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Pelatihan digital marketing pupuk organik dekomposer microbacter alfaafa-11 pada kube pemuda gubuk timuk kecamatan Terara Rini Endang Prasetyowati; Muhammad Joni Iskandar; Muhammad Anwar; Elwani Hidayati; Riswan Riswan
SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Vol 8, No 1 (2024): March
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jpmb.v8i1.21489

Abstract

Abstrak Perkembangan teknologi yang begitu pesat saat ini menjadi poin utama yang bisa dimanfaatkan untuk meningkatkan daya jual suatu produk. Khususnya dibidang teknologi masyarakat sudah menggunakan dan merasakan manfaat dari inovasi teknologi-teknologi yang diciptakan seperti websites, facebook, instagram, whatshapp dan lain sebagainya. Dalam pelatihan digital marketing yang dilaksanakan pada kelompok KUBE Gubuk Timuk Desa Sukadana Kecamatan Terara menitik beratkan pada dua jenis media bisnis online yaitu digital marketing dan media sosial. Pelaksanaan pelatihan ini dimulai dengan pemberian materi tentang digital marketing, kemudian diskusi yang dilanjutkan dengan praktik pembuatan akun bisnis. Berdasarkan hasil pelatihan ada 3 media sosial yang digunakan oleh kelompok KUBE dalam mempromosikan dan menjual barangnya yaitu twitter, whatsapp dan instagram. Hal ini dilakukan karena beberapa pertimbangan yaitu pertama pembuatan akun bisnis di media sosial lebih mudah dibandingkan dengan di market place, kedua lebih mudah di gunakan atau diatur dibandingkan dengan market place. Pada dasarnya market place maupun medsos memiliki tujuan yang sama, yaitu untuk mempermudah di dalam berusaha atau bisnis, akan tetapi semua itu akan berjalan dengan baik apabila dijalann dengan penuh ketekutan dan pokok utama dalam berbisnis adalah kejujuran.Kata kunci: digital marketing; pupuk organik; microbacter alfaafa-11 Abstract The rapid development of technology is now the main point that can be used to increase the selling power of a product. Especially in the field of technology, people have used and benefited from innovative technologies created such as websites, Facebook, Instagram, WhatsApp, and so on. In the digital marketing training that was held at the Kube Timuk Kube group, Sukadana Village, Terara District, the focus was on two types of online business media, namely Digital Marketing and Social Media. The implementation of this training begins with the provision of material on digital marketing, and then the discussion is followed by the practice of creating a business account. Based on the results of the training, there are 3 social media that the Kube group wants to use in promoting and selling their goods, namely Twitter, WhatsApp, and Instagram. Use or regulated compared to the marketplace. Marketplaces and social media have the same goal, namely to make it easier to do business or business, but all of that will work well if it is carried out with full dedication and the main point in doing business is honesty. Keywords: digital marketing; organic fertilizer; microbacter alfaafa-11
Peningkatan Produksi Kelompok Tani Ternak Melalui Teknologi Open Telur Asin (TOTA) Di Kecamatan Terara Iskandar, Muhammad Joni; Anwar, Muhammad; Wirasandi, Wirasandi
Jurnal Pengabdian kepada Masyarakat Nusantara Vol. 6 No. 4 (2025): Edisi Oktober - Desember
Publisher : Lembaga Dongan Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55338/jpkmn.v6i4.7438

