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Priority of Development Strategies for Wellness Tourism in Denpasar City Sanjaya, Ida Bagus Putra; Wiarti, Luh Yusni; Susianti, Hartanti Woro
Jurnal Penelitian Pariwisata Vol 8 No 1 (2024): (TRJ) Tourism Research Journal
Publisher : Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/trj.v8i1.246

Abstract

Denpasar City is one of the tourist destinations in Bali that has the potential for wellness tourism. However, this potential is not in line with the development of wellness tourism in Denpasar City which has not been optimized. This study aims to determine the priority of wellness tourism development strategies in Denpasar City and map the implementation in the form of programs from the wellness tourism development strategy in Denpasar City. Data collection was carried out using in-depth interview techniques to 8 informants from the pentahelix concept who understand the condition of wellness tourism in Denpasar City, and then the data was analyzed using AHP (Analytical Hierarchy Process) analysis techniques. The results showed that the priority strategies for developing wellness tourism in Denpasar City are: (1) Provide regular special training to SPA therapists, yoga instructors from wellness tourism associations, as well as producers of herbs and medicines, (2) Create national or international scale events as a forum for promoting wellness tourism, (3) Develop wellness tourism products that utilize local spices in their activities, (4) Develop wellness tourism products combined with the beauty of the sea and rice fields in Denpasar City, (5) Development of Ayurveda-based wellness tourism products. Keywords: wellness tourism, strategy priority, development strategy, strategy implementation, AHP
Tourists Preference for Tourism Product Components in Kintamani Tourism Destination, Bali Ratnasari, Kadek Ayu Meisya; Susianti, Hartanti Woro; Wiarti, Luh Yusni
Jurnal Pendidikan Tambusai Vol. 8 No. 3 (2024)
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Keberagaman produk wisata menimbulkan kecenderungan untuk memilih sesuatu yang lebih disukai dibandingkan yang lain, yang dikenal dengan istilah preferensi. Kecenderungan ini muncul sesuai dengan keputusan wisatawan, yang dapat disesuaikan dengan kebutuhan dan keinginannya ketika berkunjung ke Daerah Wisata Kintamani. Tujuan dari penelitian ini adalah untuk mengetahui preferensi wisatawan terhadap komponen produk wisata di Daerah Wisata Kintamani, membantu dalam penyempurnaan produk sesuai dengan keinginan dan kebutuhan wisatawan. Teknik analisis data dalam penelitian ini menggunakan analisis kuantitatif, yaitu analisis konjoin dengan bantuan perangkat lunak SPSS. Penentuan sampel dalam penelitian ini menggunakan metode purposive sampling dengan jumlah responden sebanyak 105 orang, yang terdiri dari 61 wisatawan Indonesia dan 44 wisatawan mancanegara. Fokus penelitian ini adalah pada analisis komponen produk wisata yang relevan dengan Daerah Wisata Kintamani, yaitu Daya Tarik Wisata, Aktivitas Wisata, Jenis Akomodasi, Transportasi, dan Cinderamata. Berdasarkan hasil penelitian, ditemukan bahwa wisatawan mancanegara lebih menyukai daya tarik wisata budaya, tertarik pada aktivitas wisata alam, menggunakan transportasi sewa, memilih akomodasi tipe villa, dan cinderamata yang disukai adalah bubuk kopi. Sedangkan wisatawan domestik cenderung lebih menyukai kegiatan wisata kuliner, dengan objek wisata alam, memilih akomodasi tipe glamping, menggunakan transportasi sewa, dan memilih bubuk kopi sebagai oleh-oleh.
Optimalisasi Potensi Wisata Desa Serangan Melalui Pendekatan Berkelanjutan: Studi Kasus Menggunakan Metode TOWS, EFAS, dan IFAS Yusni Wiarti, Luh; Kusuma Dewi, Sheely; Bagus Gede Agung Widana, Ida; Ayu Nyoman Aridayanti, Dewa
Journal of Comprehensive Science Vol. 3 No. 10 (2024): Journal of Comprehensive Science (JCS)
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/jcs.v3i10.2388

