Article Per Year (5 Year)
p-Index From 2021 - 2026
9.117
P-Index
This Author published in this journals
All Journal JEM17: Jurnal Ekonomi Manajemen Dinasti International Journal of Management Science BERNAS: Jurnal Pengabdian Kepada Masyarakat Jurnal Ilmu Manajemen Terapan (JIMT) Society : Jurnal Pengabdian dan Pemberdayaan Masyarakat Jurnal Manajemen Perbankan Keuangan Nitro Journal of Comprehensive Science Journal of Artificial Intelligence and Digital Business Transformasi: Journal of Economics and Business Management Student Scientific Creativity Journal Jurnal Manajemen dan Ekonomi Kreatif Jurnal Manajemen Riset Inovasi Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Trending: Jurnal Manajemen dan Ekonomi Jurnal Riset Manajemen dan Ekonomi Journal of Management and Social Sciences Maeswara: Jurnal Riset Ilmu Manajemen dan Kewirausahaan Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen Dan Bisnis Riset Ilmu Manajemen Bisnis dan Akuntansi GEMAH RIPAH: Jurnal Bisnis Jurnal Akademik Pengabdian Masyarakat Jurnal Media Akademik (JMA) JURNAL MULTIDISIPLIN ILMU AKADEMIK JURNAL RUMPUN MANAJEMEN DAN EKONOMI Observasi: Jurnal Publikasi Ilmu Psikologi JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI International Journal of Economics, Commerce, and Management Digital Innovation : International Journal Of Management JURNAL AKADEMIK EKONOMI DAN MANAJEMEN Jurilma PESHUM Harmony Management: International Journal of Management Science and Business JIMEK Jurasima : Journal of Entrepreneurship, Accountancy, Economy and Management Journal of Golden Generation Economic Journal of Social Humanities and Education: Scripta Humanika Inventa: Journal of Science, Technology, and Innovation Jurnal Ilmu Manajemen dan Akuntansi Nusantara (JIMAKUN) Jurnal Publikasi Manajemen Informatika Prosperia: Journal of Economic Development, Accounting, and Global Markets
Tan Evan Tandiyono
Fakultas Ekonomi Dan Bisnis, Universitas 17 Agustus 1945 Surabaya, Jawa Timur, Indonesia
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Veterinary Other

Published : 69 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search
Journal : jimek

 1 
Transformasi Aktivitas Mengamen melalui Media Digital: Studi Kualitatif pada Pengamen TikTok Live di Waru Sidoarjo Adinda Dyah Pitaloka; Dera Nathasia; Theofilus Devine Imanuel; Willery Setia Labajo; Tan Evan Tandiyono
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 6 No. 2 (2026): Juli : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v6i2.12190

Abstract

The phenomenon of TikTok Live buskers illustrates how street-performing activities traditionally conducted in public spaces have shifted into the digital environment through social media platforms. The live streaming feature enables performers to reach broader audiences, interact directly with viewers, and generate income through virtual gifts. The purpose of this study is to explore the transformation of busking activities from public spaces to digital platforms, examine the interactions between performers and audiences, and explore the meaning of virtual gift-giving within TikTok Live. Drawing upon a qualitative case study methodology, this research was undertaken in Waru District, Sidoarjo Regency, to facilitate a nuanced understanding of the phenomenon under examination. Data collection was carried out between March and June 2026. Empirical data were generated through semi-structured interviews, direct observation, and document analysis, and subsequently interpreted using the interactive analytical framework developed by Miles, Huberman, and Saldaña. The results indicate that TikTok Live functions as a viable digital space through which performers can broaden their audience base, cultivate an online presence, and derive financial benefits from audience-contributed virtual gifts. Beyond their economic value, virtual gifts are interpreted as forms of appreciation, support, and recognition of the performers’ creativity. The study demonstrates that the migration of busking activities into digital spaces has reshaped not only the economic practices of performers but also the nature of audience-performer relationships, giving rise to novel patterns of social interaction within the digital media landscape.
Pengaruh Konten Visual Estetik terhadap Minat Konsumen melalui Media Sosial Tiktok : Studi Kasus pada Konsumen Konten Minuman Estetik di Tuban Ica Dahlia Destatiana; Zahra Azalia Rizqina; Anggiska Putri Febiyanti; Tan Evan Tandiyono
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 6 No. 2 (2026): Juli : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v6i2.12261

