Article Per Year (5 Year)
p-Index From 2021 - 2026
4.039
P-Index
This Author published in this journals
All Journal JOURNAL OF APPLIED BUSINESS ADMINISTRATION Jurnal Abdimas PHB : Jurnal Pengabdian Masyarakat Progresif Humanis Brainstorming Jurnal Teknologi Informasi dan Multimedia Dinasti International Journal of Education Management and Social Science Jurnal Abdi Insani Jurnal Teknik Industri Terintegrasi (JUTIN) Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan EPIGRAM (e-journal) Journal of Accounting and Finance Management (JAFM) Best Journal of Administration and Management Jurnal Masyarakat Madani Indonesia Eastasouth Journal of Positive Community Services Klabat Journal of Management Journal of Economics, Assets, and Evaluation Jurnal Bisnis dan Komunikasi Digital Journal of Environmental Economics and Sustainability Journal of Innovative and Creativity PEMIMPIN - Pengabdian Masyarakat Ilmu Pendidikan
Hadi Wijaya
Universitas Global Jakarta
Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Public Health Social Sciences Other

Published : 27 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 27 Documents
Search

 1   2   3 
Green Technology Innovation and Its Impact on Financial Performance with the Moderation of Green Image and Green Subsidies in SMEs in Depok City Maghfuriyah, Alfi; Hertin, Revita Desi; Wijaya, Hadi; Anjara, Febria; Nugroho, Feri; Listiana, Nora; Istiqomah, Nurul Aslamiah
Journal of Environmental Economics and Sustainability Vol. 1 No. 4 (2024): August
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jees.v1i4.449

Abstract

This study aims to explore the impact of green technology innovation on the financial performance of SMEs in Depok City, Indonesia. With a focus on green process and product innovations, the research also examines the moderating effects of green image and green subsidies. The study employs Structural Equation Modeling (SEM) to analyze data collected from 387 SMEs, offering insights into the complex relationships between these variables. The results reveal that green process innovation significantly influences green product innovation, which in turn, positively impacts financial performance. The mediating role of green product innovation underscores the importance of integrating process and product innovations for financial success. Additionally, the study finds that a strong green image enhances the positive relationship between green product innovation and financial performance, highlighting the importance of environmental branding. However, contrary to expectations, green subsidies do not significantly moderate the relationship between green product innovation and financial performance.
BERKEMBANG.ID: A Digital Technology Innovation to Enhance MSME Capacity in Supporting Digital Economic Growth in Depok City Hadi Wijaya; Rachmawati, Dwi; Suprihadi, Untung; Desi Hertin, Revita
Journal of Accounting and Finance Management Vol. 6 No. 3 (2025): Journal of Accounting and Finance Management (July - August 2025)
Publisher : DINASTI RESEARCH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jafm.v6i3.2210

Abstract

Micro, Small, and Medium Enterprises (MSMEs) are the main drivers of Indonesia's economic growth, but many face challenges in adopting digital technology. This study aims to develop and evaluate the impact of the BERKEMBANG.ID digital platform in enhancing the capacity of MSMEs in Depok City, in line with achieving Sustainable Development Goal (SDG) 8. Using a mixed-methods approach, the study involves 100 MSMEs with a focus on three main indicators: digital knowledge (human resources), operational efficiency, and sales performance. The results show a significant improvement in MSMEs' capacity after using the BERKEMBANG.ID platform. Digital literacy among MSMEs increased from 40% to 75%, operational efficiency rose from 45% to 80%, and sales performance increased from 50% to 85%. These improvements were supported by the platform’s features, such as digital training modules, analytical dashboards, and marketing tools, which effectively addressed key challenges faced by MSMEs, including limited digital skills and market access. This study highlights the transformative role of digital platforms in empowering MSMEs and the importance of tailored digital solutions to meet their specific needs. By enhancing digital technology adoption, BERKEMBANG.ID not only improves MSME performance but also supports inclusive and sustainable economic growth. Future research could focus on replicating this platform in other regions and integrating advanced analytics to optimize its impact.
MEMBANGUN JALAN MENUJU KEBERHASILAN SDGS DAN KEUNGGULAN DIGITAL UMKM 2030 MELALUI LITERASI DIGITAL DAN LITERASI MEDIA PADA UMKM ASINAN BETAWI 88 DI KOTA DEPOK Wijaya, Hadi; Andri, Chairil; Rachmawati, Dwi; Dewi, Nur Fitri; Hertin, Revita Desi
Jurnal Abdi Insani Vol 12 No 6 (2025): Jurnal Abdi Insani
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/abdiinsani.v12i6.2650