Abstract

Serangan Village in Denpasar, Bali, is recognized as an innovative tourist destination, having won the 2023 Anugerah Desa Wisata award. This recognition is supported by a variety of attractions such as Pura Sakenan, Asyuhada Mosque, Melasti Beach, mangrove forests, the Turtle Conservation and Education Center (TCEC), local traditions, and unique culinary offerings. This study aims to identify the internal (strengths and weaknesses) and external (opportunities and threats) factors affecting Serangan Village and to formulate strategies for sustainable tourism development based on the four main pillars of sustainable tourism destination criteria according to Minister of Tourism Regulation No.9 of 2021. A qualitative descriptive method using TOWS analysis, EFAS, and IFAS matrices was employed, with data collected through observation, interviews, and documentation. The results indicate that Serangan Village is in quadrant III, highlighting the need for effective strategies to optimize opportunities and address internal weaknesses. The strategy formulation results include leveraging the Bappenas Masterplan to build stakeholder collaboration, participating in training from the Denpasar City Tourism Office, forming a tourism impact monitoring team, implementing sustainable governance policies, utilizing social media for surveys and feedback, and developing policies for cultural asset protection and animal welfare to support sustainable tourism growth in Serangan Village.
Push Factors and Pull Factors for Domestic Tourists Visiting Melasti Badung Beach Tourism Attraction Taora, Nayahana Hobori; Agustini, Ni Putu Oka; Wiarti, Luh Yusni
Indonesian Journal of Applied and Industrial Sciences (ESA) Vol. 3 No. 5 (2024): September 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/esa.v3i5.11185

Abstract

he purpose of this study was to determine the driving factors and pulling factors for domestic tourists to visit Melasti Beach. This study used purposive sampling of 115 respondents. The sample in this study were domestic tourists aged 17 years and over who had visited Melasti Beach at least since 2021. The data analysis techniques used were validity testing, reliability testing, and Exploratory Factor Analysis. The results showed that the driving factors remained the same as the initial factors and 2 new pulling factors were formed. The most dominant driving factor was the enhancement of kinship relationships factor with an eigenvalue of 4.890 and a total variance of 34.930. The most dominant pulling factor was the attraction and facilities factor with an eigenvalue of 3.551 and a total variance of 50.727.
Persepsi dan Partisipasi Masyarakat Lokal terhadap Pengembangan Kawasan Ekonomi Khusus Mandalika di Lombok Tengah Irwan, Lalu Sandika; Widawati, Ida Ayu Putri; Wiarti, Luh Yusni
Tulisan Ilmiah Pariwisata (TULIP) Vol 5, No 2 (2022): DESEMBER 2022
Publisher : Program Studi S1 Pariwisata, Universitas Muhammadiyah Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31314/tulip.5.2.58-67.2022

Abstract

The Tourism sector has become one of the drivers of the regional economy, including in West Nusa Tenggara through the development of the Mandalika Special Economic Zone (SEZ) in Central Lombok. The development of this area provides new hope for the welfare of the local community. However, until the development process enters the final stage, there are still pros and cons from the lokal community regarding the development of the Mandalika SEZ. So far, there is no real picture of the perceptions of local communities and their forms of participation in response to these perceptions.This study aims to (1) explore and assess local community perceptions and (2) analyze local community participation in the development of the Mandalika SEZ in Central Lombok. Data were collected using a questionnaire methode, observation and indepth interview from local communities in the three supporting villages of the Mandalika SEZ which had been determined using purposive sampling. The collected data is then analyzed descriptively and interpreted based on literature review. The findings of this study indicate that the local community has a positive perception of the development of the Mandalika SEZ from the enverionmental, socio-culture, and economic aspects. Communities began to be involved and participate in the management of destination. The form of local community participation is classified as consultation within the scope of the Mandalika SEZ development stage, namely two-way communication is established, the local community begins to listen to their ideas and opinions, but the decision and control remains with the developer. Thus, it illustrates that the development of the Mandalika SEZ is currently in the involvement stage and the local community has build their independence in maintaining the conduciveness of the Mandalika SEZ. 
Perencanaan Tata Letak Fasilitas Umum dan Fasilitas Pariwisata di Kawasan Geopark Maros-Pangkep Farid, Rahmadani Safitri; Mahadewi, Ni Made Eka; Wiarti, Luh Yusni
Tulisan Ilmiah Pariwisata (TULIP) Vol 6, No 2: DESEMBER 2023
Publisher : Program Studi S1 Pariwisata, Universitas Muhammadiyah Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31314/tulip.6.2.56-64.2023

