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All Journal Jurnal Pendidikan Vokasi Journal of Indonesian Tourism and Development Studies International Journal of Humanity Studies (IJHS) Jurnal Ilmiah Peuradeun JURNAL HOSPITALITI DAN PARIWISATA Jurnal Industri Pariwisata Seminar Nasional Produk Terapan Unggulan Vokasi International Journal of Tourism Business Research Journal of Commerce Management and Tourism Studies Jurnal Abdi Anjani Jurnal Ragam Pengabdian Jurnal Ilmu Sosial dan Humaniora
Benny Irwan Towoliu
Department of Tourism, State Polytechnic of Manado, Indonesia
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Environmental Science Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Mechanical Engineering Social Sciences Transportation Other

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CAN THE HISTORICAL SITE IN MANADO BE A TOURISM EDUCATION ATTRACTION? Permana, Dimas Ero; Towoliu, Benny Irwan; Lumettu, Agustinus; Mandulangi, Jufrina
International Journal of Humanity Studies (IJHS) Vol 4, No 1 (2020): September 2020
Publisher : Sanata Dharma University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24071/ijhs.v4i1.2406

Abstract

Manado as the capital of North Sulawesi province in the past four years has become one of the leading destinations for Chinese tourists visiting Indonesia. One of the things that has not yet been explored well is cultural and historical tourism. Though this can be a special attraction when managed properly, it can be an alternative to tourism other than marine tourism. But in his observation the sites were not used as a means of learning culture and history for the people of Manado. The purpose of this study is the use of Historical Sites as Educational Tourism. The analytical method used is descriptive by combining qualitative and quantitative methods. The research instruments used were interviews, observation and questionnaires. The analytical method used is the assessment using a Likert attitude scale. The results showed that the Manado community agreed that the various sites were used as educational tourism
Kelayakan Usaha Souvenir Kayu Kelapa dalam Mendukung Pariwisata di Desa Budo, Kabupaten Minahasa Utara Towoliu, Benny Irwan; Kondoj, Telly Hetty Isje; Sangari, Fonny Erny Helty; Rondonuwu, Dianne O.; Kumaat, Hendry Moudy Estefanus; Mangolo, Mikhael Credo Samuel; Pangemanan, Jemmy Rudolf; Wenas, Pearl Loesye
Prosiding Seminar Nasional Produk Terapan Unggulan Vokasi Vol 1 No 1 (2024): Prosiding Seminar Nasional Produk Terapan Unggulan Vokasi Politeknik Negeri Manad
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat Politeknik Negeri Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Desa Budo, dalam pengembangan desa wisata, telah melakukan terobosan seperti membuat usaha souvenir dari kayu kelapa. Namun, dari hasil observasi ditemukan bahwa usaha tersebut tutup, padahal hasil produksi souvenir yang ditampilkan memiliki kualitas yang baik. Penelitian ini bertujuan untuk mengkaji kelayakan usaha souvenir dari kayu kelapa dalam mendukung Desa Budo sebagai desa wisata di Kecamatan Wori, Kabupaten Minahasa Utara. Metode penelitian yang digunakan adalah metode deskriptif. Wawancara dan observasi digunakan dalam pengambilan data pada penelitian ini. Sedangkan model analisis yang digunakan adalah rasio perhitungan seperti: benefit cost ratio dan titik impas. Hasil penelitian menunjukkan bahwa dari aspek keuangan, usaha ini layak untuk dikembangkan, sedangkan dari aspek pemasaran, saluran pemasaran yang digunakan hanya dengan menunggu di lokasi dan menawarkan kepada pengunjung yang datang ke lokasi tersebut. Tidak ada kreatifitas dalam pemasaran produk yang dilakukan selama ini. Kesimpulannya, terhentinya usaha ini dikarenakan model pemasaran yang terlalu monoton dan kaku. Disarankan agar ada terobosan dalam model pemasaran agar usaha ini dapat berjalan dengan baik.
PERSEPSI PENGUNJUNG TERHADAP PENGELOLAAN OBJEK WISATA GUNUNG MAHAWU DI KOTA TOMOHON Jemmy Rudolf Pangemanan; Alma Karangan Pongtuluran; Margresya Diana Rompas; Kevin Keril Pangemanan; Silvana Audry Rima Wewengkang; Towoliu, Benny Irwan
Jurnal Internasional Riset Bisnis Pariwisata Vol 3 No 1 (2024): International Journal of Tourism Business Research (INTOUR)
Publisher : Faculty of Economics and Business, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/intour.v3i1.1149

