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All Journal Jurnal Kreativitas PKM Performance MANAJEMEN DEWANTARA Indonesian Journal of Islamic Business and Economics (IJIBE) Borobudur Management Review Prosiding University Research Colloquium Jurnal Pengabdian West Science House of Management and Business Journal Jurnal Ekonomi, Akutansi dan Manajemen Nusantara ADIMA International Journal of Business and Quality Research Aksi Kita: Jurnal Pengabdian Kepada Masyarakat
Wisanggeni Bagus Anggoro
Universitas Muhammadiyah Gombong
Religion Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Public Health Social Sciences Other

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PENYELESAIAN SENGKETA ANGKUTAN LAUT BAGI PELAKU BISNIS. Ludian Toro; Wisanggeni Bagus Anggoro; Brian Septiadi Daud
House of Management and Business (HOMBIS) Journal Vol 1, No 2 (2022): House of Management and Business (HOMBIS JOURNAL)
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Universitas Muhammadiyah Gombong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26753/hombis.v1i2.772

Abstract

This article discusses the resolution of disputes experienced by sea freight service users if they experience problems when sending their business goods. This article uses a research method in the form of a literature study by collecting related articles on dispute resolution regarding sea transportation. from the existing conclusions, it can be concluded that the conclusion step taken by a businessman in resolving sea transportation disputes with sea transportation service providers is to use non-litigation channels, but if it is felt that the solution offered is not enough, a businessman can use litigation by bringing the dispute issue to the party. authorized, a businessman must also take into account the use of insurance to secure goods to be shipped using sea freight services.
Pengaruh E-Servicescape Dalam Meningkatkan Loyalitas Pelanggan Melalui Kepercayaan Dan Perceived Value Sebagai Variabel Mediasi (Studi Pada Pengguna Shope Di Jawa Tengah) Ramlah, Sri; Fatkhurrokhman, Tiyan; Barokah, Siti; Pratama, Wilson Chandra Teguh; Anggoro, Wisanggeni Bagus
Jurnal Ekonomi, Akutansi dan Manajemen Nusantara Vol. 2 No. 1 (2023): Jurnal Ekonomi, Akutansi dan Manajemen Nusantara (JEAMA)
Publisher : Utiliti Project Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55338/jeama.v2i1.56

Abstract

This study examines the effect of e-servivescape on customer loyalty and to examine the mediating role of trust and perceived value in the relationship between e-servivescape to customer loyalty. This research conducted a survey of 110 Shopee marketplace users in Central Java. Research data were analyzed using Partial Least Square which was operated through the SmartPLS program. The results of the analysis show that e-servivescape has a positive and significant effect on customer loyalty, e-servivescape has a positive and significant effect on trust, e-servivescape has a positive and significant effect on perceived value, trust has a positive and significant effect on customer loyalty, perceived value has a positive and significant influence on customer loyalty. Mediation analysis reveals that trust and perceived value play a role in mediating the relationship between e-servivescape and customer loyalty.
PERAN REGULASI TEKNOLOGI DAN KARYAWAN BANK UNTUK MENCEGAH TINDAK PENCUCIAN UANG DI BANK Pratama, Wilson Candra Teguh; Fatkhurrokhman, Tiyan; Anggoro, Wisanggeni Bagus; Ramlah, Sri; Barokah, Siti
House of Management and Business (HOMBIS) Journal Vol 2, No 2 (2023): House of Management and Business (HOMBIS JOURNAL)
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Universitas Muhammadiyah Gombong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26753/hombis.v2i2.1305

Abstract

Banks, commonly utilized as financial institutions, are often implicated in money laundering activities. The majority of these institutions report suspicious transactions to the Indonesian Financial Transaction Reports and Analysis Center (PPATK). This study seeks to assess the influence of implementing regulatory technology (regtech) and the involvement of Anti Money Laundering (AML) officers in preventing money laundering within a bank. Employing explanatory research to test hypotheses, the primary data collection involved a questionnaire distributed to 689 AML officers in Indonesia, with a 42.9% response rate from 296 participants. Multivariate analysis results indicate that electronic know-your-customer (KYC) lacks significance in preventing money laundering. Conversely, transaction monitoring, along with considerations of cost and time, demonstrates a positive and significant impact on thwarting money laundering. Additionally, there is a notable positive effect between bankers' competency and awareness in preventing money laundering. Both Regulatory Technology and bankers play crucial roles in averting money laundering. Notably, research concerning technology and bankers in the context of money laundering prevention remains limited in Indonesia. This study contributes valuable insights to existing literature on anti-money laundering and the progression of anti-money laundering systems.
Penguatan Sumber Daya Manusia Kelompok Tani/Gapoktan/KEP (Kelompok Ekonomi Petani) di Desa/Kecamatan Rowokele Kabupaten Kebumen Dalam Meningkatkan Kesejahteraan Anggota Sri Ramlah; Siti Barokah; Wisanggeni Bagus Anggoro
Jurnal Pengabdian West Science Vol 4 No 02 (2025): Jurnal Pengabdian West Science
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/jpws.v4i02.2022

