Claim Missing Document
Check
Articles

Found 31 Documents
Search

PENGARUH KUALITAS LAYANAN TERHADAP KEPUASAN NASABAH PADA PT. MANDALA MULTI FINANCE CABANG PALU Dewi Dewi; Chalil Chalil; Syamsul Bachri Daeng Parani
Jurnal Ilmu Manajemen Universitas Tadulako (JIMUT) Vol 3, No 2 (2017): Jurnal Ilmu Manajemen Universitas Tadulako
Publisher : Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (394.893 KB) | DOI: 10.22487/jimut.v3i2.83

Abstract

 The purpose of this study is to determine the effect of service quality on customer satisfaction at  PT. Mandala Multi Finance Palu Branch. The sample used is 90 respondents, with sampling  technique used is purposive sampling. Method of data analysis used in this research is Multiple Linear Regression. The results showed that service quality variables consisting of physical evidence, empathy, reliability, responsiveness, and collateral simultaneously have a significant effect on customer satisfaction at PT. Mandala Multi Finance Palu Branch. While the partial physical evidence, empathy, kahandalan, responsiveness, and guarantee also significantly affect customer satisfaction at PT. Mandala Multi Finance Palu Branch. Tujuan dari penelitian ini yaitu untuk mengetahui pengaruh kualitas layanan terhadap kepuasan nasabah pada PT. Mandala Multi Finance Cabang Palu. Sampel yang digunakan penelitian ini yaitu sebanyak 90 responden, dengan teknik penarikan sampel yang digunakan adalah purposive sampling.Metode analisis data yang digunakan dalam penelitian ini adalah Regresi Linear Berganda. Hasil penelitian menunjukkan bahwa variabel kualitas layanan yang terdiri bukti fisik, empati, kahandalan, daya tanggap,dan jaminan secara serempak berpengaruh signifikan terhadap kepuasan nasabah pada PT. Mandala Multi Finance Cabang Palu. Sedangkan secara parsial bukti fisik, empati, kahandalan, daya tanggap,dan jaminan juga berpengaruh signifikan terhadap kepuasan nasabah pada PT. Mandala Multi Finance Cabang Palu.
STRATEGI BERSAING PADA GELATIK RESIDENCE PALU Tanwir D G Djuma; Johnny Tanamal; Syamsul Bachri Daeng Parani
Jurnal Ilmu Manajemen Universitas Tadulako (JIMUT) Vol 1, No 1 (2015): Jurnal Ilmu Manajemen Universitas Tadulako
Publisher : Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/jimut.v1i1.8

Abstract

PT. Regional Trypillian is a company that is engaged in the development of new houses to prosper the  society,  especially  by  providing  residence and  develop  its  role  in  economic  development  in marketing  the residential  products  and  utilization  of  manpower. The  establishment of  the  company initiated by Mr. Sofyan Hudri since February 15, 2014, starting from an attempt to manage, market, and produce home with investors/landowners. Wren's housing residence consists of 2 types: type 50 and type 90. The purpose of this study is to determine competition faced by Wren Residence in Palu and  to examine  alternative  strategies that can  be  used  by  Wren  Residence.  Data  analysis  technique used is the SWOT analysis (Strength, Weakness, Opportunity, Threat). Based on the results of SWOT analysis  in  the  form  of  matrix  diagram  and  IE table,  it  finds  that  competitive  strategies  of  Wren Residence  is focused  on  aggressive  strategy  (growth-oriented  strategy)  that  is suitable  with  the existing opportunities. PT. Regional Trypillian adalah perusahaan yang bergerak dalam pengembangan rumah baru untuk mencapai  kesejahteraan  masyarakat, terutama  dengan  menyediakan  tempat  tinggal  dan mengembangkan perannya  dalam  pembangunan  ekonomi dalam  memasarkan  produk hunian  dan pemanfaatan tenaga kerja. Pembentukan perusahaan yang diprakarsai oleh Bapak Sofyan Hudri sejak 15  Februari  2014  ini,  mulai dari  usaha  mengelola,  memasarkan,  dan  menghasilkan  rumah dengan investor  /  pemilik  lahan.  Tempat tinggal  Wren  terdiri  dari  2 tipe:  tipe  50  dan  tipe  90.  Tujuan  dari penelitian  ini  adalah  untuk mengetahui  kompetisi  yang  dihadapi Wren  Residence  di  Palu  dan untuk mengkaji  strategi  alternatif  yang  dapat  digunakan  oleh  Wren Residence.  Teknik  analisis  data  yang digunakan  adalah  analisis SWOT  (Strength,  Weakness,  Opportunity,  Threat).  Berdasarkan  hasil analisis  SWOT  berupa  diagram  matriks  dan  tabel  IE,  maka  strategi  kompetitif  Wren  Residence difokuskan pada strategi agresif (strategi berorientasi pertumbuhan) yang sesuai dengan peluang yang ada.
Model of Cooperative Business Competitiveness Based on Business Type in Hammer City Syamsul Bahri Dg. Parani; Syamsuddin
Jurnal Multidisiplin Madani Vol. 3 No. 2 (2023): February 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/mudima.v3i2.2957

