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All Journal Jurnal Manajemen Teknologi The Indonesian Journal of Business Administration The Asian Journal of Technology Management (AJTM) JURNAL MANAJEMEN BISNIS International Journal of Economics Development Research (IJEDR) Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences BISNIS & BIROKRASI: Jurnal Ilmu Administrasi dan Organisasi Indonesian Journal of Multidisciplinary Science ASEAN Marketing Journal Journal of Artificial Intelligence and Digital Business International Journal of Entrepreneurship and Sustainability Studies IIJSE Journal Integration of Management Studies Conference Proceedings International Conference on Education Innovation and Social Science Jurnal Bisnis dan Pemasaran Digital
Utomo Sarjono Putro
School of Business and Management, Institut Teknologi Bandung, Indonesia
Religion Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences

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Public Procurements Performance Measurement in Indonesian FDA According to Head of National Public Procurement Agency’s Circular Letter Number 2 of Year 2021 Concerning Procurement Governance Index Murti, Dyah Meita Retno; Putro, Utomo Sarjono
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 4, No 4 (2021): Budapest International Research and Critics Institute November
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v4i4.3361

Abstract

Public procurement defined as purchasing process of goods, services and works, by governments. Government as public procurement entity are expected to conduct the process under highly standards, to report it transparently and to ensure its efficiency and effectiveness, under value of money principle. In accordance with this issue, Indonesia governments continuously develop public procurement system, led by The National Public Procurement Agency. E-procurement system was built, transactional covering the whole cycle, and public procurement regulations are revised as an adaptation of national economic development. In order to evaluate governance of procurement process, The Public Procurement Policy Agency develop set of performance indicator to reflect internal procurement governance of public procurement accounts, as issued in Head of National Public Procurement Agency’s Circular Letter Number 2 Year 2021. This indicator also acts as a measurement aspect of the bureaucratic reform that must be implemented by government ministries/institutions, including The Indonesia Food and Drug Agency. The purpose of this study is to capture The Indonesia Food and Drug Agency procurements governance according to Head of Public Procurement Policy Agency’s Circular Letter Number 2 Year 2021. Considering that the indicator has just implemented in 2021, there would be some internal hindrance that potentially influence the performance of public procurements which may affect its continuity. This condition can cause delays in the utilization of output so that the principles of efficiency and effectiveness can’t be achieved. 25 internal public procurements practitioners and stakeholder participated in this research. 25 potential problems were identified and analyzed under Kepner-Tregoe situation appraisal. The result of this research expected to be useful to determine which public procurement strategies should be implemented to overcome obstacles.
Applying An Analytical Hierarchy Process For Strategic Decision-Making Of Business Solution To Address Sales Decline In SMEs: (Case study: TB. Buyung Mas Putri) Perdana, I Komang Wira Yuda; Putro, Utomo Sarjono
Jurnal Manajemen Bisnis Vol. 11 No. 2 (2024): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v11i2.990

Abstract

This research addresses the sales decline experienced by TB. Buyung Mas Putri, a retail building materials store in Indramayu, caused by inefficiencies in manual processes, the absence of digital marketing and e-commerce platforms, and disorganized financial reporting. Coupled with increasing market competition, these challenges have significantly impacted sales performance. However, the company’s strategic location, loyal customer base, and diverse product offerings present opportunities for recovery and sustainable growth. To address these issues, the study employs a combination of analytical methods: SWOT analysis to identify internal and external factors, TOWS matrix to develop actionable strategies, Kepner-Tregoe decision-making framework to prioritize solutions, Analytical Hierarchy Process (AHP) to evaluate and rank strategies, and Fishbone analysis to uncover the root causes of operational inefficiencies. The findings highlight four key strategies: automating inventory management to reduce stockouts and errors, implementing financial management tools to improve reporting and decision-making, collaborating with contractors to ensure steady demand and long-term partnerships, and adopting digital marketing and e-commerce platforms to expand market reach by implementing these strategies, TB. Buyung Mas Putri can enhance operational efficiency, restore sales growth, and establish a foundation for long-term success in a competitive retail market..
Improving Effectivity of Certified Work Training Programs: A Case Study of Dinas Tenaga Kerja Kota Bandung Ramadhan, Andika Yudhistira; Putro, Utomo Sarjono
Jurnal Manajemen Bisnis Vol. 11 No. 2 (2024): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v11i2.991

