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All Journal JURNAL ILMU MANAJEMEN DAN BISNIS J-MAS (Jurnal Manajemen dan Sains) SEIKO : Journal of Management & Business JOURNAL OF APPLIED BUSINESS ADMINISTRATION Al-Kharaj: Journal of Islamic Economic and Business Jurnal Terapan Manajemen dan Bisnis Jurnal Pengabdian Masyarakat Sains dan Teknologi Jurnal Masyarakat Mengabdi Nusantara IJESPG (International Journal of Engineering, Economic, Social Politic and Government) journal Jurnal Riset Akuntansi Kreativitas Pada Pengabdian Masyarakat (Krepa) Jurnal Pengabdian Masyarakat Indonesia Sejahtera Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Dinamika Publik: Jurnal Manajemen dan Administrasi Bisnis IIJSE Neraca Manajemen, Akuntansi, dan Ekonomi Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam RESLAJ: Religion Education Social Laa Roiba Journal El-Mujtama: Jurnal Pengabdian Masyarakat MERDEKA: Jurnal Ilmiah Multidisiplin Joong-Ki
Sonja Andarini
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Penerapan Model Bisnis Canvas dalam Mengembangkan Bisnis UMKM Madu Yasa 22 Kota Madiun Firdiana Nur Auliya; Sonja Andarini
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 6 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i6.2221

Abstract

Honey is a sweet liquid produced by honey bees from the nectar of flowers. Honey is a herbal product that has been used for centuries for health and culinary benefits. It has been believed by Indonesian people since ancient times for its usefulness because it is made of natural ingredients and has no side effects. One of these herbal companies is UMKM Madu Yasa 22 Madiun. Honey is also considered a good sugar substitute that can be consumed for your culinary needs. The emergence of similar industries has created tight competition which has resulted in sharp turnover fluctuations. Therefore, UMKM Hadu Yasa 22 needs a new strategy to formulate the right business model as well as develop and address these challenges. This research aims to analyze the UMKM Honey Yasa 22 model using a business model canvas approach and evaluate it based on SWOT analysis to produce recommendations for improvement of the business model block element. The research uses a qualitative descriptive approach using Business Model Canvas (BMC) data analysis techniques and SWOT analysis that includes the use of IFAS and EFAS. Data collection methods are interviews with selected informants and document research. The research informants consisted of the owners, employees, and customers of UMKM Madu Yasa 22 randomly selected, a total of 11 people who have made repeated purchases. The findings indicate that SWOT analysis diagrams lead to diversification strategies (product/market) that serve as input for business improvement of canvas models. From its implementation, it recommended improvements to nine elements of Canvas Business Model, as well as strategies that enable the development of UMKM Madhu Yasa 22 business.
The Effect of Flash Sale And Free Shipping on Impulsive Buying through Positive Emotions as Intervening Variables (Case Study of Shopee Application Users in Surabaya Area) Savira Maslihatul Mamlu'ah; Sonja Andarini
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 8 No 2 (2025): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v8i2.6090

Abstract

This research aims to determine and analyze the effect of flash sales and free shipping on impulsive purchases through positive emotions as an intervening variable among Shopee application users in the Surabaya area. This research uses quantitative research, with the research method used being a questionnaire distributed online using non-probability sampling. The results of this research on the first hypothesis (flash sales on positive emotional variables) and the sixth hypothesis (flash sales on impulsive purchases through positive emotions) have no effect, while the results from the second to seventh hypotheses have an effect. Flash sales and free shipping can be more effective tools in enhancing the shopping experience, ultimately contributing to consumers' impulsive purchasing behavior. This research also shows that marketing strategies that rely solely on flash sales should be considered carefully, because although effective in triggering impulse purchases, they do not always create a strong emotional impact on consumers.
Pengaruh Social Support Rekan Kerja dan Interpersonal Communication terhadap Job Satisfaction Karyawan Dot Max Coffee and Eatery di Kota Madiun Vania Eka Puspita; Sonja Andarini
Jurnal Riset Akuntansi Vol. 4 No. 2 (2026): May: Jurnal Riset Akuntansi
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jura-itb.v4i2.3831

