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The Role of Political Communication in School Curriculum: Its Impact on Student Activism Jamil, Achmad; Sari, Afrina; Jati, Rocky Prasetyo; Umaimah, Umaimah; Vera, Nawiroh; Toni, Ahmad
Journal of Educational Management Research Vol. 4 No. 1 (2025)
Publisher : Al-Qalam Institue

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61987/jemr.v4i1.796

Abstract

This study aims to analyze the role of political communication integration in the school curriculum on its impact on student activism in junior high schools. The study is based on the increasing role of civic education in shaping students' political participation, especially in the digital era, where students' have easy access to political information through various social media platforms. This study uses a qualitative approach with a case study type. Data collection techniques include interviews, observations, and documentation taken from students, teachers, and activities at school and data analysis with the Miles and Huberman approach. The findings of this study that political communication in class and extracurricular activities increases students' knowledge of politics and their intention to participate in elections. Integration of political communication through discussion and use of social media enriches students political views and encourages them to voice political opinions openly. Civic learning experiences at school serve as strong predictors of students' offline political involvement, including in social movements and campaign activities. The implications of this study indicate the importance of political education in schools to form students who are more informed, critical, and active in political life, as well as strengthening the role of schools as agents of social change in building political awareness of the younger generation.
DINAMIKA DIGITALISASI DAN KONVERGENSI INDUSTRI MEDIA (Studi Kasus Pada Aplikasi Vision+ Oleh MNC Group) Sajdahfath, Tiyo; Putra, Afdal Makkuraga; Jamil, Achmad
MediaKom : Jurnal Ilmiah Komunikasi Vol 14, No 1 (2024): Mediakom Jurnal Ilmiah Ilmu Komunikasi
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/mediakom.v14i1.22053

Abstract

With the presence of internet technology bringing the trend of media convergence movement, it makes some media begin to adapt to the current technological shift and shift from conventional media to convergence media. Media convergence has caused various mass media companies to start innovating, including MNC Group as one of the leading media companies in Indonesia. One form of convergence carried out by MNC Group is by releasing the Vision+ application which is a digital streaming media service for live TV and Video On Demand (VOD) owned by MNC Group. The author is interested in observing the phenomenon of digitalization and convergence in the media industry. This research uses a constructivist paradigm with a qualitative approach and this research method uses case studies. The results showed that the media convergence process on the Vision+ application owned by MNC Group succeeded gradually by showing convergence levels including ownership convergence, tactical convergence, structural convergence, storytelling convergence. MNC Group's opportunities in the transition of conventional media to digital through the Vision+ application, including trends and increasing public needs for digital-based entertainment content, a large and varied content that is an advantage for Vision+ to excel from its competitors. The challenges faced by Vision+ include competition that raises competitors with similar media products, as well as changes in the media business environment and the development of digital technology that creates various other digital media options from OTT applications such as Vision+.
Pendekatan Stimulus Imajinasi Volunteer dalam Kegiatan Literasi Komunitas Book Clan Jakarta Vira, Oksri; Mulyana, Ahmad; Jamil, Achmad
Jurnal Pendidikan Tambusai Vol. 9 No. 2 (2025): Agustus
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jptam.v9i2.27975

