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All Journal JURNAL EDUCATION AND DEVELOPMENT JSHP (Jurnal Sosial Humaniora dan Pendidikan) Business Journal : Jurnal Bisnis Dan Sosial Jurnal E-Bis: Ekonomi Bisnis Economics and Digital Business Review JURPIKAT (Jurnal Pengabdian Kepada Masyarakat) Jurnal Ekonomi Efektif Jurnal ADAM : Jurnal Pengabdian Masyarakat Return : Study of Management, Economic and Bussines Journal of Applied Community Engagement (JACE) eProceedings of Management Journal of Business Management and Economic Development Journal of Community Service and Society Empowerment Journal of Social Science Utilizing Technology Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Jurnal Penelitian Pendidikan Indonesia Jurnal Imiah Pengabdian Pada Masyarakat (JIPM) Journal of Social Science Utilizing Technology Multidisciplinary Indonesian Center Journal Jurnal Pengabdian Indonesia
Aldi Akbar
Universitas Telkom
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Public Health Social Sciences Other

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Pengaruh Brand Awareness Dan Brand Image Terhadap Minat Beli Starbucks Di Kota Bandung Nurtaufik, Daffa Ismail; Akbar, Aldi
eProceedings of Management Vol. 10 No. 4 (2023): Agustus 2023
Publisher : eProceedings of Management

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Abstract

Di zaman yang telah berkembang seperti saat ini, kebiasaan minum kopi sudah menjadi gaya hidup bagi sebagianbesar anak-anak muda. Oleh karena itu, untuk membantu sebuah coffee shop bersaing dengan kompetitornyadibutuhkan beberapa aspek brand seperti brand awareness dan brand image. Penelitian ini bertujuan untukmengetahui pengaruh brand awareness dan brand image terhadap minat beli Starbucks di Kota Bandung. Penelitianini menggunakan metode kuantitatif dengan jenis penelitian deskriptif. Penelitian ini dilakukan kepada konsumenStarbucks di Kota Bandung. Jumlah sampel yang digunakan sebanyaka 100 responden dengan menggunakan metodepurposive sampling. Seluruh data yang dikumpulkan telah memenuhi kriteria validitas dan reliabilitas. Seluruhpengolahan data dilakukan menggunakan software IBM SPSS versi 26. Data dianalisis menggunakan uji deskriptif,uji asumsi klasik dan regresi linear berganda. Hasil penelitian yang diperoleh dalma penelitian ini menunjukan bahwabrand awareness dan brand image berpengaruh signifikan positif terhadap minat beli secara simultan. Hasil nilaikoefisien determinasi adjusted r square sebesar 0,694, yang menunjukkan bahwa brand awareness dan brand imagedapat berpengaruh terhada[ minat beli dengan presentase sebesar 69,4%.Kata Kunci-brand awareness, brand image, minat beli
MAINTAINING FAMILY PRIVACY AND SECURITY IN THE DIGITAL AGE Akbar, Aldi; Kuswanto, Arif; Rustandi Kartawinata, Budi
Jurnal Pengabdian Indonesia (JPI) Vol. 1 No. 2 (2025): Vol. 1 No. 2 Edisi Juli 2025
Publisher : PT. Jurnal Center Indonesia Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62567/jpi.v1i2.877

Abstract

This activity aims to provide parents and teachers of Pandanwangi PAUD with a basic understanding of the importance of maintaining privacy and security in the use of digital technology, as well as providing practical guidance on how to protect personal information and secure digital devices used by family members. The methods used in this educational activity are lectures, group discussions, and case simulations. The results of this educational activity show that the participants have a better understanding of the importance of maintaining family privacy and security in the digital era, are more aware of the risks in cyberspace and are able to identify and overcome these threats better. The conclusion of this activity is that education about digital privacy and security is very important to be given to the community, especially parents and teachers who have a big role in educating children.
BASIC FINANCIAL TRAINING FOR SMEs ACTORS IN RUMAH HASANAH COMMUNITY BANDUNG Akbar, Aldi; Madiawati, Putu Nina; Artadita, Sherly
Jurnal Pengabdian Indonesia (JPI) Vol. 1 No. 2 (2025): Vol. 1 No. 2 Edisi Juli 2025
Publisher : PT. Jurnal Center Indonesia Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62567/jpi.v1i2.885

