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Pengaruh Brand Satisfaction, Brand Trust, Dan Brand Experience Terhadap Brand Loyalty Merek Eiger (Studi Pada Mahasiswa Fakultas Ekonomi Dan Bisnis Universitas Islam Malang) Mochamad Firli Ardiansyah; Nurhidayah Nurhidayah; Sulton Sholehuddin
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This study aims to determine the influence of brand satisfaction, brand trust and brand experience on Eiger brand loyalty. The independent variables used are brand satisfaction, brand trust and brand experience, while the dependent variable is brand loyalty. The sample used in this study was 90 respondents who were students of Islamic University of Malang who were customers of Eiger brand products. Data collection method using questionnaires. The data analysis used in this study used validity and reliability tests, normality tests, analysis multiple linear regression, multicollinearity test, heteroscedasticity test, t test and R2 coefficient of determination. The results of this study show that brand satisfaction has a positive and significant effect on Eiger brand loyalty, brand trust has a positive effect and significant to the brand loyalty of the Eiger brand, and brand experience has a positive and significant effect on the brand loyalty of the Eiger brand.  Keywords: Brand Satisfaction, Brand Trust, Brand Experience, Brand Loyalty, Eiger Brand.
Pengaruh Gaya Kepemimpinan, Lingkungan Kerja Non Fisik, dan Disiplin Kerja Terhadap Kinerja Pegawai Satuan Polisi Pamong Praja Kabupaten Malang (Studi Kasus Pada Pegawai Satpol PP Kabupaten Malang Bidang Trantribum Seksi Pengamanan) Putri Ayu Maghfiro; Pardiman Pardiman; Sulton Sholehuddin
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract The purpose of this study was to determine the effect of leadership style, non-physical work environment and work discipline on the performance of Civil Service Police Unit employees in Malang Regency. This type of research is quantitative. The approach used in this study is an associative approach, using a saturated sample. Data collection techniques in this study using a questionnaire technique. Data analysis techniques in this study used the Classical Assumption Test, Multiple Regression, Hypothesis Test (t test and F test), and the Coefficient of Determination. Data processing in this study used the software program SPSS (Statistics Package for the Social Sciences) version 25. The results showed that it was partially known that leadership style had a positive and significant influence on the performance of Civil Service Police Unit employees in Malang Regency. Partially it is known that the non-physical work environment has a positive and significant influence on the performance of civil service police unit employees in Malang Regency. Partially it is known that work discipline has a positive and significant influence on the performance of Civil Service Police Unit employees in Malang Regency. Simultaneously it is known that leadership style, non-physical work environment, and work discipline have a significant positive influence on the performance of civil service police unit employees in Malang Regency. Keywords: Leadership Style, Non-Work Work Environment, Work Discipline, Employee Performance 
Pengaruh Lokasi Kenyamanan Tempat, Dan Kualitas Produk Terhadap Keputusan Pembelian Di Warkop Puntadewa Pakis Kabupaten Malang (Studi Kasus Konsumen Warkop Puntadewa Pakis Kabupaten Malang) Moh. Afifuddin; Budi Wahono; Sulton Sholehuddin
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This study aims to determine the effect of location, convenience of place, and product quality on purchasing decisions at warkop Puntadewa Pakis Malang district. The data method in this study used a questionnaire with a total sample of 65 respondents. The analytical method used in this study is multiple linear analysis by testing the hypothesis using the F test and t test. Based on the results of data analysis, it is explained that the independent variables consist of location, convenience of place, product quality, while the dependent variable is the purchase decision. From the results of the research above it can be seen that location, convenience of place, and product quality simultaneously influence purchasing decisions. Keywords: Location, Place Convenience, Product Quality, and Purchase Decision
Pengaruh Product Quality, Brand Image, Dan Brand Trust Terhadap Keputusan Pembelian Iphone (Studi Kasus Mahasiswa Universitas Islam Malang) Yuzky Maulana Irbad; Budi Wahono; Sulton Sholehuddin
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This study aims to determine "the effect of shopping Product Quality, Brand Image, and Brand Trust on Iphone Purchase Decisions" (on Iphone users at the Islamic University of Malang)". The type of research used in this research is quantitative research. The data processed in this study is the result of distributing questionnaires to students who have used the iPhone at least once, totaling 99 respondents. The sampling method is purposive sampling. The analysis technique used in this study is multiple linear regression. The results showed that the results of the t (partial) test on Product Quality had an effect on Purchasing Decisions indicated by a t value of 4.278, Brand Image had no effect on Purchase Decisions indicated by a t value of 0.535, and Brand Trust had no effect on Purchase Decisions indicated by a t value of 0.332. This means that Product Quality affects purchasing decisions while Brand Image and Brand Trust do not affect Purchase Decisions on Iphone at UNIVERSITAS ISLAM MALANG. Based on the calculation of the coefficient of determination, it shows that the Adjusted R Square is 20.4% and the remaining 79.6% can be explained by other variables that are not in this study Keywords: Product Quality, Brand Image, Brand Trust and Purchase Decision
Pengaruh Pelatihan Kerja, Kemampuan Kerja, dan Stres Kerja Terhadap Kinerja Karyawan Pada PT. Waskita Karya (Persero) Tbk. Proyek Pembangunan Jalan Tol Pasuruan – Probolinggo Seksi 4 Anggun Rizki Syafila Putri; Pardiman Pardiman; Sulton Sholehuddin
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abtract In a corporate environment or business field, labor is one of the most valuable resources and plays a major role in the use of other company resources. So it is only natural that the company thinks about how to improve the performance of its employees so that the company’s productivity can increase. The purpose of this study was to determine the effect of job training, work ability and work stress on employee performance. The type of research used is associative research with a quantitative approach. The sample in this study were 56 employees who were employees working at PT. Waskita Karya (Persero) Tbk. Pasuruan – Probolinggo Toll Road Construction Project Section 4 . Data analysis used in this study is multiple linear regression analysis. The sample technique used is purposive sampling technique. The results of this study indicate that the independent variables of job training, work ability, and work stress have a partial effect on employee performance. While the results of the F test state that the independent variables simultaneously affect the dependent variable, namely employee performance. Of the three independent variables that have the most dominant influence on employee performance is work ability because it has the greatest value of the beta coefficient and t count. Keywords: Job Training, Work Ability, Work Stress, Employee Performance 
Pengaruh Literasi Keuangan Dan Lingkungan Sosial Terhadap Minat Berinvestasi Saham Syariah (Studi Kasus Pada Mahasiswa Universitas Islam Malang Angkatan 2022) Siti Mutmainnah; Nurhidayah Nurhidayah; Sulton Sholehuddin
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This research is to find out and analyze how financial literacy and social environment influence the interest in investing in Islamic stocks at the Islamic University of Malang. The population in this study were 2022 Non-Faculty of Economics and Business Students of the Islamic University of Malang. This sampling technique uses purposive sampling which is a sample collection technique based on certain criteria with 94 respondents. The analysis technique uses multiple linear regression analysis. The results of this study indicate that financial literacy has a significant effect on the interest in investing in Islamic stocks and the social environment has a significant effect on the interest in investing in Islamic stocks. (Times New Roman; font 12; sentence case, justified, single space, 200 words) Keyword: Financial Literacy, Social Environment, Invesment Interest.
