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The Influence of Perceived Benefits and Security of QRIS Use on Behavioral Intentions Risya Zahrotul Firdaus; Yoshua Ardy Putra; Titik Purwinarti; Yulita Tri Haryani; Arizal Putra Pratama; Ridwan Roy Tutupoho; Ratri Kurniasari; Yanita Ella Nilla Chandra
Jurnal Manajemen dan Kewirausahaan Vol. 12 No. 2 (2024): December (2024)
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jmdk.v12i2.15027

Abstract

The purpose of this study is to find out the development of the use  of Quick Response Code Indonesian Standard (QRIS) as a digital payment method in Indonesia.This study uses the Technology Acceptance Model (TAM) to analyze the acceptance and use of QRIS among users. Data were obtained from literature studies and secondary data related to the development of QRIS in IndonesiaThe findings show that QRIS is well accepted by the general public, especially MSMEs, as a modern, fast, simple, secure, and reliable digital payment method. This is evidenced by a significant increase in the number of users and the value of QRIS transactions in Indonesia.QRIS has become an important part of the digital and financial payment ecosystem in Indonesia.The use of QRIS makes payments easier, faster, and safer for both consumers and business stakeholders, especially MSMEs. Of course, this will support Indonesia's increasingly digitized economy and contribute to the development of the country's digital economy.Further research is needed to explore the long-term impact of the use of QRIS and identify the factors influencing the adoption and use of QRIS in Indonesian society, in line with digitalization trends and changing preferences of business people.The contribution of this research can provide an overview that the use of QRIS as a means of payment can increase the effectiveness and efficiency in the payment system.
Pengaruh Harga dan Promosi terhadap Keputusan Pembelian pada Kue Pancong Lumer Kitchenette Cabang Depok Fachri Aditya; Arizal Putra Pratama; Ratri Kurniasari; Amri Amrulloh
JURNAL ECONOMINA Vol. 3 No. 1 (2024): JURNAL ECONOMINA, Januari 2024
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi 45 Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/economina.v3i1.1128

Abstract

Tujuan penelitian ini adalah untuk mengetahui apakah ada hubungan antara variabel harga dan promosi dengan keputusan pelanggan untuk membeli produk kue Pancong Lumer Kitchenete. Diharapkan penelitian ini akan membantu Pancong Lumer Kitchenete memperbaiki harga dan promosi mereka sehingga pelanggan dapat membuat keputusan yang lebih baik tentang apa yang mereka beli. Dalam penelitian ini, pendekatan kuantitatif digunakan, dan metode penentuan sampel yang digunakan adalah accidental sampling. Sebanyak 91 orang yang menjawab diambil sampel. Uji validitas dan reliabilitas digunakan untuk menguji instrumen. Studi ini menggunakan regresi linear berganda, koefisien determinasi (R Square), uji T, dan uji F untuk menganalisis data. Data diproses menggunakan program SPSS 16 untuk Windows. Berdasarkan hasil R Square 74,4% variabel harga (X1) dan promosi (X2) mempengaruhi keputusan pembelian (Y) sedangkan sisanya 25,6% dijelaskan oleh faktor- faktor lain yang tidak disertakan dalam model penelitian ini.
The Procedure For Managing Customer Feedback By The Customer Relation Coordinator Division At PT Setiajaya Toyota Cimanggis Taufik Akbar; Anwar Mustofa; Hana Nurdina; Arizal Putra Pratama
Journal of Business Administration and Entrepreneurship Innovation Vol. 2 No. 1 (2025): Journal of Business Administration and Entrepreneurship Innovation
Publisher : Jurusan Administrasi Niaga Politeknik Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32722/baei.v2i01.7770

Abstract

This research examines the procedure for managing customer feedback by the Customer Relation Coordinator (CRC) Division at PT Setiajaya Toyota Cimanggis. In an era of rapid globalization and digitalization, customers have increased access to express opinions, making effective feedback management a valuable asset for companies to monitor satisfaction and evaluate internal performance. This study aims to explain the specific customer feedback management procedure, identify the obstacles encountered, and present the solutions implemented by the CRC Division. Customer feedback is crucial for understanding customer needs and expectations, serving as both a response to complaints and a source for continuous improvement. The CRC Division at PT Setiajaya Toyota Cimanggis plays a pivotal role in maintaining customer loyalty and enhancing communication through excellent service. The findings provide insights into systematic feedback handling, contributing to improved service quality and stronger long-term customer relationships