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Journal : PRASASTI: Journal of Linguistics

TINDAKAN PENGANCAMAN WAJAH DAN STRATEGI KESOPANAN PADA KOMUNIKASI MASYARAKAT DI SINGARAJA-BALI I Gusti Ayu Vina Widiadnya Putri; Wayan Nurita
PRASASTI: Journal of Linguistics Vol 6, No 2 (2021)
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/prasasti.v6i2.44320

Abstract

This research was conducted to determine Face-threatening Act and the politeness strategies used by the community in daily communication. There is another intention or meaning behind the speaker's speech.. Therefore, pragmatic studies can determine and analyze this language study. The politeness strategy is a pragmatic study conducted to respect the interlocutor in communication. Face threatening is an act that threatens a person's face. Any face threatening that occurs regularly in daily interactions is often proposed and justified by politeness. Data in this study are the interaction of the Singaraja community. Data in this interaction are collected and analyzed qualitatively based on a theory proposed by Brown and Levinson (1987) about Face-threatening Act which is often abbreviated as FTA. Based on the results of data analysis shows that there are two types of face threatening act found, namely: Positive Face-threatening Act and Negative Face-threatening Act. In carrying out, four politeness strategies were found in social interaction, namely; First, do the FTA directly (on record); Second, do the FTA indirectly (off record); Third, use a positive politeness strategy, and Fourth use a negative politeness strategy.
SEMIOTIC ANALYSIS FOUND ON SELECTED SCENE IN ASUS VIDEO ADVERTISEMENT Ni Putu Ayu Diantari; I Gusti Ayu Vina Widiadnya Putri
PRASASTI: Journal of Linguistics Vol 7, No 2 (2022)
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/prasasti.v7i2.64747

Abstract

This study aimed to find out the verbal and visual signs used in the ASUS video advertisement and the meaning of those signs. The data source is from ASUS's YouTube in the name of the Asus Vivobook S 14X/16X OLED product. Analysis of verbal and visual signs is part of the semiotic study. The process of collecting data was conducted by observation method, and there were some steps in collecting the data. The collected data were analyzed by the descriptive qualitative method. The data was analyzed verbal and visual signs based on the theory of semiotics by Saussure, cited in Chandler's book (2007). This study analyzes the meaning of signs using the denotative and connotative meaning theory by Barthes (1967), and supported theory of color by Wierzbicka (1996). This study presented the data by using the formal and the informal method, which described the meaning of the verbal and visual signs found in the ASUS advertisement. The more discovered signs are verbal signs than visual signs. This study also found both types of meaning which are, denotative meaning and connotative meanings, were used in all of the data that is in order to convey messages regarding promoting the commercial product, which is ASUS.
Co-Authors Abrahams, Ivana Victorya Maharani Adriana Sara Anak Agung Ayu Dian Andriyani Anone, Nanda Jesica Natalia Yuliani Arisuta, Putu Yudi Arundati, Ni Luh Made Usha Ayuningsih, Ni Luh Kade Dewi Sri Cahyani Putri Utami, Ni Putu Desak Putu Eka Pratiwi Desak Putu Eka Pratiwi, Desak Putu Dewi, Ni Komang Nira Dewi, Ni Nyoman Pipin Purnama Dewi, Putu Diah Puspita Dewi, Sang Ayu Kadek Pitria Dharmayanti, Ni Nyoman Trisna Dika Putri Kartikasasi Dika Putri Kartikasasi Febriola, Ni Kadek Nia Gede Irwandika . Habriani, Nana Murti Hadisaputra, Andreas Avellino I Dewa Ayu Devi Maharani Santika I Dewa Ayu Devi Maharani Santika I Dewa Ayu Devi Maharani Santika I Dewa Ayu Md A Wahyu Linda Dewi I G B Wahyu Nugraha Putra I Gusti Bagus Niko Ari Putra I Gusti Bagus Wahyu Nugraha Putra I Gusti Bagus Wahyu Nugraha Putra I Gusti Ngurah Anom I Gusti Ngurah Pedi Pradjana I Kadek Aditya Dinata I Komang Sulatra I Komang Sulatra I Made Dwiaji Darmana I Made Tamba I Putu Ade, Pratama I Putu Andri Permana I Putu Yudi Pranata I Wayan Juniartha Ida Ayu Mela Tustiawati Ida Ayu Putri Gita Ardiantari Ida Bagus Gde Nova Winarta Ida Bagus Gde Nova Winarta Ida Bagus Gde Nova Winarta Ida Bagus Gde Nova, Winarta Ida Bagus Gede Nova Winarta Ida Bagus Gede Nova Winarta Ida Bagus Putra Yadnya Kadek Dwi Darmawan Sutrisna Putra Katarina Ade Kusuma, Katarina Kendran, Ni Kadek Kendran Damayanti Ketut Endang Sri Utami Komang Dian Puspita Candra Komang Dian Puspita Candra Komang Dian Puspita Candra, Komang Dian Puspita Komang Dian Puspita, Candra Larasati, Kadek Dwi Lis Julianti Luh Sintia Herianti Made Henra Dwikarmawan Sudipa Made Suarjana Maharani, Putu Devi Meilasari, Ni Luh Putu Nevik Mete, Aloysius Andelo Miun, Erasmus Roberto Ni Kadek Ardianti Ni Kadek Ayu Pratiwi Anjani Ni Kadek Dwi Safitri Ni Kadek Indah Setya, Dewi Ni Kadek Intan Permata Sari Dewi Ni Kadek Lili Anto Nela Ni Kadek Misiantari Ni Kadek, Nefiari Ni Komang Trisna Arisedani Ni Luh Putu Nevik Meilasari Ni Made Sutariani Ni Made Verayanti Utami Ni Nyoman Sri Cintya Parmita Ni Putu Ayu Diantari Ni Putu Ayu Diantari Ni Putu Belina Putri Ni Putu Eva Kharismayanti Ni Putu Mirah Handayani Ni Wayan Meidariani NI WAYAN SUASTINI Nova Winarta, Ida Bagus Gede Nugraha, Luh Putu Natasya Dewi Pandini, Komang Tria Pratama Putra, Komang Yoshika Pratiwi, Ni Putu Jenny Prizelia , Devya Ayu Putra, I Gusti Bagus Wahyu Nugraha Putra, I Gusti Ngurah Bagus Wahyu Nugraha Putu Nur Ayomi Putu Subakthiasih Putu Yudi Arisuta Raharjo, Yusuf Muflikh Rifaldo Antonio Nicholas Vianey Robert Kristian Adinata Sang Ayu Kadek Pitria Dewi Santika, I Dewa Ayu Maharani Sara, Adriana Savitri, Ni Luh Gede Retno Setiawati, Yunita Pingky Siut, Afrilasiana Sri Rwa Jayantini, I Gusti Agung Sudiyono, Boyke Adimas Triyogo Syamsiar, Syamsiar System, Administrator Wayan Nurita Widiadnya, I Gusti Ngurah Bagus Yoga Winarta, IB Gde Nova Winarta, Ida Bagus Gde Nova Winartha, Ida Bagus Gde Nova Yesika Cindhe Puspa Yohanes Kapistrano Agung Yundari, Yundari