Abstract

Program pengabdian kepada masyarakat ini bertujuan untuk meningkatkan literasi digital dan literasi media pada UMKM Asinan Betawi 88, usaha mikro yang berlokasi di Kota Depok, Indonesia. Program ini dirancang untuk menjawab berbagai tantangan yang dihadapi mitra, seperti keterbatasan pengetahuan dalam pemasaran digital, strategi branding yang kurang optimal, rendahnya keterampilan dalam manajemen keuangan, serta minimnya pemanfaatan alat digital. Pendekatan partisipatif diterapkan dalam kegiatan ini, meliputi analisis kebutuhan, pelatihan, dan lokakarya langsung mencakup topik pemasaran digital, branding, fotografi produk, manajemen keuangan, serta pengembangan website yang dioptimalkan dengan Search Engine Optimization (SEO). Program ini juga menekankan pentingnya pendampingan berkelanjutan untuk menjamin keberlangsungan hasil kegiatan. Evaluasi dilakukan melalui pre-test dan post-test untuk mengukur efektivitas program. Hasil evaluasi menunjukkan peningkatan kompetensi yang signifikan dari peserta, dengan nilai rata-rata pre-test sebesar 2,3 (dari skala 5) meningkat menjadi 4,2 pada post-test. Peserta menunjukkan peningkatan nyata dalam pengelolaan media sosial, pembuatan konten, dan penggunaan alat bantu manajemen keuangan. Program ini juga menghasilkan luaran berupa website berbasis SEO, konten pemasaran digital, serta portofolio fotografi produk yang secara signifikan meningkatkan branding dan kehadiran daring UMKM. Selain itu, kegiatan ini memberikan pengalaman belajar praktis bagi mahasiswa yang terlibat dalam program Merdeka Belajar Kampus Merdeka (MBKM), dengan mengintegrasikan pembelajaran ke dalam praktik dunia nyata. Inisiatif ini berhasil memberdayakan UMKM Asinan Betawi 88 dalam memanfaatkan teknologi digital untuk pertumbuhan bisnisnya, serta turut mendorong daya saing di era ekonomi digital. Program ini menunjukkan potensi untuk direplikasi pada UMKM lainnya sebagai langkah strategis dalam mendukung Sustainable Development Goals (SDGs) 2030 melalui transformasi digital.
RENTALIN APPS: Development of a Motorbike Rental Application Using Design Thinking for a Digital Rental Solution Aulia Salsabilah, Sufia; Harsya; Mentari, Karenia; Monicasari, Shyndy; Wijaya, Hadi
Jurnal Bisnis dan Komunikasi Digital Vol. 1 No. 4 (2024): August
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jbkd.v1i4.3171

Abstract

The motorbike rental industry in Indonesia is characterized by significant challenges, including security risks, inefficient operations, and difficulty for customers in finding reliable rental services. This study aims to develop a comprehensive digital solution through the RENTALIN application, which addresses these challenges using a Design Thinking approach. The objective of this research was to create an application that enhances both the operational efficiency for rental owners and the user experience for customers. Data was collected from 13 motorbike rental owners, reported issues such as theft, fraud, and difficulties in tracking motorbikes. Additionally, surveyed customers indicated challenges in finding trustworthy rental services. Based on these findings, the RENTALIN application was designed with features such as GPS-based motorbike tracking, secure data verification systems, and an intuitive user interface. These solutions aim to improve security, expand market reach, and simplify the rental process. Testing of the prototype showed that the application effectively increases the efficiency and safety of the rental process, providing a more seamless experience for both rental owners and customers. RENTALIN demonstrates significant potential to become a leading platform in the Indonesian motorbike rental industry, offering targeted solutions to the sector’s critical issues.
Analysis of Digital Marketing and Green Marketing Strategies to Maintain Business Sustainability on MSMEs Bandung Regency in Digital Era Rachmawati, Dwi; Wijaya, Hadi; Pambreni, Yuni
Journal of Applied Business Administration Vol 7 No 2 (2023): Journal of Applied Business Administration
Publisher : Pusat P2M Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaba.v7i2.6345

Abstract

This study aims to find out the influence of Digital Marketing and Green Marketing on marketing performance and Sustainability Business of MSMEs Bandung regency. With the number of respondents as many as 100 MSMEs actors. The instrument in the questionnaire is measured using a Likert scale (5 scales), while the variables are 1) Independent Variables consisting of Digital Marketing and Green Marketing, 2) Dependent Variable is Sustainability Business, 3) Mediating Variable is Marketing Performance analysis used in this study is path analysis. The results show that only Digital Marketing and Green Marketing has positive influence on sustainability business of MSMEs Bandung regency through marketing performance.
SOSIALISASI PENGARSIPAN DIGITAL PADA SEKOLAH SMK NEGERI 3 DEPOK Nugroho, Feri; Ulfah, Rahmawati; Dewi, Nur Fitri; Salamah, Ummy Gusti; Islami, Agnemas Yusoep; Wijaya, Hadi; Maghfuriyah, Alfi; Hertin, Revita Desi; Ridho, Ali; Udriyah; Rachmawati, Dwi
Jurnal Abdi Insani Vol 11 No 1 (2024): Jurnal Abdi Insani
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/abdiinsani.v11i1.1286

