gender are male. Most of the tourists are from China. According to the occupation, most of the tourists are student with bachelor degree, they got the information about Ubud from their friends and they came to Ubud with groups. Most of them are the first timer visitors and they came by car or bus and came to Bali by airplane. Mode of transportation which is used when the tourists are in Ubud mostly is rented vehicles and stay in Ubud for a day without the tour. The attraction they want to see in Ubud is the culture with the expenses around Rp 201.000-300.000 in a day. According to the tourists who came to Ubud, Ubud’s environment is very clean and safe, so they feel very satisfied and they definitely will come back again to Ubud. The motivation of the tourists who came to Ubud the most is the tourists with the pleasure motivation and the main activity they want to do is to visit Ubud market.
PENGARUH HARGA DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN TIKET MASKAPAI CITILINK OLEH WISATAWAN NUSANTARA DI BANDARA NGURAH RAI, BALI I Gede Cahaya Adi Putra; I GPB Sasrawan Mananda; Ni Gusti Ayu Susrami Dewi
Jurnal IPTA (Industri Perjalanan Wisata) Vol 4 No 2 (2016): Jurnal IPTA (December 2016)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (184.237 KB) | DOI: 10.24843/IPTA.2016.v04.i02.p09

Abstract

Citilink airlines is one of LCC ( Low Cost Carrier ) flight in Indonesia, under management of Garuda Indonesia and established in 2001. The purpose of this research is to find out the influence of prices and brand images partial and simultaneous with domestic tourits decision to purchase the ticket and the location of this research at Ngurah Rai Airport, Bali. The sample technique used is purposive sampling and techniques of the collected sample were used with accidental sampling. The number of respondents used in this research are 150 of respondents. Analysis data used was validity test, reliability, assumption classical test, multiple regression analysis, analysis of koefisien determination, and Likert scale The results of research is that the price of ( x1 ) has positive effects and significant of decision of ( y ) as Citilink ticket, with a significance value af 0,000 which is less than ? = 0.05 and tcount of 4,805 is larger than ttable 1,655. Brand images variables ( x2 ) has some positive effects and significant of the decision of the purchase of ( y ) Citilink ticket, with a significance value at 0,000 which is less than ? = 0.05 and tcount of 6,750 is larger than ttable 1,655. Variable of prices ( x1 ) and brand images ( x2 ) has some positive effects and significant of the decision of the purchase of ( y ) Citilink ticket, with a significance value 0,000 which is less than ? = 0.05 and fcount of 115,605 larger than ftable 3,06.
PREFERENSI WISATAWAN BERPASANGAN MANCANEGARA TERHADAP PRODUK WISATA DI GILI TRAWANGAN, LOMBOK UTARA, NUSA TENGGARA BARAT Zyendira Amanda Zanuar; I Made Sendra; I GPB. Sasrawan Mananda
Jurnal IPTA (Industri Perjalanan Wisata) Vol 5 No 1 (2017): Jurnal IPTA (July 2017)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (187.697 KB) | DOI: 10.24843/IPTA.2017.v05.i01.p10

Abstract

This study discusses on couple tourist preferences of the tourism product in Gili Trawangan, including it’s characteristics. Preferences is a choice on alternatives based on their relatives utility, a process which results in an optimal choice (whether real or theoretical). The aim of this study is to determine how couple tourist preference of the tourism product in Gili Trawangan. Methods of data collection utilized observation, questionnaire, literature study, and documentation. The result show that the characteristic of the couple tourist in Gili Trawangan are divided into tourist descriptor and trip-descriptor. The characteristic of tourist descriptor is dominated by couple tourists from Europe, whose age are 25-44 years with the single status and the young couple. Moreover, the characteristic of a trip-descriptor is dominated by couple tourists. The purpose of their traveling to Gili Trawangan is the holiday. Most of them received information from the internet who arranged their own travel and they traveled during the holiday season with the length of stay is 2-3 days in Gili Trawangan. As for couple tourist preferences to Gili Trawangan divided into 4 preferences, i.e the preference based on transportation, accommodation, the place to have a meal, and tourist activity. In term of transportation the couple tourist preferred bicycle and in term of accommodation they preferred homestay. Concerning the place having a meal they preferred to a restaurant and for as tourism activity they preferred snorkeling.
ANALISIS TINGKAT KEPUASAN WISATAWAN DOMESTIK TERHADAP KUALITAS PELAYANAN TICKETING PADA PT. INDONESIA AIR ASIA CABANG DENPASAR Putu Ayu Nugraheni; I Made Sendra; I GPB. Sasrawan Mananda
Jurnal IPTA (Industri Perjalanan Wisata) Vol 3 No 1 (2015): Jurnal IPTA (July 2015)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (257.727 KB) | DOI: 10.24843/IPTA.2015.v03.i01.p02