Abstract

The Certified Work Training Program (CWTP) by Dinas Tenaga Kerja Kota Bandung aims to address unemployment challenges in Bandung. Key gaps include limited post-training support and poor alignment with labor market needs. The study evaluates CWTP using the Kirkpatrick Model, SWOT analysis, TOWS matrix, and Analytical Hierarchy Process (AHP), benchmarking it against global programs like Singapore’s SkillsFuture. Findings show moderate success in skill improvement but limited employability outcomes. Recommendations include mentoring, employer partnerships, and robust evaluation systems to enhance workforce sustainability and ensure alignment with market demands, contributing to long-term employment solutions tailored to Bandung’s unique economic context.
Decision Analysis of ANH Gas Field Using Value Focused Thinking and AHP Manurung, Adolf S. P.; Putro, Utomo Sarjono
Jurnal Bisnis dan Pemasaran Digital Vol. 3 No. 2 (2024): Januari
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/jbpd.v3i2.4516

Abstract

Purpose: The purpose of this study is to obtain the best gas field development scenario based on company values. Research Methodology: This research used qualitative methods obtained from interviews, questionnaires, and discussions. The data obtained were analyzed by researchers with a focus on the content and the relationship between one content and another. This method is used in the value-focused thinking process to determine goals, criteria, and alternative solutions. In addition to qualitative methods, quantitative analysis was performed using the Analytic Hierarchy Process method. This method is used to determine the ranking of project selection criteria and sub-criteria and to determine the best field development scenario. Results: The Project Profitability criterion has the largest weight score of 0.529, while the most important sub-criteria are the Profitability Index (PI) ratio and Net Present Value (NPV), with global weight scores of 0.266 and 0.263, respectively. The selected solution based on the analysis was scenario two with a weight score of 0.477 and an inconsistency value of 0.05. The scope of work for this scenario is drilling nine wells, building a pipeline, and installing a compressor, which is divided into two stages, starting with the MP-HP compressor and the LP-MP compressor. Conclusions: This study applied VFT and AHP methods to evaluate gas field development scenarios, considering criteria such as cumulative production, cost, profitability, and risk. Profitability emerged as the most influential criterion, with the Profitability Index and Net Present Value being the highest-ranked sub-criteria. Scenario 2 was identified as the optimal development plan, involving nine wells, staged compressor installations, and pipeline construction. Limitations: The values of reserves, production, and economic data were slightly modified due to company policies but did not change the qualitative nature of the data. An interview, Focused Group Discussion, and pairwise comparison questionnaire were distributed to Subject Matter Experts who are knowledgeable and involved in decision making in the company. Contribution: This research provides a reference for companies who want to know how to make the right decisions according to company values, particularly in the upstream oil and gas industry.
A Strategic Role for Aircraft Manufacturers in Indonesia’s Sustainable Aviation Ikhsani, Anugrah Fajar Iqbal; Putro, Utomo Sarjono
Journal Integration of Management Studies Vol. 3 No. 1 (2025)
Publisher : Integrasi Sains Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58229/jims.v3i1.329

