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Kualitas Layanan Inaportnet pada Kantor Kesyahbandaran dan Otoritas Pelabuhan Kelas I Eka Sukmawati; Dian Lieska Ocviany; Indarno Sugeng Rahardjo; Mahardhika Andiansyah; Marthaleina Ruminda; Yosi Pahala; Sugiyanto Sugiyanto; Devi Ratnasari
Jurnal Manajemen Transportasi & Logistik (JMTRANSLOG) Vol 9, No 1 (2022): MARET
Publisher : Institut Transportasi dan Logistik Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54324/j.mtl.v9i1.915

Abstract

This research aims at determining the quality of Inaportnet services by comparing service performance and service user expectations. A quantitative approach with the Importance Performance Analysis (IPA) method was used with a saturated sample of 23 respondents. Primary data was collected by distributing questionnaires. The analysis was carried out to determine the suitability of service performance to the expectations of service users which is described through the IPA Matrix in the form of a Cartesian diagram. The results showed that the total level of conformity was 94.46% so the suitability of the overall service performance was still below the expectations of service users. However, judging by the Interpretation Guidelines, the level of suitability of service users was very satisfied. Gap analysis was used to find out whether there was a gap in service at the Port in Banten by looking for the difference in the value of performance and the value of importance (expectations). The results of the Gap Analysis calculation (gap score) showed that each item of the instrument was negative, which means that it still needs to be reviewed and improved on each item of the instruments
Strategi Perusahaan Penerbangan Berbayar Murah dalam Meningkatkan Penjualan Tiket Marthaleina Ruminda Sitorus; Lut Mafrudo; Fernanda Audi Fakhri; Yuliantini Yuliantini; Rohana Sitanggang
Ilmu Ekonomi Manajemen dan Akuntansi Vol 4, No 1 (2023): Jurnal Ilmu Ekonomi Manajemen dan Akuntansi
Publisher : Universitas Mohammad Husni Thamrin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37012/ileka.v4i1.1448

Abstract

Penelitian ini bertujuan untuk mengetahui strategi yang digunakan pada perusahaan penerbangan berbayar murah (low-cost carrier/LCC) agar dapat meningkatkan penjualan tiket pesawat. Metode yang digunakan dalam peneltian ini menggunakan analisis SWOT, dengan teknik analisis data yang digunakan analisis matriks SWOT 4 Kuadran, Matrik SWOT IFE dan EFE dan matriks Internal (IE). Hasil dari analisis matriks SWOT 4 kuadran menunjukan hasil faktor internal sebesar 2.20 dan hasil faktor eksternal sebesar 1.45 yang menunjukan bahwa posisi perusahaan berada pada kuadran I yaitu strategi growth sehingga strategi yang digunakan adalah dengan menggunakan strategi agresif yaitu dengan penetrasi pasar, pengembangan pasar dan pengembangan produk. Sedangkan untuk analisis matrik IE didapatkan berdasarkan total skor faktor internal (IFE) sebesar 2.83 dan total skor faktor eksternal (EFE) sebesar 2.66 menunjukan bahwa perusahaan berada pada sel V menunujukan bahwa perusahaan sudah berada dalam tahap menjaga dan mempertahankan (hold and maintain), strategi yang digunakan oleh perusahaan yaitu dengan cara penetrasi pasar dan pengembangan produk.
Kualitas Layanan Inaportnet pada Kantor Kesyahbandaran dan Otoritas Pelabuhan Kelas I Eka Sukmawati; Dian Lieska Ocviany; Indarno Sugeng Rahardjo; Mahardhika Andiansyah; Marthaleina Ruminda; Yosi Pahala; Sugiyanto Sugiyanto; Devi Ratnasari
Jurnal Manajemen Transportasi & Logistik (JMTRANSLOG) Vol 9, No 1 (2022): MARET
Publisher : Institut Transportasi dan Logistik Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54324/j.mtl.v9i1.915

Abstract

This research aims at determining the quality of Inaportnet services by comparing service performance and service user expectations. A quantitative approach with the Importance Performance Analysis (IPA) method was used with a saturated sample of 23 respondents. Primary data was collected by distributing questionnaires. The analysis was carried out to determine the suitability of service performance to the expectations of service users which is described through the IPA Matrix in the form of a Cartesian diagram. The results showed that the total level of conformity was 94.46% so the suitability of the overall service performance was still below the expectations of service users. However, judging by the Interpretation Guidelines, the level of suitability of service users was very satisfied. Gap analysis was used to find out whether there was a gap in service at the Port in Banten by looking for the difference in the value of performance and the value of importance (expectations). The results of the Gap Analysis calculation (gap score) showed that each item of the instrument was negative, which means that it still needs to be reviewed and improved on each item of the instruments
Pengaruh Brand Image dan E-Service Quality Terhadap Keputusan Pembelian Melalui Kepuasan Konsumen Online Travel Agent Tiket.com Indriyati, Indriyati; Sitorus, Marthaleina Ruminda; Tarina, Fransiska
Jurnal Manajemen Bisnis Transportasi dan Logistik Vol 8, No 2 (2022): Desember
Publisher : Institut Transportasi dan Logistik Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54324/j.mbtl.v8i1.1192