Abstract

Tomohon is a city located in North Sulawesi Province, which is unique in that it has no ocean but is flanked by two volcanic mountains, Mount Lokon and Mount Mahawu. Both mountains are still active, but are considered to provide fertility for agriculture and plantations for local residents. Mahawu Mount has been designated as a special interest tourist attraction, where the local government has arranged infrastructure and facilities. However, the availability of existing facilities does not guarantee good management of the area, there are still many things that need attention. The purpose of this study was to examine visitor perceptions of the management of the Mahawu Mount tourist attraction facilities in Tomohon City. This research method uses a survey method conducted on 100 respondents who visit tourist sites.  The research instruments used were questionnaires and observations.  The  Likert scale is used to categorize each question, as well as the use of score interpretation to facilitate answers to respondents' assessments. The analysis used is descriptive, using tables and percentages.
How the word of mouth marketing strategy influence the consumer buying interest? (A case of genestick product) Wenas, Pearl Loesye; Natos, Christoffer Daniel; Rompas, Margresye Diana; Towoliu, Benny Irwan
Journal of Commerce, Management, and Tourism Studies Vol. 3 No. 3 (2024): Dec 2024
Publisher : YAYASAN MITRA PERSADA NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58881/jcmts.v3i3.203

Abstract

The genestick product is a stick-shaped snack product made from onions in the Manado local language called kue kering biji-biji. This cake is produced by students from Politeknik Negeri Manado who are managed in groups in the form of micro-entrepreneurship, since it was sold it has stagnated, because it only uses a promotion strategy using a social media platform. Since the marketing strategy changed through word of mouth marketing, sales have increased. The purpose of this study was to analyze the effect of word of mouth marketing strategies on consumer buying interest in ginestick products. The research method used is quantitative descriptive, with data collection techniques through surveys, of 50 respondents. The analytical tools used are validity and reliability tests, correlation tests, regression tests, determination tests and hypothesis testing through the T test and F test. From some of these tests it is found that consumer buying interest is influenced by word of mouth marketing strategies. At the significance level of the hypothesis test (T and F tests) (0.001) and < the research error rate of 0.05 and with a coefficient of determination of 61.6%, it has a positive effect, which means that the higher the Word of mouth marketing, the higher the buying interest of Genestick product consumers.
STUDI IMPLEMENTASI KEARIFAN LOKAL PADA PENGEMBANGAN FASILITAS WISATA, DESA BUDO, KABUPATEN MINAHASA UTARA Towoliu, Benny Irwan; Mandulangi, Jufrina; Wenas, Pearl Loesye; Bawole, Merryany
Jurnal Industri Parawisata Vol 5 No 2 (2023): Jurnal Industri Pariwisata JANUARY 2023
Publisher : Universitas Sahid

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36441/pariwisata.v5i2.1428

Abstract

Sebelum bahkan setelah melewati waktu yang panjang dengan adanya  pandemi Covid-19, industri pariwisata masih tetap menjadi andalan untuk mempercepat pemulihan ekonomi di seluruh Indonesia. Pemicu utamanya adalah dukungan dari pemerintah Indonesia yang menetapkan pariwisata sebagai leading sector,  dimana wisata desa menjadi andalan dari daerah untuk bisa tumbuh dan berkembang, menopang pariwisata secara nasional.  Namun, tampaknya kecepatan pembangunan wisata desa tidak berbanding lurus dengan kemampuan masyarakat untuk mempertahankan identitas lokal agar tetap eksis. Kasus penelitian ini adalah di salah satu desa yang masuk dalam anugerah desa wisata, desa Budo, Kabupaten Minahasa Utara. Dan tujuan penelitian ini adalah untuk mengetahui pemahaman masyarakat desa dalam mengimplementasikan identitas lokal dalam pengembangan fasilitas wisata. Metode yang digunakan bersifat deskriptif melalui survei, dan observasi. Hasil penelitian menunjukkan bahwa masyarakat belum memahami peran identitas sosial budaya lokal dalam mengembangkan fasilitas wisata, dan umumnya hanya berdasarkan apriori atau firasat saja. 
Questioning the Stakeholders' Perceptions To The Availability of Facilities for Disability Tourism: A Case Study in Bunaken Island Towoliu, Benny Irwan; Diane Tangian; Bernadain Dainty Polii; Dianne O. Rondonuwu; Maryke Alelo
Jurnal Internasional Riset Bisnis Pariwisata Vol 4 No 1 (2025): International Journal of Tourism Business Research (INTOUR)
Publisher : Faculty of Economics and Business, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/intour.v4i1.1837

