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"Community Empowerment for the Development of Margamulya Village Tourism: Sustainable Strategies through Training, Branding, and Technology" Windya Giri, Refi Rifaldi; Millanyani, Heppy; Dewi, Andrieta Shintia
Jurnal Pengabdian Masyarakat: Pemberdayaan, Inovasi dan Perubahan Vol 4, No 4 (2024): JPM: Pemberdayaan, Inovasi dan Perubahan
Publisher : Penerbit Widina, Widina Media Utama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59818/jpm.v4i4.771

Abstract

Margamulya Village has significant yet untapped tourism potential. This community service program aims to enhance the capacity and knowledge of the local community in managing and developing the village's tourism potential. The methods used include intensive training on the application of information and communication technology (ICT) and collaboration with various stakeholders. The training covers the identification of tourism potential, destination management, branding strategies, and content creation. The results show a significant increase in the community's ability to manage and promote village tourism, create a strong brand identity, and produce effective marketing content. The program's sustainability is supported by local capacity building, ICT application, strategic collaboration, and the development of resilient tourism business models. This program is expected to serve as a model for sustainable village tourism development in Indonesia and beyond, offering a holistic approach that combines ICT training, branding strategies, and multi-stakeholder collaboration.ABSTRAKDesa Margamulya memiliki potensi wisata yang besar namun belum tergali sepenuhnya. Program pengabdian ini bertujuan untuk meningkatkan kapasitas dan pengetahuan masyarakat lokal dalam mengelola dan mengembangkan potensi wisata desa. Metode yang digunakan meliputi pelatihan intensif penerapan teknologi informasi dan komunikasi (TIK) serta kolaborasi dengan berbagai stakeholder. Pelatihan meliputi identifikasi potensi wisata, manajemen destinasi wisata, strategi branding, dan pembuatan konten. Hasil dari program ini menunjukkan peningkatan signifikan dalam kemampuan masyarakat untuk mengelola dan mempromosikan wisata desa, menciptakan identitas merk yang kuat, dan menghasilkan konten pemasaran yang efektif. Keberlanjutan program didukung oleh penguatan kapasitas lokal, penerapan TIK, kolaborasi strategis, dan pengembangan model bisnis wisata yang resilien. Program ini diharapkan dapat menjadi model bagi pengembangan wisata desa yang berkelanjutan di Indonesia dan di luar negeri, menawarkan pendekatan holistik yang menggabungkan pelatihan TIK, strategi branding, dan kolaborasi multi-stakeholder.
Black-Scholes Model and Binomial Model Tests on Nvidia Stock Option Contracts Dewi, Andrieta Shintia; Sari, Maya; Sastika, Widya; Afifah, Nurul; Pawitra, Mohammad Tyas; Wibowo, Lili Adi
JASa (Jurnal Akuntansi, Audit dan Sistem Informasi Akuntansi) Vol 7 No 3 (2023): December
Publisher : Program Studi Akuntansi Universitas Langlangbuana Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36555/jasa.v7i3.2251

Abstract

In order to invest, investors can purchase a number of shares. The characteristics of stocks are high risk/high return and low risk/low return. Stock price volatility is a measurement of how quickly and in a short period of time stock prices can rise or fall (fluctuate). With the advent of derivative instruments, specifically options, risk can be reduced in several ways. A contract known as an option grants its owner the right, but not the duty, to sell or acquire a specific quantity of the underlying asset at a specified price at a specific point in the future. Methods for calculating option prices in derivative instruments is the Binomial option model and the Black Scholes option model. The aim of this research to determine the accuracy of the Black Scholes compared with the Binomial in predicting call option shares of Nvidia Coorporation (NVDA) on the due date of 1 month, 2 months, and 3 months, using data price daily and call option which at 17 sample from January 2022 to May 2023. To determine the accuracy use price absolute error comparisson between the Black Scholes and the Binomial was conducted. In result the Black Scholes model is more accurate than the Binomial.
Gaining User Satisfaction of KAI-Access: E‐Service Quality Dimensions as Antecedent Through E‐Trust Dewi, Andrieta Shintia; Wulandari, Astri; Rahayu, Agus; Hendrayati, Heny
APMBA (Asia Pacific Management and Business Application) Vol. 11 No. 3 (2023)
Publisher : Department of Management, Faculty of Economics and Business, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.apmba.2023.011.03.8