Abstract

As Indonesia’s aviation industry enters a rapid phase of growth, questions around sustainability become increasingly urgent. While global targets such as IATA’s commitment to net-zero emissions by 2050 set a clear direction, applying these ambitions to an emerging market like Indonesia comes with its own set of challenges. This study explores how A Global Aircraft Manufacturer, one of the world’s leading aircraft manufacturers, can strategically contribute to Indonesia’s sustainable aviation goals. Using a qualitative approach supported by tools such as PESTLE, SWOT, TOWS, and Multi-Criteria Decision Analysis (MCDA), the research draws insights from interviews with A Global Aircraft Manufacturer leadership and local aviation experts. The findings highlight key strengths such as A Global Aircraft Manufacturer’s advanced fleet technology, operational know-how, and established partnerships as well as external barriers, including regulatory uncertainty, limited sustainable aviation fuel (SAF) infrastructure, and financial constraints among local carriers. From this analysis, four strategy pathways emerge: leading SAF policy development, supporting fleet modernization, promoting airline operational improvements, and facilitating ecosystem-wide SAF demonstration projects. Among these, the strategy focused on improving operational efficiency stands out as the most practical and impactful in the near term, offering a balance of feasibility, regulatory support, and measurable environmental benefit. This paper offers a grounded decision-making framework for global aerospace companies operating in emerging markets and provides practical direction for stakeholders aiming to accelerate Indonesia’s transition to more sustainable air travel.
Influencing Factors of EV Ride-Hailing Adoption in Jakarta: A Case Study of GoRide Electric A Audli Natakusuma; Putro, Utomo Sarjono
Journal Integration of Management Studies Vol. 3 No. 2 (2025): (Special Issue)
Publisher : Integrasi Sains Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58229/jims.v3i2.332

Abstract

The electrification of urban transport is critical to achieving global emissions reduction targets, particularly in emerging economies where motorcycle-dominated traffic significantly contributes to air pollution. Road transport accounts for nearly 46% of the city’s total emissions in Jakarta, with motorcycles representing over 80% of private vehicles. As Indonesia’s leading ride-hailing platform, Gojek launched GoRide Electric as part of its GoTo Net Zero Emission 2030 commitment. However, consumer adoption of this electric alternative remains limited, underscoring a gap between supply-side readiness and demand-side behavior. This study aims to identify and evaluate key consumer-level factors that influence the adoption of GoRide Electric in Jakarta. Using a mixed-method design, a literature synthesis of five peer-reviewed EV ride-hailing adoption studies was conducted to extract 15 sub-variables, which were consolidated into four theoretical constructs: Affordability, Reliability, Environmental Benefit, and Social Influence. These constructs were operationalized into a 15-item questionnaire and validated through a 4-point Likert-scale survey of 141 active Gojek users. The data underwent descriptive quantitative analysis using SPSS to rank variable importance. Results indicate that Environmental Benefit is the most influential factor (M = 3.39), followed by  Reliability as the second most influential factor (M = 3.35). Affordability ranked third (M = 3.15), while Social Influence scored the lowest (M = 2.78), indicating weak peer-driven motivation. This study contributes to the literature on sustainable mobility by contextualizing EV adoption behavior in a Southeast Asian megacity and provides actionable insights for policymakers and platform operators to design consumer-centric interventions for EV ride-hailing uptake.
Aligning Corporate Strategy with Environmental, Social, and Governance (ESG): A Case Study of InfraTrans Secioputri, Grace Lucy; Putro, Utomo Sarjono
Journal Integration of Management Studies Vol. 3 No. 1 (2025)
Publisher : Integrasi Sains Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58229/jims.v3i1.334