Abstract

Online travel agents are increasingly in demand in line with the needs of society in the digital era who tend to want everything to be done practically. Purchasing decisions taken by consumers is an important factor in maintaining the existence of the company. This study aims to discuss how brand image and e-service quality influence consumer purchasing decisions through consumer satisfaction as an intervening variable at the online travel agent tiket.com using the Partial Least Square (PLS) research method with a total of 210 respondents. Based on the results of data processing, it can be concluded that brand image has a positive and significant influence on consumer satisfaction. E-service quality has a positive and significant influence on customer satisfaction, the better the quality of online services provided by the company, the higher the level of customer satisfaction and previous consumer transactions have an effect on subsequent consumer purchasing decisions, on the brand image variable, namely ticket reputation ticket.com among the public, in the e-service quality variable, namely the products offered by tiket.com are incomplete when compared to online travel agents.
DAMPAK PENYELENGGARAAN PROSES PEMBELAJARAN KOLABORATIF MERDEKA BELAJAR BAGI MAHASISWA INSTITUT TRANSPORTASI DAN LOGISTIK TRISAKTI Marthaleina Ruminda; Yulianti Keke; Euis Saribanon; Mustika Sari; Indriyati
Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Vol. 4 No. 6 (2022): Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Publisher : Departement Of Accounting, Indonesian Cooperative Institute, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (553.096 KB) | DOI: 10.32670/fairvalue.v4i6.1090

Abstract

The purpose of this study was to determine the implementation and impact of their collaborative learning process for students at the Trisakti Institute of Transportation and Logistics. This research was conducted on 1,190 students, 92 lecturers, and 20 educators from the Faculty of Management and Business (FMB) of the Trisakti Transportation and Logistics Institute, Jakarta. The results of the study are that the implementation of MBKM has been going well within 1 year, there are several things that need to be improved, related to socialization, communication between all stakeholders involved (Students, Lecturers and Educators) and Students feel the good impact of implementing MBKM, adding additional competencies needed, broaden their horizons and can be a provision after graduation, because of the increase in hard skills and soft skills. So based on the results of students, lecturers, and teaching staff, there are several things that can be improved in the future, namely, first, students, lecturers, and educators still know little about MBKM, so it is necessary to do better socialization. Furthermore, students, lecturers and teaching staff still do not understand the length of learning MBKM, so it is necessary to provide an explanation regarding the length of study for the MBKM program. Then there are quite a lot of students, and lecturers who still don't have the same understanding of MBKM, so it needs to be communicated better. Fourth, it can be seen that students, lecturers and teaching staff feel that MBKM is able to improve soft skills and develop skills as a further provision. Furthermore, the five students felt that the activities were in accordance with the needs of future graduates. Only 3% stated that it was not appropriate and the sixth 55% of Education Personnel felt dissatisfied and did not participate, to increase participation in MBKM implementation, ITL Trisakti needs to socialize and re-communicate this activity. So in the future it is necessary to disseminate information to students, lecturers, and teaching staff regarding MBKM and it is important to continue the ongoing MBKM program in each faculty.
Increasing the Satisfaction and Loyalty of Lion Parcel’s Customers in Indonesia Angelica, Irene; Astria, Nathania; Sitorus, Marthaleina Ruminda; Ghafar, Abdul
Jurnal Manajemen Bisnis Transportasi dan Logistik Vol 9, No 2 (2023): Desember
Publisher : Institut Transportasi dan Logistik Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54324/j.mbtl.v9i2.1779

Abstract

This study aims to examine the effect of brand image, social media and price perceptions on customer satisfaction and loyalty at Lion Parcel in Indonesia. This sample is 179 respondents who use Lion Parcel expedition services. Data analysis using Structural Equation Modeling-Partial Least Square (SEM-PLS 4.0). The result of this study show that brand image has a positive and significant effect on customer satisfaction. Social media has a positive and significant effect on customer satisfaction. Price perception has a positive and significant effect on customer satisfaction. And customer satisfaction has a positive and significant effect on customer loyalty. The result of this artikel can be basis for Lion Parcel to improve their marketing skill by considering social media users and price perceptions that are aligned with their benefit.
Niat Membeli dan Kepercayaan Pelanggan Online Marketplace Sitorus, Marthaleina Ruminda; Anggiani, Sarfilianty; Yuliantini, Yuliantini; Keke, Yulianti; Ghafar, Abdul
Jurnal Manajemen Bisnis Transportasi dan Logistik Vol 8, No 1 (2022): Juni
Publisher : Institut Transportasi dan Logistik Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54324/j.mbtl.v8i2.1193