Abstract

Financial management training for small and medium enterprises is very relevant in overcoming the challenges faced by new business owners, especially in the Rumah Hasanah community as the target community. With a focus on financial management, this training aims to provide an in-depth understanding of how to build a new business in terms of financial management so that the business can run effectively. This activity considers the limited resources often faced by new businesses, such as limited budgets and lack of experience in financial administration issues. To overcome this gap, this accounting training uses an Android platform-based application, namely the SME Accounting Application from developer Wiinfeel. Thus, SMEs can get updated financial accounting knowledge as well as improve the skills of recording financial transactions so that their digital financial literacy level increases. The results of this training received a very positive response from the participants because they could gain new understanding and experience related to basic financial concepts and effective financial management techniques. And as much as possible they want similar activities to be carried out on an ongoing basis in the future.
THE INFLUENCE OF TRUST AND RISK ON THE USE OF QRIS WITH FRAUD ISSUES AS A MODERATING VARIABLE IN BANDUNG Indah Kusprasetya; Budi Rustandi Kartawinata; Aldi Akbar
Multidisciplinary Indonesian Center Journal (MICJO) Vol. 3 No. 1 (2026): Vol. 3 No. 1 Edisi Januari 2026
Publisher : PT. Jurnal Center Indonesia Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62567/micjo.v3i1.1908

Abstract

The development of digital payment systems has driven the increasing use of the Indonesian Standard Quick Response Code (QRIS) as a practical and integrated cashless transaction method. Although QRIS adoption continues to increase, its continued use is still influenced by trust, perceived risk, and the prevalence of fraud in digital transactions. This study aims to analyze the influence of trust and risk on QRIS use, with fraud as a moderating variable, in the city of Bandung. This study used a quantitative approach with a survey of 200 QRIS user respondents. The data analysis technique used was Structural Equation Modeling based on Partial Least Squares (SEM-PLS). The results showed that trust had a positive and significant effect on QRIS use, while risk had a negative and significant effect. Furthermore, fraud moderated the relationship between trust and QRIS use by weakening the influence of trust, and moderated the relationship between risk and QRIS use by strengthening the influence of risk. These findings confirm that although QRIS offers convenience and efficiency, perceptions of risk and fraud remain crucial factors influencing usage behavior. This research is expected to provide theoretical contributions to the development of digital payment technology adoption models and provide practical implications for regulators, payment service providers, and MSMEs in strengthening security, improving digital literacy, and building user trust in the QRIS payment system.
DETECTION OF FINANCIAL TARGET, FINANCE STABILITY AND EXTERNAL PRESSURE FACTORS ON FRAUDULENT FINANCIAL REPORTING WITH MARKET CAPITALIZATION AS A MODERATOR VARIABLE IN MANUFACTURING COMPANIES Monika Yovita; Budi Rustandi Kartawinata; Aldi Akbar
Multidisciplinary Indonesian Center Journal (MICJO) Vol. 3 No. 1 (2026): Vol. 3 No. 1 Edisi Januari 2026
Publisher : PT. Jurnal Center Indonesia Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62567/micjo.v3i1.1914