Abstract

As Environmental, Social, and Governance (ESG) principles become central to corporate strategy, transportation infrastructure firms face mounting pressure to integrate sustainability into their operations. This study investigates how InfraTrans—a pseudonym for one of the toll road operators in Indonesia—can align its corporate strategy with global ESG frameworks to enhance transparency, regulatory compliance, investor confidence, and long-term resilience. Employing a qualitative case study design, the research draws on semi-structured interviews with key internal and external stakeholders, document analysis, and ESG benchmarking against the GRI and SASB standards. The findings reveal critical gaps in InfraTrans’s ESG practices, notably in emissions tracking, supplier assessments, infrastructure lifecycle management, and digital reporting. To address these, the study proposes seventeen ESG-oriented strategies derived through SWOT and TOWS matrix analyses. These are organized into two categories: ESG Foundations, focusing on governance, disclosure, audit systems, and employee capacity-building; and ESG Pillars, which emphasize digital integration, sustainable infrastructure development, and stakeholder engagement. Each strategy is explicitly linked to identified ESG disclosure gaps and has been validated by industry experts to ensure relevance, feasibility, and alignment with Indonesian regulatory frameworks and investor expectations. The study concludes with a phased implementation roadmap, offering actionable insights for transportation infrastructure companies—particularly in emerging markets—seeking to elevate their ESG performance and strategic positioning.
Scenario Planning Approach to Enhance Business Competitiveness and Sustainable Growth in the Indonesian Midstream Gas Sector: A Case Study of PT Perta Daya Gas Adikharisma, Revi; Putro, Utomo Sarjono
Journal Integration of Management Studies Vol. 3 No. 2 (2025): (Special Issue)
Publisher : Integrasi Sains Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58229/jims.v3i2.343

Abstract

PT Perta Daya Gas (PDG), a joint venture between PT Pertamina Gas and PLN Energi Primer Indonesia, is facing strategic stagnation due to its high dependency on a single asset, CNG Plant Tambak Lorok, which contributes over 93% of total revenue and also faces contract uncertainty in 2029. This study applies a scenario planning approach to formulate forward-looking strategies that enhance PDG’s competitiveness and ensure sustainable growth amid institutional limitations and an evolving energy landscape. Using a qualitative case study method, data were collected through six semi-structured interviews with key stakeholders and triangulated with policy and corporate documents. Strategic analyses using PESTEL, Porter’s Five Forces, and VRIO frameworks identified eight key driving forces. Two critical uncertainties, strategic autonomy and PLN’s gas demand were selected to construct a 2x2 scenario matrix, resulting in four plausible futures: Championship Mode, Pivot Game, Playbook Locked, and Stuck on the Bench. From the strategic implications of each scenario, twelve strategic options were formulated and subsequently evaluated using Multi-Criteria Decision Analysis (MCDA) based on five weighted criteria: revenue potential, strategic fit, shareholder alignment, operational Feasibility, and time to implement. The evaluation revealed that three strategies, enhancing O&M efficiency, implementing lean operations, and optimizing existing contracts, demonstrated high robustness and Feasibility across all scenarios. In this context, robustness refers to a strategy’s consistent performance across multiple future scenarios, while Feasibility reflects the practicality of implementing the strategy within PDG’s current organizational and governance constraints. This research highlights how integrating scenario planning and MCDA can enhance strategic foresight, organizational resilience, and decision-making quality in navigating policy-driven energy transitions, particularly within Indonesia’s midstream gas infrastructure sector.
A Proposed Implementation of Integrated Good Corporate Governance Assessment in Sub Holding Commercial & Trading Pertamina Tabri, Muhamad Alis; Putro, Utomo Sarjono
Journal Integration of Management Studies Vol. 3 No. 2 (2025): (Special Issue)
Publisher : Integrasi Sains Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58229/jims.v3i2.346