Abstract

Tourists are given to choose many airlines which have their excellence. Tourist want to choose the cheaper price, but on the other hand they also want to have convenience on their travelling. Therefore, the competition among low cost carrier airlines caused many airlines begin to increase their facilities for their passangers such as, PT. Indonesia Air Asia. Datas in this research were collected by observation, interview, questionnaire and literature. Using accidental sampling with 65 domestic tourist respondences. While quality service dimentions are using tangibles, empathy, responsiveness, reliability and assurance. The result shows that factor of ticketing staffs performance in handling complaint is major priority with correspond to level 51,06% , the ability of ticketing staffs to give response to tourist needs become the second priority with correspond to level 54,38%. And the third priority is ability of ticketing staffs to give clear information with correspond to level 55,47%. Those factors have the lowest correspond level and have to take into priority for improvement process. While the factor which has the highest rate is the grooming performance of ticketing staffs with correspond to level 98,16%.
PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN WISATAWAN NUSANTARA KE CURUG LEUWI HEJO, BOGOR PADA ERA NEW NORMAL Evitauli Pangaribuan; I Ketut Suwena; IGPB. Sasrawan Mananda
Jurnal IPTA (Industri Perjalanan Wisata) Vol 9 No 2 (2021): Jurnal IPTA (December 2021)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/IPTA.2021.v09.i02.p07

Abstract

Curug Leuwi Hejo is taken from the local Sundanese language which is Curug means waterfall, Leuwi means pond, while Hejo means green. The purpose of this study was to determine the effect of service quality on the satisfaction of domestic tourists visiting Curug Leuwi Hejo, Bogor Regency in the new normal era. The sampling technique used purposive sampling with 100 respondents. The data collection techniques used by observation, interviews, questionnaires, documentation, literature studies, and netnography. The data analysis technique used is mixed methods including qualitative and quantitative descriptive analysis. The results of the research using the t test showed that partially the variables of tangible and empathy have a significant effect on the satisfaction of domestic tourists who visit Curug Leuwi Hejo, Bogor Regency in the new normal era. Meanwhile, the variable reliability, responsiveness, and assurance does not have a significant effect on the satisfaction of domestic tourists visiting Curug Leuwi Hejo, Bogor Regency in the new normal era. Based on the results of the F test showed that simultaneously service quality has a significant and positive effect on the satisfaction of domestic tourists visiting Curug Leuwi Hejo Bogor Regency in the new normal era with a coefficient of determination of 51%.
PENGARUH CITRA MEREK (BRAND IMAGE) DAN KEPUASAN WISATAWAN TERHADAP LOYALITAS WISATAWAN PADA BALI ADVENTURE RAFTING Ardilla Nathaurisia; Yayu Indrawati; I GPB. Sasrawan Mananda
Jurnal IPTA (Industri Perjalanan Wisata) Vol 2 No 1 (2014): Jurnal IPTA (July 2014)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (181.275 KB) | DOI: 10.24843/IPTA.2014.v02.i01.p07

Abstract

Research impact of brand image and guest satisfaction on customer loyalty is important to do in order to obtain an explanation of the relationship between brand image and customer satisfaction on customer loyalty. The purpose of this study is 1) to identify the circumstance brand image on customer loyalty. 2) to identify the circumstance customer satisfaction on customer loyalty. 3) to determine the circumstance brand image and customer satisfaction on customer loyalty. This research was conducted at Bali Adventure Rafting. Result shows that branding and customer satisfaction has a significant effect on customer loyalty in Bali Adventure Rafting with result 41,7%. This result is obtained from the value of determination D x 100% = 0,417 x 100% = 41,7%. This means that the brand image and customer satisfaction contributing positively to customer loyalty of rating of 41,7% and the remaining 58,3% is influenced by others factors such as costumers satisfaction, marketing strategy.
PERANAN PERSON IN CHARGE DALAM PENYELENGGARAAN MICE DI BICC THE WESTIN RESORT AA. Sagung Amega Indra Theresa; I Wayan Suardana; I GPB. Sasrawan Mananda
Jurnal IPTA (Industri Perjalanan Wisata) Vol 3 No 2 (2015): Jurnal IPTA (December 2015)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (279.44 KB) | DOI: 10.24843/IPTA.2015.v03.i02.p04