Pengaruh Celebrity Endorsement, Customer Satisfaction, Viral Marketing Dan Sertifikasi Halal Terhadap Customer Loyalty (Studi Kasus pada Produk Skincare Skintific di Kota Malang) Indriani, Ferlia; Rizal, Mohammad; Sholehuddin, Sulton
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 13 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract The objective of this study is to ascertain the impact of Celebrity Endorsement, Customer Satisfaction, Viral Marketing, and Halal Certification on customer loyalty towards Skintific Skincare Malang City. The sampling technique used proportional sampling to obtain a sample of 100 respondents. The data collection method uses a questionnaire. The data analysis technique used in this research is multiple linear regression. The research results show that Celebriny Endorsement, Customer Satisfaction, Viral Marketing and Halal Certification simultaneously have a positive and significant effect on purchasing decisions. Partially, Celebrity Endorsement and Halal Certification have a positive and insignificant effect, while Customer Satisfaction and Viral Marketing have a positive and significant effect. Keywords: Celebrity Endorsement, Customer Satisfaction, Viral Marketing, Halal Certification
Dimensi Keterkaitan Influencer Marketing, EWOM (Electronic Word Of Mouth), dan Online Customer Rating pada Keputusan Pembelian Produk Fashion Muslim pada E-commerce Shopee (Studi Kasus pada Mahasiswa FEB Universitas Islam Malang) Artanti, Leni; Nurhidayah, Nurhidayah; Sholehuddin, Sulton
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 13 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract The purpose of this study is to analyze the influence of influencer marketing, EWOM (Electronic Word Of Mouth), and online customer rating on the purchase decision of Muslim fashion products on Shopee e-commerce. This study utilizes explanatory research methods through a quantitative approach. The data analysis technique used multiple linear regression analysis. Sampling through non-probability sampling with purposive sampling method. The number of respondents as many as 70 people who are Shopee e-commerce users and have purchased Muslim fashion products at Shopee.  The results show that influencer marketing, EWOM (Electronic Word Of Mouth), and online customer rating simultaneously influence purchasing decisions and each independent variable have a partial effect on purchasing decisions. Keywords: Influencer Marketing, Electronic Word Of Mouth, Online Customer Rating, Purchase Decision
Analisis Pengaruh Kebijakan Dividen, Dan Struktur Modal Terhadap Nilai Perusahaan (Studi Kasus Pada Perusahaan Sektor Barang Konsumsi Yang Terdaftar Di Bei Periode 2019-2021) Aisyah, Diana Sari; Rizal, Mohammad; Sholehuddin, Sulton
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 13 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract Finding out how capital structure and dividend policy affect a company's value is the main objective of this research. The research covers the years 2019–2021, and it focuses on consumer products businesses that are listed on the BEI in Indonesia. The Purposive Sampling method was used to select the sample. Multiple linear regression forms the basis of the procedure, which uses a t-test to assess hypotheses. The research concluded that capital structure (DER) and dividend policy (DPR) do not significantly affect company value. Keywords: Dividend Policy, Capital Structure and Company Value.
Pengaruh Pelatihan Dan Motivasi Terhadap Kinerja Pegawai Yang Dimediasi Oleh Kepuasan Kerja Pada Bagian Kesejahteraan Rakyat Sekretariat Daerah Kabupaten Malang Nirza, Achmad Hudzaifah Abiyyu; Khalikussabir, Khalikussabir; Sholehuddin, Sulton
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 13 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This study aims to analyze the effect of training and motivation on employee performance with job satisfaction as a mediating variable in the People's Welfare Section of the Regional Secretariat of Malang Regency. This research uses a quantitative approach with a survey method through distributing questionnaires to 31 respondents who are employees in the section. The results showed that training and motivation have a positive and significant influence on employee performance. In addition, job satisfaction is proven to mediate the relationship between training and motivation with employee performance. Good training and high motivation increase job satisfaction, which in turn has an impact on improving employee performance. This research is expected to make a practical contribution to organizations in formulating strategies to improve employee performance through effective training and providing the right motivation. Theoretically, this research also adds insight into the relationship between training, motivation, job satisfaction, and employee performance. Keywords: Training, Motivation, Job Satisfaction, Employee Performance