Abstract

Good Corporate Governance (GCG) is an essential foundation for companies, particularly State-Owned Enterprises (SOEs), to ensure transparency, accountability, and sustainable business growth. Within Pertamina’s Sub-Holding Commercial & Trading, the current GCG assessment practices are conducted independently by each subsidiary, using varying methods, parameters, and assessors. This fragmented approach results in non-comparable outcomes and undermines the effectiveness of governance evaluation at the group level. To address this issue, this study proposes an integrated GCG assessment model that can be implemented uniformly across all entities within the Sub-Holding. The model is designed to support the Integrated Governance Committee (IGC), which functions as a risk management body under the Board of Commissioners, enabling it to evaluate governance implementation more effectively. Using a qualitative research methodology, data were collected through in-depth interviews with key internal stakeholders and complemented by secondary data from internal documents and relevant literature. The study applies theories of Business Process Reengineering (BPR) and Business Process Integration to develop a standardized assessment model. Key findings include the identification of inefficiencies in the current assessment system and the development of a centralized mechanism for determining assessment methods, selecting assessors, and executing evaluations. The study also outlines the necessary enablers, including policy development, resource allocation, and unified assessment parameters. The proposed integrated model enhances data comparability, improves coordination, and ensures consistency in evaluating GCG implementation across the group. This approach contributes to strengthening governance practices within SOEs and serves as a reference for similar organizational structures.
Assessing Customer Satisfaction at XYZ Bank: A SERVQUAL-AHP Approach to Improve Service Quality Kurniawan, Alvin; Putro, Utomo Sarjono
Journal Integration of Management Studies Vol. 3 No. 2 (2025): (Special Issue)
Publisher : Integrasi Sains Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58229/jims.v3i2.354

Abstract

Competition within the banking sector is currently fierce. Competition compels banks to deliver enhanced service quality. Every Bank is vying to deliver superior service to clients. Service quality is a crucial prerequisite for enhancing and sustaining client happiness. Content consumers will offer endorsements, whilst discontented consumers will express grievances. In its 2024 annual report, XYZ Bank reported that, in conjunction with increased transaction volumes, it received a total of 22,369 complaints in 2024, representing a 13% rise of 2,526 complaints compared to the same period in 2023. This article will help companies assess their current level of customer satisfaction and identify the characteristics of service quality that require improvement. This study employed a hybrid methodology that combined SERVQUAL and AHP to derive a customer satisfaction index (CSI). Utilizing purposive sampling, 400 clients of XYZ Bank from Bandung City and six customer service professionals employed by XYZ Bank were chosen as participants. The CSI calculation results indicate that service quality achieves a moderate satisfaction level of 54.80%, with the most significant deficiency in the reliability component, succeeded by assurance, responsiveness, tangibles, and empathy dimensions. Based on Importance-Performance Analysis (IPA) and weighted gap scores, several indicators from the Reliability dimension require immediate corrective action, while indicators from the Responsiveness and Assurance dimensions need to continue improving to maintain quality. Indicators that require immediate corrective action, along with suggestions for improvement to enhance quality, will be provided. This research provides suggestions based on comparisons between complaint cases that occur and benchmark banks. The benchmark bank is a bank that has become the current market leader. It is hoped that, with these suggestions, the company will be able to increase customer satisfaction.
Co-Authors A Audli Natakusuma Adikharisma, Revi Amalin, Najin Khoirul Arif Rahmana Aurik Gustomo Devilia Sari Dhanan Sarwo Utomo Dharmawan, Willy Dini Turipanam Alamanda Farah Alfanur Febriyan, Aris Grace Lucy Secioputri Hendrawan Hidetsugu Morimoto, Hidetsugu Ikhsani, Anugrah Fajar Iqbal Irfan Agus Setyawan, Irfan Agus Keiko Nakashima Khrisna Ariyanto Kiyosho Dowaki Kuntoro Mangkusubroto Kurniawan, Alvin M. Parulian Hutagaol Manahan Siallagan Manurung, Adolf S. P. Mulijadi, Erick Murti, Dyah Meita Retno Nur Budi Mulyono Nuraeni, Shimaditya Nurdayat, Ilham Fadhil Perdana, I Komang Wira Yuda Prabowo, Ery Restu Pri Hermawan Prosarani, Ariadna Putra, Azan Rahmadian Ramadhan, Andika Yudhistira Respati, Gilrandy Sahupriadi, Sahupriadi Santi Novani Sarendra, Tania Citra Shima Nuraeni Sjafri Mangkuprawira Tabri, Muhamad Alis Takeshi Arai Taufiqurrohman Taufiqurrohman Tutik Inayati Utomo, Dhanan Sarwo Yananto, Hanto Yos Sunitiyoso Yuki Tsuruya, Yuki