Abstract

Inclusive tourism remains a challenge in Indonesia, particularly in marine destinations such as Bunaken Island, where accessibility and facilities for people with disabilities are lacking. This study aims to explore stakeholder perceptions, including government officials, tourism businesses, and local communities, regarding the availability and need for disability-friendly tourism infrastructure in Bunaken. A mixed-method approach was applied, combining quantitative surveys of 321 respondents with qualitative interviews and field observations. The findings reveal that stakeholders strongly agree (>4.1) on the urgency of providing access for disabled tourists and moderately agree (>3.7) on the importance of supporting facilities, including accessible toilets, communication aids, and modified transport. However, some respondents raised concerns related to renovation costs and implementation feasibility. The study concludes that inclusive tourism in Bunaken is both necessary and economically promising. Specific recommendations include prioritizing basic accessible infrastructure, engaging disabled persons organizations (DPOs) in planning, and leveraging public-private partnerships to fund improvements. This research contributes to the discourse on sustainable and inclusive tourism by offering empirical insights and practical strategies to make Bunaken Island a more accessible and welcoming destination for all.
Does The Service Quality Of Banquet Hall Staff Affect The Guest Satisfaction? A Case Study At Hotel Peninsula Manado Kalele, Selvy; Watung, Enrico Aldo; Kondoj, Telly H. I.; Sendow, Deby Christiani; Permana, Dimas E.; Solang, Jeanlly A.; Towoliu, Benny Irwan
Jurnal Internasional Riset Bisnis Pariwisata Vol 4 No 1 (2025): International Journal of Tourism Business Research (INTOUR)
Publisher : Faculty of Economics and Business, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/intour.v4i1.2126

Abstract

This study aims to examine the effect of service quality provided by staff in the banquet hall on guest satisfaction in organizing events at the Peninsula Hotel Manado. Based on the findings of researchers, every time there is an event, staff often get complaints against the organizer, and it has become a hot issue developing outside the hotel, but it is still in the local Manado context. However, this will have an impact on the hotel if this is allowed and not handled properly. Through the survey method, research was conducted by distributing questionnaires to 100 respondents, and analyzed using simple linear regression, Spearman rank correlation, and the coefficient of determination. The result is that there is an influence of service quality on guest satisfaction, and there is a positive relationship between the two variables; the independent variable contributes to the dependent variable. Although the relationship and contribution are minor.
Analisis Kesiapan Masyarakat Terhadap Pengembangan Homestay Di Desa Wiau Lapi, Kabupaten Minahasa Selatan, Propinsi Sulawesi Utara Pagayang, Dirna; Kamagi, Jongky; Towoliu, Benny Irwan
Jurnal Ilmu Sosial dan Humaniora Vol. 1 No. 3 (2025): JULI-SEPTEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/3fw48x49

Abstract

Penelitian ini bertujuan untuk menganalisis kesiapan masyarakat dalam perencanaan pengembangan homestay di Desa Wisata Wiau Lapi. Metode yang digunakan dalam penelitian ini adalah metode deskriptif yang bersifat kualitatif. Data dikumpulkan melalui observasi langsung di lapangan, penyebaran kuesioner, wawancara mendalam dengan perangkat desa, dan pengelolaan Bumdes, serta dokumentasi pendukung lainnya. Lokasi penelitian berpusat di Desa Wiau Lapi, Kabupaten Minahasa Selatan, Propinsi Sulawesi Utara. Hasil penelitian menunjukkan bahwa Sebagian besar masyarakat di Desa Wiau Lapi telah menunjukkan tingkat kesiapan yang cukup tinggi, kesiapan tersebut terlihat dari ketersediaan warga untuk menyediakan rumahnya sebagai tempat menginap, mengikuti pelatihan, hingga mendukung kebijakan desa untuk pengembangan homestay.
Can the Chinese Cultural Attraction Become an Icon of Tourism Cultural Heritage? (A Case in China Village, Manado) Towoliu, Benny Irwan; Permana, Dimas Ero; Sangari, Fonny
Jurnal Ilmiah Peuradeun Vol. 8 No. 3 (2020): Jurnal Ilmiah Peuradeun
Publisher : SCAD Independent