Abstract

Rendahnya minat baca di Indonesia berdampak pada terbatasnya inovasi dalam kegiatan literasi, yang cenderung pasif dan hanya berfokus pada pemahaman literal teks tanpa melibatkan rangsangan imajinatif. Penelitian ini bertujuan untuk menganalisis perancangan, implementasi, dan peran interaksi sosial dalam pendekatan stimulus imajinasi yang dilakukan oleh volunteer pada kegiatan literasi Komunitas Book Clan Jakarta. Metode penelitian yang digunakan adalah pendekatan kualitatif dengan metode studi kasus, dimana data dikumpulkan melalui wawancara mendalam, observasi partisipatif, dan analisis dokumentasi. Penelitian ini menggunakan teori konstruktivisme sosial Lev Vygotsky yang menekankan bahwa pembelajaran terjadi melalui interaksi sosial. Hasil penelitian menunjukkan bahwa perancangan stimulus imajinasi dilakukan secara kolaboratif dengan mengedepankan kreativitas, sedangkan implementasinya berlangsung secara dinamis melalui aktivitas literasi yang mendorong daya imajinasi anggota. Interaksi sosial antara volunteer dan anggota komunitas berperan signifikan dalam memperkuat stimulus imajinasi sehingga menciptakan pengalaman literasi yang bermakna dan menyenangkan. Penelitian ini diharapkan memberikan pemahaman baru mengenai strategi perancangan kegiatan literasi yang kreatif dan imajinatif, serta berkontribusi dalam pengembangan pendekatan komunikasi kreatif di berbagai komunitas literasi.
Amplifying Digital Literacy Through Non-Profit Organizational Communication in a Sensemaking Perspective Fazriyati, Wardah; Jamil, Achmad
Eduvest - Journal of Universal Studies Vol. 5 No. 8 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i8.52089

Abstract

Digital transformation and acceleration during the pandemic and post-COVID-19 pandemic provide a high adaptation challenge for non-profit organizations in increasing their capacity to adopt and utilize digital technology optimally in order to achieve their mission. Amplification of digital literacy can answer the challenge of improving individual technical skills in using digital technology, by involving a collective process in organizations to build understanding in support of common goals. This study aims to find out how organizational communication in the process of amplifying digital literacy in non-profit organizations in understanding, responding to and overcoming digital literacy challenges to achieve their social goals, using the perspective of organizational communication through Karl Edward Weick's sensemaking theory. Karl E. Weick's sensemaking perspective highlights the process that occurs continuously and is influenced by communication with others in understanding the world around us when faced with a new or confusing situation, which encourages the active search for information, trying to understand it, and then deciding how to act based on a common understanding. This case study method analyzes data from interviews, document observations, and literature review, conceptualization and validation of data by triangulation of sources. The study of digital literacy amplification refers to strategic and sustainable efforts to expand reach, increase impact, and ensure the sustainability of programs that aim to improve the ability of individuals and organizations to use digital technology effectively, critically, and responsibly.
Reclaiming truth in the post-truth era: a philosophical perspective on Bakhtin’s dialogism and discourse production Amin, Chair; Jamil, Achmad; Briandana, Rizki
International Journal of Communication and Society Vol 7, No 2: List of accepted papers
Publisher : Association for Scientific Computing Electrical and Engineering (ASCEE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31763/ijcs.v7i2.2036

Abstract

This study explores the epistemic and ethical disruptions of public communication in the post-truth era through the theoretical lens of Mikhail Bakhtin’s dialogism. In an age where emotions, ideological narratives, and algorithmic amplification dominate digital discourse, truth has become a contested and manipulable construct rather than a product of dialogic exchange. Using a qualitative-descriptive approach, this research analyzes various forms of public digital content, such as online news, political memes, and viral hashtags, through critical discourse analysis and Bakhtinian concepts of heteroglossia, polyphony, and answerability. The findings reveal three key phenomena: the abandonment of dialogically-constructed truth, the fragmentation of digital heteroglossia into polarizing ideological bubbles, and the erosion of dialogic ethics manifested in the collapse of answerability. These trends mark a shift from inclusive public dialogue toward monologic affirmation and symbolic confrontation.Despite these challenges, the study identifies dialogism’s normative and pedagogical potential for rebuilding ethical communication in fragmented societies. Dialogism-based critical media literacy encourages reflective listening, ideological awareness, and multi-voiced engagement, providing a transformative strategy to counter disinformation and reclaim democratic discourse. This research offers both theoretical and practical contributions by positioning dialogism not only as an analytical tool, but also as an ethical foundation for inclusive, reflexive, and responsible communication in the digital age.
Pengaruh Pengaruh Brand Ambassador dan Social MediaMarketing Terhadap Keputusan Penggunaan Aplikasi MYBCA Dengan Brand Awareness Sebagai Variabel Intervening (Survey Pada Followers Instagram @goodlifebca) Muhammad Diky Darmawan; Achmad Jamil
Jurnal Pewarta Indonesia Vol 7 No 2 (2025): Jurnal Pewarta Indonesia
Publisher : Persatuan Wartawan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jpi.v7i2.227

