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Pengembangan Sumber Daya Manusia di Era Otonomi Daerah Ratnasari, Anne
Mediator Vol 3, No 1 (2002)
Publisher : FIkom Unisba

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Manajemen SDM

Perkembangan Teknologi Komunikasi dan Kesenjangan Informasi Ratnasari, Anne
Mediator Vol 5, No 2 (2004)
Publisher : FIkom Unisba

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Perkembangan teknologi komunikasi dan informasi yang sangat pesat dewasa ini, di satu sisi memberikan peluang bagi kemajuan masyarakat, tetapi di sisi lain juga telah menimbulkan kesenjangan informasi, baik pada tingkat makro maupun mikro. Pada tingkat makro, kesenjangan ini sangat tampak dalam hal ketidakseimbangna arus informasi dan penguasaan teknologi di kalangan negara-negara maju (core nations) dan negara-negara sedang berkembang (peripheral nations). Melalui penguasaan teknologi yang luas, dan dengan misi penguasaan pasar dunia, arus informasi dari negara-negara maju ke negara-negara sedang berkembang jauh lebih banyak ketimbang sebaliknya. Hal ini terjadi akibat sejarah panjang sejak masa kolonial. Pada tingkat mikro, kesenjangan informasi terjadi akibat perbedaan tingkat pendidikan dan tingkat ekonomi. Mereka yang memiliki tingkat pendidikan dan tingkat ekonomi lebih tinggi cenderung memiliki peluang lebih tinggi pula dalam mengakses informasi dibandingkan mereka yang tingkat pendidikan dan tingkat ekonominya lebih rendah.

Pengaruh Komunikasi Antarpribadi Bermedia Internet terhadap Persahabatan Mahasiswa di Dunia Maya Ratnasari, Anne
Mediator Vol 8, No 1 (2007): Berkomunikasi dengan Anak
Publisher : FIkom Unisba

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The problem which was studied is the influence of the Internet mediated interpersonal communication on online student friendship. Some communication modes are available on the Internet however this research focused on the use of chat facility to establish student online friendship. The quantitative aproach was applied by conducting explanatory survey method to determine the influence of the Internet mediated interpersonal communication through Chatting on student online friendship. Some aspects which were studied on this research are Chatting intensity, Chatting appeal, Chatting dependency, and communication messages while Chatting. All those aspects were considered their influence on student online friendship. Population of this research is students who used chat facility in the Kubus Net Bandung. The data of this research was analyzed using path analysis to determine the level of influence of each research variable. The result of influence test on the four hypothesis either partially or simultaneously showed that there was an influence of Chatting intencity, Chatting appeal, Chatting dependency, and communication messages while Chatting on the student online friendship of the student who use chat facility. The four aspects of Chatting influence differently on student online friendship. Chatting message had more influence than Chatting intensity, dependency and Chatting appeal to the student online friendship.

Komunikasi Harmonis Orang Tua dengan Anak Ratnasari, Anne
Mediator Vol 8, No 2 (2007): Proses Berkesenian = Proses Berkomunikasi
Publisher : FIkom Unisba

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Harmony in family communication indicates the success of communication and interaction exchange within family members. In this paper, a harmonious communication between parents and their children was reviewed through parents credibility, the use of verbal and non-verbal communication, plus parents ability to listen their children actively. By continuously added their knowledge and information concerning parenting and communication, parents could increase their credibility. Verbal message focused on I-message applying win-win solutions, combined with humor approach, helps to delivered message effectively. Meanwhile, active listening related with parents activities in giving restatement, understanding, and questioning children’s mind and feeling.

Komunikasi Kesehatan: Penyebaran Informasi Gaya Hidup Sehat Ratnasari, Anne
Mediator Vol 9, No 1 (2008): Isu Komunikasi Kesehatan yang Ter-â€Pojokâ€-kan
Publisher : FIkom Unisba

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This paper is concerned with the dissemination of Healthy Lifestyle information. Healthy Lifestyle which applying food combining approach recently is hailed as a breakthrough in health communication. Meanwhile, the dissemination process consists of message characteristic, communication channel, and range of time period. The innovation on message characteristic involves factors such as relative benefit, compatibility, and complexity. Relative innovation is generated from economy aspect: by applying healthy lifestyle information, it is strongly hoped that human body will become healthy, full of energy, and free from disease. On the other hand, there is difficulty on compatibility factors, due to society’s eating pattern which referred on four-healthy pattern for every meal, not for a whole day. The spread of information need a deep toward lifestyle—add complexity for the matter. The communication channels to widespread this information to the public utilize a combination of interpersonal communication (for consultation), group communication (public speech), and mass communication (print media). Time is also a crucial factor in planning information dissemination.