Abstract

BUMN (Indonesian State Owned Company) companies participating in the development of the digital industry are PT. KAI (Indonesian Railways Companies). In 2014, PT. KAI launched an official mobile application to make it easier for users to find information about trains. Online shopping has become more popular as the internet and e-commerce continue to expand. In order to sell their wares online and stay ahead of the competition, businesses must provide reliable online services. The purpose of this research was to contribute to the literature by examining the link between e-service quality (efficiency, privacy, reliability, emotional benefits, and customer service), e-satisfaction, and e-trust. In this study using explanatory statistics, with SEM (Structural Equation Modeling) analysis techniques through data processing software SMART PLS 3.2.9. The researcher used a random sample method to collect data from 400 participants. The results of this research corroborate the existence of a positive connection between the two primary concepts of the measuring model under investigation: e-satisfaction and e-trust. E-trust is a prerequisite for e-satisfaction, and an app may make Indonesian customers happy if it provides them reasons to trust it. This study's findings indicate that a consumer's level of post-purchase happiness is significantly impacted by how they perceive their trust to have been treated. An improvement in the quality of e-services will have a positive effect on consumers, who will make more purchases in the future.
Co-Authors Agus Rahayu Agus Rahayu Aldilla Iradianty Alfianto, Ahmad Fahriza Annisa Sarah Fadhila Arie Indra Gunawan Astri Wulandari Asyiffa Fitri Awallia Aulifin, Shealti Annafi Baptista, Stella Maris Juhar Cindy Yohana Dadan Rahadian Damara Kapila Devi Dillak, Vaya Juliana Dinda Farahdilla Dita Nabila Donni Junipriansa Dudi Pratomo Dwi Lestari Ayuningsih Eliza, Jihan Elvira Azis Fajra Octrina Fanni Husnul Hanifa Ferry Arfiansyah Fitra Nurwinda Ganjar Mohamad Disastra Hanifa, Fanni Heny Hendrayati Heppy Millanyani Hermawan Dwi Kusuma Hadi Imas Purnamasari Irma Yuningsih Isanti, Vania Fahranisa Jamilah, Almi Khairani Ratnasari Siregar Khairani Syafril Khairunnisa Khairunnisa Krishna Kusumahadi Kurnia Kurnia KURNIA KURNIA, KURNIA Lili Adi Wibowo Madnur Syahri HSB Maya Sari Maya Sari Mayang Larasati Meldi Rendra Moehamad Satiadarma Muhamad Syahwildan Muhammad Afif Muhammad Iqbal Alamsyah Muhammad Muslih Muhammad Muslih Nabila Safira Naupal Irfan Firdaus Neti Budiwati Ni Made Distiara Landephy Aryashila Nugraha Nugraha Nurul Afifah Pasupati, I Gede Pradipta Garendra Pawitra, Mohammad Tyas Purnomo, Budi Supriatono Putra Fajar Alam Putri Ghina Marla Rachman, Enda Ananda Azulfa Rachmat Simbara Saputra Raditya Zulmahdi Hamong Putra Ramadhan Alfian Candra Ratna Gema Maulida Ratri Wahyuningtyas Refi Rifaldi Windya Giri Rezkia, Salsabila Riesa Desvita Sari Salsabila Rezkia Sarah Raihana Sari Wulandari Sari, Riesa Desvita Savin Riznika Bunga Nusa Shabrina Luthfiah Destiyana Shealti Annafi Aulifin Simbolon, Fadli Aminur Rasyid Stella Maris Juhar Baptista Tieka Trikartika Gustyana Tien Fabrianti Kusumasari Vania Fahranisa Isanti Widya Sastika Yuningsih, Irma