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The Use of Technology Acceptance Model (TAM) to Analyze Consumer Acceptance Towards E-Commerce Websites. A Case of the Plantage.id Digital Transformation Solution Willy Aria Harsanto; Nazaruddin Matondang; Rulianda Purnomo Wibowo
Journal of Environmental and Development Studies Vol. 4 No. 2 (2023): Journal of Environmental and Development Studies
Publisher : TALENTA Publisher, Universitas Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/jeds.v4i2.13144

Abstract

Industry 4.0 has shifted business processes from traditional to digital systems and forced companies to take strategic steps to become more sustainable, one of which is e-commerce technology. A key element in getting consumers to accept and be interested in using e-commerce is the availability of a user-friendly e-commerce platform. This study intended to examine how the Technology Acceptance Model (TAM) theory's application analyzes consumer acceptability and adoption of the e-commerce website. The number of users that have completed transactions on the e-commerce (Plantage.id) website between January 2021 and August 2022 serves as the population and sample in this causal quantitative study. SEM-PLS, using the software SmartPLS, is used for data analysis. The results showed a positive and significant relationship between a significant relationship website; meanwhile, the influence of perceived ease of use on attitude towards using, perceived usefulness on behavioral intention, and attitude towards using on behavioral intention showed insignificant effects. The results of this study align with the Technology Acceptance Model (TAM) theory, which states that the perceived ease of use and perceived usefulness are the main factors that are important for users in determining the acceptance and actual usage of a new information technology system such as e-commerce. The higher these two factors, the greater the chance consumers can accept and use the systems.
Faktor-Faktor yang Mempengaruhi Keputusan dalam Memilih Universitas Negeri di Indonesia: Studi pada Siswa-Siswi SMA Kelas XII Sumatera Utara Wike Vivi; Rulianda P. Wibowo; Fadli
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 7 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i7.3321

Abstract

The objective of the research is to find out the main priority which highly influenced students to continue their study to the universities, especially public universities in Indonesia. Various facilities and services provided by the universities become the consideration in choosing the universities according their talent, interest, and selection. These alternatives are presented in 5 (five) criteria and sub-criteria which will be analyzed, and which factor that will become their main priority in choosing the universities according to their willingness and expectation. The research uses AHP method by calculating the weight of priority based on the response to the questionnaires in 111 Grade XII Senior Hight School students as the respondents from high ranking (A) schools in North Sumatera. The result of the research shows that of the five criteria, the criterion of University Image has the highest position with the weight of 0.33. In the highest priority of sub-criterion of University Image is International Accreditation with the weight of 0.24, and in sub-criterion of Tuition is cost of living, in sub-criterion of Tuition is cost of living, in sub-criterion of Location is the university which is located in urban area with the weight of 0.13, the sub-criterion of Facility and Infrastructure provided by the university is IT facility for Learning Media with the weight of 0.16. Therefore, based on the main priority of the criteria and each criterion which have been obtained, it is expected that the management of the public universities in Indonesia know what has to be heeded and improved in the interest of the prospective students.
ANALYSIS OF THE USE OF COMBINE HARVESTER ON THE INCOME OF RICE FARMERS IN CINTA DAMAI VILLAGE, PERCUT SEI TUAN DISTRICT, DELI SERDANG REGENCY Laurensius Parsaulian Sitinjak; Iskandarini; Rulianda P Wibowo
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 2 (2024): April
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v4i2.1413

Abstract

This increase in rice productivity must also be accompanied by an increase in the quality of the rice produced, namely rice that is able to meet demands and suit consumer preferences. The use of combine harvester harvesting machines can benefit farmers, because combine harvesters make it easier for farmers to harvest rice, shorten harvest time, reduce costs during harvest and can overcome the difficulty of finding workers during the main harvest. The aim of this research is: To analyze rice production before and after using Combine Harvester technology. To analyze rice farmers' income before and after using Combine Harvester technology. The data collected in this research used quantitative data analysis with descriptive statistical techniques. For quantitative data, use the average difference test (t-test). The results of this research were that the amount of rice production after using the combine was greater because the grain was clean, not mixed with dirt from empty grain and rubbish such as grass, rice stalks and rice leaves did not enter the sack, whereas before using the combine harvester the grain was still dirty and still a lot of empty grain droppings into the sack. Farmers' income before using combine harvester technology is lower than farmers who have used combine harvester technology, this is because using a combine harvester machine can cut production costs and reduce losses during harvesting activities and the amount of labor needed before using this tool. more than after using a combine harvester, so it will have an impact on increasing rice production and the income of farmer users.
THE INFLUENCE OF THE MARKETING MIX ON THE LENDING STRATEGY OF THE COMMERCIAL & CORPORATE SEGMENT AT PT BANK ABC Intan, Seli Venny; Nazaruddin, Nazaruddin; Wibowo, Rulianda Purnomo
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 7 No 2 (2023): Edisi Mei - Agustus 2023
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v7i2.3078