Abstract

Kawasan Geopark Maros-Pangkep masuk dalam wilayah 2 kabupaten Maros dan Pangkep memiliki Kawasan gugusan karst yang ada di darat sangat bersejarah dan memiliki nilai unggul, selain itu potensi lainnya yaitu gugusan batu atoll di Kawasan spermonde yang terletak di selat makassar di kabupaten Pangkep. Kawasan Geopark adalah terbesar kedua di Dunia setelah China berdasarkan UNESCO Global Geopark. Kawasan geopark maros-pangkep meskipun sudah memiliki (master plan) kawasan geopark Maros Pangkep, namun belum memiliki tata letak fasilitas (site plan) pariwisata yang memadai. Tujuan dari penelitian ini adalah (1) Untuk menganalisis eksistensi fasilitas umum dan fasilitas pariwisata geosite Ramang-Ramang dan Sumpang Bita di kawasan geopark (2) Untuk mengidentifikasi peran stakeholder yang terlibat dalam pengembangan Fasilitas Umun dan Fasilitas Pariwisata geosite Ramang-ramang dan Sumpang Bita di kawasan geopark (3) Untuk mendesain prototipe tata letak Fasilitas Umun dan Fasilitas Pariwisata geosite Ramang-Ramang dan Sumpang Bita kawasan geopark. Metode penelitian ini menggunakan kualitatif dengan pendekatan ADDIE menurut Branch pada metode ini terdapat 5 tahapan, yaitu (1) analysis, (2) design, (3) development, (4) implementation, dan (5) evalution.. Metode pengumpulan data yang dilakukan dengan observasi, wawancara & Focus Group Disucussion, serta studi dokumentasi. Teknik analisis data yang dilakukan dalam penelitian ini adalah dengan validasi internal, validasi eksternal, reabilitas, obyektivitas. Hasil penelitian ini mengungkapkan Fasilitas pariwisata di Kawasan geopark maros pangkep perlu direkomendasikan purna rupa (prototipe) guna mendukung peningkatan kualitas daya saing desinasi pariwisata serta pengendalian pembangunan yang sudah melampaui ambang batas daya dukung agar wisatawan yang berkunjung ke daya Tarik Kawasan geopark maros-pangkep bisa merasa nyaman selama berada di Kawasan geopark maros pangkep.
Analisis Pengaruh Penerapan Protokol Kesehatan Dan Psikologis Terhadap Minat Berkunjung Wisatawan Ke Bali Selama Pandemi Covid-19 Saputra, Roy; Mertha, I Wayan; Wiarti, Luh Yusni
Tulisan Ilmiah Pariwisata (TULIP) Vol 5, No 2 (2022): DESEMBER 2022
Publisher : Program Studi S1 Pariwisata, Universitas Muhammadiyah Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31314/tulip.5.2.35-41.2022

Abstract

The world is currently faced with the problem of the spread of the Covid-19 virus. The outbreak that appeared in Wuhan, China, was first reported to WHO on December 31, 2019. The cases and victims of Covid-19 spread across various countries indicate that Covid-19 has become a global problem, and has had an impact on international activities, such as the economy and the economy. various other activities. The global COVID-19 pandemic has created new problems for nation-states, especially regarding how the state's efforts to prevent and stop the spread of this virus from spreading further. Social vaccines such as social distancing and lockdown policies are also carried out by countries in response to this emergency situation. The rapid growth of the tourism industry in Indonesia is a fairly complex challenge in providing a sense of comfort and safety for tourists. This study aims to determine the factors that influence tourist interest in traveling. In this study, the data collected was tested using Partial Least Square (PLS) on 90 respondents. The sample of this study used purposive sampling. The results obtained are that statistical data analysis shows that health protocols positively and significantly affect visiting interest. The t statistic is 3.470 > t table 1.96. In addition, p-values of 0.001 <0.05 were obtained, indicating that health protocols affect the interest of visiting tourists to Bali. The results of statistical data analysis showed that psychology affected the interest in visiting in a positive and significant way. The t statistic is 3.016 > t table 1.96. In addition, p values of 0.003 < 0.05 were obtained. So that it shows that psychology has an effect on the interest of visiting tourists to Bali.
Motivasi Wisatawan Domestik Dan Pengaruhnya Terhadap Keputusan Berkunjung Ke Daya Tarik Wisata Pantai Pandawa: Motivasi Wisatawan Domestik Dan Pengaruhnya Terhadap Keputusan Berkunjung Ke Daya Tarik Wisata Pantai Pandawa Anjeli Wahyuningtyas, Ni Wayan; Wiarti, Luh Yusni; Winarya, I Wayan Sukma
Journal of Applied Science in Tourism Destination Vol. 2 No. 2 (2024): Journal of Applied Science in Tourism Destination
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jastd.v2i2.1558

