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All Journal JIMAT (Jurnal Ilmiah Mahasiswa Akuntansi) Undiksha Syntax Literate: Jurnal Ilmiah Indonesia EKONOMIS : Journal of Economics and Business IJEBD (International Journal Of Entrepreneurship And Business Development) Jurnal Riset Akuntansi Aksioma Jurnal Akuntansi Nusantara Science and Technology Proceedings ABIDUMASY : Jurnal Pengabdian kepada Masyarakat International Journal of Community Service Jurnal Pengabdian Kepada Masyarakat Patikala Jurnal Akutansi Manajemen Ekonomi Kewirausahaan (JAMEK) Jurnal Pengabdian Pada Masyarakat Indonesia (JPPMI) Jurnal Sosiologi Pertanian dan Agribisnis Jurnal Pengabdian Masyarakat Sains dan Teknologi Jurnal Pengabdian Masyarakat Nusantara Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri Jurnal Masyarakat Mengabdi Nusantara Literasi: Jurnal Pengabdian Masyarakat dan Inovasi Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Journal of Business, Social and Technology Eduvest - Journal of Universal Studies Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan JURNAL PENGABDIAN MASYARAKAT AKADEMISI Jurnal Pengabdian Kepada Masyarakat Jurnal Pengabdian Masyarakat Indonesia Sejahtera Jurnal Pengabdian Masyarakat Berkarya Karunia: Jurnal Hasil Pengabdian Masyarakat Indonesia BERBAKTI: Jurnal Pengabdian Kepada Masyarakat IIJSE Neraca Manajemen, Akuntansi, dan Ekonomi Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah RESLAJ: Religion Education Social Laa Roiba Journal Journal of Community Empowerment
Gideon Setyo Budiwitjaksono
Fakultas Ekonomi Dan Bisnis UPN “Veteran” Jawa Timur
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Neuroscience Public Health Social Sciences Transportation Other

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Implementasi Pembuatan Teknologi Tepat Guna Budikdamber AutoFeeder (Pakan Otomatis) Dalam Pengembangan UMKM Budidaya Lele Di Kelurahan Tanjungsari Kota Blitar Gideon Setyo Budi Witjaksono; Sihab Kurnia Hakim; Ihza Muhammad Ersyaf; Wildan Jovian Wahyu Tyas Saputra; Wahyu Nur Rafita; Ayu Cahyasusanti
Jurnal Pengabdian Masyarakat Indonesia Sejahtera Vol. 2 No. 2 (2023): Juni: Jurnal Pengabdian Masyarakat Indonesia Sejahtera
Publisher : STAI YPIQ BAUBAU, SULAWESI TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59059/jpmis.v2i2.133

Abstract

Cultivating catfish is an activity that can be made a profession by some people. As was done by the East Java "Veteran" UPN KKN-T students, they analyzed catfish farming through the method of distributing questionnaires tocatfish farming business actors in Tanjungsari Village. Theytry to provide things that are more efficient in the context of catfish farming, students from the UPN try to share the knowledge they gain at the university to the village community where they do their service. One of the things that has been done to provide time efficiency for catfish cultivators is to provide an innovation called Budikdamber Autofedeer where this technology can be very helpful in terms of catfish farming. The results of the application of technology by UPN "Veteran" East Java KKN-T students can increase the income of people who are engaged in catfish farming because this technology can produce not only one crop but two yields in two different ways.
Pembuatan Website UMKM Batik Apik Sebagai Media Pemasaran Dan Promosi Gideon Setyo Budi Witjaksono; Achmad Danis Harjuna Putra; Agung Pambudi; Diva Dhotin Fajriyah; Jesika Juita Lumban Raja; Thariza Afriliya Putri
Jurnal Pengabdian Masyarakat Sains dan Teknologi Vol. 2 No. 2 (2023): Juni : Jurnal Pengabdian Masyarakat Sains dan Teknologi
Publisher : Fakultas Teknik Universitas Cenderawasih