Abstract

Program pemberdayaan masyarakat pada kelompok Gapoktan dilaksanakan melalui pendampingan yang terdiri dari empat tahapan utama: penyadaran melalui sosialisasi untuk meningkatkan pengetahuan, pemberian motivasi agar masyarakat menyadari potensi diri, optimalisasi potensi melalui pelatihan teknis, dan penerapan keterampilan untuk memperkuat keberdayaan. Tingkat kesejahteraan anggota kelompok, yang sebelumnya berada pada kategori sedang, mengalami peningkatan baik secara materi maupun nonmateri berkat program ini. Di Desa/Kecamatan Rowokele, Kabupaten Kebumen, kegiatan penguatan kelompok usaha tani dilakukan dengan pendekatan teknis yang berfokus pada partisipasi dan kapasitas anggota sebagai faktor utama keberhasilan. Strategi pemberdayaan masyarakat diterapkan melalui pengelolaan kawasan, penguatan kelembagaan, dan pengembangan usaha, yang secara bersamaan mendorong keseimbangan antara pembangunan ekonomi dan kelestarian lingkungan secara berkelanjutan.
SOSIALISASI DAN PENERAPAN STANDAR OPERASIONAL PROSEDUR (SOP) DALAM PRODUKSI DAMPAKNYA MENINGKATKAN KUALITAS PRODUK (STUDI PADA SURTY COLLECTION) Fatkhurrokhman, Tiyan Fatkhurrokhman; Anggoro, Wisanggeni Bagus Anggoro; Munandar, Galih Mahardika Munandar; Evelyna, Novia Evelyna; Khamida, Restu Ata Khamida; Nareswari, Hita Nareswari
ADIMA Jurnal Awatara Pengabdian Kepada Masyarakat Vol 3 No 3 (2025): Juli
Publisher : Awatara Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61434/adima.v3i3.268

Abstract

Artikel ini membahas penerapan Standar Operasional Prosedur (SOP) dalam industri konveksi di Surty Collection, Desa Karangpule, Kebumen. Tujuan dari pengabdian ini adalah untuk meningkatkan efisiensi produksi dan kualitas produk melalui sosialisasi dan pelatihan. Metode yang digunakan meliputi observasi, wawancara, dan pengenalan SOP yang sistematis. Hasil evaluasi menunjukkan peningkatan signifikan dalam pemahaman pegawai, dengan nilai posttest yang lebih tinggi dibandingkan pretest. Penerapan SOP terbukti efektif dalam mengurangi kesalahan produksi, meningkatkan konsistensi kualitas, dan memperkuat kapasitas manajerial. Keseluruhan kegiatan ini diharapkan dapat meningkatkan daya saing produk lokal serta berkontribusi pada pemberdayaan ekonomi masyarakat desa.
The impact of Marketing Agility on Marketing Performance: The Role of Competition as a Moderating Variable in the context of SMEs Wisanggeni Bagus Anggoro; Najmudin Najmudin; Sudarto Sudarto
International Journal of Business and Quality Research Vol. 2 No. 03 (2024): July - September, International Journal of Business and Quality Research (IJBQ
Publisher : Citakonsultindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/ijbqr.v2i03.987

Abstract

This article discuss the importance of marketing agility to increase the marketing performance in the high level of competitiveness. Marketing agility known for usefullness to face the uncertian condition of the market. But lot of studies only implemented in the big company, only few research was done in the context of small business. This research collecting data from small business in the central java. Using the structured equation modeling the data was analyzed to get the result. The result shows that high competitiveness level will increase the impact of marketing agility on the marketing performance. This study has a limitation because the data only collected in vew resident in central java and only using cross sectional data, future research may try using time series data and expand the research area.
The Impact of Family Dynamics on Marketing Performance: The Role of Marketing Agility as a Mediating Variable in the Context of SMEs. Wisanggeni bagus Anggoro; Weni Novandari; Refius Pradipta Setyanto
International Journal of Business and Quality Research Vol. 2 No. 04 (2024): October - December, International Journal of Business and Quality Research (IJ
Publisher : Citakonsultindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/ijbqr.v2i04.990