Abstract

Nowadays Bali has developed into a MICE tourist destination. Several events hav been a successfuly held in Bali. The event such of the ASEAN Summit and Climate Change Summit 2012, ASEAN Summit and the ASEAN Foreign Ministers Meeting. Behind the success of the international MICE events in Bali, there are the role of person who are competent to make it happen. Human resources in the area of MICE services have a very important role for MICE events took place. They are the one who hold the key to the success of the event. One of them is a representative of the hotel (venue) where the convention was held as a person in charge who will be contacted by the organizers to communicate all necessary purposes. The person in charge holds the key to the success of the hotel (venue) in providing the best service to convention delegates, and play crucial part of convincing the organizers to use hotel as a venue. This study was conducted to determine how the specification of the role of the person in charge in the organization of international MICE event.
PENGARUH PENDIDIKAN DAN PELATIHAN TERHADAP KOMPETENSI SERTA DAMPAKNYA PADA KINERJA PRAMUWISATA BALI Danang Purnomo; I Putu Sudana; I GPB. Sasrawan Mananda
Jurnal IPTA (Industri Perjalanan Wisata) Vol 4 No 2 (2016): Jurnal IPTA (December 2016)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (202.208 KB) | DOI: 10.24843/IPTA.2016.v04.i02.p11

Abstract

This research aims to discuss about the influences of tour guides education and training towards competencies and the impact direct and indirect to performance. It is used mix combination between qualitative and quantitative research with concurrent embedded models. This research used data primary and secondary data. Data collected by observation, interview and spreading questionare to 99 tour guides. Analysis data used path analysis with a single path. The result of this research is education and training has positive and significant influence towards competencies Balinese tour guides with coefficient values 0,802. Competency has positive and significant influence towards performance Balinese tour guides with coefficient value 0,563. Education and training has positive and significant influence toward performance directly with coefficient value 0,279. Education and training through competencies has positive and significant influence toward performance indirectly with sum total coefficient value 0,731. Suggestions for academic expected to research reenacting with same model to verifying result of the study. The suggestion for stakeholder related tour guides profession is to increasing education and training programme of tour guides for increasing competencies and performance of Balinese tour guides.
FAKTOR-FAKTOR PEMILIHAN PAKET WISATA KINTAMANI-MONKEY FOREST TOUR OLEH WISATAWAN MANCANEGARA (STUDI KASUS BIRO PERJALANAN WISATA DESTINATION ASIA) Gede Eka Sucita Darma; I GPB Sasrawan Mananda; Ni Putu Eka Mahadewi
Jurnal IPTA (Industri Perjalanan Wisata) Vol 3 No 1 (2015): Jurnal IPTA (July 2015)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (163.995 KB) | DOI: 10.24843/IPTA.2015.v03.i01.p07

Abstract

Penelitian ini membahas tentang analisis faktor yang mempengaruhi pemilihan paket Kintamani – Monkey Forest Tour oleh wisatawan. Penelitian ini bertujuan untuk mengetahui faktor – faktor yang mempengaruhi pemilihan paket Kintamani – Monkey Forest Tour oleh wisatawan mancanegara. Metode penelitian yang digunakan dalam penelitian ini adalah penelitian kuantitatif dengan menyebarkan 210 kuesioner kepada wisatawan yang menggunakan paket wisata Kintamani – Monkey Forest Tour, dan wawancara terstruktur dengan Operational Manager dan The Chief of Destination Asia Guide Assotiation. Teknik analisis data dalam penelitian ini adalah Analisis Faktor. Hasil penelitian ini menunjukkan ada lima faktor yang paling mempengaruhi pemilihan paket wisata Kintamani – Monkey forest Tour oleh wisatawan mancanegara yang menggunakan jasa Biro Perjalanan Wisata Destination Asia. Lima faktor tersebut yaitu harga, icon paket wisata, transportasi, tampilan brosur, penampilan pramuwisata. Berdasakan hasil penelitian tersebut, maka dapat disarankan bagi Destination Asia dengan memperhatikan faktor – faktor yang terbentuk tersebut hendaknya bisa menjadikan hasil penelitian ini sebagai sebuah acuan dan pertimbangan dalam hal baik perbaikan sebuah paket wisata yang telah ada maupun untuk membuat sebuah paket wisata yang baru. Hasil penelitian ini juga diharapkan dapat menjadi acuan bagi akademisi untuk melakukan penelitian lanjutan dan peneltian-penelitian lainnya yang relevan dengan penelitian ini.
KARAKTERISTIK, MOTIVASI DAN KEPUASAN WISATAWAN ASAL INDONESIA YANG BERWISATA KE VIETNAM Kristina Valentina Br Siregar; IGPB. Sasrawan Mananda; Putu Agus Wikanatha Sagita
Jurnal IPTA (Industri Perjalanan Wisata) Vol 9 No 2 (2021): Jurnal IPTA (December 2021)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/IPTA.2021.v09.i02.p12

