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This Author published in this journals
All Journal Jurnal Jurusan Perhotelan (D3) Jurnal Pariwisata Pesona Jurnal Kajian Bali ASEAN Journal on Hospitality and Tourism JURNAL PENDIDIKAN TAMBUSAI Al-Kharaj: Journal of Islamic Economic and Business Jurnal Kepariwisataan Tulisan Ilmiah Pariwisata (TULIP) Jurnal Impresi Indonesia Jurnal Pengabdian Kepada Masyarakat MAKARDHI Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Journal of Comprehensive Science International Journal of Applied Research in Tourism and Hospitality Indonesian Journal of Applied and Industrial Sciences (ESA) Indonesian Journal of Interdisciplinary Research in Science and Technology (MARCOPOLO) Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan Journal of Applied Science in Tourism Destination TRJ (Tourism Research Journal) JIMEK Open Access DRIVERset
Luh Yusni Wiarti
Politeknik Pariwisata Bali
Religion Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences Other

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Pengembangan Even Pariwisata Berkelanjutan di Ubud Bali Luh Yusni Wiarti; Dewa Ayu Made Lily Dianasari; Nyoman Dini Andiani; Fitria Earlike Anwar Sani
Jurnal Kajian Bali (Journal of Bali Studies) Vol. 13 No. 2 (2023): Volume 13 No 2 Oktober 2023
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2023.v13.i02.p04

Abstract

This research aims to determine the priority of sustainable tourism event development strategies in Ubud-Bali with an Analytical Hierarchy Process (AHP). The concept of sustainable tourism supported by the Grand Theory Event was used as a foundation in processing in-depth interview data with Penta helix experts, resulting in nine criteria and four alternative strategies. The results showed several strategies to develop sustainable events in Ubud: improving destination image, preserving local culture, increasing global networking, and developing green events. All of these are supported by increasing the network and image of Ubud as an environmentally friendly event destination. The novelty is that the resulting strategic priorities have considered environmental aspects, local culture, and community interests in Ubud. As an implication, the result can be used as a practical guide for tourism stakeholders in developing sustainable tourism events not only in Bali but also in Indonesia and around the world.
Pilgrimage and Cultural Heritage: Understanding Tourist Motivations at the Tomb and Sunan Drajat Museum at Lamongan East Java-Indonesia Nuruddin; Wirawan, Putu Eka; Susanti, Putu Herny; Nashihin; Wiarti, Luh Yusni; Abdullah, Dahlan
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 8 No. 1 (2026): Vol. 8 No. 1 (2026): February-July
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v6i2.598

Abstract

Motivation is a key factor in tourists’ decision-making, including visits to historical sites related to the development of religion. This study aims to analyze the motivation of tourists visiting historical sites such as the tombs of saints and museums preserving their legacy. A qualitative method with a thematic and interpretive approach was used. Data were collected through interviews, field observations, and literature review. The findings reveal two main motivational perspectives: religious and cultural. Religious motivation includes the pursuit of blessings, spiritual merit, and inner peace, while cultural motivation involves interest in history, architecture, and cultural heritage. This study offers both theoretical and practical contributions to the development of tourism based on local and spiritual values. Its uniqueness lies in combining religious and cultural motivations in the context of visits to the Tomb and Museum of Sunan Drajat Lamongan—a site that has received little scholarly attention. Unlike previous studies that tend to separate the two aspects, this research integrates spiritual and historical dimensions to better understand tourist behavior.
Wisata Virtual: Keterlibatan Masyarakat Bali Aga dalam Promosi Pariwisata Virtual di Masa Pandemi Covid-19 di Bali Utara Nyoman Dini Andiani; Ni Ketut Arismayanti; Fitria Earlike Anwar Sani; Luh Yusni Wiarti
Jurnal Kajian Bali (Journal of Bali Studies) Vol. 12 No. 2 (2022): Volume 12 No 2 Oktober 2022
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2022.v12.i02.p06

Abstract

Five Bali Aga (Old Balinese) tourist villages in Banjar District, North Bali, collaborated to promote their tourism potential through virtual tours two times during 2021 by bringing up different topics each time. This study analyses the process and the community involvement during implementation of virtual tour and also themes that were provided for the virtual tours. In collecting data, this qualitative study involved a literature review, participatory observation, and interviews. Data were analysed using marketing theory and community-based tourism theory. The analysis shows that Bali Aga tourist villages were very active in preparing attractions and conducting the virtual tours. This article contributes to our understanding that virtual tour as a new form of marketing communication in promoting tourist destination virtually. Moreover, virtual tours are not only for tourism promotion but are also useful for helping the community in maintaining their spirit to manage tourist attractions during the pandemic.
Tourist Attraction, Image, and Memorable Experience On Revisit Intention: Evidence From Bonjeruk Tourism Village Lalu Trisna Sakti; Titien Damayanti; Luh Yusni Wiarti
Al-Kharaj: Journal of Islamic Economic and Business Vol. 7 No. 4 (2025): All articles in this issue include authors from 3 countries of origin (Indonesi
Publisher : LP2M IAIN Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/kharaj.v7i4.8109

