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Arif Mudi Priyatno
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Department of Digital Business, Universitas Pahlawan Tuanku Tambusai Jl. Tuanku Tambusai No.23, Bangkinang, Kec. Bangkinang, Kabupaten Kampar, Riau 28412
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INDONESIA
Journal of Artificial Intelligence and Digital Business
Published by Universitas Pahlawan Tuanku Tambusai
ISSN : 29639298     EISSN : 2963914X     DOI : https://doi.org/10.31004/riggs.v1i1
Core Subject : Economy, Science, Engineering,
Computer Science & IT Economics, Econometrics & Finance Electrical & Electronics Engineering Engineering
Journal of Artificial Intelligence and Digital Business (RIGGS) is published by the Department of Digital Business, Universitas Pahlawan Tuanku Tambusai in helping academics, researchers, and practitioners to disseminate their research results. RIGGS is a blind peer-reviewed journal dedicated to publishing quality research results in the fields of business and engineering. All publications in the RIGGS Journal are open access which allows articles to be available online for free without any subscription. RIGGS is a national journal with e-ISSN: 2963-914X, and is free of charge in the submission process and review process. Journal of Artificial Intelligence and Digital Business (RIGGS) publishes articles periodically twice a year, in January and July.
Arjuna Subject : Umum - Umum
Articles 3,872 Documents
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Financing Decisions Through a Gender Lens: A Systematic Review Mentari, Sriyani; Palasari, Rr Suci; Makaryanawati, Makaryanawati
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 1 (2025): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i1.419

Abstract

Tinjauan literatur sistematis ini mengkaji bagaimana gender dan gender role memengaruhi keputusan pendanaan perusahaan. Melalui analisis terhadap 32 studi empiris, tinjauan ini mengungkapkan bahwa representasi gender dalam literatur masih didominasi oleh pendekatan biner (jenis kelamin) atau institusional (proporsi wanita di dewan direksi), meskipun pendekatan berbasis gender role (maskulinitas/feminitas) mulai berkembang dan memberikan pemahaman yang lebih kontekstual. Hasil telaah juga menunjukkan bahwa gender berperan dalam membentuk preferensi risiko, akses terhadap pendanaan, dan kerentanan terhadap bias institusional. Pengusaha wanita cenderung memilih pendanaan internal dan utang jangka pendek, sementara pengusaha pria lebih terbuka terhadap pendanaan eksternal yang berisiko. Hasil analisis terkait peran gender role menunjukkan bahwa investor masih memiliki bias terhadap pengusaha yang memiliki karakteristik feminin meskipun kompetensi mereka setara dengan pengusaha dengan karakter maskulin. Penelitian ini menekankan pentingnya kebijakan inklusif untuk meningkatkan diversitas gender dalam kepemimpinan perusahaan serta kesadaran akan bias gender dalam keputusan pendanaan perusahaan. Penelitian ini berkontribusi pada integrasi perspektif behavioral finance dan diversitas gender dalam memahami dinamika keputusan pendanaan perusahaan.
Community Perceptions of The Challenges and Opportunities of Building an Eco-Industrial Park Ma’rifah, Aula Nurul; Anita, Anita
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 1 (2025): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i1.420

Abstract

This research aims to find out the community's perception of the challenges and opportunities of building an eco-industrial park. This research uses a qualitative approach with data collection methods through interviews. The sample of this research is in gen-Z with accidental sampling method so that a sample of 116 respondents was obtained. The results showed that some people understand the importance of maintaining ecological balance in various industrial activities in the hope of reducing waste. However, regarding the eco-industrial park (EIP), there are still people who do not fully understand the concept of EIP and how to implement it. The EIP concept provides the benefit of encouraging innovation and resource efficiency. Support from the government, industry, academics, researchers, and the general public is still needed in order to jointly build an industrial park with the EIP concept.
The Influence of Antecedent Dimensions of Service Quality on Customer Satisfaction Towards Customer Loyalty Bryanviko, Mayrichael; Meitiana, Meitiana; Kristinae, Vivy; Karuehni, Ina
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 1 (2025): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i1.421

