Claim Missing Document
Check
Articles

Found 26 Documents
Search

The Influence of Health Service Quality, Perceived Value, and Perceived Price on Patient Loyalty and Patient Satisfaction Jannah, Weni Miftachul; Rachmat, Basuki
Dinasti International Journal of Economics, Finance & Accounting Vol. 6 No. 5 (2025): Dinasti International Journal of Economics, Finance & Accounting (November - De
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v6i5.5158

Abstract

This study aims to analyze the influence of health service quality, perceived value, and perceived price on patient loyalty and satisfaction at the Benowo Community Health Center in Surabaya. The method used is a quantitative approach with explanatory research. Data were collected through a closed-ended questionnaire administered to 397 respondents and analyzed using the Partial Least Square-Structural Equation Modeling (PLS-SEM) method with SmartPLS 4.0. The results of the study indicate that healthcare service quality, Perceived Value, and Perceived Price have a positive and significant influence on patient satisfaction and loyalty. These findings emphasize the importance of professional service, appropriate pricing, and perceived value in building loyalty toward public health services. This study suggests improving service quality based on empathy, price transparency, and leveraging digital technology as strategies to strengthen patient satisfaction and loyalty.
Pengaruh Service Quality, Perceived Value, dan Service Innovation Terhadap Customer Satisfaction Nasabah Bank BCA di Kota Surabaya Tarishah Zahmita Davina Haryono; Basuki Rachmat; Harry Widyantoro; Trisa Indrawati
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 7 No. 4 (2025): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v7i4.6823

Abstract

In increasingly tight competition, innovation in service quality in the banking sector is needed now to increase customer satisfaction and be able to compete with other banks. Banks that are able to adapt to customer needs through implementing the latest innovations tend to have an advantage over other banks. This research was conducted to examine the influence of service quality, perceived value, and service innovation on customer satisfaction of BCA Bank customers in Surabaya. This research is quantitative in nature with non-probability sampling, namely judgment sampling. Respondents in this study were BCA Bank customers whose characteristics were at least 17 years old, BCA Bank customers for at least 1 year, BCA Bank savings customers, and had used BCA Bank services at least once in the last 3 months. The sample consisted of 339 respondents with data collection techniques through questionnaires. This research uses Structural Equation Modeling (SEM) on Partial Least Square (PLS) using SmartPLS version 4. The results of this research show that there is a positive and significant influence on service quality, perceived value, and service innovation on customer satisfaction.
EVALUATION OF UTILIZATION ACTIVITIES OF DIGITAL MARKETING LANDING PAGES FOR SMALL BUSINESSES AT SALES VOLUME Chandra, Eddy; Basuki Rachmat
International Journal of Social Science Vol. 4 No. 6: April 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/ijss.v4i6.9613

Abstract

Thisistudy is a form ofievaluation of activitiesicarried out byesmall clothing business owners in RW 02 TlogomasMMalang with the aim ofeidentifying problems, causes and finding solutions. Aftereobtaining informationefrom sources oreinformants who were contacted that; in general,enamely 55% since June 2024 haveenot had an impact on increasing sales, then 25% saidethere was an increase inesales while 15% said sales were relatively stable andethere were 5% whoeexperienced a decrease inesales results. The main cause of theeproblem faced is the lackeof ability to utilize 'landingepages', namely 60%, and only 30% caneutilize the media and 10% onlyetry and doenot use 'landing pages' as a medium forepromotion. Theseeresults certainlyeneed to be followed up, namely by providing maximumetraining for the use of 'landingepages' for the small business owners in question.
ANALYSIS OF GOVERNMENT INTERNAL CONTROL SYSTEM ON PROCUREMENT OF HEALTH GOODS DURING THE COVID-19 PANDEMIC AT THE HEALTH OFFICE OF NORTH SUMATERA PROVINCE Sungkunen Purba; Dadang Suwanda; Basuki Rachmat; Eljawati
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 4 No. 3 (2024): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v4i3.2014

