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Journal : DeKaVe

Pendidikan Desain Komunikasi Visual dalam Era Society 5.0 Pungky Febi Arifianto
DeKaVe Vol 15, No 1 (2022): DeKaVe Vol. 15 No. 1 2022
Publisher : Institut Seni Indonesia Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24821/dkv.v15i1.6167

Abstract

The world community order has undergone a revolution along with the development of increasingly massive information and communication technology. All aspects of life are filled by the movement of communication through cyber media that is useful for crossing the limitations of space and time. This revolution then brought a lot of convenience in connecting cross-community relations or creating new community spaces in the internet network. This communication media produces a lot of data so that it can be used by several other users as a reference in mapping people's habits that can be coordinated by certain communities to facilitate the problems that are present. The involvement of people's lives and Internet-based information technology media is called revolution Society 5.0. As a problem solving-based education, Visual Communication Design that utilizes media as a means of communication must be able to blend in the space. This paper attempts to describe the role of DKV Education in the Society of Society 5.0. The method used is a literature review from various study sources, both from research and from the thoughts of other authors. So that new ideas will be obtained in opening new insights to produce Graduate Achievements that can be useful for the Society 5.0.
Comparative Study: Understanding the Visual Identity of Batik Brands in Indonesia El Chidtian, Aileena Solicitor Costa Rica; Arifianto, Pungky Febi; Renzina, Yudha Delonix
DeKaVe Vol 17, No 2 (2024): DeKaVe Vol. 17 No. 2 2024
Publisher : Institut Seni Indonesia Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24821/dkv.v17i2.13888

Abstract

This research is a comparative study of the visual identity of batik brands in Indonesia, which aims to identify the differences and similarities in the visual elements of various leading batik brands. Brand visual identity is an important aspect of marketing efforts, because it reflects the image and values that a company wants to convey to consumers. In the context of batik, which is Indonesia's cultural heritage, visual identity is becoming increasingly important as a way to maintain traditional values while remaining relevant in the modern market. The aim of this research is to understand the meaning and dynamics behind the visual identity of a batik brand. This research analyzes the visual symbols of 4 leading batik brands in Indonesia which are analyzed and compared with each other using a qualitative comparative analysis method. The research results show that although many batik brands emphasize traditional elements in their visual identity, there is significant variation in how these brands adapt modern elements to appeal to different market segments. Some brands emphasize traditional motifs with natural colors, while others combine contemporary elements to create a more modern and minimalist impression. Additionally, it was found that brands that focus more on international markets tend to adopt a more universal and simple visual style, compared to brands that focus more on the domestic market which often maintain local uniqueness in their designs
Perancangan User Interface Aplikasi Mobile Abdimas dengan Metode Human Centered Design Arifianto, Pungky Febi; Setiawan, Bayu; Taju, Fransisca Sherly
DeKaVe Vol 17, No 1 (2024): DeKaVe Vol. 17 No. 1 2024
Publisher : Institut Seni Indonesia Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24821/dkv.v17i1.11000

Abstract

Pandemi Covid-19 telah mengubah tatanan dunia, hal ini juga berbanding lurus dengan pemanfaatan teknologi dalam mempermudah akses dan memotong regulasi bertemunya orang (physical distancing). Dampak positif tersebut berbanding terbalik dengan aktivitas pengabdian masyarakat. Salah satu tri dharma perguruan tinggi ini memungkinkan untuk berinteraksi dalam kegiatannya. Dilain sisi, dosen sebagai penggerak pengabdian masyarakat susah mencari mitra yang sesuai dengan kompetensinya, sehingga pengabdian ini seringnya salah sasaran dan melenceng dari kegiatan yang sudah ditentukan. Perancangan user interface ini dibuat dengan harapan mampu menjadi penghubung antara mitra dan dosen sebagai pengabdi untuk bisa match dan memberikan kebermanfaatan yang sesuai. Penelitian ini menggunakan metode deep interview dan customer journey map dalam memetakan alur penggunanya. Selain itu perancangan ini juga akan menggunakan studi literatur mengenai permasalahan User Interface Design dan Pengabdian Masyarakat. Adapun keseluruhan proses ini menggunakan metode Human Centered Design yang kemudian dirangkum, diolah dan disintesiskan menjadi sebuah konsep user interface design sebagai sebuah metode penyelesaian masalah. Tampilan aplikasi akan menggunakan android system based. Konsep ini nantinya akan memperlihatkan bagaimana aplikasi mobile ini mampu menjadi pemecahan permasalahan yang terjadi di antara mitra dan pengabdi (dosen) sehingga dapat dijadikan keberlanjutan design interface yang berguna bagi masyarakat.