Abstract

Kegiatan pelatihan dan pendampingan peningkatan produksi melalui Teknologi Open Telur Asin (TOTA) bertujuan meningkatkan keterampilan, pengetahuan, serta kapasitas produksi Kelompok Tani Ternak (KTT) Berlian Desa Sukadana, Kecamatan Terara. Tujuan akhirnya adalah memperbaiki nilai jual telur bebek, meningkatkan pendapatan, serta memperkuat manajemen usaha kelompok melalui penerapan pencatatan berbasis digital. Lokasi kegiatan berada di Dusun Gundem, Desa Sukadana, Kecamatan Terara, Kabupaten Lombok Timur. Kegiatan dilaksanakan pada dua tahap utama: pelatihan dan pendampingan produksi telur asin melalui teknologi TOTA pada tanggal 16 September 2025 sementara pelatihan manajemen usaha berbasis aplikasi Buku Kas Digital pada tanggal 2 Agustus 2025. Metode kegiatan dilakukan melalui partisipatory action program pendekatan learning by doing, Transfer Knowledge, Technology Transfer (TT), dan Entrepreneurship Capacity Building. Tahapannya meliputi sosialisasi, perancangan teknologi, pelatihan teknis penggunaan TOTA, fermentasi telur, serta praktik pencatatan keuangan digital. Evaluasi dilakukan melalui instrumen pre-test dan post-test. Hasil pelaksanaan menunjukkan peningkatan signifikan dalam keterampilan dan pemahaman anggota. Pada aspek produksi, anggota kelompok yang sebelumnya hanya memahami teknik konvensional kini mampu menguasai penggunaan TOTA hingga 95%, dengan kapasitas produksi mencapai 150 butir (±9 kg) per sekali proses. Pemahaman terhadap teknik fermentasi juga meningkat, sehingga kualitas telur asin lebih terjaga. Pada aspek manajemen penerapan aplikasi Buku Kas Digital membantu anggota mencatat transaksi keuangan secara sistematis, transparan, dan lebih dari 80% anggota telah mampu menggunakannya secara mandiri. Hasil evaluasi menunjukkan adanya peningkatan yang signifikan terhadap kemampuan mitra setelah pelatihan dan pendampingan. Sebelum pelaksanaan, keterampilan anggota dalam memproduksi telur asin baru berada pada kisaran 40% dan meningkat menjadi 85% setelah pendampingan. Produksi telur asin yang sebelumnya hanya sekitar 45% dengan metode manual naik menjadi 80% dengan teknologi TOTA. Selain itu, pemahaman anggota terhadap manajemen usaha berbasis digital juga meningkat, dengan lebih dari 80% anggota mampu menggunakan aplikasi Buku Kas Digital untuk mencatat transaksi, menyusun laporan keuangan, hingga memantau arus kas usaha mereka.
Pemanfaatan Sampah Rumahtangga Sebagai Pupuk Kompos Studi Kasus Bina Desa Kecamatan Wanasaba Muhammad Joni Iskandar; Rini Endang Prasetyowati; Muhammad Anwar; Riswan Riswan
Jurnal Pengabdian Masyarakat IPTEKS Vol. 9 No. 2 (2023): JURNAL PENGABDIAN MASYARAKAT IPTEKS
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/jpmi.v9i2.1060

Abstract

Pelatihan pembuatan pupuk kompos sangat perlu dilakukan mengingat volume sampah rumahtangga semakin tinggi mengikuti ragam konsumsi terhadap produk organik-non organik. Jika hal ini tidak diatasi dengan baik bisa mengganggu aktivitas karena menumpuk dan menimbulkan bau busuk. Tujuan pengabdian ini adalah pelatihan membuat pupuk kompos berbahan baku sumberdaya lokal dekomposer effective microrganism-4 (EM-4). Mitra pelatihan adalah masyarakat Kecamatan Wanasaba sekaligus sebagai desa binaan. Metode pelatihan menggunaan focus group discussion, transfer knowladge dan transfer technology. Dari hasil pelatihan menunjukkan bahwa masyarakat sangat antusias dan termotivasi mengikuti seluruh rangkaian kegiatan. Pupuk kompos yang dihasilkan belum baik karena kondisi cuaca yang tidak menentu sehingga melewati estimasi pengomposan. Kendati demikian tujuan akhir dari pelatihan sudah tercapai yaitu meningkatkan pengetahuan dan keterampilan pembuatan pupuk kompos.
Pembuatan Pupuk Organik Berbahan Baku Limbah Rumput Laut Guna Menunjang Ketahanan Pangan di Lombok Timur Muhammad Sarlan; M. Zainuddin; Ria Ashari; Joni Iskandar, Muhammad
JDISTIRA - Jurnal Pengabdian Inovasi dan Teknologi Kepada Masyarakat Vol. 6 No. 1 (2026)
Publisher : Yayasan Rahmatan Fidunya Wal Akhirah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58794/jdt.v6i1.1847

Abstract

Program pengabdian ini dilatarbelakangi oleh permasalahan penumpukan limbah rumput laut di wilayah pesisir Kecamatan Jerowaru, Kabupaten Lombok Timur, khususnya di Kelompok Tani Sengkelok yang selama ini belum dimanfaatkan secara optimal dan justru menimbulkan pencemaran lingkungan sementara para petani masih bergantung pada pupuk kimia yang mahal dan sulit diakses. Tujuan kegiatan ini adalah pelatihan dan pendampingan petani agar mampu mengolah limbah rumput laut menjadi pupuk organik cair (POC) sebagai alternatif pupuk yang murah, ramah lingkungan, dan efektif dalam menunjang produktivitas tanaman serta ketahanan pangan lokal. Kegiatan dilaksanakan di Kelompok Tani Sengkelok Desa Seriwe melalui pendekatan transfer ilmu, pelatihan partisipatif, demonstrasi langsung proses fermentasi, pendampingan produksi, dan evaluasi berbasis pre-test dan post-test. Hasil pelaksanaan kegiatan menunjukkan adanya peningkatan signifikan dalam pengetahuan dan keterampilan petani terhadap teknologi produksi pupuk cair. Hal ini dibuktikan dengan kelompok tani sudah berhasil produksi pupuk POC berbahan limbah rumput laut hingga proses pengemasan. Target capaian kemampuan produksi kelompok tani setelah diukur menggunakan pree-test dan post-test menunjukkan skill dan pengetahuan produksi lebih dari 80%. Hasil akhirnya adalah program ini tidak hanya berhasil mengatasi persoalan lingkungan dan keterbatasan pupuk tetapi juga menghadirkan model inovasi ekonomi sirkular berbasis sumber daya lokal yang berpotensi dikembangkan sebagai usaha produktif berkelanjutan.
Strengthening of Agricultural Labor Based on Local Wisdom Model Besiru in East Lombok District Muhammad Joni Iskandar; Muhammad Anwar; Ria Ashari
Jurnal Ilmiah Membangun Desa dan Pertanian Vol. 9 No. 1 (2024)
Publisher : Department of Agribusiness, Halu Oleo University Jointly with Perhimpunan Ekonomi Pertanian Indonesia - Indonesian Society of Agricultural Economics (PERHEPI/ISAE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37149/jimdp.v9i1.987