Abstract

The purpose of this study was to determine the effect of antecedent dimensions of service quality on customer satisfaction towards customer loyalty at Perumdam Maruang Duhung. The population in this study were customers of Perumdam Maruang Duhung. The sample determination was carried out by multiplying the number of indicators by 5 and obtaining a sample of 80 respondents. The method of data collection was through surveys and distributing questionnaires to consumers as respondents for 1 week. The data analysis technique used was Structural Equation Modeling (SEM) Analysis with Partial Least Square (PLS). The results showed that the variables of Physical Evidence, Responsiveness, Assurance, Reliability, and Empathy had a positive and significant effect on Customer Satisfaction. Customer Satisfaction had a positive and significant effect on customer loyalty.
The Effect of Digital Marketing on Interest in Buying Indihome Products with the Role of Brand Image as an Intervening Variable Victor, Victor; Meitiana, Meitiana; Kristinae, Vivy; Aprilita, Aprilita
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 1 (2025): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i1.422

Abstract

This study examines the effect of digital marketing on purchase intention of IndiHome products, with brand image as an intervening variable. This study contributes to understanding the effectiveness of digital marketing strategies in increasing customer purchase intention and strengthening brand image. This research uses the Partial Least Squares-Structural Equation Modeling (PLS-SEM) method with a quantitative approach. Data were collected through questionnaires distributed to 100 IndiHome customers in Palangka Raya. The results showed that digital marketing has a positive and significant effect on purchase intention, both directly and indirectly through improving brand image. These findings emphasize the importance of an effective digital marketing strategy in shaping brand image and driving customer purchasing decisions. The implications of this research can help PT Telkom in optimizing marketing strategies to increase IndiHome's competitiveness in the telecommunications industry.
Peningkatan Efektifitas Mesin dengan Metode Overall Equipment Effectiveness Panudju, Ahmad Andreas Tri
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 1 (2025): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i1.423

Abstract

SFX memiliki produktivitas mesin yang seringkali terjadi kerusakan mengakibatkan proses produksi terhambat serta terganggu. Jika mesin mengalami kerusakan mendadak dikarenakan kurang terpelihara, kualitas produk, dan produktivitas makin menurun. Mengantisipasi kerusakan mesin diperlukan perhitungan Overall Equipment Effectiveness untuk mengetahui tingkat produktivitas. Tujuan untuk penelitian ini mengetahui nilai OEE. Overall Equipment Effectiveness adalah metode yang menggambarkan performansi dan mengetahui keefektifan mesin. Six Big Losess dihitung untuk mengetahui OEE dari suatu peralatan agar dapat diambil langkah-langkah untuk perbaikan mesin tersebut secara efektif. Hasil perhitungan OEE tehadap produktivitas mesin di PT. SFX sebesar 0.12 (12%) dan nilai Six Big Losess diperoleh rata-rata nilai persentase masing-masing losses, yaitu Equipment Failure Loss yaitu sebesar 35.7%, Reduced Speed Loss dengan total persentase sebesar 34.7%, Set up adjustmen Loss sebesar 27.7%, Idling Minor Stoppages sebesar 1.0%, Rework Loss sebesar 0.8% dan Scrap/Yield Loss sebesar 0.1%. Hal ini menunjukkan bahwa pengaruh Six Big Losess yang menyebabkan nilai OEE tidak mencapai nilai 100%, sehingga perlu adanya perbaikan atau peningkatan agar dapat mencapai nilai OEE yang sempurna.
Child Protection in International Law: Synergy between CRC, Humanitarian Law, and Human Rights Dahlial, Fauzi; Maulana, Ramza Fatria; Yunarti, Sri
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 1 (2025): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i1.424

Abstract

This study examines child protection from the perspective of international law, focusing on the synergy between three principal instruments: the Convention on the Rights of the Child (CRC), International Humanitarian Law (IHL), and Human Rights (HR). Although each framework has distinct characteristics, they complement one another in ensuring the fulfillment and protection of children's rights, both in times of peace and during armed conflict. The CRC provides a comprehensive normative framework emphasizing the best interests of the child, whereas IHL specifically regulates the protection of children in the context of armed conflict, including the prohibition of child soldier recruitment and the safeguarding of education and safety rights. Meanwhile, human rights law serves as a universal foundation whose guarantees cannot be suspended, even in states of emergency. This research employs a normative-juridical method combined with a qualitative approach to examine the interrelation among these three legal systems and the challenges in their implementation. The analysis reveals that the main issues stem from the gap between international norms and their enforcement at the national level, including jurisdictional conflicts, weak law enforcement, and the lack of harmonization with domestic legislation. To address these challenges, integrative strategies are needed, including regulatory harmonization, capacity-building for state officials, strengthening cross-sectoral cooperation, and enhancing the role of civil society in monitoring mechanisms.
Pendidikan Politik di Era Digital: Media Sosial sebagai Katalis atau Distorsi? Laventia, Feni; Faizal, Ahmad; Slamet, Slamet
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 1 (2025): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i1.425