Abstract

This research is to determine the factors that influence the purchase intention of customers or potential customers that mediated by trust in online marketplaces during the COVID-19 pandemic and entering the digital era 4.0. This study used quantitative descriptive method by distributing questionnaires to respondents. The sample used was 306 respondents. This research uses path analysis techniques with the Structural Equation Model (SEM) Partial Least Square (PLS) method with the help of SmartPLS software. The results of the direct influence hypothesis test show a significant and positive influence on each latent variable except for the results of the hypothesis test of the effect of ease on trust which has a direct but not significant and positive influence. While in the indirect influence test, latent variables have a significant and positive indirect influence, except for the indirect influence of convenience on purchase intention mediated by customer or prospective customer confidence. Thus, marketplace application business people are expected to improve digital marketing services, especially in the ease of using applications so that they can increase purchase intent that further makes transactions on marketplace applications. 
Kompetensi Kerja dan Kinerja Pemeriksaan Kapal: Bukti Empiris Kelaiklautan Kapal di Indonesia Latifah, Alfi; Sitorus, Marthaleina Ruminda; Thamrin, Muhammad; Agusinta, Lira; Sugiyanto, Sugiyanto
Jurnal Manajemen Bisnis Transportasi dan Logistik Vol 10, No 1 (2024): Juni
Publisher : Institut Transportasi dan Logistik Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54324/j.mbtl.v10i1.1470

Abstract

The main problems of this research, namely work competency, training of marine inspectors, ship inspection performance on the seaworthiness of ships in Indonesia have not contributed optimally and optimally. This research aims to analyze the direct and indirect contribution to the work competency, training of marine inspectors through ship inspection performance on the seaworthiness of ships in Indonesia. The research method uses path analysis for direct contributions and to determine indirect contributions using the Sobel test. The sample of this research consisted of 60 people who were maritime inspector education and training participants who were currently taking part in marine inspector training at the maritime transportation training center. The research findings state that there is a direct contribution from work competency and training of marine inspectors to ship inspection performance, but there is no direct contribution from work competency to ship seaworthiness. Meanwhile, training of marine inspectors and ship inspection performance contribute directly to the seaworthiness of ships. Ship inspection performance contributes and is able to function as an indirect mediator of work competency and training of marine inspectors on ship seaworthiness.
Blockchain Technology’s Impact on Port Logistic Operational Enhancement at Pontianak Port Franky Devano Sianturi, Tigor; Panca Djati, Sundring; Ruminda, Marthaleina; Arifiani, Librita
Dinasti International Journal of Education Management And Social Science Vol. 5 No. 6 (2024): Dinasti International Journal of Education Management and Social Science (Augus
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v5i6.3030

Abstract

This study investigates the impact of blockchain technology on port logistics operations at Pontianak Port, West Kalimantan, Indonesia. Despite recent infrastructure developments, such as the Kijing Terminal, the port faces significant operational challenges, including inadequate traceability, incomplete real-time cargo information, and a lack of transparency. These issues lead to inefficiencies and mistrust among stakeholders, negatively impacting the port's reliability, operational effectiveness, and customer satisfaction. The research employs a structured quantitative design, surveying 110 participants involved in port operations, to examine the influence of traceability, transparency, and transaction efficiency on blockchain technology adoption and subsequent service quality improvements. Data analysis using SmartPLS 4.0 software confirms that enhanced traceability, transparency, and efficient transaction processes significantly impact the adoption of blockchain technology, which in turn significantly improves service quality. The study highlights the potential of blockchain to address these deficiencies and suggests future research to explore broader samples, additional influencing factors, and longitudinal studies.  
Enhancing Passenger Satisfaction Through Service Quality: The Strategic Role of Baggage Handling Ruminda, Marthaleina; Parlindungan, Purbanuara; Salsa Bila, Nurul Aulia; Fachrurozy, Rayhan Adzikra
Journal of Social Research Vol. 4 No. 9 (2025): Journal of Social Research
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/josr.v4i9.2772

Abstract

Intense competition within the low-cost carrier (LCC) industry has shifted the strategic focus from price superiority towards enhancing service quality and passenger satisfaction. This study aims to analyze the strategic role of the operational process of baggage handling in shaping passenger satisfaction by examining the mediating role of Service Quality. Employing a quantitative approach with the Partial Least Squares Structural Equation Modeling (PLS-SEM) method, data were collected via a questionnaire from 100 respondents, who were predominantly young passengers (under 25 years old) and university students. The findings indicate that Baggage Handling has a direct, positive, and significant influence on both Service Quality and Customer Satisfaction. Furthermore, Service Quality is also proven to have a positive and significant effect on Customer Satisfaction. The most critical finding is the confirmation of the partial mediating role of Service Quality in the relationship between Baggage Handling and Customer Satisfaction. This result implies that baggage handling possesses a dual role: as a component in shaping service quality perceptions and as a direct driver of satisfaction. For LCC managers, this finding underscores the importance of managing baggage handling as a strategic service touchpoint, with practical implications including investment in automated baggage systems, real-time tracking technology, and staff training programs to effectively enhance passenger satisfaction and competitive advantage.