Abstract

This study aims to analyze the effect of Financial Target, Financial Stability, and External Pressure on Financial Statement Fraud, with Market Capitalization as a moderating variable, in manufacturing companies listed on the Indonesia Stock Exchange (IDX) during the period 2017–2019. The research employs a quantitative approach using panel data regression analysis with the Common Effect Model (CEM) and the Moderated Regression Analysis (MRA) technique. The data were obtained from the financial statements of manufacturing companies that met the sampling criteria over a three-year observation period. The results indicate that Financial Target (ROA) has a positive and significant effect on financial statement fraud. Financial Stability (INVSAL and CATA) also shows a significant effect but in different directions: INVSAL increases, while CATA decreases the likelihood of fraudulent financial reporting. External Pressure (FREEC) has a negative and significant effect on financial statement fraud. The moderating variable, Market Capitalization, was found to strengthen the effect of CATA and weaken the effect of INVSAL on financial statement fraud. The R² value of 17.52% indicates that the research model explains a moderate portion of the variation in financial statement fraud among manufacturing firms in Indonesia. These findings support Agency Theory and the Fraud Triangle Theory, suggesting that financial pressure, stability, and external conditions play a crucial role in influencing the occurrence of financial statement fraud.
IMPLEMENTASI SOPHOS INTERCEPT X SEBAGAI APLIKASI KEAMANAN PERANGKAT DIGITAL PADA KOMUNITAS POS PAUD PANDANWANGI BANDUNG Akbar, Aldi; Kartawinata, Budi Rustandi
Jurnal Pengabdian Indonesia (JPI) Vol. 2 No. 1 (2026): Vol. 2 No. 1 Edisi Januari 2026
Publisher : PT. Jurnal Center Indonesia Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62567/jpi.v2i1.1949

Abstract

Maraknya kepemilikan perangkat digital khususnya smartphone di tiap individu memudahkan dalam kebutuhan akan informasi dan bertranksaksi. Namun tidak banyak yang menyadari pentingnya keamanan pada smartphone mereka. Untuk itu maka kegiatan pengabdian masyarakat ini diadakan bukan hanya berupa edukasi namun sekaligus tutorial praktis menginstal aplikasi keamanan perangkat digital menggunakan Sophos Intercept X. Penelitian ini adalah penelitian kualitatif yang menggunakan pendekatan normatif, grup diskusi, dan simulasi di komunitas Pos PAUD Pandanwangi Kota Bandung. Studi ini menemukan bahwa masih banyak peserta yang membutuhkan pemahaman dan panduan praktis tentang penggunaan aplikasi anti malware di perangkat digital mereka. Melalui kegiatan ini maka level literasi keamanan anti malware di kalangan peserta menjadi lebih baik dari sebelumnya.
Chatbot Adoption in Indonesian Banking: Exploring the Roles of Trust and Corporate Reputation Kumalasari, R. Amalina Dewi; Rubiyanti, R. Nurafni; Akbar, Aldi; Miftahuddin, Asep
JSHP : Jurnal Sosial Humaniora dan Pendidikan Vol 10, No 1 (2026)
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat Politeknik Negeri Balikpapan.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32487/jshp.v10i1.2800

Abstract

The advancement of artificial intelligence (AI) has significantly transformed the financial services sector, particularly in banking. One of the most widely adopted applications is the chatbot, which enables banks to deliver faster, more efficient, and responsive customer service through automated interactions. Despite its growing implementation, public acceptance of chatbot technology remains varied. Users tend to evaluate these systems not only based on how useful or easy they are to use, but also on how much they trust the system and the organization behind it. This study explores the factors that drive users’ behavioral intention to use banking chatbots by modifying the Technology Acceptance Model (TAM) to incorporate trust in the chatbot system and corporate reputation. The model incorporates perceived ease of use, perceived usefulness, trust in chatbot, and corporate reputation. Data were gathered through an online survey involving 111 respondents who had prior experience using banking chatbot services. Using Partial Least Squares Structural Equation Modeling (PLS-SEM), reveal that perceived ease of use significantly predicts perceived usefulness, while corporate reputation strongly influences trust. Furthermore, both perceived usefulness and trust are found to be significant predictors of behavioral intention to use banking chatbots. Trust also exerts a notable effect on perceived usefulness. These findings suggest that fostering user trust and managing institutional reputation are critical in promoting the sustainable adoption of AI-driven financial technologies. Banks are encouraged to focus not only on improving the technical features of chatbot systems but also on strengthening their credibility and transparency to enhance user confidence and perceived utility
Interaksi Profesi (Guru/Dosen, Mahasiswa/Siswa, Pegawai Swasta, PNS, Profesional, dan Wiraswasta) di Kota Bandung dalam Pengaruh Literasi Keuangan terhadap Perilaku Pemanfaatan Pinjaman Online Tahun 2025: Studi Kasus pada Pengguna Pinjaman Online Nurdiansyah, Adam Deva; Akbar, Aldi
eProceedings of Management Vol. 12 No. 6 (2025): Desember 2025
Publisher : eProceedings of Management