Abstract

This study aims to analyze the influence of coworker social support and interpersonal communication on job satisfaction among employees at Dot Max Coffee and Eatery in Madiun City. This study employs a quantitative method, using a questionnaire distributed to employees as respondents for data collection. The data obtained were then analyzed using multiple linear regression analysis with the assistance of SPSS software. The results indicate that coworker social support and interpersonal communication fall into the “good” category based on respondents’ perceptions. Partially, coworker social support has a positive and significant effect on employee job satisfaction. Similarly, interpersonal communication also has a positive and significant effect on job satisfaction. Simultaneously, both variables were found to have a positive and significant effect on the job satisfaction of employees at Dot Max Coffee and Eatery in Madiun City. Furthermore, the results indicate that the model used has excellent explanatory power regarding variations in employee job satisfaction. This suggests that coworker support and interpersonal communication are key factors that can enhance job satisfaction. The stronger the social relationships and communication within the workplace, the higher the level of employee job satisfaction.
The Influence Of Digital Leadership and Work Motivation On Job Satisfaction Of Generation Z Employees In The Banking Sector In Surabaya City Alya Nadia Zahrah; Sonja Andarini
Al-Kharaj: Journal of Islamic Economic and Business Vol. 8 No. 2 (2026): All articles in this issue include authors from 3 countries of origin (Indonesi
Publisher : LP2M IAIN Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/kharaj.v8i2.10618

Abstract

The development of digital technology encourages organizations, including the banking sector, to adapt to digital transformation in managing human resources. One of the important factors in creating employee Job Satisfaction is the implementation of Digital Leadership and the level of Work Motivation possessed by employees. Generation Z, as a generation that grows up in the digital era, has different characteristics compared to previous generations, requiring leadership that is adaptive to technology and a work environment that can enhance employee motivation. Therefore, this study aims to analyze the effect of Digital Leadership and Work Motivation on Job Satisfaction among Generation Z employees in the banking sector in Surabaya. This research employed a quantitative approach using a survey method through questionnaires distributed to 96 Generation Z employees working in the banking sector in Surabaya. The data were analyzed using multiple linear regression analysis with the asksistance of SPSS software. The results of the study indicate that Digital Leadership and Work Motivation simultaneously have a positive and significant effect on Job Satisfaction. Partially, Digital Leadership has a positive and significant effect on Job Satisfaction, while Work Motivation also has a positive and significant effect on Job Satisfaction.
Co-Authors Achmad Hambali Alfisyah Valentino A Alvina Aryanti Alya Nadia Zahrah Amalia Yuliana Syahba Andini Pramudita Andrea Cenda Kayle Ani Winda Auliya Arifin, Marcella Arthamevia Berlin Dewa P Permana Bunga Putri Andini Chelsey Monica Teo Cintia Nur Halimatussa’diyah Cynarawita Firjatullah Daffa Raihan Pramudya Decinta Putri Ariani Dian Theovani br Milala Dinda Margaretha Panjaitan Eka Nurmelasari, Elyzabeth Elok Venanda Tessa Lonika Ety Dwi Susanti Faradilla Aghnia Alifia Fifi Alaida Yahya Firdiana Nur Auliya Firly Dwi Ainur Rochmah Indah Respati Kusumasari Inestasya Br Sembiring Intan Mutiara Putri Irza Risqiansyah Kafah Dewantara Lawitani Kania Agustin Cahya Kamila Kirana Yuni Susanti Krisna Putra Hermansyah Larissa Diva Nabilah Lia Nirawati Liany Fari Adellia Maharani Maritza, Talitha Ayu Meisha Farah Widyaningrum MIFTACHUL JANNAH Nelly Venyningtias Basuki Novita Wulan Ramadanti Nugroho, Rusdi Hidayat Prilga Westrin Kusumaningrum Puspa Dwi Liestiyanti Putri Imalya Azzahra Maskhulin Rif'ah Malia Rizky Tri Syah Putra Rizqia Khairunnisa Wibowo Sarah Putri Nadin Savira Maslihatul Mamlu'ah Shafa Shauma Nuril Haqqi Shafanissa Aulia Zikri Siti Chalyandrha Putry Siti Hidayatul Khoirun Nisa Tanti Yustina Uchtisyah Alifyanti Vania Eka Puspita Vivia Nur Salsabila Trisnalia Wahyu Puspitasari Setyawan Yanti Grace Hutasoit Zefania Mikha Manurung