Abstract

Labor is an essential factor of production in running a farm. Production produced by farmers depends on the availability of sufficient labor so that efficiency is achieved. However, the demand for labor is currently high while the supply is low. Therefore, there is a labor crisis in the agricultural sector. Its limited availability is caused by labor regeneration, which is still difficult to implement considering that the younger generation is not interested in working as farmers and chooses other professions. This study aims to analyze farmers' response to agricultural labor based on the local wisdom of the Besiru model in East Lombok Regency. This type of research is descriptive analysis research to explain the actual conditions of agricultural labor based on the local wisdom of the Besiru model. The research location was purposely determined to be in Batu Putik Village, Keruak District, considering that farmers still use Besiru in running their farming business. The research sample of 30 farmers was determined by census in the Bareng Bersinar Farmer Group I and the Bareng Bersinar Farmer Group II. The method for estimating farmer responses to the Besiru model labor system uses the empathy, persuasion, impact, and communication (EPIC) model with Likert's Summated Rating Scale (LSRS), where each choice of answers is given a score. The results showed that most farmers' cognitive, affective, and conative responses to the Besiru model labor were as expected.
Analysis of Income From Virginia Tobacco Farming GL26H Variety Using The Slicing Technique in Keruak District: Analisis Pendapatan Usahatani Tembakau Virginia Varietas GL26H Dengan Teknik Rajangan Di Kecamatan Keruak Muaziz Sabri; Rini Endang Prasetyowati; Muhammad Joni Iskandar; Muhammad Anwar
Jurnal Ilmiah Manajemen Agribisnis Vol. 14 No. 1 (2026): Jurnal Ilmiah Manajemen Agribisnis: Januari - Juni 2026
Publisher : Program Studi Magister Agribisnis Universitas Pembangunan Nasional "Veteran" Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/jimaemagri.v14i1.64

Abstract

The GL26H variety is a type of virginia tobacco developed on Lombok Island. The purpose of this study was to determine the income of the GL26H virginia tobacco farming business using the shredding technique with a partnership pattern. The method used was descriptive quantitative, the research location was selected purposively with data collection techniques through questionnaires. The number of respondents was 40 people determined by quota sampling, while sampling was carried out by snowball sampling. Data were analyzed using cash flow analysis techniques. The results of the study showed that the GL26H virginia tobacco farming business using the shredding technique in Keruak District for one planting season had an average production cost of IDR 73,616,894/LLG or IDR 61,509,057/Ha, revenue of IDR 113,172,990/LLG or IDR 94,310,825/Ha, and income of IDR 39,556,096/LLG or IDR 32,801,768/Ha. 
Analysis of Income From Virginia Tobacco Farming GL26H Variety Using The Slicing Technique in Keruak District: Analisis Pendapatan Usahatani Tembakau Virginia Varietas GL26H Dengan Teknik Rajangan Di Kecamatan Keruak Muaziz Sabri; Rini Endang Prasetyowati; Muhammad Joni Iskandar; Muhammad Anwar
Jurnal Ilmiah Manajemen Agribisnis Vol. 14 No. 1 (2026): Jurnal Ilmiah Manajemen Agribisnis: Januari - Juni 2026
Publisher : Program Studi Magister Agribisnis Universitas Pembangunan Nasional "Veteran" Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/jimaemagri.v14i1.64

