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All Journal Lingua Cultura IJLECR (International Journal of Language Education and Cultural Review) International Journal of Humanity Studies (IJHS) Metathesis: Journal of English Language, Literature, and Teaching Wanastra : Jurnal Bahasa dan Sastra Jurnal Ilmiah Lingua Idea Tunjuk Ajar: Jurnal Penelitian Ilmu Pendidikan Paedagoria : Jurnal Kajian, Penelitian dan Pengembangan Kependidikan Globish: An English-Indonesian Journal for English, Education, and Culture JOURNAL OF APPLIED LINGUISTICS AND LITERATURE Journal of Humanities and Social Studies Dialectical Literature and Education Journal REiLA: Journal of Research and Innovation in Language IJOLTL (Indonesian Journal of Language Teaching and Linguistics) Jurnal Bakti Masyarakat Indonesia ennichi J-Lalite: Journal of English Studies JOLLT Journal of Languages and Language Teaching LADU: Journal of Languages and Education
Baiatun Nisa
Universitas Bina Sarana Informatika
Agriculture, Biological Sciences & Forestry Arts Humanities Economics, Econometrics & Finance Education Electrical & Electronics Engineering Languange, Linguistic, Communication & Media Library & Information Science Mathematics Physics Social Sciences Other

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Journal : JOURNAL OF APPLIED LINGUISTICS AND LITERATURE

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Translingual practice as a rhetorical tactic in the 2024 gubernatorial election debates Umam, Akhmad Hairul; Sugiharto, Setiono; Nisa, Baiatun
JOALL (Journal of Applied Linguistics and Literature) Vol. 10 No. 2 (2025): August 2025 (In Progress)
Publisher : UNIB Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33369/joall.v10i2.43127

Abstract

With an emphasis on the overall rhetorical tactics used in a political discourse, this qualitative case study investigates translingual practice in the 2024 Jakarta gubernatorial election debates. It specifically examines how the candidates deliberately switched between Indonesian, English, and regional languages to interact with a linguistically varied population and to create compelling political narratives. The study is framed under the frameworks of both translingualism and Critical Discourse Analysis (CDA). Data sources were taken from the transcribed video recordings. The analysis emphasizes the interplay between multilingual communication, voter perception, and identity construction within Jakarta’s multicultural context. The findings revealed that translingual practice was purposefully used to appeal to a broader range of demographic groups. Candidates can improve their political messaging, negotiate their identities, and promote inclusivity by mixing languages. Translingual practice is a dynamic and flexible tool for political communication in Jakarta's diverse language environment. By showing that translingual practice serves as a strategic performative tool in electoral engagement rather than just being a reflection of Indonesia's linguistic diversity, this study contributes to the body of research on political discourse in multilingual cultures. It makes the case that, especially in globalized metropolitan contexts, language choice in political discourse is vital for influencing public opinion and for navigating democratic processes.
Co-Authors Abd. Rasyid Syamsuri Akhmad Hairul Umam, Akhmad Hairul Arif Hidayat Arinta Geby Asi Aryadi, Dedi Berita Mambarasi Nehe Cahyono, Habib Danang Dwi Harmoko Dwi Indarti Dwigustini, Retno Euis Meinawati Fadila, Wildania Firdha Rizka Amelia Hanhan Rahmawatie Hidayat Suharto, Taufik Hodijah, Uung Leny Hikmah Rentiana Lia Nurmalia Lia Nurmalia Lia Nurmalia Luh Putu Ratna Sundari Maulani Pangestu Mulyani , Cantik Novia Mutiara Safitri Naomisa, Rahmi Novita Sari Nurhasanah Halim Nurmalia , Lia Paramita Kusumawardhani Purwaningrum, Prapti Wigati Retno Dwigustini Rina Riniawati Rr Nabila Wahyu Apriyanti Safitri, Mutiara Sari , Sulhizah Wulan Setiono Sugiharto Shuhaida Abdull Rahman, Zainatul Sri Arfani, Sri Suherman Sulhizah Wulan Sari Sulhizah Wulan Sari Susilawati Susilawati Susilawati Susilawati Susilawati, Susilawati Theresia, Angelia Unpris Yastanti Uung Hodijah Wibowo, Ary Iswanto