Abstract

The rapid development of digital technology and social media has significantly transformed consumer behavior in the modern era. TikTok has emerged as one of the most influential social media platforms, particularly among young consumers, due to its ability to present visually appealing and engaging content. Aesthetic visual content refers to videos or images designed with attractive concepts, harmonious color combinations, proper lighting, modern editing techniques, and creative visual presentations that enhance audience engagement. This study aims to analyze the influence of aesthetic visual content on consumer interest through TikTok social media, specifically focusing on aesthetic beverage content in Tuban. The research employed a qualitative descriptive approach using observation, interviews, and documentation methods. The findings reveal that aesthetic visual content significantly affects consumer attention, curiosity, emotional attraction, and purchasing intention. Attractive visual elements encourage consumers to explore products further and increase the likelihood of purchase decisions. Moreover, TikTok contributes to the development of new digital consumption patterns in which consumers are more attracted to products with appealing visual presentations than conventional promotional methods. This study highlights the importance of visual marketing strategies in influencing consumer behavior, particularly among young digital consumers.
Co-Authors Abdullah Kafa Bihi Abdullah Kafa Bihi Abigaiel C. Lesbasa Achmad Axsel Fahrezi Achmad Dida Saputra Achmad Ramzi Adelia Kurnia Lestari Adeline Rara Wiratama Adinda Dyah Pitaloka Adityo Saputra Nugroho Afdilla Haya Fahmi Adha Ahmad Sukma Andriansyah Aida Jarita Izzah Al Farras Ardiyanto Al Farras Ardiyanto Alan, Nikolaus Ali Sur’an Alvin Ega Pramana Ameylia Monika Aminuddin, Harun Andiani Herlina Novianti Andini Dwi Kinanti Andini Intan Pratiwi Andri Wahyuni Anggiska Putri Febiyanti Anisa Ayu Vernanda Arsya Cindy Amggraeny Azizah Ainun Mari'a Azzahra Faradhita Aulia Berliany, Isna Cahyo Rachmat Dani Canine Gian Ramadhan Cornelius Bryan Walten Daniel Aryaduta Danuarta Ananda Panca H Daud Sipasulta Dava Rizqi Al-Fajri Debby Ammar Alfaruq Dera Nathasia Dinda Dwi Aprilia Dinda Radika Dewi Dita Yuda Trisnawati Dwi Indra Lesmana Dwi Laras Rahmaulidya Eka Louisza Elias Binosa Nopecain Erlangga Rifqi Syahputra Excelinda Putri Arta Lelana Fania Najla Narulita Febrianti Alvia Febrianto, Gustaf Naufan Febriella, Fika Syanty Ayu Felisty Dwisca Pakulla Ferryawan Wibisono Pamungkas Fika Syanty Ayu Febriella Filayati, Gilang Fransiska Aulia Sari Friztya Machiko Lawrence Galih Laksana Ardi Garaldine Alyana Nathahuru Gloria Maria Tilman De Araujo Gloria Tesalonika Grescha Andrean Purmantara Habib, Ahmad Hafizh Rafi Argani Hanaa Putri Ramadhani Harun Aminuddin Herra Diva Ramadhani Hesti Cahya Adistia Himawan Prasetyo Purnomo Ica Dahlia Destatiana Ida Aju Brahmasari Iftahul Jannah IGN Anom Maruta Ika Rahayu Sulis Setiyawati Ilham Ahmad Aldani Indra Manggala Dwi Darmawan Indri Basiru Intan Wijaya Liroga Irene Avianti Putri Jaceline Sumargo Jennie Amanda Jessica Inov Tri Agustina Sujarwo Joandsa Noor Afry Joti Kusalo Wijaya Lusy Rahmawati M. Muhaikal Yusuf Mahfud Eko Prasetyo Marcella Prodovila Johanes Margaretha Maylina S. A. W Maria Angelica D Maria Raineldis Sabu Manuk Mariana Peka Powo Mario Rendy Andreawan Maya Susanti Melvina Firwanda Melati Miranda Adinda Putri Moch.Afif Mochamad Raka Putra S MOCHAMMAD RIFNI BAYU SATRIAWAN Mohammad Syahrul Mauludi Mohammad Yusuf Romadhan Muhammad Auf Vulvian Firjatulloh Muhammad Fadhil Aditya Rachmawan Muhammad Faiz Ilham Muhammad Rahmtullah Kautsari Muhammad Rifqi Kholili Nabila Candra Aulia Nabila Zaskia Ratu Najiba, Salwa Nataliya Pratiwi Natasya Aprilia Sugito Naufal Abdillah Naura Aurellia Nela Amelia Maharani Nessa Aida Salwa Nia Kartika Putri Novani Yuliannisa Novindah Tri Astutik Nurul Azizah Nurul Fitri Sholikhatin Olivia Yohani Wati Pearltama Rayhan P.U Peartama Rayhan P U Putri Hasna' Imtinan Putri Yasmine Aurora Rama Elang Wijayanti Rambu Ina yowa Randy Dwi Nugroho Randy Dwi Tinara Regyta Yollanda Renata Azalia Rahmad Revalia Wulan Suryani Reyvanda Meila Masyithoh Richardo Zefanya Damarjanan Rindu Irmayanti Rita Febri Gistalia Rita Gistalia Rizal Hoironi Rizka Dian Amalia Ryvald Dhafa Casena Sadewa Dimas Prasetyo Safaraz Rusyaidi Muharrom Salsa Fahardilah Salwa Najiba Sastia, Marsha Adinda Shabina Ghalya Sufa Shafa Fawwas Firzatullah Rachmady Shofia Salsabilla Azahra Siswoyo Siswoyo Siti Muawanah Siti Mujanah Siti Mujanah Siti Sarah Sonia Erza Putri Maharizqi Stevanus Giral Santoso Sthefanus Widodo Sufi Nur Fadillah suwondo suwondo Syahra Aulia Darmansyah Syailendra, Yusfi Teresya Dwigantara Wega Theofilus Devine Imanuel Tyan Yoga Ramadhanu Vanessa Sherylia Nurani Putri Velicitas Jelianti Wonga Veronika Febriyana Roju Willery Setia Labajo Wisnu Jati Jaya Kusuma Yesada Eka Kusuma Wardani Yoktan Andykha Olivier Seran Yusriyyah Zahra Putri Yusup Zahra Azalia Rizqina