Abstract

Lombok Island has become a popular destination for domestic and international tourists due to its natural and cultural richness. Despite the growth of Bonjeruk Tourism Village, challenges remain in sustaining tourist loyalty. This study examines the influence of Tourist Attraction and image on revisit intention, mediated by memorable tourism experiences. A total of 110 tourists who had visited Bonjeruk Tourism Village were surveyed using literature review, interviews, and questionnaires. Data were analyzed through a quantitative approach with SEM-PLS using SmartPLS 3.0. The findings reveal that Tourist Attraction significantly affects memorable tourism experiences but does not directly influence revisit intention. Conversely, destination image exerts both direct and indirect positive effects on revisit intention through memorable tourism experiences. Moreover, memorable tourism experience mediates the relationships between both Tourist Attraction and image with revisit intention. These results provide practical insights for destination managers to enhance Tourist Attraction and image by integrating memorable experiences to strengthen tourist revisit loyalty.
The Effect of Memorable Tourism Experience on Storytelling Behavior and Revisit Intention in Jatiluwih Tourism Village Bulan Purnama Sari; Luh Yusni Wiarti; I Wayan Mertha
Jurnal Impresi Indonesia Vol. 3 No. 9 (2024): Jurnal Impresi Indonesia
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jii.v3i9.5412

Abstract

Memorable Tourism Experience is one of the sources that are an aspect of excellence for a tourist destination or tourist attraction because a memorable experience will have a long- term impact. Good storytelling behavior and getting satisfaction that is in accordance with expectations will have an impact on tourist behavior to do branding and the intention to revisit. This study was conducted to see how much influence an impressive tourism experience has on storytelling behavior and revisit intention in Jatiluwih Tourism Village. The phenomenon that drives this study is the large number of storytelling behaviors of tourists who upload and convey information about their experiences through social media. The gap in previous studies is used as a novelty in this study to test how much influence memorable tourism experience has on revisit intention through storytelling behavior in Jatiluwih Tourism Village. The sampling technique used purposive sampling with a questionnaire distribution of 210 respondents consisting of domestic and foreign tourists. The type of research uses a quantitative approach using a Likert scale and data analysis using SmartPLS. The results of this study indicate that there is a significant direct influence between the memorable tourism experience variable on revisit intention, there is a significant direct influence between memorable tourism experience on storytelling behavior, there is a significant direct influence on storytelling behavior on revisit intention and storytelling behavior has a significant direct influence. In fully mediating an impressive tourism experience on the intention to revisit in Jatiluwih Tourism Village.
Wisata Virtual: Keterlibatan Masyarakat Bali Aga dalam Promosi Pariwisata Virtual di Masa Pandemi Covid-19 di Bali Utara Nyoman Dini Andiani; Ni Ketut Arismayanti; Fitria Earlike Anwar Sani; Luh Yusni Wiarti
Jurnal Kajian Bali (Journal of Bali Studies) Vol. 12 No. 2 (2022): Volume 12 No 2 Oktober 2022
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2022.v12.i02.p06

Abstract

Five Bali Aga (Old Balinese) tourist villages in Banjar District, North Bali, collaborated to promote their tourism potential through virtual tours two times during 2021 by bringing up different topics each time. This study analyses the process and the community involvement during implementation of virtual tour and also themes that were provided for the virtual tours. In collecting data, this qualitative study involved a literature review, participatory observation, and interviews. Data were analysed using marketing theory and community-based tourism theory. The analysis shows that Bali Aga tourist villages were very active in preparing attractions and conducting the virtual tours. This article contributes to our understanding that virtual tour as a new form of marketing communication in promoting tourist destination virtually. Moreover, virtual tours are not only for tourism promotion but are also useful for helping the community in maintaining their spirit to manage tourist attractions during the pandemic.
The Structural Drivers of Community-Based Green Tourism Development: Evidence from Jatiluwih Cultural Landscape, Bali Dewa Ayu Made Lily Dianasari; Luh Yusni Wiarti; I Gede Gian Saputra
Jurnal Kepariwisataan: Destinasi, Hospitalitas dan Perjalanan Vol. 10 No. 2 (2026): [Issue in Progress]
Publisher : Research and Community Service Center, Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/jk.v10i2.2765