Abstract

Tis Article discuss the impact of family dynamics on the marketing performance, with marketing agility as a mediating variable. This research is quantitative research that conducted in SME sector. The data was collected thrugh 5 resiident in central java, using sample of 150 SME using 5 point likert scale. The data was analyzed througe structured equation modeling. Result found that Family dinamics has indirect impact on marketing performance this becaise the family dynamics will impacting the ability of a company to do the marketing agility. This research recommend the family corporate should do the best way to get the marketing agility so they can increase their market performance. This research limit on its rage for only has been done in 5 resident in central java, so the next research should enlarge the sample of the study.
PENGARUH WORD OF MOUTH (WOM), HARGA "TIKET EARLY BIRD", DAN CELEBRITY ENDORSEMENT TERHADAP PEMBELIAN. (STUDI KASUS PADA PEMBELIAN TIKET KONSER FESTGO DI UNIVERSITAS MUHAMMADIYAH GOMBONG) Fatkhurrokhman, Tiyan; Anggoro, Wisanggeni Bagus; Pratama, Wilson Chandra Teguh 
MANAJEMEN DEWANTARA Vol 8 No 3 (2024): MANAJEMEN DEWANTARA
Publisher : Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/md.v9i1.18955

Abstract

This study aims to analyze the influence of Word of Mouth (WOM), "Early Bird" ticket pricing, and Celebrity Endorsement on ticket purchase decisions for the Festgo concert event at Universitas Muhammadiyah Gombong. A quantitative approach using a survey method was employed, involving 100 randomly selected respondents. Data were collected through questionnaires and analyzed using SPSS software. The findings indicate that all three variables have a positive and significant impact on ticket purchase decisions. WOM plays a crucial role in shaping consumer perceptions, while "Early Bird" pricing and Celebrity Endorsement enhance purchase interest. This research contributes to marketing strategies in the concert industry and suggests that event organizers integrate these three factors to improve ticket sales effectiveness. Limitations of this study include its specific context and limited sample size, prompting recommendations for future research to explore a broader range of variables and contexts.
Pelatihan Digital Marketing dan Content Creator sebagai Upaya Peningkatan Ekonomi pada Tim Penggerak PKK si Desa Watuagung, Tambak Rahmadhani, Wulan; Johariyah, Johariyah; Anggoro, Wisanggeni Bagus
Jurnal Kreativitas Pengabdian Kepada Masyarakat (PKM) Vol 8, No 10 (2025): Volume 8 No 10 (2025)
Publisher : Universitas Malahayati Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/jkpm.v8i10.22303