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58169/jpmsaintek.v2i2.118

Abstract

Batik is an Indonesian cultural heritage that has more than a hundred different motifs, even in every region throughout Indonesia has its own distinctive motifs. There are several batik motifs that are very popular among Indonesian people including mega mendung batik, parang batik, sogan batik, and keraton batik. Techniques in making batik itself vary every region and every motif. Batik making in Indonesia is popular with writing, stamping, printing, tie, and splashing techniques. The tie and splash technique is a technique that is easy to learn compared to other techniques, because it does not require special techniques in its manufacture. In East Java, precisely in Tlumpu Village, Sukorejo District, Blitar City, there are batik craftsmen who develop batik with splash and tie techniques. Website is one of the promotional media that can be used as an introduction, promotion, or sales medium of a product. The creation of a website for Batik Apik MSMEs in Blitar City aims to help analyze the potential of batik in Blitar City and become a promotional medium for MSMEs. The hope is that creating a website can help MSMEs in promoting their products and becoming a product sales platform.
Legalitas Usaha Sebagai Strategi Awal Pengembangan UMKM Di Kelurahan Klampok Kota Blitar Setyo Budiwitjaksono, Gideon; Maghfirotika, Azaaima; Azza Syifana, Ananda; Yafi Maulana, Bintang; Rizky Wijayanti, Annisa; Saniyyah
BERBAKTI : Jurnal Pengabdian Kepada Masyarakat Vol 1 No 1 (2023): BERBAKTI: Jurnal Pengabdian Kepada Masyarakat | May 2023
Publisher : Fakultas Keguruan dan Ilmu Pendidikan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30822/berbakti.v1i1.2268

Abstract

There are still many MSMEs in Klampok Village, Blitar City that do not have business legality. These business actors underestimate the legality of business on the grounds that without having business legality, the business they run is fine and they still have buyers. According to them, business legality has no effect on sales. Because most MSMEs in the Klampok Village do not understand the existence of a Business Identification Number (NIB) for business legality. Case study and hands-on practice are the methods used in the community service activities this time which were carried out at the NIB Command Post for assistance in making MSME NIB. The results of this NIB mentoring activity were able to improve the abilities and skills of Klampok Village residents, especially business actors regarding the importance of NIB in increasing economic resilience and faster and safer business development in terms of business legality. carried out in the Klampok Village Hall has gone according to plan, namely the awareness of MSME actors regarding business legality ownership which will have a positive impact on their business in the future.
Pembuatan Produk Inovasi Kembang Goyang Untuk Menjadi Produk Unggulan Dukuh Mulyomukti, Kelurahan Babat Jerawat, Surabaya Auralia Damayanti, Nimas; Setyo Budiwitjaksono, Gideon; Cahyadiatma, Anarta; Nyoman Septi Artadiyani, Ni
Literasi Jurnal Pengabdian Masyarakat dan Inovasi Vol 2 No 2 (2022)
Publisher : Pengelola Jurnal Politeknik Negeri Ketapang Jl. Rangga Sentap, Dalong Sukaharja, Ketapang 78813. Telp. (0534) 3030686 Kalimantan Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58466/literasi.v2i2.1287

Abstract

The micro, small and medium enterprise sector is one of the reliable sectors in the national economic map in Indonesia. Its ability to survive the threat of a global crisis become one of the sector's strengths. Therefore, the Indonesian government with Merdeka Campus program created one of the Community Service Program schemes to develop the creative economy and Small and Medium Micro Enterprises (MSMEs). In this service, it was carried out in the kelurahan Babat Jerawat, Surabaya, more specifically in Dukuh Mulyomukti. The development that carried out is to create and develop innovative products from students to become feature product. The implementation itself includes four stages, asking permission, surveys, program preparation and implementation. The activities carried out themselves provide training to MSME actors with the aim of providing human resources to be ready to move independently. The training started from training on SWOT analysis and making business plans, training on making logos and packaging, training on making product photos and cooking Kembang Goyang and finally branding using Instagram social media. The activity lasted for approximately one month was followed smoothly by the participants so that finally the product could be made and sold by the residents of Dukuh Mulyomukti themselves.
Sosialisasi Dan Pelatihan Packaging Pada UMKM Di Kelurahan Blitar Untuk Meningkatkan Daya Jual Produk Ardiansyah Putra; Ariyani Dewi Safitri; Clariska Oktania Mega Saputri; Della Aulia Riskha Arifinda; Haliza Nugraheni; Gideon Setyo Budi Witjaksono
Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 1 No. 3 (2023): Juli : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan
Publisher : Fakultas Teknik Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/wawasan.v1i3.911