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Abstract

Penelitian ini menganalisis pengaruh literasi keuangan terhadap perilaku penggunaan pinjaman online, serta peranprofesi sebagai variabel moderasi. Data dikumpulkan melalui kuesioner online dari 324 responden masyarakat KotaBandung dengan enam profesi yaitu guru/dosen, mahasiswa/siswa, pegawai swasta, PNS, profesioal dan wiraswasta.Data dianalisis menggunakan Hayes Process Model dalam SPSS versi 29. Hasil menunjukkan bahwa literasi keuanganberpengaruh positif dan signifikan terhadap penggunaan pinjaman online (β = 0,430; p < 0,001). Namun, ke enamprofesi tidak berperan signifikan sebagai moderator, koefisien untuk guru/dosen (XD1) adalah 0,015 dengan nilai p =0,055; mahasiswa/siswa (XD2) sebesar –0,010 dengan p = 0,219; pegawai swasta (XD3) sebesar 0,008 dengan p =0,324; PNS (XD4) sebesar 0,012 dengan p = 0,125; dan profesional (XD5) sebesar 0,013 dengan p = 0,077. Temuanini menegaskan pentingnya peningkatan literasi keuangan secara merata tanpa membedakan latar belakang pekerjaan.Kata Kunci: literasi keuangan, pinjaman online, profesi
Pengaruh Current Ratio dan Debt to Asset Ratio Terhadap Harga Saham (Kajian Pada Study Sektor Perbankan Di Bursa Efek Indonesia Periode 2020- 2024) Amaini, Frizky Dwi; Akbar, Aldi
eProceedings of Management Vol. 12 No. 6 (2025): Desember 2025
Publisher : eProceedings of Management

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Abstract

Penelitian ini menganalisis pengaruh Current Ratio (CR) dan Debt to Asset Ratio (DAR) terhadap harga saham sektorperbankan di Bursa Efek Indonesia (BEI) periode 2020–2024. Penelitian ini menggunakan metode penelitiankuantitatif dengan memadukan verifikasi deskriptif dan analisis kausal. Hasil analisis regresi linear bergandamenunjukkan bahwa secara parsial, CR tidak berpengaruh signifikan terhadap harga saham, sedangkan DARberpengaruh negatif dan signifikan. Secara simultan, kedua variabel tersebut memiliki pengaruh signifikan terhadapharga saham. Temuan ini mengindikasikan bahwa solvabilitas, yang direpresentasikan oleh DAR, memiliki peranlebih dominan dalam memengaruhi harga saham dibandingkan likuiditas yang diukur melalui CR. Hal inimencerminkan bahwa struktur pendanaan, khususnya proporsi utang terhadap aset, menjadi perhatian utama investordalam menilai kinerja dan prospek bank. Oleh karena itu, manajemen perbankan disarankan untuk menjaga proporsiutang pada tingkat yang sehat guna meningkatkan kepercayaan pasar. Sementara itu, investor disarankan untukmempertimbangkan rasio solvabilitas sebagai indikator penting dalam pengambilan keputusan investasi.Kata Kunci: Current Ratio, Debt to Asset Ratio, Harga Saham, Regresi Linear Berganda
Pengaruh Literasi Keuangan Terhadap Keputusan Investasi Pada Obligasi Negara Ritel (Ori) Dengan Tingkat Pengeluaran Sebagai Variabel Moderasi Nafiati, Mitsarah Nasywa; Akbar, Aldi
eProceedings of Management Vol. 12 No. 6 (2025): Desember 2025
Publisher : eProceedings of Management