Abstract

Advances in science and technology in the current century have changed the face of the world in various aspects of life, especially in the economic field. Where the economic world order becomes centered on individual profits, namely the owners of capital (capitalism). So that an economic system is needed that does not only enrich the owners of capital. One of the economic systems that can be applied to overcome this gap is the people's economy or known as cooperatives. Cooperatives that are expected by the constitution as a people's economic movement known as the pillars of the national economy have not been able to keep up with the efforts of other economic actors, due to internal and external factors, which have an impact on weak business competitiveness. Therefore, the purpose of this research is to find out and analyze how the competitiveness model of savings and loan cooperatives, services, consumers, and producers in Palu City. The analysis technique used is descriptive SWOT technique combined with generic strategies and the 2020 policy of the Indonesian Ministry of Cooperatives and SMEs on cooperative empowerment. The results obtained competitiveness strategies used by each cooperative are: savings and loan cooperatives use aggressive strategies, service cooperatives use defensive strategies, consumer cooperatives use turn-around strategies, and producer cooperatives use diversification strategies
Upaya Meningkatkan Literasi Membaca Melalui Pojok Baca Untuk Mengantisipasi Buta Huruf Bagi Anak-Anak Di Desa Doda Rahmat, Eliarni S.T Rantenay; Syamsul Bahri Dg.Parani; Erwan Sastrawan
Jurnal Mutiara Ilmu Akuntansi Vol 1 No 2 (2023): April : Jurnal Mutiara Ilmu Akuntansi
Publisher : Sekolah Tinggi Ilmu Ekonomi Trianandra

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Pengabdian masyarakat ini dilakukan oleh dosen dan mahasiswa Universitas Tadulako di Desa Doda, Kecamatan Kinovaro, Kabupaten Sigi. Ada satu hal yang menjadi fokus program kerja pengabdian masyarakat di Desa Doda, yaitu budaya literasi masyarakat yang rendah. Tingginya jumlah anak usia sekolah tidak dibarengi dengan fasilitas literasi yang memadai. Sehingga gerakan literasi di Desa Doda hanya mengandalkan fasilitas dan dukungan dari sekolah. Pembuatan pojok baca bertujuan untuk menyediakan fasilitas literasi dan membentuk kebiasaan membaca dalam rangka meningkatkan minat baca sebagai bagian dari gerakan literasi di Indonesia. Pelaksanaan kegiatan pengabdian kepada masyarakat diawali dengan observasi, kemudian dilakukan secara bertahap yaitu refleksi sosial, perencanaan program, pelaksanaan program dan evaluasi.Sebagai upaya membentuk kebiasaan membaca dalam rangka meningkatkan menumbuhkan minat baca anak, diberikan bantuan untuk kegiatan membaca di pojok baca Desa Doda, Kecamatan Kinovaro, Kabupaten Sigi. Hasil dari layanan ini adalah tumbuhnya minat baca anak-anak di Desa Doda, hal ini terlihat dari tingginya antusiasme anak-anak selama kegiatan pendampingan membaca yang dilakukan setiap minggunya. Diharapkan kegiatan pengabdian masyarakat ini akan menumbuhkan minat baca anak-anak sebagai upaya aktifitas gerakan literasi di Indonesia
Pengaruh Attraction, Accessibility, Amenity Dan Ancillary Terhadap Minat Wisatawan Berkunjung Dimediasi Oleh Social Environment Pada Objek Wisata Di Towale Syamsul Bahri Dg. Parani; Syamsul Bachri; Rosida P. Adam; Elimawaty Rombe; Ponirin Ponirin; Muzakir Muzakir
Co-Value Jurnal Ekonomi Koperasi dan kewirausahaan Vol. 14 No. 6 (2023): Co-Value: Jurnal Ekonomi, Koperasi & Kewirausahaan
Publisher : Program Studi Manajemen Institut Manajemen Koperasi Indonesia Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/covalue.v14i6.3887