Abstract

Packaging is one part of a product's marketing strategy in order to increase competitiveness. The socialization and packaging training held in the Blitar village aims to provide understanding and assist MSME in increasing the attractiveness and selling value of their products so that they can be accepted by consumers. The result of this packaging socialization and training activity is to provide insight into innovative, attractive and up to date packaging so that the products being sold look more attractive and different from similar products. For example, packaging using boxes can be added or combined with ribbons, logos, thank you labels or seal stickers on product packaging. After holding socialization activities and packaging training, it is hoped that it will provide benefits for MSME players in Blitar village to increase their innovation and creativity in choosing the right packaging for their products so that the products sold are able to compete in the market and increase consumer appeal.
Pemanfaatan Media Sosial Instagram Untuk Digital Marketing Pada UMKM Bakso Dan Es Campur “Family” Di Kota Blitar Gading Wijaya, Salsa Febiola; Faulia Rahma, Riska; Bahrul Ulum, Krisna; Setyo Budiwitjaksono, Gideon; Marthina Rosyanti, Daisy; Abuzar Zuhri, M. Fernanda
Jurnal Pengabdian Pada Masyarakat Indonesia Vol 2 No 3 (2023): Juni : Jurnal Pengabdian Pada Masyarakat Indonesia
Publisher : Universitas Gajah Putih, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55542/jppmi.v2i3.663

Abstract

The advancement of technology has a significant impact on human existence, and one example of this is information technology, which offers a variety of advantages to the process of creating a business. The information technology in question is known as digital marketing, and its primary purpose is to promote the dissemination of commercial items through various online media, including social media platforms like Instagram. This service takes a comprehensive approach by way of the socialisation component of the intense approach method. According to the findings of this service, there are a number of promotional activities that are carried out by Bakso & Es Campur "Family" business players. One of these activities is the utilisation of the social media platform Instagram. Businesses who sell Bakso & Es Campur "Family" may find it simpler to engage in extensive marketing endeavours if they make use of the numerous tools that can be utilised on Instagram. Some of these capabilities include Instagram feeds, Instagram stories, and Instagram Ads. In this scenario, the efficacy of promotion is also examined in order to reach the target market. The Return on Investment formula is utilised in order to gain an understanding of the impact that investment plays. Social Media, Instagram, Digital Marketing
Komunikasi Visual sebagai Penunjang Pengembangan Merek UMKM Berbasis Digital di Kelurahan Karangsari, Kecamatan Sukorejo, Kota Blitar Desravi Putri, Aisyah; Illahi, M. Ridho; Ainurriyah, Ainurriyah; Setyo Budiwitjaksono, Gideon; Abuzar Zuhri, M. Fernanda
Jurnal Pengabdian Pada Masyarakat Indonesia Vol 2 No 3 (2023): Juni : Jurnal Pengabdian Pada Masyarakat Indonesia
Publisher : Universitas Gajah Putih, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55542/jppmi.v2i3.665

Abstract

As digital technology develops, branding activities increasingly refer to the use of social media and e-commerce platforms, so that public attention to the visual side is also increasing. Digital brand development with visualization according to the target market is needed as a long-term strategy. The object of the PKM activities in this journal is Rengginang Bu Anik, located in Karangsari Village, Blitar City. The method used consists of 3 stages, namely the identification of problems by filling out questionnaires and interviews. The second stage is the implementation stage by creating a logo, packaging stickers, product photos and promotional videos and creating an Instagram account. The last stage is maintenance by accepting criticism, suggestions and input on the results that have been obtained. This activity is carried out to increase public brand awareness of the brand of the chosen service object, so that the brand can compete with other similar businesses.
Penerapan Strategi Pemasaran Digital Untuk Meningkatkan Penjualan Produk Umkm Pada Kelurahan Blitar Nuruddin Islam, Muchammad; Indarto, Glenn Anggoro Pranana; Rohani, Choirina Kamilia; Arifin, Nanda Nur Humairoh; Sahdan, Muhammad Arlyen; Witjaksono, Gideon Setyo Budi
Jurnal Pengabdian Pada Masyarakat Indonesia Vol 2 No 3 (2023): Juni : Jurnal Pengabdian Pada Masyarakat Indonesia
Publisher : Universitas Gajah Putih, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55542/jppmi.v2i3.677

Abstract

Marketing strategy is a form of a company's plan in the marketing field to obtain optimal results. Information technology is becoming an integral part of all fields, profit or non-profit. Education, banking, government, art, telecommunications, law, and tourism all use information technology in some capacity. MSMEs in Blitar Village have problems in the application of digital marketing so that there needs to be a solution to these problems. The methods used are observation, interviews, focus group discussions, and demonstrations. The result of this activity is the delivery of material on the application of digital marketing such as the definition of digital marketing, examples of digital marketing, the impact of digital marketing, and a tutorial session on the use of e-commerce. The response from the Blitar Village MSME players who were also the audience was very positive and they intended to learn to apply digital marketing as soon as possible.
Sosialisasi Penggunaan Pestisida Nabati Untuk Pengendalian OPT Sayuran Hidroponik Pada Kelompok Wanita Tani Kirani Kusumawardhani, Linda Octavia; Aryani, Gisca Sabrina Dwi; Syah, Mirza Andrian; Witjaksono, Gideon Setyo Budi
Jurnal Pengabdian Pada Masyarakat Indonesia Vol 2 No 4 (2023): Agustus : Jurnal Pengabdian Pada Masyarakat Indonesia
Publisher : Universitas Gajah Putih, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55542/jppmi.v2i4.733