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Abstract

Perkembangan ekonomi di Indonesia menunjukkan pertumbuhan yang cukup stabil, salah satu faktor penyebabnyaadalah investasi. Investasi dapat dilakukan dalam berbagai bentuk, mulai dari menyimpan uang di deposito, membelisaham, hingga berinvestasi dalam bentuk SBN Ritel. Dalam hal ini, SBN Ritel menjadi salah satu instrumen investasiyang banyak diminati oleh para investor Penelitian ini bertujuan untuk mengetahui pengaruh literasi keuanganterhadap keputusan investasi Obligasi Negara Ritel, serta mengidentifikasi pengaruh tingkat pengeluaran dalamhubungan tersebut. Penelitian ini menggunakan metode kuantitatif dan sampel sebanyak 400 responden. Penelitian inimenggunakan model regresi linear sederhana dan CPA Berdasarkan hasil penelitian, literasi keuangan memilikipengaruh yang positif dan signifikan terhadap keputusan investasi pada ORI di kalangan masyarakat usia produktifwilayah Jabodetabek dan literasi keuangan terhadap keputusan investasi tidak didasarkan oleh tingkat pengeluaran.Hal ini dapat diartikan responden dengan pengeluaran rendah, sedang, dan tinggi akan tetap mengambil keputusanberinvestasi yang tepat, selama mereka memiliki literasi keuangan yang baik.Kata kunci : Literasi Keuangan, Keputusan Investasi, Tingkat Pengeluaran, CPA
Co-Authors Aditya Wardhana Aditya Wardhana Agus Maolana Hidayat Ahmad, Mokhtarrudin Amaini, Frizky Dwi Anis Nur Mauludiyah Anita Silvianita Anugrah, Akmal Duta Ardan, Muhammad Farrel Arif Kuswanto Arthadita, Sherly Budi Rustandi Kartawinata Caniyah Citra, Khansa Fairuz Deden Witarsyah DILA NURRAHMADANI Dyah Maharani Fadhilla, Belinda Arsya Fadillah, Ridzky Sulthan Faqih Hamami Fitriani Nur Utami Fitriyani, Risma Nur Gita Dwi Auliani Halimatussyadiyah, Hairunnisa Indah Kusprasetya Intan Cahya Juwita Irene, Greselia Ivana Nafliyon Karyadi Kumalasari, Amalina Dewi Lathifah Nur Haudhi Mahendra Fakhri Mahir Pradana Mangsor, Miza Menajang, Reynald Deva Miftahuddin, S.Si.,MAB., asep Monika Yovita Muhammad Diandra Darmawan Muhammad Fadhel Mustari, Aryandhana Prima Nadira Zahra Nafiati, Mitsarah Nasywa Novadilastri, Novadilastri Nurdiansyah, Adam Deva Nurdin, Annisa Rizkitya Nurtaufik, Daffa Ismail Pratiwi, Oktaria Nurul Putu Nina Madiawati R. Amalina Dewi Kumalasari R. Nurafni Rubiyanti Razali, Raja Razana Raja Risma Nur Fitriyani Rubianti, Nurafni Said, Akifah Nahdi Saragih, Rohmat Saragih, Romat Serafica Dhara Ayuandika Shafira Rahma Kurnia Sherly Artadita Sudibyo, Adityatama Sujak, Aznul Fazrin bin Abu Sularno Sularno, Sularno Syifa Auliya Rachma Syifa, Khalisha Amanda T Fawazlul Rizqi Ulfa Azizah Waniar, Ayu Amelia Wiratama, Adinda Putri Yulia Nur Hasanah Yupi Yuliawati Zahid, Azham