Abstract

This study aims to determine the effect of the Marketing Mix on the Commercial & Corporate Segment Credit Strategy at PT Bank ABC. The results showed that the price, product and process variables partially influenced the decision to take credit at PT Bank ABC. Place, promotion, people and physical environment variables partially have no effect on the decision to take credit at PT Bank ABC. All independent variables Product, Price, Place, Promotion, People, Process and Physical Environment simultaneously influence the decision to take credit at PT Bank ABC. In terms of price variables that affect the debtor's decision to take credit at Bank ABC, Banks can carry out appropriate pricing strategies to be charged to debtors after going through various considerations by the Bank. In terms of product variables that affect the debtor's decision to take credit at Bank ABC, the Bank can develop new credit products according to current market needs and always conduct regular product development and evaluation so that it can stay abreast of business developments in the market. In terms of process variables that affect the debtor's decision to take credit at Bank ABC, the Bank can carry out strategies from the debtor's side and the bank's internal side.
Analysis of Affecting Factors on the Natural Rubber Exports Volume in North Sumatera Suri, Tasha Ningtyas; Rahmanta; Wibowo, Rulianda Purnomo
Indonesian Journal of Agricultural Research Vol. 4 No. 1 (2021): InJAR, Vol. 4, No. 1, March 2021
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/injar.v4i1.4584

Abstract

North Sumatra is the second largest natural rubber producing province in Indonesia so it has a considerable influence on Indonesia's rubber export activities, however, the export volume of rubber from North Sumatra has fluctuated. The aims of this research were to analyze the factors that influence the volume of natural rubber exports in North Sumatra. The analytical method used is quantitative analysis method in the form of robust regression analysis. The data used in this study are time series data from 1989-2018 using annual data. The results showed that North Sumatra's natural rubber production, natural rubber export price, exchange rate, and inflation simultaneously had a significant and significant effect on the export volume of North Sumatra's natural rubber. North Sumatra natural rubber production, natural rubber export prices, and the exchange rate partially have a real and significant effect on the export volume of natural rubber in North Sumatra, while inflation does not partially affect the export volume of North Sumatra natural rubber.
PERISAI COMPETENCE IN INCREASING SOCIAL SECURITY ADMINISTRATOR FOR EMPLOYMENT MEMBERSHIP IN MEDAN Irawan, Muhammad Ari; Wibowo, Rulianda Purnomo; Sadalia, Isfenti
Utsaha: Journal of Entrepreneurship Vol. 2 Issue 2 (2023)
Publisher : jfpublisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56943/joe.v2i2.312

Abstract

The government's efforts in providing social protection to workers is by creating department that can provide social protection to every worker in Indonesia known as Social Security Agency (BPJS) which is a public legal entity that manages 4 of the 5 social security programs in Indonesia. This research aims to analyze perisai competency strategies in increasing membership of BPJS Ketenagakerjaan in Medan. This research is located at BPJS Ketenagakerjaan Medan City Branch using thirty-nine Perisai agents. This research used six respondents through questionnaires using five Likert scales and nine Likert scales. The Delphi Panel method uses thirteen competencies with three competency categories, called intellectual competence, emotional competence and social competence. This research uses Analytic Hierarchy Process (AHP) method which aims to analyze priority competencies. Based on the research result using Delphi Panel method, it found thirteen competencies grouped into three categories including intellectual competence, emotional competence and social competence indicating that there were no priorities in covering intellectual competence, emotional competence and social competence.
Factors Affecting Employee Achievements At Bank Mandiri Persero Medan Kredit Card Unit Region I Christine Caroline Pangaribuan; Yeni Absah; Rulianda Purnomo Wibowo
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 12 No 4 (2024): Oktober
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v12i4.5253

Abstract

The purpose of this study is to identify and evaluate the impact of Bank Mandiri Persero Medan Credit Card Unit Region I / Sumatra 1 management skills on employee achievements using employee participation as an intervening variable. This study only examined employees of Bank Mandiri Persero Medan Credit Card Region Unit. Sumatra has 1 to 60 employees. The census sampling strategy uses a comprehensive sample size of 60 people to observe each member of the population. The research instrument was a questionnaire. In this study, hypotheses were evaluated using path analysis. The results show that management skills at Bank Mandiri Persero Medan Credit Card Unit Region I/Sumatra 1 had a positive and significant impact on employee participation. Bank Mandiri Persero Medan Credit Card Unit Region I / Sumatra 1's employee achievements was positively influenced by management skills and employee participation. Management skills has a significant and positive impact on employee participation at Bank Mandiri Persero Medan Credit Card Unit Region I / Sumatra 1.
Faktor-Faktor yang Mempengaruhi Keputusan dalam Memilih Universitas Negeri di Indonesia: Studi pada Siswa-Siswi SMA Kelas XII Sumatera Utara Wike Vivi; Rulianda P. Wibowo; Fadli
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 7 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i7.3321