Abstract

Penelitian ini bertujuan untuk mengetahui dan menganalisis Pengaruh Attraction, Accessibility, Amenity dan Ancillary terhadap minat wisatawan berkunjung dimediasi oleh Social environment Pada Objek Wisata di Towale Kabupaten Donggala. Tahapan penelitia yakni dimulai dari observasi kawasan objek wisata, identifikasi jenis objek wisata, merumuskan masalah dalam pengembangan objek wisata, wawancara beberapa informan inti dan masyarakat. Jenis penelitian yang digunakan adalah deskriptif kausal. Populasi penelitian ini adalah seluruh masyarakat yang berminat berkunjung pada objek wisata di Towale Kabupaten Donggala. Teknik penarikan sampel pada penelitian ini purposive sampling, dengan jumlah sampel sebanyak 120 responden. Teknik pengumpulan data yang digunakan adalah observasi, wawancara, kuesioner, dan dokumentasi. Skala yang digunakan dalam penelitian ini adalah skala Likert dan alat analisis yang digunakan adalah Statistik Multivariat “Partial Least Square”. Hasil penelitian ini diperoleh kesimpulan sebagai berikut: (1) Attraction, Amenities, Accessibility, dan Ancillary berpengaruh signifikan terhadap minat wisatawan berkunjung pada Objek Wisata di Towale Kabupaten Donggala. (2) Social Environment berpengaruh tidak signifikan terhadap minat wisatawan berkunjung pada Objek Wisata Towale Kabupaten Donggala. (3) Attraction, Amenities, Accessibility, dan Ancillary berpengaruh tidak signifikan terhadap minat wisatawan berkunjung dimediasi oleh social Environment pada Objek Wisata Towale Kabupaten Donggala.
The Role of Digital Marketing in Enhancing the Goat Farming Economy: A Case Study of CV. Prima Mandiri Abadi Hussam, Haidir; Rombe, Elimawaty; Parani, Syamsul Bahri Daeng; Palawa, Muh Riswandi
International Journal of Economics Development Research (IJEDR) Vol. 6 No. 1 (2025): International Journal of Economics Development Research (IJEDR)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ijedr.v6i1.6985

Abstract

Sales through social media, supported by digital marketing, enable entrepreneurs to introduce their products more effectively. CV. Prima Mandiri Abadi, a company engaged in goat farming, has adopted digital marketing strategies to enhance its sales performance. This study employs a descriptive method, with data collected through surveys and in-depth interviews, utilizing a qualitative research approach. The sales of Ettawa (PE) goats from 2021 to 2023 showed fluctuations. In 2022, PE goat sales peaked at 96 heads, while the lowest sales were recorded in 2023 with 67 heads. In contrast, sales of local goats demonstrated significant growth in 2023, reaching 396 heads. Digital marketing has proven to be a key driver for CV. Prima Mandiri Abadi in increasing goat sales by leveraging various digital platforms, including WhatsApp, Facebook, Instagram, TikTok, and E-Catalogs. These findings highlight the potential of digital marketing in supporting economic growth within the livestock sector.
Peningkatan Pendidikan Karakter Melalui Program Kemitraan Masyarakat di Desa Doda Melalui Pembelajaran Tambahan dan Pemutaran Film Edukasi Rizki Wembali; Syamsul Bahri; Erwan Sastrawan
Sasambo: Jurnal Abdimas (Journal of Community Service) Vol. 5 No. 2 (2023): Mei
Publisher : Lembaga Penelitian dan Pemberdayaan Masyarakat (LITPAM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/sasambo.v5i2.1129

Abstract

Tujuan pembelajaran tambahan dengan metode pemutaran film sebagai edukasi pendidikan maupun pendidikan karakter anak-anak desa Doda adalah meningkatnya kualitas pendidikan serta terbentuknya karakter serta kepribadian yang baik dengan pemutaran film pendidikan ini di lakukan di tiga dusun, yakni dusun 1, dusun 2, dan juga dusun 3. Jumlah anak di setiap dusunya rata- rata dusun 1 berjumlah 15 anak, dusun 2 berjumlah 12 anak, dan dusun 3 berjumlah 15 anak. metode pelaksanaan merupakan tahapan yang dibuat dengan cara sistematis dari awal hingga akhir yang meliputi urutan pekerjaan. Langka langka dari gegiatan ini yang pertama tahap persiapan, selanjutnya tahap plaksanaan dan yang terakhir evaluasi. hasil yang dicapai dari kegiatan ini bisa menambahkan wawasan mereka mengenai pendidikan karakter antara lain, toleransi, sikap menghargai, etika berbicara, kesopanan, meningkatkan literasi dalam hal pendidikan mereka. Pembentukan karakter pada anak-anak desa Doda harus perlu di tingkakan lagi. Hal ini haru perlu adanya campur tangan dari pemerintah desa untuk membantu tenaga pengajar atau pendidik memaksimalkan proses belajar mengajar yang ada di desa Doda. Selain itu juga harus sering di lakukan pemutaran film edukasi penidikan kerakter pada anak, dan juga harus menambahkan flm-film mengenai bahaya merokok dan juga narkoba. Improving Character Education Through the Community Partnership Program in Doda Village Through Additional Learning and Screening of Educational Films The purpose of additional learning with the film screening method as educational education and character education for the children of Doda village is to improve the quality of education and the formation of good character and personality with the screening of this educational film in three hamlets, namely hamlet 1, hamlet 2, and also hamlet 3. The number of children in each hamlet is on average hamlet 1 totaling 15 children, hamlet 2 totaling 12 children, and hamlet 3 totaling 15 children. the implementation method is a stage that is made in a systematic way from start to finish which includes the sequence of work. The rare stages of this activity are first the preparation stage, then the implementation stage and finally the evaluation. the results achieved from this activity can add their insights regarding character education including tolerance, respect, speaking ethics, politeness, increasing literacy in terms of their education. Character building in Doda village children must be increased. This should require intervention from the village government to help teachers or educators maximize the teaching and learning process in Doda village. In addition, there should also be frequent screenings of educational films on character education for children, and should also add films about the dangers of smoking and drugs.    
The Influence Of Knowledge, Involvement, And Trust On Customer Decisions At Sutan Raja Hotel In Palu City Moh.Yusril Anugrah; H.Syamsul Bahri Dg; Elimawaty Rombe; Cici Rianty K
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 1 (2026): Januari
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i1.8813