Abstract

This study aims to develop a Community-Based Green Tourism (CBGT) model by identifying the hierarchical relationships among the critical factors influencing sustainable tourism development in the Jatiluwih Cultural Landscape, Bali, a UNESCO World Heritage Site. A qualitative case study was conducted using Interpretive Structural Modelling (ISM) based on pairwise comparisons and expert judgment. Data were collected through structured questionnaires and focus group discussions involving 14 purposively selected experts representing government agencies, tourism destination managers, local communities, farmers, tourism businesses, academics, and media practitioners. The ISM procedure comprised the development of the Structural Self-Interaction Matrix (SSIM), reachability matrix, level partitioning, and driver power–dependence analysis to identify the structural hierarchy among the factors. The findings reveal that social cohesion, community participation, institutional collaboration, environmental conservation, and local economic empowerment constitute the primary driving factors of community-based green tourism development. Government and academic institutions emerged as strategic institutional drivers, while the preservation of the Subak system, sustainable irrigation management, MSME empowerment, and cultural revitalization represent key outcomes of the development process. The study contributes theoretically by extending the community-based green tourism framework into a hierarchical ISM-based model that explains causal relationships among governance, environmental, socio-cultural, and economic dimensions. Practically, the proposed model provides a strategic framework for policymakers and destination managers to prioritize interventions that strengthen collaborative governance, community empowerment, and long-term sustainability in heritage tourism destinations.
Positioning Destinasi Wisata di Bali Perspektif Solo Traveller Kadek Melinda Putri; Luh Yusni Wiarti; Hanugerah Kristiono Liestiandre
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 6 No. 1 (2026): Maret: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v6i1.9387

Abstract

This research aims to analyze the positioning of tourism destinations in Bali from the perspective of solo travellers. The rising trend of independent travel highlights the need to understand how solo tourists perceive and select destinations. A quantitative approach was employed by distributing questionnaires to 326 respondents who had experienced solo travel and were familiar with nine global destinations, including Bali. Data analysis techniques used were Multidimensional Scaling (MDS) and Correspondence Analysis (CA). The results indicate that Bali holds a unique and strong position compared to other destinations such as Seoul, Bangkok, and Melbourne. Bali excels in attributes such as comfort, tourist attractions, safety, accessibility, and cultural engagement. Additionally, Bali shares positioning similarities with Reykjavik, particularly in terms of sustainable tourism practices. This study concludes that Bali is a competitive and attractive destination for solo travellers seeking a balance of relaxation, culture, and nature. The findings are expected to serve as a foundation for developing more effective and sustainable destination positioning strategies in the future.
Co-Authors Agustini, Ni Putu Oka Anjeli Wahyuningtyas, Ni Wayan Anom Hery Suasapha Ayu Nyoman Aridayanti, Dewa Bagus Gede Agung Widana, Ida Bulan Purnama Sari Christopher, Ned Dahlan Abdullah Desy Paradina Dewa Ayu Made Lily Dianasari Diah Cynthia Putri Dianasari, Dewa Ayu Made Lily Dyah Cynthia Putri Farid, Rahmadani Safitri Fitria Earlike Anwar Sani Fitria Earlike Anwar Sani Fitria Earlike Sani I Gede Gian Saputra, I Gede I Putu Utama I Putu Yogi Pradnyana I Wayan Mertha I Wayan Mertha I Wayan Sukma Winarya Prabawa Ida Ayu Sri Puspa Adi Ida Bagus Gede Agung Widana Ida Bagus Putra Negarayana Irwan, Lalu Sandika Kadek Melinda Putri Kristiono Liestiandre, Hanugerah Kusuma Dewi, Sheely Lalu Trisna Sakti Lukia Zuraida Nashihin Natabella Widowati Ni Ketut Arismayanti, Ni Ketut Ni Made Eka Mahadewi Ni Putu Oka Agustini Ni Putu Oka Agustini Nuruddin Nuruddin Nyoman Dini Andiani Nyoman Dini Andiani Putri Widawati, Ida Ayu Putu Eka Wirawan Putu Surya Laksana Rahjasa Ratnasari, Kadek Ayu Meisya Sabantini, Ni Luh Sabantini, Ni Luh Sanjaya, Ida Bagus Putra Saputra, Roy Setya Chendra Wibawa Suandari, Gusti Ayu Intan Sri Susanti, Putu Herny Susianti, Hartanti Woro Taora, Nayahana Hobori Titien Damayanti Widana, Ida Bagus Gede Agung Winarya, I Wayan Sukma