Abstract

The objective of the research is to find out the main priority which highly influenced students to continue their study to the universities, especially public universities in Indonesia. Various facilities and services provided by the universities become the consideration in choosing the universities according their talent, interest, and selection. These alternatives are presented in 5 (five) criteria and sub-criteria which will be analyzed, and which factor that will become their main priority in choosing the universities according to their willingness and expectation. The research uses AHP method by calculating the weight of priority based on the response to the questionnaires in 111 Grade XII Senior Hight School students as the respondents from high ranking (A) schools in North Sumatera. The result of the research shows that of the five criteria, the criterion of University Image has the highest position with the weight of 0.33. In the highest priority of sub-criterion of University Image is International Accreditation with the weight of 0.24, and in sub-criterion of Tuition is cost of living, in sub-criterion of Tuition is cost of living, in sub-criterion of Location is the university which is located in urban area with the weight of 0.13, the sub-criterion of Facility and Infrastructure provided by the university is IT facility for Learning Media with the weight of 0.16. Therefore, based on the main priority of the criteria and each criterion which have been obtained, it is expected that the management of the public universities in Indonesia know what has to be heeded and improved in the interest of the prospective students.
DESIGNING AN ACTIVITY CONTROL MODEL FOR FOSTERING COLLABORATION IN ORGANIZATIONS USING THE COSO FRAMEWORK Ibnu Afdillah Lubis; Meilita Tryana Sembiring; Rulianda Purnomo Wibowo
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 5 (2024): October
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v4i5.2115

Abstract

The prevailing business paradigm, largely rooted in Western economic principles, relies heavily on capital acquisition through bank loans. This model is mirrored by CV Mitra Karya Lima Sukses (MKLS), a construction and procurement firm that employs a collaborative management approach. While the community often turns to interest-bearing loans or loan sharks, MKLS recognizes the inherent inefficiencies associated with non-value-added interest. To mitigate this, the company has implemented strategies that include collective capital contributions from its employees. However, a comprehensive oversight framework for other business activities remains elusive. Implementing robust control activities is imperative to ensure smooth and effective operations. The COSO model, encompassing environmental control, risk assessment, activity control, information and communication, and monitoring, provides a suitable framework for achieving this goal. Research indicates potential risks, including the threat of fraud within collaborative endeavors. To address these concerns, agreements and insurance mechanisms can be employed to mitigate risks and promote equitable outcomes.
Business Sustainability Analysis of the Social Forestry Program in West Sumatra Province Rachmina, Dwi; Herawati; Feryanto; Mahdi; Wibowo, Rulianda Purnomo; Azriani, Zednita
AGRARIS: Journal of Agribusiness and Rural Development Research Vol. 10 No. 2: July-December 2024
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/agraris.v10i2.550

Abstract

The global community recognizes social forestry as a way to improve community welfare through sustainable forest programs. In Indonesia, this program aims to involve local communities in forest management, providing multiple benefits such as forest preservation, improved livelihoods, and poverty reduction. This study aims to analyze the sustainability of a social forestry program for both Community Forest (CF) and non-Community Forest (non-CF) schemes (Village Forests and Community Plantation Forests). The research was conducted in Sijunjung, Solok, Padang Pariaman Regencies, and Padang City, involving a sample of 33 CF participants and 65 non-CF participants selected through snowball sampling. The data were collected through direct interviews and focus group discussions (FGDs) at provincial and regency levels. The business sustainability assessment utilized multidimensional indicators (MDS) across three dimensions: economic, social, and institutional and analyzed using Rap_MForest. The findings revealed that social forestry program had a moderate level of sustainability in all dimensions; however, the social dimension showed lower sustainability, owing to limited community participation and ineffective empowerment of non-group members. The sustainability index of CF scheme was higher than the non-CF (VF and CPF). The CF model emerged as the more adaptable and comprehensive approach, promoting both environmental conservation and socioeconomic development. Therefore, prioritizing the institutional strengthening of VF and CPF became crucial. In addition, enhancing the active role and involvement of group members in the social forestry program within the social dimension was also essential. To enhance sustainability, efforts should be focused on strengthening mentoring and counseling programs for social forestry groups involved in state forest and community plantation initiatives.