Abstract

Vietnam has the inbound tourism growth in ASEAN within 20% and also Indonesian tourist visits to Vietnam increase every year. This study aims to identify the characteristics, motivation and satisfaction of Indonesian tourists who traveled to Vietnam and expected to be used as a consideration by tourism expertise, especially outbound tourism activities in order to fulfil their needs and expectations. The sample of this research is Indonesian tourists who have visited Vietnam. The sampling technique used purposive sampling method towards 100 respondents. Data collection techniques were conducted in several ways, such as: observation, questionnaires, literature study, and documentation. Data analysis was performed using quantitative descriptive analysis techniques. The results showed that the motivation of influencing most of Indonesian tourists who traveled to Vietnam was cultural motivation with an average value of 4.45 (strongly agree) and the indicator that had the highest value was seeing and knowing the culture in Vietnam with an average value. 4.53. In addition, in terms of the level of tourist satisfaction, it shows that among the four main components of tourism which consist of attraction, amenities, accessibility, and ancillary (4A), the attraction component has the highest satisfaction score of 87,1% (Very Satisfied) and the indicator with the highest score is Vietnam has a good and attractive natural tourism with total score of 88,8% (Very Satisfied). Overall, the satisfaction level of Indonesian tourists visiting Vietnam has score 80,7% (Satisfied), which means that Indonesian tourists visiting Vietnam are satisfied with attractions, amenities, accessibility, and ancillary in Vietnam.
Co-Authors AA. Sagung Amega Indra Theresa Ade Sri Anisha Br Sitepu Adela Vania Angwyn Agung Suryawan Wiranatha Akbar Isawatul Jariah Akrom, Akrom Alda Chairini Angga Suputra Jayadi Ardilla Nathaurisia Axel Christine Pratama Ayu Kusuma Camelia Agatha Mahayu Putri Christian Hamonangan Sinaga Citra Juwitasari Danang Purnomo Deannisa Hakika Putri Dewi, LGLK. Dewi, Luh Gede Leli Kusuma Diah Permana Tirtawati Diana Martalia Drs. I Wayan Darsana,M.Ed . Emmanuella Felice’anna Dije Karisoh Evitauli Pangaribuan Gede Eka Sucita Darma Gusti Alia, Meliana Hadi, Aneisya Audeslina I Gede Adhi Suputra Arimbawa PG. I Gede Cahaya Adi Putra I Gede Noviana Putra I Gede Putra Binawa I Gusti Putu Pandu Fariska I Ketut Antara I Ketut Suwena I Made Adikampana, I Made I Made Sendra I Made Sendra I N. ARIANA I Nyoman Sudarta I Nyoman Sudiarta I Nyoman Sunarta I P. Sudana I Putu Andre Adi Putra Pratama I PUTU SUDANA I Wayan Darsana I Wayan Darsana I Wayan Kartimin I Wayan Suardana I Wayan Suardana I Wayan Suardana Ida Ayu Dyana Prawerti Ida Bagus Made Mahendra Ignatius Cahyanto Intan Permatasari Liyanti Jontinus Naibaho Juwitasari , Citra Kadek Sandra Putri Dewanti Kresnanda Yuliono Kristina Valentina Br Siregar L.G.L.K Dewi L.P.R. Prema Darayanti Luh Gede Leli Kusuma Dewi M. SUKANA MADE KUSUMA NEGARA Mardi Ulises Simanjuntak Maria Melani Rosalina Hutabarat N M. Ariani Nani Eunike Manoach Ni Gusti Ayu Susrami Dewi Ni Kadek Ayu Marini Sarasdiyanthi Ni Ketut Arismayanti Ni Komang Rahayu Wulan Dewi Ni Made Adi Yanti Putri Ni Made Inna Dariwardani Ni Made Oka Karini Ni Made Rena Prilian Ni Putu Eka Mahadewi Ni Putu Masni Nistari Ni Putu Ratna Sari Ni Putu Ratna Sari Ni Putu Yumita Arie Puteri Nur Annisa Fitri Nurman Hadipratama Putu Agus Wikanatha Sagita Putu Ayu Nugraheni Putu Yolanda Yuniari Putu Yurika Selly Novia Renita Sri Lestari Rivaldi A. Gani Safitri Mustadin Sekar, Maria Tabitha SUDANA SUDANA W. Citra Juwitasari Wiwin Roy Jaya Saragih Yayu Indrawati Yohanes Kristianto Zyendira Amanda Zanuar