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26811/peuradeun.v8i3.382

Abstract

The purpose of this study was to analyze the residents’ perception towards the Chinese cultural attraction as an icon of cultural heritage tourism in Manado city. Manado is a predominantly Christian community and dominated by indigenous Minahasa tribes. But, now the city is populated by various inhabitants such as Sangir, Gorontalo, Maluku, and even foreign immigrants such as China and Arab migrating since the Dutch colonial era. Of the various communities that exist, practically only the Chinese community that still maintains its rituals amid strong advances in the tourism industry, this cultural practice can become an icon for cultural tourism. However, can the cultural ritual be accepted as an icon of Manado cultural tourism? This research was in the form of a descriptive qualitative approach. The instruments of data collection were questionnaires and field observations. Questionnaires were distributed to 325 respondents spread in Manado. Empirical results showed that every ritual attraction of Chinese Culture had always been awaited and an interesting spectacle for the people of Manado since the people of Chinese descent domiciled in Manado City. These findings could also provide recommendations for policymakers in setting annual tourist agendas as well as providing legal certainty for this region of Chinatown with various attractions as a cultural heritage area.
Pelatihan Storytelling pada Pengelola Wisata di Desa Budo Towoliu, Benny Irwan; Mikhael C.S. Mangolo; Alma K. Pongtuluran; Jeanlly A. Solang; Fonny Sangari
Jurnal Ragam Pengabdian Vol. 2 No. 3 (2025): Desember (in progress)
Publisher : Lembaga Teewan Journal Solutions

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62710/q92dae81

Abstract

The narrative of each product in a destination needs to be conveyed by telling the uniqueness of each product to arouse curiosity among visitors or tourists. Storytelling in the context of tourism is a method of conveying a story through words, images, or other media, with the aim of conveying information, entertaining, or influencing guests. Budo is a tourist village that has many potential attractions with backgrounds that are said to be myths or actual events, but the managers have never realized that the stories behind these attractions can be memorable for tourists visiting the location. Storytelling training equips tourism managers with various skills and abilities, such as speaking skills, thinking skills, and creativity in managing the existing tourism potential to the maximum. Training methods: opening or orientation, core storytelling activities, and closing or evaluation. The primary focus is on creating engaging stories with a strong core and a structured narrative flow. Through this training, managers can develop storylines for each potential attraction and communicate them effectively. 
Co-Authors Alma K. Pongtuluran Alma Karangan Pongtuluran Bawole, Merryany Bernadain Dainty Polii Deby Cnristiyani Sendow Diane Tangian Dianne O. Rondonuwu Fonny Sangari Jeanlly A. Solang Jemmy Rudolf Pangemanan Kamagi, Jongky Kevin Keril Pangemanan Kondoj, Telly H. I. Kondoj, Telly Hetty Isje Kumaat, Hendry Moudy Estefanus Lumettu, Agustinus Machiko Nugraha Indriyanto Mandulangi, Jufrina Mangolo, Mikhael Credo Samuel Margresya Diana Rompas Margresye Diana Rompas Maronrong, Nabila Sanzabila Maryke Alelo Mikhael C.S. Mangolo Mita Erdiaty Takaendengan Natos, Christoffer Daniel Pagayang, Dirna Pangemanan, Jemmy Rudolf Permana, Dimas E. Permana, Dimas Ero Pesik, Vena Rajamuddin, Sintia Rondonuwu, Dianne O. Sangari, Fonny Sangari, Fonny Erny Helty Selvy R Kalele, Selvy R Silvana Audry Rima Wewengkang Solang, Jeanlly A. Watung, Enrico Aldo Wenas, Pearl Loesye