Abstract

Perkembangan teknologi digital mendorong industri perbankan untuk menghadirkan layanan berbasis aplikasi guna meningkatkan kenyamanan dan kemudahan transaksi bagi nasabah. Namun demikian, rendahnya kesadaran merek dan kurang optimalnya strategi pemasaran digital masih menjadi tantangan dalam mendorong keputusan penggunaan aplikasi perbankan digital seperti MYBCA. Berdasarkan permasalahan tersebut, penelitian ini dirumuskan untuk menjawab bagaimana pengaruh Brand Ambassador dan Social Media Marketing terhadap Pengambilan Keputusan Penggunaan Aplikasi MYBCA, serta bagaimana peran Brand Awareness sebagai variabel intervening. Tujuan dari penelitian ini adalah untuk menganalisis pengaruh langsung dan tidak langsung dari Brand Ambassador dan Social Media Marketing terhadap Keputusan Penggunaan Aplikasi MYBCA dengan Brand Awareness sebagai mediasi. Penelitian ini didasarkan pada teori komunikasi pemasaran dan model AISAS (Attention, Interest, Search, Action, Share) yang menjelaskan alur perilaku konsumen dalam ekosistem digital. Penelitian ini menggunakan pendekatan kuantitatif deskriptif dengan metode Partial Least Squares Structural Equation Modeling (PLS-SEM). Sampel penelitian sebanyak 200 responden dipilih melalui teknik purposive sampling terhadap followers akun Instagram @goodlifebca yang telah menggunakan aplikasi MYBCA. Data dikumpulkan menggunakan kuesioner online. Hasil penelitian menunjukkan bahwa Brand Ambassador berpengaruh positif dan signifikan terhadap Brand Awareness dan Keputusan Penggunaan Aplikasi MYBCA. Social Media Marketing berpengaruh sangat kuat terhadap Keputusan Penggunaan Aplikasi MYBCA, namun pengaruhnya terhadap Brand Awareness tergolong rendah. Temuan ini mengindikasikan perlunya optimalisasi strategi pemasaran digital melalui pemanfaatan media sosial dan figur Brand Ambassador guna meningkatkan kesadaran merek dan mendorong keputusan penggunaan aplikasi perbankan digital secara lebih efektif.
Frame Radikalisme, Jihad, Terorisme di Media Online Islam: Studi Kasus Pemberitaan Bom Makassar dan Penyerangan Mabes Polri Sulistyanto, Ari; Mujab, Saeful; Jamil, Achmad
Jurnal Keamanan Nasional Vol. 7 No. 2 (2021): JURNAL KEAMANAN NASIONAL VOL 7 NO 2 TAHUN 2021
Publisher : Pusat Kajian Keamanan Nasional (Puskamnas) Universitas Bhayangkara Jakarta Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The incident of the suicide bombing in front of the Makassar Cathedral Church and the attack on the National Police Headquarters became news topics that attracted media attention. Each media has a policy in the interpretation scheme to fight for meaning according to the media’s point of view. This study aims to explore the meaning and framing of radicalism, jihad, and terrorism in the suicide bombing in front of the Makassar Cathedral Church and the attack on the National Police Headquarters. A qualitative method with a semantic analysis approach is used to determine the meaning, and a thematic approach in viewing the framing of the formation of radical concepts, jihad, and terrorism. The results showed that Islamic online media in providing meaning and framing did not conceptually and specifically discuss radicalism, jihad, and terrorism. However, they view it as a stigma and a label used in an effort to corner and marginalize Islamic groups. The implications of this research can be used as evaluation material for related parties in overcoming the spread of radicalism, jihad, and terrorism.