Abstract

The GL26H variety is a type of virginia tobacco developed on Lombok Island. The purpose of this study was to determine the income of the GL26H virginia tobacco farming business using the shredding technique with a partnership pattern. The method used was descriptive quantitative, the research location was selected purposively with data collection techniques through questionnaires. The number of respondents was 40 people determined by quota sampling, while sampling was carried out by snowball sampling. Data were analyzed using cash flow analysis techniques. The results of the study showed that the GL26H virginia tobacco farming business using the shredding technique in Keruak District for one planting season had an average production cost of IDR 73,616,894/LLG or IDR 61,509,057/Ha, revenue of IDR 113,172,990/LLG or IDR 94,310,825/Ha, and income of IDR 39,556,096/LLG or IDR 32,801,768/Ha. 
The Effect Of Land Fragmentation On Agricultural Sector Regeneration In East Lombok Muhammad Joni Iskandar; Muhammad Anwar; Handri Jurya Parmi
AGRITEPA: Jurnal Ilmu dan Teknologi Pertanian Vol 11 No 2 (2024)
Publisher : UNIVED Press, Dehasen University Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/agritepa.v11i2.6718

Abstract

Purpose : The purpose of this study is to determine the influence of land fragmentation on the regeneration of the agricultural sector in East Lombok. The location of the study was determined purposively in Keruak and Sakra Districts with a sample of 50 respondents determined by accidental sampling with the criteria of a sample age less than 40 years. Methodology : Analysis of the effect of land fragmentation on the regeneration of the agricultural sector using the Likert scale on all variables. Results : The results of the study show that more than 50 percent of the young generation stated that fragmentation is the cause of narrow land area, decreased production and productivity, low profits, and difficult production diversification. However, more than 90 percent of farmers are ready and will continue family farming activities. Findings: More than 50 percent of farmers stated that the bargaining position of agricultural products has always been low due to fragmentation. Novelty: This research provides new insights into the effect of land fragmentation on the regeneration of the agricultural sector. Originality: This study offers an analysis of the effect of land fragmentation on the regeneration of the agricultural sector using a Likert scale on all variables. Conclusion: Family, extension workers, and community support are needed to build a modern agricultural sector based on the younger generation. Type of paper : Empirical Research Article
Analisis Pendapatan Usahatani Padi (Oryza Sativa) Di Lahan Sub Optimal (Studi Kasus: Lahan Kering Di Kecamatan Jerowaru Kabupaten Lombok Timur) Mustar Mustar; Muhammad Joni Iskandar; Rini Endang Prasetyowati; Muhammad Anwar
Jurnal Pertanian Khairun Vol 4 No 2: (Desember 2025)
Publisher : Universitas Khairun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33387/jpk.v4i2.10928

Abstract

Suboptimal land use for food availability is unavoidable, alternative rice farming in dry land is the current choice. The fluctuating prices of agricultural production factors require an in-depth study of detailed price estimates and allocations. The purpose of this study is to analyze the income of dry land rice farming in Jerowaru District. The study is descriptive, with purposive location selection, in a dry land rice agro-ecosystem with rain-fed irrigation in Sekaroh Village, Jerowaru District, East Lombok Regency. Respondents were determined by quota sampling of 30 people and selected randomly. Data were collected using observation techniques, structured interviews, and documentation, then analyzed using cash flow analysis techniques and described using descriptive methods. The results of the study obtained the production cost components of dry land rice farming amounted to Rp12,479,222/LLG or Rp14,321,187/ha, dry grain production harvested 4,519 tons, land productivity capacity reached 1.32 ku/LLG or 1.72 ku/ha. The farm income value is Rp25,649,000/LLG or Rp29,373,500/ha. The study concluded that the income from dryland rice farming in Jerowaru District is Rp13,169,778/LLG or Rp15,052,313/ha.
RISIKO PRODUKSI USAHATANI PADI MODEL CORPORATE FARMING DI JAWA TENGAH Muhammad Joni Iskandar; Rini Endang Prasetyowati; Muhammad Anwar
SEPA: Jurnal Sosial Ekonomi Pertanian dan Agribisnis Vol 21, No 1 (2024): FEBRUARY
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/sepa.v21i1.61481

Abstract

Corporate farming is a strategic step to increase the production and productivity of subsistence lowland rice farming. In addition, the use of corporate farming model agriculture is a new opportunity to overcome the risk of national rice production. Especially at this time, the rice fields are getting narrower due to the conversion of functions into agro-tourism, housing, industry, and services. The purpose of this research is to estimate the production risk and farmers' behavior towards the risk of rice farming with the corporate farming model in Sukoharjo Regency, Central Java. The result of this research shows that the risk of production of the corporate farming model is high with a variability of 50.45. This means that the corporate farming model of rice farming faces the risk of major crop failure. Factors that influence the increase in production risk are SP-36 fertilizer and pesticides, while land area, Urea fertilizer, NPK fertilizer, and labor have the potential to reduce production risk but have no significant effect. Farmers' behavior towards the risk of farming with the corporate farming model is risk aversion. The attitude of reluctant farmers is shown by their behavior in facing the intermediate risk of 32 farmers