Abstract

Community service is one of the KKN-T MBKM program of East Java "Veteran" National Development University students. Growing vegetables hydroponically is of great interest to the community because it does not need to have a large area of ​​land, but hydroponic plants are susceptible to pests and diseases. Therefore it is necessary to apply plant-based pesticides to organically eradicate OPT in hydroponic plants, plant-based pesticides are made in order to create an environment that is safe from chemicals and produce fresh products. The purpose of this community service activity is to provide knowledge and skills in using vegetable pesticides from shallot skins to control OPT (Plant Pest Organisms) on hydroponic vegetables and to increase the activity of members of the “Kirani” Women Farmers Group (KWT) in optimizing their yards for farming. agribusiness development so that it can increase the household income of KWT members. Assistance to the Farmer Women's Group lasted for about three months together with students of the Faculty of Agriculture, East Java "Veteran" National Development University.
PENDAMPINGAN DIGITALISASI MARKETING PADA UMKM KUE BASAH DAN KUE KERING “DAPOER MAKWY” DI KELURAHAN PLOSOKEREP Puspitasari, Sekar Aulia; Rosmawati, Lisma; Alweni, Alweni; Abdillah, M. Arya; Putri, Ratna Kusumawati; Witjaksono, Gideon Setyo Budi
Jurnal Pengabdian Masyarakat Berkarya Vol. 2 No. 04 (2023): Jurnal Pengabdian Masyarakat Berkarya
Publisher : Pusat Studi Ekonomi, Publikasi Ilmiah dan Pengembangan SDM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62668/berkarya.v2i04.670