Abstract

This study aims to examine the influence of knowledge, involvement, and trust on customer decisions to stay at Sutan Raja Hotel in Palu City. The target population consists of guests who have previously stayed at the hotel. The sampling technique used was purposive sampling, resulting in a total of 82 respondents. Data were collected through a structured questionnaire and analyzed using multiple regression analysis. The findings reveal three key points. First, knowledge, involvement, and trust simultaneously have a significant effect on customer decision-making when choosing to stay at Sutan Raja Hotel. Second, when examined individually, knowledge does not have a significant influence on customer decisions. Third, both involvement and trust show a significant partial influence on customers’ decisions to stay at the hotel. These results suggest that while customers may not prioritize knowledge or information about the hotel when making their decision, their level of involvement and the trust they place in the hotel play a crucial role. This implies that building strong customer relationships and trust, as well as encouraging customer engagement, are essential strategies for increasing customer retention and satisfaction in the hospitality industry.
The Influence Of Hedonic Shopping Motivation, Shopping Lifestyle And Packaging Design On Impulse Buying Consumers Of Oh! Some Products In Palu City Syaban Nur; Syamsul Bahri Dg Parani; Zakiyah Zahara; Asriadi Asriadi
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 1 (2026): Januari
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i1.8826

Abstract

This study examines the influence of Hedonic Shopping Motivation, Shopping Lifestyle, and Packaging Design on impulse buying behavior of Oh! Some consumers in Palu, using 130 respondents and multiple linear regression analysis with SPSS. The results show that Shopping Lifestyle and Packaging Design have a significant effect on impulse buying, while Hedonic Shopping Motivation does not. These findings indicate that shopping habits and packaging appeal play a greater role in driving impulse purchases than hedonic motivation. Consumers are more triggered by lifestyle patterns and product visuals when making spontaneous buying decisions.
Harga, Merek dan Kualitas Motor Bekas Terhadap Keputusan Pembelian Showroom Jawa Motor Anang Rizky Nugraha Rizky; Zakiyah Zahara; Syamsul Bahri Dg. Parani; Sri Wanti
Studi Akuntansi, Keuangan, dan Manajemen Vol 5 No 1 (2025): July
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/sakman.v5i1.4309

Abstract

Purpose: This study aimed to analyze the influence of price, brand, and product quality on consumer purchasing decisions at the Jawa Motor Showroom in Palu City.. Methodology/approach: Using a quantitative approach, data were collected through a questionnaire involving 120 respondents who had purchased used motorcycles at a showroom. The testing in this study used multiple linear regression analysis using the SPSS application. Results/findings: The study found that price, brand image, and product quality significantly influenced consumer purchasing decisions. Competitive pricing attracts cost-conscious buyers, a strong brand enhances trust and perceived value, and high product quality assures satisfaction. Together, these factors explain 86.4% of the variance in consumer decisions, highlighting their dominant role in shaping purchasing behaviors. Conclusions: Businesses that offer competitive pricing, maintain a strong brand reputation, and ensure product quality are more likely to influence consumer purchase decisions. Limitations: The study was limited to one used motorcycle showroom, namely the Jawa Motor Showroom in Palu City; therefore, the results cannot be generalized to other used motorcycle showrooms in Palu City. Contribution: This study contributes to the development of effective marketing strategies for business actors in the field of used motorcycle sales.