Abstract

ABSTRAK Perkembangan teknologi digital membawa peluang besar dalam pemasaran produk lokal. Namun, pemanfaatan digital marketing dan peran sebagai content creator di kalangan Tim Penggerak PKK Desa Watuagung, Tambak masih terbatas. Kondisi ini berdampak pada kurang optimalnya promosi dan pemasaran produk, sehingga daya saing ekonomi masyarakat belum maksimal. Tujuan dari Kegiatan pengabdian ini bertujuan untuk meningkatkan pengetahuan dan keterampilan Tim Penggerak PKK dalam memanfaatkan digital marketing dan content creator sebagai strategi peningkatan ekonomi keluarga dan masyarakat desa. Metode kegiatan dilakukan melalui tiga tahap, yaitu (1) sosialisasi mengenai pentingnya digital marketing, (2) pelatihan teknis pembuatan konten kreatif berbasis media sosial, dan (3) praktik langsung serta pendampingan dalam pengelolaan akun pemasaran digital. Evaluasi dilakukan dengan pre-test dan post-test serta observasi keterampilan peserta. Hasil pelatihan menunjukkan adanya peningkatan signifikan pada pengetahuan dan keterampilan peserta dalam membuat konten digital, mengelola akun media sosial, serta memasarkan produk secara online. Peserta menjadi lebih percaya diri, kreatif, dan mampu memperluas jaringan pemasaran produk lokal. Kesimpulan: Pelatihan digital marketing dan content creator terbukti efektif sebagai strategi pemberdayaan Tim Penggerak PKK dalam meningkatkan ekonomi keluarga dan masyarakat di Desa Watuagung, Tambak.  Kata Kunci: Digital Marketing, Content Creator, Pemberdayaan PKK, Ekonomi Masyarakat.  ABSTRACT The development of digital technology offers significant opportunities in the marketing of local products. However, the utilization of digital marketing and the role of content creators among the Family Welfare Empowerment (PKK) Team in Watuagung Village, Tambak, remain limited. This condition has resulted in suboptimal promotion and marketing efforts, thereby reducing the economic competitiveness of the community. The purpose of this community service activity is to enhance the knowledge and skills of the PKK Team in utilizing digital marketing and content creation as strategies to improve family and community economic empowerment. The program was carried out in three stages: (1) socialization on the importance of digital marketing, (2) technical training on creative content development for social media, and (3) hands-on practice and mentoring in managing digital marketing accounts. Evaluation was conducted through pre-test and post-test assessments as well as observation of participants’ skills. The results showed a significant improvement in participants’ knowledge and abilities in creating digital content, managing social media accounts, and marketing products online. Participants became more confident, creative, and capable of expanding the marketing network of local products.Conclusion: Digital marketing and content creator training has proven to be effective as a strategy for empowering the PKK Team in improving family and community economic conditions in Watuagung Village, Tambak. Keywords: Digital Marketing, Content Creator, PKK Empowerment, Community Economy
Pengaruh E-Servicescape dalam Meningkatkan Loyalitas Pelanggan melalui Kepercayaan dan Perceived Value sebagai Variabel Mediasi Ramlah, Sri; Fatkhurrokhman, Tiyan; Barokah, Siti; Pratama, Wilson Chandra Teguh; Anggoro, Wisanggeni Bagus
Borobudur Management Review Vol 4 No 1 (2024): Vol 4 No: 1 (2024)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/bmar.v4i1.9428

Abstract

Penelitian ini menguji pengaruh e-servivescape terhadap loyalitas pelanggan dan untuk menguji peran mediasi dari kepercayaan dan perceived value dalam hubungan antara e-servivescape terhadap loyalitas pelanggan. Riset ini melakukan survey kepada 200 pengguna marketplace Shopee di jawa tengah. Data penelitian dianalisis dengan Partial Least Square yang dioperasikan melalui program SmartPLS. Hasil analisis menunjukkan bahwa e-servivescape memiliki pengaruh positif dan signifikan terhadap loyalitas pelanggan, e-servivescape memiliki pengaruh positif dan signifikan terhadap kepercayaan, e-servivescape memiliki pengaruh positif dan signifikan terhadap perceived value, kepercayaan memiliki pengaruh positif dan signifikan terhadap loyalitas pelanggan, perceived value memiliki pengaruh positif dan signifikan terhadap loyalitas pelanggan. Analisis mediasi mengungkapkan bahwa kepercayaan dan perceived value memainkan peran dalam memediasi hubungan e- servivescape terhadap loyalitas pelanggan.
Co-Authors Akbar, Tian Khusni Ari Setia Nugroho Azizah, Zaezah Nisa Brian Septiadi Daud Cahyani, Rizky Nur Candivas, Muhammad Sayyid Dwianzahra, Maysandra Evelyna, Novia Evelyna Fatkhurrokhman, Tiyan Fatkhurrokhman, Tiyan Fatkhurrokhman Fitriyani, Hanifah Galih Mahardika Munandar Ismawati, Syahfitri Johariyah, Johariyah Keyzha Lungguh Arta Nugraha Khamida, Restu Ata Khamida Kurniawan, Firdaus Hendri Ludian Toro muhammad hafiduddin Nadia Sekar Ayu Nurcahyo Najmudin Nareswari, Hita Nareswari Nurul Azizah Pangestu, Retno Pangestu Pratama, Wilson Chandra Teguh Pratama, Wilson Chandra Teguh  Ramlah, Sri Rosliana Mahardhika Setiawan, Yusuf Abi Setyanto, Refius Pradipta Siti Barokah Siti Barokah, Siti Sri Ramlah Sudarto Sudarto Syifathania, Salsabila Nasywa Tian Khusni Akbar Tiyan Fatkhurrokhman Weni Novandari Wilson Candra Wulan Rahmadhani, Wulan