Abstract

Tourist motivation is a factor that influences tourists in determining the decision to visit a tourist attraction. Therefore, understanding what motivates tourists is very important in improving the tourism industry to become quality and superior tourism. This research was conducted at Pandawa Beach which aims to find out what tourist motivations underlie tourists to visit, and to find out the effect of partial and simultaneous tourist motivation on the decision for visiting Pandawa Beach Tourist Attraction. This research uses a quantitative approach with multiple linear regression analysis methods through the SPSS 24 software program. This survey used 100 domestic tourist respondents. The result of this study is that the dominant tourist motivation underlying tourists visiting Pandawa Beach is social motivation with a score of 4.57. Meanwhile, from the partial effect of tourist motivation on visiting decisions, namely all dimensions of tourist motivation have a positive effect on visiting decisions. Overall or simultaneously tourist motivation affects visiting decisions, the value of Fcount is 113.213. The conclusion is that 82.7% of the visiting decision variable is affected by the tourist motivation variable, while 17.3% is influenced by the other variables outside of this research.
Pengaruh Media Sosial Instagram Sebagai Sumber Informasi Terhadao Keputusan Pembelian Produk Wisata Fly Bali Christopher, Ned; Wiarti, Luh Yusni Wiarti; Suasapha, Anom Hery
Journal of Applied Science in Tourism Destination Vol. 2 No. 2 (2024): Journal of Applied Science in Tourism Destination
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jastd.v2i2.1602

Abstract

In the current digital era, the internet is a daily necessity that has become ingrained in society. The internet is used to support activities from various sectors, such as economic and business activities. One of the digital tourism platforms that is being widely used as a promotional medium is Instagram. Instagram is a software that can create user-generated content and can be shared with other users. One of the tourism industries that is aggressively promoting through digital platforms is Fly Bali Heli. Fly Bali Heli is one of the popular tourist attractions in Badung Regency where many visitors use Fly Bali Heli tourism products even though the price is quite spectacular. The method used in this study uses a quantitative descriptive analysis method with a simple linear regression analysis technique. The sampling technique used in this study uses a purposive sampling technique with several criteria, with a sample size of 100 respondents. The results of this study indicate that Instagram social media has a positive and significant effect on visitors' purchasing decisions to buy tourism products at Fly Bali. Where Instagram social media has an influence of 30.8% on visitors' purchasing decisions to buy tourism products at Fly Bali.
Tourist Satisfaction with Service Quality at the Agung Besakih Temple Tourist Attraction-Karangasem Suandari, Gusti Ayu Intan Sri; Agustini, Ni Putu Oka; Wiarti, Luh Yusni
Indonesian Journal of Interdisciplinary Research in Science and Technology Vol. 2 No. 9 (2024): September 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/marcopolo.v2i9.11180

Abstract

Tourist satisfaction with service quality is measured through 5 dimensions, namely: Tangible, Reliability, Responsiveness, Assurance, and Empathy consisting of 20 indicators. The purpose of this study was to determine tourist satisfaction with service quality at Pura Agung Besakih. This study uses quantitative descriptive analysis using a questionnaire and a Likert scale with a purposive sampling technique with a total of 100 respondents. The average value of X (service performance) is 3.52 and Y (expectation) is 3.62. Each dimension is in the appropriate category but Y> X which causes tourist dissatisfaction. The research results can be interpreted by the Importance Performance Analysis (IPA) analysis using 4 quadrants where in quadrant I there are indicators: 5, 13, 14, 16, quadrant II: 1,3,4,8,10,15,17, 19, quadrant III: 6,7,9,11,20, Quadrant IV: 2, 12, 18.