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INDONESIA
Eduvest - Journal of Universal Studies
ISSN : 27753735     EISSN : 27753727     DOI : 10.36418
Eduvest - Journal of Universal Studies is a double blind peer-reviewed academic journal and open access to multidiciplinary fields. The journal is published monthly by Green Publisher Indonesia. Eduvest - Journal of Universal Studies provides a means for sustained discussion of relevant issues that fall within the focus and scopes of the journal which can be examined empirically. This journal publishes research articles multidisciplinary sciences, which includes: Humanities and social sciences, contemporary political science, Educational sciences, religious sciences and philosophy, economics, Engineering sciences, Health sciences, medical sciences, design arts sciences and media. Published articles are from critical and comprehensive research, studies or scientific studies on important and current issues or reviews of scientific books.
Articles 2,419 Documents
The Role of Social Media in Shaping Social Movements: A Case Study of #Daruratreformasi In Indonesia Using Text Mining and Network Analytics Dekatama, Alifdaffa Nurfahmi; Prayogo, Devin; Budi, Indra; Putra, Prabu Kresna; Santoso, Aris Budi
Eduvest - Journal of Universal Studies Vol. 5 No. 7 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i7.51376

Abstract

The social movement #DaruratReformasi emerging in Indonesia since July 2024 has attracted widespread attention both nationally and internationally. This study aims to analyze the communication dynamics and interaction patterns within the social media network of the movement using text mining and network analytics approaches. Topic modeling identifies the dominant key issues in public discourse, while social network analysis reveals the main actors and influencers involved in information dissemination and public opinion formation. A modularity approach is employed to detect naturally formed discussion communities within the network, and temporal analysis illustrates the phases of the movement’s development from initiation to its peak in November 2024. The results indicate that social media serves as a strategic platform for social mobilization and political advocacy, with key actors distributed across interconnected communities. Additionally, the involvement of government institutions as central actors highlights the two-way communication dynamics within the digital public sphere. These findings underscore the urgency of understanding social network structures in the context of modern digital social movements and provide implications for public communication management and mass mobilization strategies in the digital era.
Factors Influencing The Decision To Buy Cigarettes In South Tangerang Zardiana, Zardiana; Firdausy, Carunia Mulya
Eduvest - Journal of Universal Studies Vol. 5 No. 7 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i7.51430

Abstract

This study aims to analyze the influence of television advertising, price, and product quality on the purchase decisions of SM cigarette consumers in South Tangerang City. The three variables were selected based on observations of the dynamics of the cigarette market in urban areas which have a high level of spending on tobacco products, as well as diverse consumer characteristics in terms of age, occupation, and income. This study uses a quantitative approach with a survey method of 200 respondents who are active consumers of SM cigarettes. The sampling technique used purposive sampling, with respondent criteria including domiciled in South Tangerang, at least 18 years old, and having purchased cigarettes in the last three months. Data analysis was carried out using the Structural Equation Modeling model based on Partial Least Squares (PLS-SEM). The results of the analysis show that television advertising has a positive and significant influence on purchasing decisions. This indicates that clear television advertisements, attractive messages, and giving trust play a role in encouraging consumers to choose cigarette brands. The price of cigarettes has also been proven to have a significant influence on the decision to buy cigarettes, especially if the price of the cigarettes is worth the value of the cigarettes offered. Product quality is the third significant factor that influences consumer decisions, particularly in terms of packaging, clarity of information, and taste excellence.
Implementation of Gratification Reporting Policy in the Context of Corruption Prevention Artha, Mutiara Carina Rizky; Nugraha, Yuga Kusuma; Asropi, Asropi
Eduvest - Journal of Universal Studies Vol. 5 No. 7 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i7.51438

Abstract

Corruption crimes that often occur in the public sector, both in the form of bribes, gratuities, and extortion, are increasingly massively involving public officials and private parties. Public officials as civil servants/state administrators have the obligation to report if the gratuities received are vulnerable related to their positions and contrary to their duties or authority. However, according to data on the number of gratuity reports from the Corruption Eradication Commission (KPK), the number of civil servants/state administrators who report gratuities is still relatively minimal. This shows that compliance in submitting gratuity reports has not been fully complied with by civil servants/state administrators. This study aims to analyze the implementation of gratuity reporting policies in efforts to prevent corruption. The research method used is qualitatively descriptive, namely explaining the phenomenon of gratuity reporting with a data collection method through literature studies of various journal publications, gratuity report data and other relevant documents.
Analysis of Financial Literacy in Families Receiving the Family Hope Program (PKH) Benefits in Bogor Regency Ando, Ferry; Sulaksana, Nana; Nurasa , Heru
Eduvest - Journal of Universal Studies Vol. 5 No. 7 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i7.51465

