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Study of Socioeconomic Conditions of Farmer Households After Wood Processing Industry Development In Talang Kelapa District, Banyuasin Regency Arbi, Muhammad; Junaidi, Yulian; Januarti, Indri; Sherly, Sherly
Eduvest - Journal of Universal Studies Vol. 3 No. 10 (2023): Journal Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v3i10.933

Abstract

One of the impacts of industrial activities is that it provides regional economic progress, especially contributing to the value of regional GDP. This research uses a survey method through observation and interviews as well as literature study and is presented descriptively analytically. The results of this research show that in terms of the perception of farmer households living around the timber industry location as measured by indicators of the company's presence in terms of infrastructure and environment, social relations and employment opportunities, it shows the medium category with a score of 32.74. One of the reasons for this is the increase in the number of migrant residents and the increase in the allocation of working hours to earn a living. Judging from the economic aspect, it is known that the average economic household of farmers living around the location of wood industry activities has an income of around IDR 2,180,540 per month, while the average living needs (DLN) in the area is IDR 3,000,914. - per month or minus Rp. 820,374,- per month. The contribution of income from working as a laborer in a wood factory to the total income of farmer households is 67.35%. This means that the influence of the presence of timber companies in the community is quite a positive contribution to the economy of the surrounding community. However, the company's existence also raises environmental issues, including the potential for disruption to physical-chemical and socio-cultural components as well as public health.
Pendampingan Inovasi Kemasan dan Digital Marketing Produk Lokal Kemplang Tunu Pada Kelompok Usaha Perempuan Seroja di Kabupaten Ogan Komering Ilir: Community Service in Packaging Innovation and Digital Marketing of Local Product Kemplang Tunu for Seroja Women’s Group in Ogan Komering Ilir Junaidi, Yulian; Purba, Khairul Fahmi; Tafarini, Meitry Firdha; Sari, Dwi Wulan; Wardani, Azqia; Yuliani, Maulidia Tri
Jurnal Pengabdian dan Pengembangan Masyarakat Indonesia Vol. 4 No. 2 (2025)
Publisher : Media Publikasi Cendekia Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56303/jppmi.v4i2.922

Abstract

Kemplang tunu merupakan produk lokal khas Pedamaran, Kabupaten Ogan Komering Ilir. Produk ini banyak diminati oleh konsumen namun sayangnya cakupan pemasarannya masih terbatas secara regional dan kemasan produk yang perlu untuk diperbaiki. Kegiatan ini bertujuan untuk memberikan pendampingan inovasi pengemasan dan digital marketing untuk meningkatkan penjualan kemplang tunu bagi kelompok usaha perempuan “Seroja”. Kegiatan pendampingan ini melibatkan 28 perempuan di Desa Pedamaran 6 Kecamatan Pedamaran Kabupaten Ogan Komering Ilir. Kegiatan pengabdian masyarakat ini dilakukan dengan cara sosialisasi, pelatihan, dan evaluasi. Dalam hal aspek produksi, kegiatan pendampingan ini menghasilkan penerapan teknologi pengemasan dengan ziplock untuk meningkatkan masa simpan dan peningkatan kualitas produk. Lebih lanjut, desain kemasan juga membuat produk kemplang tunu memiliki branding baru sebagai produk lokal. Selain itu pelatihan pemanfaatan e-commerce juga dilaksanakan untuk peningkatan aspek pemasaran. Hasil evaluasi dengan uji statistik Wilcoxon menunjukkan bahwa adanya perubahan pengetahuan, keterampilan dan sikap dari peserta kegiatan pendampingan setelah dan sebelum terlaksananya kegiatan pendampingan inovasi kemasan dan digital marketing. Kegiatan ini diharapkan dapat berkelanjutan untuk memajukan ekonomi lokal pedesaan serta adanya pern pemerintah daerah untuk memajukan usaha kemplamg sebagai peningkatan ekonomi daerah.