Abstract

Di era digital, media sosial telah menjadi alat utama dalam penyebaran informasi politik. Perannya yang luas memungkinkan peningkatan kesadaran politik masyarakat, tetapi juga membuka ruang bagi disinformasi yang dapat mengaburkan fakta. Penelitian ini bertujuan untuk menganalisis dampak media sosial dalam edukasi politik, mengidentifikasi manfaat serta tantangan yang ditimbulkan, dan mengeksplorasi strategi literasi digital yang dapat diterapkan untuk mengoptimalkan perannya sebagai alat edukasi politik. Pendekatan penelitian yang digunakan adalah kualitatif dengan metode deskriptif. Data dikumpulkan melalui studi literatur, observasi media sosial, serta wawancara mendalam dengan tokoh masyarakat dan akademisi di Banyuwangi. Analisis data dilakukan dengan teknik analisis tematik untuk mengidentifikasi pola dan tren dalam penggunaan media sosial dalam politik. Hasil penelitian menunjukkan bahwa media sosial memiliki potensi besar sebagai alat edukasi politik, terutama dalam meningkatkan kesadaran dan partisipasi masyarakat. Namun, tantangan seperti penyebaran hoaks, bias algoritma, dan fenomena echo chamber menghambat pemahaman politik yang objektif. Oleh karena itu, literasi digital menjadi faktor kunci dalam meminimalkan dampak negatif media sosial dan memaksimalkan manfaatnya bagi demokrasi.
Pluralisme Agama Di Indonesia: Upaya Penguatan Pluralisme Agama di Tengah Masyarakat Yang Beragam Salim, Agus
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 1 (2025): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i1.427

Abstract

Keberagaman di Indonesia adalah sebuah keniscayaan yang tidak bisa ditolak dan dihindari oleh siapapun. Perbedaan yang ada di masyarakat hendaknya disadari sebagai sebuah khazanah keindahan yang harus dijaga dengan saling menghargai, menghormati, mengakui sehingga tercipta kedamaian dan kesatuan di masyarakat yang beragam. Pluralisme agama menjadi realitas kehidupan yang tidak mungkin dihindari bagi masyarakat Indonesia, sebagai negara yang majemuk. Keberagaman yang ada di Indonesia adalah sebuah keniscayaan yang tidak bisa ditolak dan dihindari oleh siapapun. Perbedaan yang ada di masyarakat hendaknya disadari sebagai sebuah khazanah keindahan yang harus dijaga dengan saling menghargai, menghormati, mengakui sehingga tercipta kedamaian dan kesatuan di masyarakat yang beragam.
Peran Statistika Dalam Pendidikan: Upaya Meningkatkan Kualitas Pembelajaran Solehah, Siti
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 1 (2025): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i1.428

Abstract

Statistika pendidikan memainkan peran penting dalam meningkatkan kualitas pembelajaran dengan menyediakan metode untuk mengumpulkan, menganalisis, dan menginterpretasikan data pendidikan. Statistika adalah ilmu pengetahuan yang berhubungan dengan cara-cara pengumpulan, pengolahan, penyajian, analisis data, penarikan kesimpulan dan membuat keputusan yang cukup beralasan berdasarkan fakta yang ada. Statistika pendidikan memainkan peran penting dalam meningkatkan kualitas pembelajaran dengan menyediakan metode untuk mengumpulkan, menganalisis, dan menginterpretasikan data pendidikan. Dengan menggunakan statistika, seorang pendidik dapat membuat keputusan yang lebih tepat dan meningkatkan kualitas pembelajaran.
Etika Bisnis Kontemporer: Tinjauan dan Implikasinya terhadap Dunia Usaha Indhytsania H, Rahma; Sikki, Nurhaeni; Tumbas, Gradiana; Mayusip, Billy; Mamengko, Waraney; Dotulong, Dean Joshua
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 1 (2025): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i1.429

Abstract

This study explores the dynamic realm of contemporary business ethics, emphasizing how globalization, technological advancements, and societal changes have transformed ethical standards in modern organizations. Employing a qualitative literature review method, this research synthesizes insights from academic journals, books, and reports published between 2015 and 2024. The findings reveal that contemporary business ethics are increasingly driven by corporate social responsibility (CSR), sustainability initiatives, diversity and inclusion (D&I) policies, and digital governance. Additionally, ethical leadership and stakeholder engagement have emerged as pivotal factors influencing ethical practices. The study concludes that businesses must continually adapt to evolving ethical expectations to maintain legitimacy and trust in an interconnected world.

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