Abstract

This study examines financial literacy among families receiving benefits from the Program Keluarga Harapan (PKH) in Bogor Regency, Indonesia. Despite government efforts to reduce poverty through initiatives such as PKH, persistent issues of financial mismanagement highlight the ongoing need for enhanced financial literacy to improve household welfare. The research aims to assess the level of financial literacy, identify its determinants, and analyze its impact on financial behaviors and family well-being. Employing a quantitative methodology, data were collected from 399 beneficiary families using structured questionnaires and analyzed through Partial Least Squares Structural Equation Modeling (PLS-SEM). The findings indicate that financial literacy has a significant effect on financial decision-making, financial skills, and financial behaviors, with financial awareness and financial experience identified as key influencing factors. The study emphasizes the critical role of financial education in empowering beneficiaries to manage social assistance more effectively, thereby contributing to improved family welfare. Practical implications include recommendations for the development and implementation of targeted financial literacy programs designed to strengthen the financial capabilities of PKH recipients
Analysis of Service Quality Factors of Surabaya Single Window Website Using E-Govqual and IPA Models Hanum, Apriliana Latifah; Suryanto, Tri Lathif Mardi; Pratama, Arista
Eduvest - Journal of Universal Studies Vol. 5 No. 7 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i7.51467

Abstract

The development of digital technology has encouraged the government to provide electronic-based public services, including through the Surabaya Single Window (SSW) website which provides online licensing and non-licensing services. However, amidst the increasing use of digital services, various complaints are still found from the public regarding the accuracy of information, system reliability, and the limitations of the interactive features provided. The main problem in this study is whether the quality of SSW website services has met user expectations, and what factors are the priority for improvement. This study aims to evaluate the quality of SSW services based on the E-Govqual model which includes six dimensions: ease of use, trust, interaction environment functionality, reliability, content and display of information, and citizen support. This study uses a descriptive quantitative approach by distributing questionnaires to 400 respondents who are residents of Surabaya City, and data analysis using the Importance Performance Analysis (IPA) method. The results of the study show that all dimensions have negative gap values, indicating that service performance has not fully met user expectations. Several indicators such as calculation simulations, timely service, and information accuracy are in the top priority quadrant for improvement. This study provides strategic recommendations for the government to improve crucial service aspects and maintain indicators that have been assessed well by users.
The Effectiveness of Consumer Complaint Services in Improving Customer Satisfaction Mediated by Customer Experience: an Empirical Study at PT Jasa Raharja Salam, Aldino; Riza, Fahrul; Sarwoko, Endi
Eduvest - Journal of Universal Studies Vol. 5 No. 7 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i7.51472

Abstract

Customer satisfaction is a critical factor in ensuring business sustainability, particularly in service industries that rely on customer interaction. In the context of complaint handling, the effectiveness of consumer complaint services plays a key role in shaping customer experience, which in turn influences satisfaction levels. PT Jasa Raharja, as a state-owned social insurance company, faces challenges in improving the quality of its complaint services, with a significant increase in the number of complaints each year. However, surveys reveal persistent issues such as slow response times, lack of concrete solutions, and limited accessibility—factors that negatively impact both customer experience and satisfaction. This study aims to identify complaint service indicators that influence customer experience and satisfaction, and to explore the mediating role of customer experience in this relationship. A quantitative approach using Partial Least Squares – Structural Equation Modeling (PLS-SEM) and mediation analysis was employed. The findings indicate that complaint services significantly affect both customer experience and satisfaction. Furthermore, customer experience significantly mediates the relationship between complaint services and customer satisfaction. These results highlight the importance of enhancing complaint service quality to foster positive customer experiences and improve overall satisfaction.
Implementation of Corporate Social Social Responsibility (CSR) Program Based on Community Empowerment with a Sustainable Environmental Ecology Approach Shodikin, King Amil Hamzah Al Hakim; Nasihuddin, Abdul Aziz; Sastranegara, Moh. Husein
Eduvest - Journal of Universal Studies Vol. 5 No. 7 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i7.51615