Abstract

Saat ini begitu banyak peluang yang muncul dari adanya aktivitas pemasaran digital. Suatu usaha bisa menjangkau banyak konsumen tanpa harus membuka gerai atau toko di daerah yang ingin di jangkau sebagai pasar karena adanya akses internet dan perangkat digital yang mendukung pelaku usaha bisa memasarkan produknya lebih luas. Pemerintah Blitar memberi banyak kemudahan untuk pelaku usaha UMKM dengan memberikan pelatihan maupun event UMKM gunanya untuk mendorong usaha UMKM bisa semakin memperluas dan memajukan usahanya, demi tercapai tujuan diperlukan pengelolaan pemasaran yang profesional, efektif dan efisien. Dapoer MakWy merupakan salah satu UMKM di wilayah Kelurahan Plososkerep di kota Blitar. 3 tahun sudah merintis usahanya namun, usaha Dapor MakWy masih belum berkembang secara signifikan, pelanggan yang belum tetap sehingga membuat pendapatan belum menentu. Maka dari itu, kelompok 34 melakukan pendampingan dengan metode memanfaatkan media digital sebagai salah satu cara pemasaran UMKM Dapoer MakWy yaitu dengan digital marketing. Hasilnya kelompok 34 melakukan kegiatan pembuatan akun instagram, mengelola akun shopee, dan pembuatan website. Kegiatan pendampingan UMKM dalam memanfaatkan dan mengembangkan media sosial yang digunakan oleh UMKM dengan tujuan untuk memperluas pemasaran produk melalui digital marketing.
Co-Authors Abadi Putri, Salsabila Abdillah, M. Arya Abuzar Zuhri, M. Fernanda Achmad Danis Harjuna Putra Adelia Noviani Umroatus Mafidah, Michel Adella Ratna Nur Dianti Adelya Putri Mahardhika Adilah Dwita Cahyana Aditya Setiawan, Mochamad Iqbal Admanegara, Ronnald Christanto Agung Pambudi Agus Prasetyo, Yuda Ahmad Saifulloh Yusuf Ahmad Septa Ahmad Septa Rachmawan Ainurriyah, Ainurriyah Aji Pradana, Rama Alaufi Khairunisya Alfinatul Fauziah Alweni, Alweni Amalia Syafitri, Nadinda Ameliah Putri, Dina Andini Novianti Angger Arhofa, Gayoe Arde Agung Hidayatulloh Ardiansyah Putra Arfi, Zanetta Najlaa Putri Arifin, Nanda Nur Humairoh Ariyani Dewi Safitri Arlisa Devi, Saffira Aryani, Gisca Sabrina Dwi Auffadiina, Javelin Auralia Damayanti, Nimas Ayu Cahyasusanti Ayu Cahyasusanti Ayundha Kusuma Yulianti Azza Syifana, Ananda Bagus Permana, Jovan Dany Bahrossafa A, Geanabella Bahrul Ulum, Krisna Cahyadiatma, Anarta Clariska Oktania Mega Saputri Dana, Pandu Dewa Della Aulia Riskha Arifinda Denissa Soemarsono, Radyana Putri Desravi Putri, Aisyah Dhewintha Kusuma Fachrani Dian Aviyanti Putri Didiek Tranggono Dina Ameliah Putri Diva Dhotin Fajriyah Dwi Cahyani, Amelia Dwi Utomo, Puput Dwi, Prastika Dzaki Prasetya, Ilham Ellyn Dya Lestari Endah Susilowati F. Tsara Nafisah Yuwono Fachrani, Dhewintha Kusuma Fatchullah, Achmad Faulia Rahma, Riska Fauzan Heryka Putra, Mohammad Ferdiansyah Dwiky Nugraha Fikri, Aksanul Fitrah Desnata Ramanda Putra Fitri Aulia Furuhita Gaby, Lauda Gading Wijaya, Salsa Febiola Gading, Azizah Gayoe Angger Arhofa Hafizah Zumarnis Hafizh Al-Farizi, Muhammad Haliza Nugraheni Hana Nazara Putri Hariyono, Salsabilla Prabawati Hero Priono Hervina Puspitosari, Hervina Hidayatul Fitriyah, Risa Ichwa Larasati Dewi Ihza Muhammad Ersyaf Illahi, M. Ridho Indah Cahyani , Monika Indarto, Glenn Anggoro Pranana Indrawati Yuhertiana Ine Madina, Nadia Insan Muttaqin, Gezza Intan Febriana Samodro Izah Bana Murtazah Jaya Frediyanto Jesika Juita Lumban Raja Khoiriyah, Miftakhul Kurniasari, Laurentina Kusuma Yulianti, Ayundha Kusumawardhani, Linda Octavia Larasati Dewi , Ichwa Linda Octavia Kusumawardhani Maghfirotika, Azaaima Marthina Rosyanti, Daisy Maulidah, Fardha Meilana, Rovinda Michelle Lius Mirza Andrian Syah Mochammad Rayyan Thalib Moh Sofyan Farishi Mohammad Nabil Monika Indah Cahyani Muara Ati Asri Ariasta Muhammad Ilham Putra Permana Nabilla Dewanti, Meisita Natasya Firstly, Kevin Naufal Arif Purnama Nida Saffalia Putri Noor Rizkiyah NURAINI, FITRIA Nuruddin Islam, Muchammad Nurully Arviansyah, M. Dimas Nyoman Septi Artadiyani, Ni Peggy, Clairine Pinkan Y, Marcianda Puspitasari, Sekar Aulia Putri Aulia, Febrissa Putri Kusnul Aprilia, Rias Winanda Putri, Ratna Kusumawati Rachmawan, Ahmad Septa Raganta Deyantara Ramanda Putra, Fitrah Desnata Retno Wulandari Rhida Arsy Farah Diba Rizka Amalia, Kayla Rizki Ramadhani, Mohamad Rizky Prasetya, Adinda Rizky Wijayanti, Annisa Rohani, Choirina Kamilia Ronnald Christanto Admanegara Rosmawati, Lisma Rukmana, Sukma Saffalia Putri , Nida Sahdan, Muhammad Arlyen Salsabila Putri, Syaqna Salsabilla Prabawati Hariyono Samodro, Intan Febriana Sampurno, Fernanda Putri Lizara Saniyyah Saprila Nur Fadila Sarah, Gracela Shafira Salsabilla Shelly Muharrafa Hendinie Sheni Nahla Syifani Sihab Kurnia Hakim Sihotang, Melyana Sukma Rukmana Sulistiyowati, Linda Terrano Windrianto Darmawan Thariza Afriliya Putri Tiara Himma Fadhilah Tri Yustikasari, Siti Aisyah Ubbadullah, Ubbadullah Vaskhie Siahaan, Vierenez Veranica Isabella, Dhea Via Aldina Auva Wahyu Nur Rafita Wahyuni Wahyuni Wildan Jovian Wahyu Tyas Saputra Yafi Maulana, Bintang Yan Minarhadi, Dhanang Yasser Abed, Muhammad Yunita Aprilia, Fatma Yunita Satya Pratiwi Yunita, Asmiasih Zakaria, Maulana Zanetta Najlaa Putri Arfi Zawawi Zawawi Zulfa Salsabila, Naurah Zulianti, Rohma Kusuma Zumarnis , Hafizah