Abstract

The COVID-19 pandemic in 2020 has had an impact on the health of the Indonesian people. The spread of the COVID-19 pandemic is increasing day by day and attacking the health of the Indonesian people, causing more casualties and material losses and affecting social, economic, and community welfare aspects. The central government has also issued many policies to deal with the handling of the COVID-19 pandemic, one of which is the procurement mechanism for goods in the context of the COVID-19 pandemic. The Financial and Development Supervisory Agency asked the Regional Government to pay attention to the procurement of health materials and medical devices. Procurement of Goods is a critical area for misappropriation of state funds so that it can cause the Indonesian Government's hopes for handling the COVID-19 pandemic to fail. Through refocusing activities, the total budget of the North Sumatra Provincial Government for handling the COVID-19 pandemic is 1.5 trillion with a 3-stage process. For this reason, a Government Internal Control System is needed in the Procurement of Goods, especially in the Health sector, in the hope of preventing misappropriation of state funds in the Procurement of Goods. This study uses a mix method that combines quantitative descriptive followed by qualitative methods with an inductive approach and is completed with data triangulation. The sample in this study was the Expenditure Treasurer and the Goods and Services Procurement Unit at the North Sumatra Provincial Health Office. The data collection instrument was a questionnaire with a grand theory, namely the Government Internal Control System using the Likert Scale and Interview measurement scale. Furthermore, data analysis was carried out through data reduction by understanding and analyzing the existing data, then presenting the data and finally drawing conclusions and recommendations. Based on the results of the study, respondents gave an average SPIP score of 4.26 (Government Internal Control System) with the results of the analysis showing that it had been carried out according to theory and legalistic Government Internal Control System. However, there are still shortcomings, namely certified human resources for procurement of goods and services so that control over procurement activities is in accordance with the budget for handling the COVID-19 pandemic and the need for significant action on information technology. This is done to answer the challenge of clean Procurement of Goods from misappropriation of state funds
Analisis Perbedaan Keterikatan Kerja Karyawan Milenial dan Faktor yang Mempengaruhi pada Karyawan BUMN di Indonesia Widyantoro, Harry; Nurhadi, Mochamad; Rachmat, Basuki
Jurnal Ilmu Manajemen Vol. 14 No. 1 (2024): Jurnal Ilmu Manajemen
Publisher : Universitas Muhammadiyah Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32502/jim.v14i1.323

Abstract

This study aims to explore the differences in Employee Engagement in millennial employees of PT. Infomedia Nusantara are based on gender differences with Employee Job Satisfaction and Job Resilience being factors that influence employee work engagement with gender moderation. The sampling technique used a saturated sample method on all millennial employees at PT Infomedia Nusantara (Telkom Group) with 126 respondents. The research instrument uses a Likert scale of 1 to 7 which is tested for validity and reliability to ensure that the instruments used in the study are valid and reliable. The analysis technique uses a Structural Equation Model with Partial Least Square (SEM-PLS). The results showed that Employee Resilience and Millennial Employee Satisfaction of PT. Infomedia Nusantara were able to positively influence Employee Engagement, while gender differences did not moderate the influence between resilience and job satisfaction on job attachment.
Digital Marketing Patient Satisfaction and Loyalty in Public Healthcare: The Role of Digital Marketing and Service Quality: - Amelia Mayasari, Rizka; Rachmat, Basuki
Journal of Business & Banking Vol 15 No 01 (2025): Mei-Oktober 2025
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jbb.v15i01.5214

Abstract

This study aims to analyze the effect of digital marketing and health service quality on patient satisfaction and loyalty at Rangkah health center, Surabaya. The background of this study is based on the increasing need for responsive, modern, and digital technology-based health services, especially in the context of competition with private health facilities. This study uses a quantitative approach with data collection techniques through questionnaires distributed to 179 respondents who have been treated at Rangkah health center. The analysis method used was Structural Equation Modeling-Partial Least Square (SEM-PLS). The results showed that both digital marketing and health service quality had a significant effect on patient satisfaction and loyalty. In addition, patient satisfaction was shown to act as a mediating variable between digital marketing and service quality with patient loyalty. These findings confirm the importance of integration between effective digital marketing strategies and improved service quality in building sustainable patient loyalty. This study provides strategic implications for public healthcare managers in the face of digital transformation in the healthcare sector.