Abstract

Discussions related to the implementation of Corporate Social Responsibility (CSR) programs are often not accompanied by the impact produced, this often makes the implementation of CSR only limited to charity activities without having an impact on the community in a sustainable manner. The empowerment-based CSR approach model is one of the options in the implementation of programs that are considered to be able to increase the role of the community and make it a subject and not just an object. This research is a qualitative research by taking primary data through observation and interview activities, while secondary data is sourced from supporting documents found in the field. Using an environmental ecology approach, this study looks not only at natural phenomena, but also investigates how human activities can affect the balance of ecosystems and the quality of the environment. The results of this study show that the CSR program has had an impact on 4 main dimensions, namely: the natural dimension, the economic dimension, the social dimension and the wellbeing dimension.
Increasing Productivity and Competitiveness of Cute Cake and Bakery Padang MSMEs Salsabilla, Nurfatiha Pasya; Rohim, Rika; Astrilina, Lia; Wahyuni, Vika; Lusiana , Lusiana
Eduvest - Journal of Universal Studies Vol. 5 No. 7 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i7.51623

Abstract

MSMEs play an important role in the Indonesian economy, including in the culinary sector such as Comel Cake and Bakery in Padang. However, challenges in increasing productivity and competitiveness are obstacles that must be overcome so that businesses can survive and grow. This study aims to analyze the strategies implemented by Comel Cake and Bakery in increasing operational efficiency, product innovation, and digital- based marketing in order to face industry competition. The method used is a qualitative approach with interview techniques, observation, and literature studies related to MSME management. The results of the study show that increasing productivity is carried out through optimizing the production process, employee training, and using quality raw materials at efficient costs. Meanwhile, the strategy to increase competitiveness involves product diversification, strong branding, and utilizing social media and e-commerce to reach a wider market. In addition, support from the government and the MSME community also contributes to accelerating business growth. By implementing this strategy, Comel Cake and Bakery is able to increase production volume, expand market share, and obtain greater profits. This study provides insight for MSME actors in adopting the right strategy to increase competitiveness in the digital era. Therefore, synergy between innovation, technology, and supporting policies is the main key in encouraging the sustainability and growth of MSMEs in the culinary sector.
Implementation Of Just-In-Time (Jit) In Inventory Management: A Case Study In A Manufacturing Company Susanti, Tuti; Rionaldi, Rionaldi; Aristiawan, Dhani; Taufid, Hidayattul; Lusiana, Lusiana
Eduvest - Journal of Universal Studies Vol. 5 No. 7 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i7.51625

Abstract

Just-In-Time (JIT) is an inventory management strategy that aims to reduce waste and increase efficiency in the production process. In the context of manufacturing companies, the implementation of JIT offers significant advantages, such as reduced inventory costs and improved product quality. However, the implementation of JIT also faces challenges, including dependence on suppliers and fluctuations in demand. This article not only discusses the benefits and challenges of JIT, but also presents case studies of several companies that have successfully implemented this concept. By highlighting best practices and risk mitigation strategies, it is hoped that this research can provide deeper insights into the application of JIT in inventory management, as well as encourage companies to adopt a more responsive and efficient approach in their operations.
Measuring Customer Loyalty Using Net Promoter Score: Analysis in Insurance Companies Marin, Nauva; Assumpta Wikantari, Maria; Nur Supriadi, Yudi
Eduvest - Journal of Universal Studies Vol. 5 No. 7 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i7.51626

Abstract

The insurance industry operates in a highly competitive environment, where understanding customer loyalty is crucial for strategic business development. The Net Promoter Score (NPS) serves as a key performance indicator to gauge customer loyalty by measuring their likelihood to repurchase and recommend services. This study focuses on analyzing NPS implementation in Indonesian insurance companies to identify factors influencing customer loyalty and areas for improvement. The research objectives include evaluating the impact of customer experience, market segmentation, and loyalty-supporting factors on NPS scores. Data were collected through an NPS survey conducted from May to September 2023, targeting 1,195 valid respondents from 25 branches across Indonesia. The survey assessed customer perceptions across 13 product and service dimensions, including product diversity, claim process ease, and digital service support. Findings revealed an NPS score of 62.43, significantly higher than the industry average, indicating strong customer loyalty. Key strengths included certainty of benefits and clarity of service flow, while weaknesses were identified in digital service support and claim settlement speed. Segmentation analysis showed variations in loyalty by customer type, gender, age, and tenure. The study highlights the need for targeted improvements in digital services and claims processes, alongside better data distribution across branches. Implications suggest that insurers can enhance loyalty by addressing identified weaknesses and leveraging strengths in promotional campaigns. This research provides foundational insights into NPS effectiveness in Indonesia’s insurance sector, offering actionable recommendations for industry practitioners

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