Komunikasi Kesehatan: Penyebaran Informasi Gaya Hidup Sehat Anne Ratnasari
MediaTor (Jurnal Komunikasi) Vol 9, No 1 (2008): Isu Komunikasi Kesehatan yang Ter-”Pojok”-kan
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v9i1.1136

This paper is concerned with the dissemination of Healthy Lifestyle information. Healthy Lifestyle which applying food combining approach recently is hailed as a breakthrough in health communication. Meanwhile, the dissemination process consists of message characteristic, communication channel, and range of time period. The innovation on message characteristic involves factors such as relative benefit, compatibility, and complexity. Relative innovation is generated from economy aspect: by applying healthy lifestyle information, it is strongly hoped that human body will become healthy, full of energy, and free from disease. On the other hand, there is difficulty on compatibility factors, due to society’s eating pattern which referred on four-healthy pattern for every meal, not for a whole day. The spread of information need a deep toward lifestyle—add complexity for the matter. The communication channels to widespread this information to the public utilize a combination of interpersonal communication (for consultation), group communication (public speech), and mass communication (print media). Time is also a crucial factor in planning information dissemination.

Pengaruh Komunikasi Antarpribadi Bermedia Internet terhadap Persahabatan Mahasiswa di Dunia Maya Anne Ratnasari
MediaTor (Jurnal Komunikasi) Vol 8, No 1 (2007): Berkomunikasi dengan Anak
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v8i1.1236

The problem which was studied is the influence of the Internet mediated interpersonal communication on online student friendship. Some communication modes are available on the Internet however this research focused on the use of chat facility to establish student online friendship. The quantitative aproach was applied by conducting explanatory survey method to determine the influence of the Internet mediated interpersonal communication through Chatting on student online friendship. Some aspects which were studied on this research are Chatting intensity, Chatting appeal, Chatting dependency, and communication messages while Chatting. All those aspects were considered their influence on student online friendship. Population of this research is students who used chat facility in the Kubus Net Bandung. The data of this research was analyzed using path analysis to determine the level of influence of each research variable. The result of influence test on the four hypothesis either partially or simultaneously showed that there was an influence of Chatting intencity, Chatting appeal, Chatting dependency, and communication messages while Chatting on the student online friendship of the student who use chat facility. The four aspects of Chatting influence differently on student online friendship. Chatting message had more influence than Chatting intensity, dependency and Chatting appeal to the student online friendship.

Komunikasi Harmonis Orang Tua dengan Anak Anne Ratnasari
MediaTor (Jurnal Komunikasi) Vol 8, No 2 (2007): Proses Berkesenian = Proses Berkomunikasi
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v8i2.1247

Harmony in family communication indicates the success of communication and interaction exchange within family members. In this paper, a harmonious communication between parents and their children was reviewed through parents credibility, the use of verbal and non-verbal communication, plus parents ability to listen their children actively. By continuously added their knowledge and information concerning parenting and communication, parents could increase their credibility. Verbal message focused on I-message applying win-win solutions, combined with humor approach, helps to delivered message effectively. Meanwhile, active listening related with parents activities in giving restatement, understanding, and questioning children’s mind and feeling.

Pengembangan Sumber Daya Manusia di Era Otonomi Daerah Anne Ratnasari
MediaTor (Jurnal Komunikasi) Vol 3, No 1 (2002): Atas Dasar Apa: Mediator Kali ini
Publisher : Pusat Penerbitan Universitas (P2U) LPPM Unisba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v3i1.765

Manajemen SDM birokrasi pemerintah masih menghadapi berbagai kendala. Salah satunya tentu saja paradigma lama yang tidak dapat begith saja menghilang. Untuk itu diperlukan langkah-langkah manajemen yang fundamental dan radikal, antara lain berupa pelaksanaan rekayasa ulang (business reengineering).

Social Marketing Communication of Peace Education Program by Peace Generation Indonesia Nabilla Anasty Fahzaria; Neni Yulianita; Anne Ratnasari
MediaTor (Jurnal Komunikasi) Vol 15, No 1 (2022): (Accredited Sinta 2)
Publisher : Unisba Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v15i1.9692

Indonesia is a multicultural country that every year has reports of increasing rates of intolerance and a high potential for conflict. So that peace education is needed to prevent it. Peace Generation Indonesia or PeaceGen is a Non-Government Organization (NGO) working in the field of peace based in Bandung. The activities they do include the development of peace training through creative media and game-based learning, creating peace learning media, and activating peace content. PeaceGen has also produced more than forty thousand Agents of Peace (AoP) to spread peace. This study aims to find out the social marketing communication activities carried out by Peace Generation by reviewing and analyzing program design, promotion mix implementation, utilization of the “AoP Journey” digital platform, and the role and ability of the Agent of Peace Coordinator in fostering relationships with the Agents of Peace. This research uses qualitative methods and a case study approach. The results of the study show that the marketing communication carried out by Peace Generation seeks to produce peace education using collaborative programs and collective actions to create a peace-loving society. However, the use of digital platforms in their activities still allows for technological gaps.

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