Abstract

The use of technology has become a crucial element in various sectors, including in the realm of education. In the scope of education, technology plays an integral role in various aspects of learning and school operations. The focus of technology lies not only in the learning process, but also in the administrative and managerial aspects that underlie the daily life of school organizations. In this context, the use of technology helps achieve educational goals in a more efficient way, expands accessibility, and increases the effectiveness of educational activities. To make data management more organized and make it easier for users to manage documents. The activity method used in community service is qualitative, carried out by organizing teaching to socialize digital archives at SMK Negeri 3 Depok. Various communication techniques such as lectures and discussions are used: lectures for structured exposure, discussions for active participation of participants in discussions and questions and answers. From the results of the socialization of digital archives at SMK Negeri 3 Depok, 14 OTKP grade 12 students were actively involved. Students are invited to get to know various digital archive storage platforms such as g-Drive, spreadsheets, OneDrive, iCloud, and E-Library. From the various aspects discussed in the socialization of digital archives at SMK Negeri 3 Depok, participants have gained a broad understanding of digital archive storage platforms and services such as g-Drive, spreadsheets, OneDrive, iCloud, and E-Library. This introduction provides provisions for participants in managing digital archives, improves their skills in technology, and broadens their understanding of the benefits of digital archives in work. Participants have gained a lot of understanding and know how to organize data using various digital archiving platforms.
Entrepreneurship Dan Social Media Promotion Dalam Transformasi Digital 4.0 Di SMK Bina Rahayu Hertin, Revita Desi; Wijaya, Hadi; Maghfuriyah, Alfi; Anjara, Febria; Listiana, Nora; Nugroho, Feri; Istiqomah, Nurul Aslamiah
Jurnal Masyarakat Madani Indonesia Vol. 3 No. 3 (2024): Agustus
Publisher : Alesha Media Digital

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59025/cj4ypm14

Abstract

Kemampuan berwirausaha dan pemasaran dengan media sosial sangat penting bagi generasi muda untuk berkembang di tempat kerja dan menjalankan bisnis dalam ekonomi digital yang berkembang saat ini. Sebagai sekolah yang menekankan pengembangan keterampilan praktis, Sekolah Menengah Kejuruan (SMK) Bina Rahayu memahami pentingnya membekali siswa dengan kemampuan yang diperlukan untuk menghadapi tantangan dunia kontemporer. Salah satu program yang dikembangkan sekolah yakni kewirausahaan. Tujuan dari program kewirausahaan di SMK Bina Rahayu adalah untuk memberikan siswa pemahaman menyeluruh tentang dasar-dasar kewirausahaan, termasuk cara mengembangkan konsep perusahaan, merumuskan rencana tindakan dan menjalankan perusahaan serta memberikan pelatihan mengenai cara promosi di sosial media. Pelatihan ini dilakukan dalam 2 fase yaitu pemberian materi langsung dan pelatihan pembuatan dan penggunaan sosial media untuk menunjang kegiatan pemasaran usaha. Kegiatan ini berlangsung dengan sukses dan mendapatkan timbal balik yang baik dari siswa maupun guru. Pelatihan ini diharakan menjadi awal untuk kegiatan lebih dalam mengenai pemahaman penggunaan social media dalam program kewirausahaan terutama di kalangan siswa
Pemberdayaan Pengusaha Lokal Melalui Transformasi Digital Marketing Untuk UMKM di Kelurahan Tirta Jaya, Kota Depok Wijaya, Hadi; Listiana, Nora; Nugroho, Feri; Desi Hertin, Revita; Aslamiah Istiqomah, Nurul; Maghfuriyah, Alfi; Anjara, Febria
Jurnal Masyarakat Madani Indonesia Vol. 3 No. 3 (2024): Agustus
Publisher : Alesha Media Digital

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59025/11439989

Abstract

UMKM di Kelurahan Tirta Jaya, Kota Depok, menghadapi tantangan besar dalam memanfaatkan teknologi digital untuk pemasaran, terutama karena keterbatasan pengetahuan dan keterampilan. Untuk mengatasi masalah ini, pelatihan digital marketing diadakan di Laboratorium Komputer dan Lecture Theater Universitas Global Jakarta (JGU), bekerja sama dengan Kelurahan Tirta Jaya. Kegiatan ini bertujuan untuk meningkatkan kapasitas pengetahuan dan keterampilan digital bagi 40 UMKM yang terdiri dari UMKM bertumbuh dan tahap awal. Metode pelaksanaan meliputi sesi teori dan praktik selama tiga hari, dengan fokus pada pembuatan website, pengelolaan media sosial, dan fotografi produk. Hasil pelatihan menunjukkan peningkatan signifikan dalam kemampuan peserta untuk menerapkan strategi digital marketing, yang tercermin dari peningkatan interaksi dan penjualan setelah pelatihan. Kesimpulannya, pelatihan ini berhasil memberdayakan UMKM melalui adopsi teknologi digital, meningkatkan daya saing mereka di pasar yang semakin kompetitif, dan diharapkan dapat menjadi model pemberdayaan UMKM lainnya di masa depan
Penerapan Jelajah Kampus Virtual dalam Meningkatkan Pengalaman Orientasi Mahasiswa Kelas Karyawan Jakarta Global University Chairil Andri; Risna Oktaviati; Hadi Wijaya
Jurnal Teknologi Informasi dan Multimedia Vol. 6 No. 2 (2024): August
Publisher : Sekawan Institut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35746/jtim.v6i2.583

Abstract

New employee class students frequently encounter substantial challenges in attending on-campus orientation sessions, such as time constraints, geographical barriers, and financial burdens. This study investigates the effectiveness of implementing a virtual campus tour application in assisting new employee class students at Jakarta Global University to better acquaint themselves with the campus and prepare for academic life. By leveraging technologies such as 3D mapping, 360-degree panoramic photography, and virtual reality (VR), the virtual campus tour provides an immersive and flexible experience, allowing students to explore various campus facilities at their convenience and from any location. The development method used is Multimedia Development Life Cycle (MDLC), which encompasses needs analysis, conceptualization, design, material collection, assembly, testing, and distribution. The application underwent black box testing to ensure functionality, while student perceptions were assessed through a structured questionnaire. The research results indicate that the majority of respondents, with an average positive rating of 86.3%, agree that virtual campus tours are an innovative solution that should be adopted by universities to overcome the limitations of traditional campus orientation activities.
Analisis Defect Produk Ring Piston pada Line B- Ken Melalui Pengendalian Kualitas dengan Metode Six Sigma di PT XYZ Wijaya, Hadi; Maulidani, Bagas Caesar; Romli, Ikhsan
Jurnal Teknik Industri Terintegrasi (JUTIN) Vol. 9 No. 1 (2026): January
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jutin.v9i1.54546

Abstract

This study aims to analyze defect rates of ring piston products on Line B-KEN at PT XYZ and formulate quality improvement recommendations using the Six Sigma method. High defect rates, such as cracks, undersize, and oversize, directly impact quality costs and productivity. This applied research employs a quantitative approach through the DMAIC cycle (Define, Measure, Analyze, Improve, Control). Data were collected from 2021–2024 production records, field observations, and interviews. DPMO calculations indicate that process capability is not yet optimal, with cracks identified as the dominant defect. Pareto and fishbone diagram analyses reveal that human, machine, method, and material factors are the primary root causes. Proposed improvements include SOP standardization, operator training, machine parameter control, and strengthened process supervision. Implementing these strategies is expected to reduce defect rates and enhance sustainable production stability. 
Co-Authors Agnemas Yusoep Islami Ahmad Pitra Alfi Maghfuriyah Alfi Maghfuriyah Ali Ridho Ali Ridho Ali Ridho Anindya Hapsari Aslamiah Istiqomah, Nurul Aulia Salsabilah, Sufia Ayu Nurul Haryudiniarti Ceskasumadewi Baharuddin Desi Hertin, Revita Djoko Setyo Widodo Djoko Setyo Widodo Dwi Rachmawati Dwi Rachmawati Fawzi, Fiddini Sharika Febria Anjara Feby Choirunnisa Utami Feri Nugroho Halimatuz Zuhriyah Harsya Hertin, Revita Desi Ikhsan Romli Istiqomah, Nurul Aslamiah Jessica Adelia Joko Widodo Maulidani, Bagas Caesar Mentari, Karenia Monicasari, Shyndy Muhamad Rafi Ramadhan Muhamad Wildan Musbihin Musahid, Fayza Namira Nora Listiana Noviyanti Noviyanti Nur Fitri Dewi Nurfitridewi Nurmaningsih, Nurmaningsih Nurul Aslamiah Istiqomah Oktaviati, Risna Onki Alexander Rahmawati Ulfah Rahmawati Ulfah Ribut Nawang Sari Risma Ekawati Risna Oktaviati RM Chairil Andri Salaisah Almani Fatiha Salamah, Ummy Gusti Sani Salsabil Suci Ayu Sudari Udriya Udriya Udriya, Udriya Udriyah Udriyah Udriyah Ummy Gusti Salamah Untung Suprihadi Untung Suprihadi, Untung Widodo Putra Manahuang Yuni Pambreni Yuni Pammbreni